Bloomerang

FEBRUARY 5, 2024

Nonprofits who care about donor retention employ numerous strategies to keep their donors coming back year after year. Personal acknowledgments, impact reporting, and a strong monthly giving program are some of the cornerstones to a high donor retention rate. Savvy fundraisers have always kept donor retention top of mind.

Retention 97

Retention Values Foundations Fundraising 97

Affnetz

JUNE 1, 2023

Acquiring New Donors: View your communications with prospective donors as conversations. Don’t get so caught up in communicating the ‘right’ thing, that you end up blowing the opportunity because you weren’t clear, compelling, and authentic. Always be asking this question: Who else should we be talking to?

Retention 130

Retention Values Education Education 130

Bloomerang

DECEMBER 13, 2022

The tone of every communication was positive and respectful. For as long as the Fundraising Effectiveness Project has measured nonprofit donor retention it has been abysmal. Donor and dollar retention rates have averaged well below 50% for over a decade, and it’s been getting worse over time. People give.

Retention 111

Retention Nonprofits Philanthropy Communication 111

Ann Green

MARCH 2, 2022

Donor retention is a perennial problem for nonprofit organizations. You should be keeping track of your retention rate. If you’re losing donors, it could be because you’re either not communicating enough or communicating poorly. If you ignore your donors or communicate poorly, they’re unlikely to donate again.

Retention 86

Retention Energy Communication Fundraising 86

Ann Green

MARCH 14, 2023

Donor retention continues to be a problem for nonprofit organizations. Acquiring new donors is more expensive than keeping the ones you already have, so it’s important for you to keep track of your retention rate. Maybe you’re losing donors because you’re either not communicating enough or communicating poorly.

Retention 68

Retention Energy Recruitment Communication 68

Bloomerang

JANUARY 7, 2022

A Guide to Donor Retention. What is Donor Retention? If you’re a fundraiser or nonprofit development professional, you’ve likely heard the term “donor retention.” But what is donor retention? Quite simply, donor retention is a measure of how many donors continue to donate to your organization.

Retention 86

Retention Philanthropy Associations Communication 86

Nonprofit Tech for Good

OCTOBER 1, 2020

Donor retention is a crucial aspect of a productive fundraising strategy. While a good deal of time and resources will be dedicated to this effort, certain aspects of donor retention can be made easy. Here are seven excellent methods of increasing donor retention and how to automate them. First impressions are essential.

Retention 135

Retention Public and Nonprofit Management Nonprofits Management 135

Bloomerang

JULY 7, 2022

Best Practices for Donor Acquisition and Retention Through Direct Mail. Although some people think that all communication should happen online in this digital age, sending appeals through direct mail continues to be a critical fundraising strategy. But what about people who say that direct mail isn’t worth the investment?

Retention 111

Retention Production Management Communication 111

NextAfter

JUNE 9, 2023

In fact, according to data from the Fundraising Effectiveness Project, donor acquisition, dollars, and donor retention rates fell YoY in 2022. 1 – Recognize the power of acquiring a donor’s email address One way to increase retention is to acquire an email for a donor who only gives offline. We’ve dubbed this the COVID Bump.

Retention 77

Retention Activism Values Philanthropy 77

NonProfit Leadership Alliance

NOVEMBER 1, 2022

The best way to do this is to maintain open lines of communication with them. . But your organization shouldn’t stop there when planning your communication strategy. Instead, make sure you’re segmenting your donor base when planning how to communicate with them. Why Donor Segmentation Matters for Communication.

Communication 175

Communication Activism Values Donor Motivation 175

Ann Green

OCTOBER 4, 2022

I often receive generic, one-size-fits-all communication from organizations that don’t acknowledge I’m a longtime donor or recognize that I’m a monthly donor. Segmenting your donors will help you with retention, which costs less than trying to find new donors. . The retention rate for first-time donors is horrible.

Communication 112

Communication Retention Fundraising Fundraising 112

NonProfit PRO

FEBRUARY 28, 2024

Nonprofits spend most of their time trying to get donations, so make sure you follow-up every contribution with a prompt thank you, acknowledgement, and receipt that communicates your organization's story with impact. Download now to begin maximizing impact!

Retention 226

Retention Communication Nonprofits 226

NonProfit PRO

FEBRUARY 15, 2024

Nonprofits spend most of their time trying to get donations, so make sure you follow-up every contribution with a prompt thank you, acknowledgement, and receipt that communicates your organization's story with impact. Download now to begin maximizing impact!

Retention 231

Retention Communication Nonprofits 231

Ann Green

JUNE 18, 2020

This means one of your organization’s main priorities right now should be maintaining and improving your donor retention rate. According to Bloomerang’s donor retention guide , the average donor retention rate has been sitting between 40% and 50% for the last fifteen years. Make donor retention a priority. .

Retention 80

Retention Nonprofit Administration and Development Activism Communication 80

Nonprofit Megaphone

APRIL 17, 2023

By gaining an understanding of why people give and what motivates them to continue giving, non-profits can develop strategies to increase donor retention and lifetime value. Donor appreciation can take different forms, including a simple thank you message, personalized communication, exclusive donor events, and recognition programs.

Psychology 52

Psychology Retention Values Non-Profits 52

Kivi's Nonprofit Communications Blog

FEBRUARY 14, 2023

If you have an employee who is one of the 34% of communications staff looking for a new job , we have some ideas on how to keep them around. According to our 2023 Nonprofit Communications Trends Report , two factors seem to help nonprofits retain employees. How can you start to implement these changes with your communications staff?

Communication 84

Communication Retention Nonprofits Marketing 84

Marketing for the Modern Nonprofit

JANUARY 18, 2023

. Donor retention is the rate at which donors maintain their relationship with your organization and continue to donate over time. John works with clients to develop communication strategy and content that centers the donor experience. The post How to Keep More Donors Through Strategic Communications with Madeleine St.

Communication 119

Communication Retention Technology Management 119

NextAfter

JUNE 9, 2023

In fact, according to data from the Fundraising Effectiveness Project, donor acquisition, dollars, and donor retention rates fell YoY in 2022. 1 – Recognize the power of acquiring a donor’s email address One way to increase retention is to acquire an email for a donor who only gives offline. We’ve dubbed this the COVID Bump.

Retention 52

Retention Activism Values Philanthropy 52

Kivi's Nonprofit Communications Blog

FEBRUARY 16, 2023

As the communications roles and responsibilities grow in nonprofits, both staff and managers will question the function of the communications team within the organization. We began researching nonprofit communications team models in 2017 and have continued investigating how they work and what is most effective since then.

Communication 83

Communication Nonprofit Administration and Development Nonprofits Collaborations 83

Nonprofit Megaphone

AUGUST 1, 2022

Donor retention is one of the most prevalent challenges for nonprofits. This contact should be dedicated to thanking the donor, solidifying their impact, and paving the way for future communication. . A common mistake in the initial “thank you” is closing the communication loop there. Personalize the message.

Retention 52

Retention Nonprofits Management Activism 52

Kivi's Nonprofit Communications Blog

JANUARY 26, 2023

It’s here – our most popular download of the year highlighting the year’s nonprofit communications trends! The 2023 Nonprofit Communications Trends Report marks our 13th edition and this might be my favorite. As the author of most of our #NPCOMMLIFE posts, the well-being of our community is very important to me.

Communication 84

Communication Collaborations Retention Nonprofits 84

NonProfit Hub

JUNE 12, 2020

Start boosting your donor retention rate by focusing on those who are just giving to your nonprofit for the first time. Why First-Time Donor Retention is Important. New donor retention plays a major role in your overall retention rate. Incorporate impact stories in future communications. Call your new donors. .

Retention 82

Retention Nonprofits Education Education 82

Nonprofit Marketing Insights by GlobalOwls

DECEMBER 8, 2023

AI-Powered Strategies: Improving Small Business Efficiency and Client Retention in the Digital Age Artificial intelligence (AI) is all the rage — the share of startup funding dedicated to AI-focused companies doubled in 2023. Excellent customer service is just one way to improve client retention.

Retention 52

Retention Advertising Technology Culture 52

Kivi's Nonprofit Communications Blog

FEBRUARY 7, 2023

In our 2023 Nonprofit Communications Trends Report , we asked if you would be looking for a job with a different organization in 2023. More than a third (34%) of nonprofit communications staff plan to look for new jobs in 2023. Source: The 2023 Nonprofit Communications Trends Report Is the Great Resignation Still Going?

Communication 85

Communication Nonprofits Retention Activism 85

The Agitator

SEPTEMBER 26, 2016

That’s because the likelihood of boosting retention occurs only when fundraisers, communications folks, donor service managers, program officers, CEOs and board members — virtually everyone in the organization — understand why donors stay or leave and what steps the organization can take to assure maximum retention.

Retention 96

Retention Management Communication Fundraising 96

Get Fully Funded

JUNE 14, 2023

The generosity of donors is crucial to your nonprofit organization’s success, which means that you should strategically plan your communications with them. Part of creating great donor communications is personalizing each message to its recipient, making them more engaging. Consider your communication channels. Social media.

Communication 59

Communication Participation and motivation Nonprofits Retention 59

Kivi's Nonprofit Communications Blog

MARCH 12, 2021

This week we have donor retention emails, how to write like Hemingway, a guide to Google Grants, and more. If you are losing donors, Classy has 13 Donor Retention Email Templates for download. Hobbies of Nonprofit Communicators: Arts and Crafts. A glimpse of the fundraising picture in 2020 reveals some important truths.

Communication 109

Communication Retention Nonprofits Marketing 109

NonProfit PRO

AUGUST 4, 2021

In an exclusive interview with NonProfit PRO, Goldsmith-N'Diaye shared more about MSF’s donor retention efforts, gave an overview of its communications strategy, explained why its monthly giving program is so critical and much more.

Retention 246

Retention Foundations Communication Fundraising 246

Kivi's Nonprofit Communications Blog

JANUARY 12, 2023

Pre-pandemic (March 2020), 67% of nonprofit communicators worked in an office or work site environment , with the rest split equally between home/remote or a hybrid of the two. This represented a shift in working locations for 64% of nonprofit communicators. Obviously, this was initially due to the Covid-19 pandemic.

Communication 80

Communication Nonprofits Retention Management 80

Kivi's Nonprofit Communications Blog

MAY 7, 2021

Find out Why Taking an Omnichannel Approach to Donor Retention is Imperative in the New Era of Fundraising. Catch Up on Our Content from This Week… Fundraising Isn’t the Only Thing Nonprofit Communicators Do. Want a Nonprofit Communications Training Plan? Communications Director Mentoring Program. NPCOMMLIFE.

Communication 105

Communication Production Nonprofits Retention 105

The Agitator

JANUARY 27, 2014

And quite frankly, there’s no communication vehicle as powerfully suited for this task than the simple, well-written, four-page paper newsletter. communications Don''t Miss these Posts donor retention fundraising loyalty premium' Not digital. Not focused on the ego of the organization.

Retention 95

Retention Communication Fundraising Fundraising 95

The Agitator

MARCH 30, 2014

Here are some suggestions about using videos to encourage retention from Peter Reynolds at For the Record Productions in Toronto, relayed via fundraising firm Hilborn. communications creativity donor retention email marketing loyalty online fundraising online video premium' Peter provides links to example videos of each type.

Retention 91

Retention Production Communication Marketing 91

Ann Green

OCTOBER 12, 2023

I’ve been emphasizing the importance of personalizing your communication lately. I often receive generic, one-size-fits-all communication from organizations that don’t acknowledge I’m a longtime donor or recognize that I’m a monthly donor. The retention rate for first-time donors is terrible. Your donors are not the same.

Retention 123

Retention Communication Nonprofit Organizations Nonprofit Organizations 123

NonProfit Hub

DECEMBER 13, 2019

This means that your nonprofit must first master the art of effective donor retention. . There are several reasons donor retention is so important for nonprofits: First, it’s much less expensive to ask a donor to give again than to perform enough outreach to acquire a new donor. . Keep records of all of your communications. .

Retention 56

Retention Nonprofits Volunteerism Volunteerism 56

NonProfit PRO

AUGUST 16, 2021

A meeting started out negatively with the finance person saying that a personal relationship with a donor doesn’t really count – it doesn’t positively affect the retention or contribution of that donor. Now, to be fair, he didn’t exactly say it that way.

Finance 277

Finance Retention Communication Management 277

Ann Green

JANUARY 4, 2024

Have a plan in place You must have fundraising and communications/marketing plans. Take a look back at 2023 to see what worked and what didn’t in your fundraising and communications/marketing. Revisit your fundraising and communications/marketing plans regularly and make changes as needed. Donor retention should be a priority.

Retention 70

Retention Nonprofits Finance Communication 70

The Agitator

NOVEMBER 19, 2013

The likelihood of boosting retention in your organization will occur only when fundraisers, communications folks, donor service managers, program officers, CEOs and board members — virtually everyone in the organization — understand why donors stay or leave and what steps the organization can take to assure maximum retention.

Retention 84

Retention Management Communication Fundraising 84