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Viral Challenges for Nonprofits: A Blueprint for Digital Marketing Success

NonProfit PRO

Viral challenges can help nonprofits raise awareness and donations. Here's how to successfully leverage them in your digital marketing.

Marketing 242
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Nonprofits Need to Innovate to Elevate Their Marketing Strategies

NonProfit PRO

When it comes to marketing, nonprofits often find themselves at a disadvantage, but unconventional strategies can help boost their reach.

Marketing 242
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Nonprofit Marketing Simplified with New AI-Powered Campaign Planning from Constant Contact

NonProfit PRO

Constant Contact announced Campaign Builder, a new way for nonprofits to automate their marketing campaigns.

Marketing 163
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BridgeTECH Preview: Machine Learning for Nonprofit Marketers

NonProfit PRO

Emily Courville, of The Humane Society of the United States, will be presenting “Machine Learning for Nonprofit Marketers: Find the Right Constituents and Fuel Your Fundraising” at this year’s inaugural BridgeTECH.

Marketing 244
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Twitter Marketing Best Practices for Nonprofits

NonProfit PRO

Twitter offers countless benefits for nonprofits. Read on for seven best practices to adopt to market on Twitter successfully. However, to enjoy these benefits, you must create a strategy that considers the unique features and qualities of this platform.

Marketing 276
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Five Ways Nonprofit Boards Can Support the Marketing Function

NonProfit Leadership Alliance

Written by: Randye S Spina, MBA Reading Time: 4 minutes I’ve served on several nonprofit boards in marketing and communications roles and have seen first-hand that marketing is often an afterthought. Even for nonprofits lucky enough to have healthy budgets, it’s often the most misunderstood function. That’s not uncommon.

Marketing 213
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Interactive Marketing: How Nonprofits Can Captivate in a Noisy World

NonProfit PRO

Nonprofit donors are increasingly immune to traditional marketing and advertising. That's why interactive marketing is so effective. Wherever we go, from billboards on the highway to pop-up ads on our favorite websites, countless brands vie for attention. As a result, we’ve learned to tune them out or avoid them.

Marketing 264