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Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

The first law of sustainable giving in nature is this: Giving must be seen by partners who are able and willing to reciprocate. Participants each get money. They are motivational. 24] When giving appears motivated by benefits, it loses its value as a signal. Public recognition motivates charitable giving in experiments.);

Values 89
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Zero-Problem Philanthropy

Stanford Social Innovation Review

Researchers recently argued that decades of problem-solving such as aggressive speed limits, seat-belt laws, or measures to reduce alcohol-impaired driving failed to improve many problematic aspects of transportation. Developing Healthy Individuals “Positive psychology is the scientific study of what makes individuals and communities thrive.”—

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Dr. James explains why the feeling “People like me make gifts like this” is so powerful in major gifts fundraising

iMarketSmart

One experiment in a law firm found a dramatic result. It [proposes] a new mechanism of decision making in charitable giving through an important psychological construct: similarity.”[23] Adding this phrase, “Did you know that other participants gave £5 and they said that participants such as yourself should give £5?”[27]

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Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

The first law of sustainable giving in nature is this: Giving must be seen by partners who are able and willing to reciprocate. Participants each get money. They are motivational. 24] When giving appears motivated by benefits, it loses its value as a signal. Public recognition motivates charitable giving in experiments.);

Values 52
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Taking Steps Toward Disability Inclusion in China

Stanford Social Innovation Review

percent of the population, China has enacted more than 60 laws and regulations aimed at safeguarding the rights of individuals with disabilities, encompassing those with visual, auditory, linguistic, physical, intellectual, psychological, and multiple disabilities. With 85 million people with disabilities, or 6.5

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How to Make the Ask of a Gift in a Will Less Scary

iMarketSmart

2] More than that, the reality of our own death is a serious psychological problem. It provides motivation. We’ll be announcing our board participation at the banquet. The motivation isn’t about death. 52] It tested 24 bequest gift descriptions among nearly 10,000 participants. Simple answer. Live on after death.

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3 Big Reasons Why An ‘Ask’ Is Mostly About Your Donor’s Hero Story (Not Your Organization’s)

iMarketSmart

These establish motivation from the main character’s original identity. Without this, even a catastrophic threat won’t motivate action. To motivate dramatic action, the problem must be disruptive. Otherwise, it won’t motivate action. The narrative arc. Story moves through a narrative arc. The inciting incident.