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Ep224: How Children's Miracle Network Raises 70% of its Revenues from Retailers

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Clark Sweat , Chief Revenue Officer at Children's Miracle Network (CMN), about CMN's incredible success with checkout charity. On the show, Megan, Clark and I discuss: Clark Sweat, Children's Miracle Network. The struggles of big box retailers and how that will impact fundraising.

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Ep185: The Story Behind Big Lots' $50 Million Gift to Nationwide Children's Hospital

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Jeremy Ball , who leads the Big Lots Foundation and is director of philanthropy and events for the parent company Big Lots , about the retailers impressive cause marketing efforts on behalf of Nationwide Children's Hospital. But this was just the tip of the iceberg.

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What Will Replace 'Checkout Charity' After Big Retailers are Gone?

Selfish Giving

Jude Children's Research Hospital in Memphis celebrating an amazing accomplishment. Over a decade the retailer had raised $100 million dollars for the hospital's cancer care and research, making Kmart the hospital's biggest donor in its 50+ year history. Kmart isn't the only retailer suffering. Here's what they had to say.

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Newsletter: Who Must You Engage with in Corporate Partnerships? Retailers Use Precious Store Space to Showcase Causes Instead of Products ; Lush ‘Bath Bomb’ Supports Teaching Truth in History

Selfish Giving

Look no further than cosmetic retailer Lush , which has released a Knowledge Bath Bomb to support the teaching of truth in history. Senior Officer, Corporate Partnerships, Save the Children , Fairfield, CT 5. But what is creating that stickiness of, ‘This is a brand I stand behind. This is a brand I want to be an evangelist for?’"

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IKEA Saves the Children When Facebook Fans Invite Friends to Shop

Selfish Giving

On January 14th, IKEA is hosting a Bring Your Own Friends (BYOF) event with deals and giveaways and is rewarding Facebook fans that invite their friends with a donation to Save the Children. The donation to Save the Children is a secondary benefit, and the charity gets the money whether the invitee shows up or not.

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Newsletter: The Role Case Studies Play in the Sales Funnel ; Are Store Openings Part of Your Cause Marketing Strategy? ; Close More Partnership Deals with Affability & Authenticity

Selfish Giving

That case study you have on your retail partner will work great with other retailers. An iconic retailer that raised hundreds of millions for charities, including over $100 million for St. Jude Children's Research Hospital , is down to just three stores.?? ?? It's the same way with case studies. Marketing Your Cause 1.

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Newsletter: This Tool Identifies Fast-Rising Retail Categories ; Nonprofit Builds Audience on Zoom with Goat-2-Meeting ; Why Your Newsletter Needs a Personal Voice

Selfish Giving

So use this interactive tool from Google to identify fast-rising retail categories and go after them! Cause Marketing Specialist, East Tennessee Children's Hospital (Knoxville, TN) 3. As other industries are discovering, when live events come back you'll have a new branding asset to sell to sponsors. Marketing Your Cause 1.

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