Nonprofit Marketing Guide

MAY 2, 2011

That’s why I was really intrigued when Darian Rodriguez Heyman, former Executive Director of Craigslist Foundation, told me he was bringing together 50 of the sector’s leading experts to create the newly released guide book, Nonprofit Management 101: A Complete and Practical Guide for Leaders and Professionals (Amazon).

Nonprofit Management 206

Nonprofit Management Management Nonprofits Foundations 206

NonProfit Leadership Alliance

MAY 27, 2024

As a dedicated nonprofit professional, you understand the critical role of continuous learning in the field. The nonprofit sector is dynamic, shaped by technological advancements, ever-evolving trends, and shifts in marketing and public relations strategies. This is where nonprofit professional development comes in.

Nonprofit governance and management 130

Nonprofit governance and management Public and Nonprofit Management Public and Social Policy Leadership 130

Nonprofit Tech for Good

MAY 16, 2024

By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. In today’s fundraising sector, technology is vital. AI is becoming increasingly important in fundraising.

Fundraising 95

Fundraising Fundraising Ethics Participation and motivation 95

Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. As a result, more organizations are looking for ways to implement an omnichannel fundraising and marketing strategy. Let’s get started.

Fundraising 75

Fundraising Fundraising Advertising Communication 75

Nonprofit Marketing Guide

AUGUST 31, 2011

I’m hosting this month’s Nonprofit Blog Carnival , where the theme is quirky, kooky, and off-beat nonprofit marketing and fundraising ideas. If I had to pick one subsector of the nonprofit world that does some really creative marketing, I’d have to pick local animal shelters and humane societies.

Marketing 214

Marketing Marketing Non-Profits Fundraising 214

Affnetz

AUGUST 7, 2023

Free And Affordable Nonprofit Software Solutions Free And Affordable Nonprofit Software Solutions / mike crum Free and Affordable Nonprofit CRM, Donor Management, Fundraising, Stakeholder Engagement Software Solutions Nonprofits are infamous for tight budgets.

Nonprofit Administration and Development 130

Nonprofit Administration and Development Nonprofits Management Collaborations 130

Get Fully Funded

OCTOBER 13, 2022

There are many ways you can use text-to-give to improve your fundraising strategy. Consider incorporating these tactics to maximize support for your nonprofit: Select a Text-to-Give Provider. Use Text-to-Give in Fundraising Events. Incorporate Text-to-Give in Ambassador Fundraising.

Fundraising 98

Fundraising Fundraising Disaster Relief Marketing 98

NonProfit Leadership Alliance

OCTOBER 18, 2023

The CNP program’s curriculum ensures that these leaders are well-versed in nonprofit management, leadership, financial stewardship, marketing, fundraising, and the latest trends shaping the sector. Effective leadership is crucial for these organizations to thrive and continue to serve their communities.

Nonprofit governance and management 246

Nonprofit governance and management Nonprofit Leadership Leadership Foundations 246

Getting Attention

AUGUST 2, 2011

Nonprofit Management 101 is a practical, comprehensive handbook for marketers like you, introducing you to key practices throughout your organization. Fundraising from Individuals, Companies, Foundations, and Grant Writing. Marketing, Public Relations, and Events. Collaboration, Partnerships, and Mergers.

Nonprofit Management 69

Nonprofit Management Management Nonprofit governance and management Public and Nonprofit Management 69

Fundraising Coach

SEPTEMBER 26, 2023

As a fundraiser, you’ve surely run into obstacles during fundraising campaigns before. Maybe you’re still a few hundred dollars away from your goal during your most important fundraiser of the year, but it feels like you’ve totally run out of donor opportunities. Text-to-give.

Participation and motivation 59

Participation and motivation Fundraising Fundraising Recruitment 59

Affnetz

APRIL 23, 2024

Nonprofit Donor Management Software | Top 10 Premium Solutions / By Bala Guntipalli Introduction: Buying nonprofit donor management software can be tough, but this blog helps you understand the criteria and sort through the top players in the market.

Management 244

Management Public and Nonprofit Management Nonprofit Administration and Development Nonprofits 244

Nonprofit Marketing Guide

OCTOBER 12, 2022

When it comes to fundraising, we often strive to use storytelling and tugging of heartstrings to appeal to potential donors. Research conducted on effective marketing tactics and donor psychology are extremely beneficial to crafting communications that engage donors. But there is a science behind doing this well.

Voluntary Action 141

Voluntary Action Public and Nonprofit Management Universities Psychology 141

Get Fully Funded

JULY 18, 2022

Having the right tools in your fundraising toolkit makes your life easier. And your fundraising more productive! It takes an entrepreneurial heart to start a nonprofit, fundraising and marketing skills to grow it, and leadership skills to manage it. Is my nonprofit’s logo clear and easy to read?

Fundraising 116

Fundraising Fundraising Food Activism 116

Marketing for the Modern Nonprofit

JULY 19, 2022

Keeping up-to-date with current fundraising events is integral to maximizing your incoming revenue. On the heels of a global pandemic and an looming recession, it can be impossible for fundraising professionals to know for certain what the fundraising industry will have in store this year. . Embracing virtual fundraising.

Fundraising 67

Fundraising Fundraising Public and Social Policy Nonprofits 67

Marketing for the Modern Nonprofit

SEPTEMBER 7, 2023

But building and keeping an engaged board is a challenge that many nonprofits face, large and small. My guest this week is Sabrina Walker Hernandez , fundraiser extraordinaire and total pro when it comes to “doing fundraising differently” and thinking outside of the box.

Nonprofit Management 62

Nonprofit Management Health Leadership Management 62

Top Nonprofits

JULY 24, 2023

Your school needs a strong fundraising strategy to bring in extra revenue, engage your community members, and power your school’s mission. Whether you’re hosting an auction in-person, virtually, or as a hybrid, you can rally supporters around your fundraising goals and engage students, parents, teachers, and community members alike.

Fundraising 52

Fundraising Fundraising Participation and motivation Nonprofit governance and management 52

The Agitator

JULY 15, 2014

In Part 7 of our Barriers to Growth series, I noted that the inability or unwillingness to take a hard and realistic look at an organization’s fundraising potential represents a significant barrier to meaningful growth.

Fundraising 103

Fundraising Fundraising Nonprofit Management Management 103

iMarketSmart

SEPTEMBER 12, 2022

The monomyth role of the hero’s guiding sage can inform the fundraiser’s work. It can build the fundraiser’s occupational ideology.[2] 2] It can direct the fundraiser’s emotions and career. This can happen when the fundraiser personally adopts this role. A tricky question for fundraisers. with ‘I’m a fundraiser.

Nonprofit Administration and Development 52

Nonprofit Administration and Development Fundraising Fundraising Public and Nonprofit Management 52

Nonprofit Marketing Guide

JULY 29, 2022

It’s been one of those weeks so I am just gonna get right to the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have some trends reports, some Instagram rebellion, an update from Facebook for nonprofits, a checklist to avoid spam filters, and more.

Communication 130

Communication Ethics Nonprofits Nonprofit Management 130

Nonprofit Tech for Good

MAY 5, 2022

Proving to your nonprofit’s stakeholders that your organization is “worthy” of their financial support is an ongoing responsibility for nonprofit management. . Fundraising expense is one place where this manifests. Fundraising success is required to support what you do! . How to Best Illustrate ROI.

Nonprofits 131

Nonprofits Management Nonprofit Management Activism 131

NonProfit Leadership Alliance

MAY 23, 2024

Overhead is defined as a “percentage of a charity’s expenses that goes to administrative and fundraising costs” (Guidestar, 2014). The Overhead Myth is created when donors believe that nonprofits should keep these overhead expenses below a certain percentage of the nonprofit’s total expenditures – usually no more than 15 to 20 percent.

Public and Social Policy 227

Public and Social Policy Nonprofit Administration and Development Nonprofit governance and management Public and Nonprofit Management 227

Nonprofit Marketing Guide

APRIL 8, 2011

A new book called Nonprofit Management 101: A Complete and Practical Guide for Leaders and Professionals ( pre-order from Amazon ) will be available in May. Think of it as a handbook for the busy nonprofit professional. A short post on a big truth. Talk with you next week! Get Your Annual Pass Now.

Marketing 178

Marketing Marketing Finance Nonprofits 178

The Agitator

SEPTEMBER 10, 2013

Attention all you introverted marketer/fundraisers out there. better marketers and fundraisers. communications fun fundraising nonprofit management premium' You’re vindicated. It’s not true that you don’t like people. Or you’re a bunch of aloof nerds. OK, well some of you might be!

Fundraising 102

Fundraising Fundraising Energy Nonprofit Management 102

The Agitator

NOVEMBER 12, 2013

With November almost half gone, there’s not much we can timely advise regarding your year-end marketing/fundraising program. Acquisition communications direct marketing Don''t Miss these Posts fundraising marketing metrics media usage nonprofit management nonprofits online fundraising social networking premium'

Marketing 84

Marketing Marketing Nonprofit Management Management 84

The Agitator

MAY 14, 2014

Building on Drayton Bird’s blog, Five shocking lessons from a lifetime in marketing , Jeff Brooks added some fundraising spin of his own with 5 things you wish you already knew. Jeff inspired me to think more specifically about basic marketing mistakes fundraisers make. Best practice’ is good enough.

Fundraising 86

Fundraising Fundraising Retention Nonprofit Management 86

The Agitator

FEBRUARY 13, 2014

Chuck Longfield, founder of Target Analytics and chief scientist at Blackbaud, is one of my favorite fundraising analysts and observers. direct marketing Don''t Miss these Posts donor retention fundraising legacy marketing loyalty nonprofit management planned giving telemarketing You Deserve a Raise premium'

Fundraising 84

Fundraising Fundraising Retention Nonprofit Management 84

Nonprofit Marketing Guide

JUNE 10, 2011

Nancy and I will be together in Seattle on Thursday next week for the Total Focus Nonprofit Marketing Plan Workshop. And for those donors who have stopped giving lately, check out Pamela Barden’s post at Fundraising Success, Fire Up the Lapsed-Donor Reactivation Machine! The May Nonprofit Blog Carnival is up.

Marketing 178

Marketing Marketing Nonprofits Management 178

The Agitator

APRIL 13, 2014

And it ain’t brain surgery, although it could well require a change to your fundraising mindset and priorities. Debbi’s recommendation? Prompt thank you’s. How big a difference will this make?

Retention 105

Retention Fundraising Fundraising Nonprofit Management 105

Affnetz

JANUARY 12, 2023

fundraising campaign management / By Mike Crum. The average Development Director (person who heads up fundraising for a Nonprofit) is 1.5 It’s important to provide as accurate a picture of the fundraising program and results as possible during the interview process. A Functioning Fundraising Committee.

Construction 130

Construction Recruitment Management Associations 130

NonProfit Leadership Alliance

OCTOBER 24, 2023

Her journey included roles in fundraising and staffing at organizations including ALSAC/St. “The program equipped me with a depth and breadth of nonprofit knowledge, experience, and best practices. During our conversation, Anjelica had some great advice to emerging professionals entering the nonprofit sector.

Nonprofit Leadership 246

Nonprofit Leadership Leadership Universities Education 246

The Agitator

JULY 23, 2013

Like it or not, far too many folks judge a charity by its cost of fundraising and ‘overhead’ From regulators to the media, from charity watchdogs to far too many nonprofit boards — and even some fundraisers themselves — the false metric of ‘cost of fundraising’ has created a big mess of misunderstanding.

Fundraising 99

Fundraising Fundraising Nonprofit Management Management 99

iMarketSmart

MAY 16, 2022

It matters for fundraising story. A powerful fundraising story starts with the right words. A powerful fundraising story starts with the right words. Isn’t fundraising just sales? Fundraising is different. Fundraising is different because charitable decisions are different. But fundraising is different.

Fundraising 52

Fundraising Fundraising Finance Philanthropy 52

NonProfit Leadership Center

DECEMBER 13, 2022

To succeed in today’s competitive grant writing environment, fundraisers and nonprofit professionals must practice and master critical skills to develop winning proposals. Money & Mission: How Fundraisers Can Build Stronger Relationships With Finance — February 16. Nonprofit Management Series (Begins in February).

Nonprofit governance and management 246

Nonprofit governance and management Finance Governance Culture 246

The Agitator

JANUARY 5, 2014

Yes, there are some ‘uncontrollables’ that will influence your fundraising success in 2014 — consumers’ confidence about their economic well-being, major breaking events/tragedies (political or natural), and of course the extent to which you laid proper groundwork (or failed to) in 2013.

Fundraising 79

Fundraising Fundraising Retention Nonprofit Management 79

The Agitator

JUNE 10, 2014

A lot of what I’m about to say here will seem offensive to fundraising agencies and insensitive to their problems. charities direct marketing Don''t Miss these Posts fundraising innovation nonprofit management nonprofits premium' I mean to be neither.

Fundraising 71

Fundraising Fundraising Nonprofit Management Management 71

The Agitator

JULY 14, 2013

Finally, another voice stepping up to the plate regarding regaining some public trust in fundraising. The Direct Marketing Association Nonprofit Federation (DMANF) has just issued its new Principles and Best Practices for Accountability in Fundraising. Hats off to DMANF.

Public and Nonprofit Management 73

Public and Nonprofit Management Fundraising Fundraising Associations 73

The Agitator

APRIL 8, 2013

“What differentiates great fundraising from the average, good or poor?” ” These are the questions Professors Adrian Sargeant and Jen Shang set out to answer in a year-long study aptly titled: Great Fundraising. ‘Great Fundraising’ is defined not in absolute money terms but in terms of massive growth.

Fundraising 109

Fundraising Fundraising Culture Retention 109