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The Top 5 Fundraising Trends in 2020

Nonprofit Tech for Good

Many nonprofits saw a surge in recurring subscription initiations following the 2016 election, particularly civil rights, social action, and advocacy organizations, according to Classy platform data. Though the notorious Pineapple Fund was a fleeting effort, blockchain is still very much a part of social good conversations.

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First-Ever Video Benchmarks Survey for Nonprofits

Care2

But what kind of a direct impact do these “social actions” really have especially for nonprofits? Are people who like or comment on these videos signing up for organization’s enewsletters, are they donating money, volunteering, taking an advocacy action? And according the Nonprofit Times, about 3.5M

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Celebrating a Big Number

Care2

This milestone just seemed to be too big a deal not to stop and celebrate, because, well, reaching 15 million active members seems pretty amazing. (To Care2 is a B Corporation, or social enterprise, that generates revenues by connecting individuals with nonprofits and business that are making the world a better place.

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Using Facebook Targeting to Boost Performance on Organic and Promoted Posts

Kivi's Nonprofit Communications Blog

The new organic post Interest targeting feature gives you a great way to target specific groups of people with specific social actions (petitions, fundraising appeals, etc.). This information is collected from people’s Timelines, the Pages they like, apps they use, ads they’ve clicked on and other activities on and off of Facebook.

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Webinar: Using Email to Engage Activists, Cultivate Donors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) But it’s not always easy.

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Care2 Adds Two Experts to Nonprofit Services Team

Care2

Largest Online Social Action Community of 10 Million "Do Gooders" Adds Fundraising and Advocacy Experts Allyson Kapin and Stephen O’Keefe, Who Bring Decades of Experience at Helping Nonprofits Succeed Redwood City, Calif.

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Three Keys to Successful Online Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)