Nonprofit Tech for Good

OCTOBER 1, 2020

Donor retention is a crucial aspect of a productive fundraising strategy. While a good deal of time and resources will be dedicated to this effort, certain aspects of donor retention can be made easy. Here are seven excellent methods of increasing donor retention and how to automate them. First impressions are essential.

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Bloomerang

JULY 7, 2022

Best Practices for Donor Acquisition and Retention Through Direct Mail. Although some people think that all communication should happen online in this digital age, sending appeals through direct mail continues to be a critical fundraising strategy. But what about people who say that direct mail isn’t worth the investment?

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NonProfit PRO

AUGUST 25, 2022

Research has shown a subscription model for recurring giving programs can boost retention by nearly 30%. Join us to learn how to increase donor retention in your monthly giving program.

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NextAfter

JUNE 9, 2023

In fact, according to data from the Fundraising Effectiveness Project, donor acquisition, dollars, and donor retention rates fell YoY in 2022. 1 – Recognize the power of acquiring a donor’s email address One way to increase retention is to acquire an email for a donor who only gives offline. We’ve dubbed this the COVID Bump.

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Ann Green

JUNE 18, 2020

This means one of your organization’s main priorities right now should be maintaining and improving your donor retention rate. According to Bloomerang’s donor retention guide , the average donor retention rate has been sitting between 40% and 50% for the last fifteen years. Make donor retention a priority. .

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Nonprofit Megaphone

APRIL 17, 2023

By gaining an understanding of why people give and what motivates them to continue giving, non-profits can develop strategies to increase donor retention and lifetime value. Donor appreciation can take different forms, including a simple thank you message, personalized communication, exclusive donor events, and recognition programs.

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Kivi's Nonprofit Communications Blog

FEBRUARY 14, 2023

If you have an employee who is one of the 34% of communications staff looking for a new job , we have some ideas on how to keep them around. According to our 2023 Nonprofit Communications Trends Report , two factors seem to help nonprofits retain employees. How can you start to implement these changes with your communications staff?

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Affnetz

JUNE 1, 2023

6 Techniques to Boost New Donor Acquisition and Retention By Mike Crum It’s essential to acquire new donors for your Nonprofit to have a thriving fundraising program. Acquiring New Donors: View your communications with prospective donors as conversations. Here are 3 techniques you can use to acquire new donors today.

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Marketing for the Modern Nonprofit

JANUARY 18, 2023

. Donor retention is the rate at which donors maintain their relationship with your organization and continue to donate over time. John works with clients to develop communication strategy and content that centers the donor experience. The post How to Keep More Donors Through Strategic Communications with Madeleine St.

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NextAfter

JUNE 9, 2023

In fact, according to data from the Fundraising Effectiveness Project, donor acquisition, dollars, and donor retention rates fell YoY in 2022. 1 – Recognize the power of acquiring a donor’s email address One way to increase retention is to acquire an email for a donor who only gives offline. We’ve dubbed this the COVID Bump.

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Nonprofit Megaphone

AUGUST 1, 2022

Donor retention is one of the most prevalent challenges for nonprofits. This contact should be dedicated to thanking the donor, solidifying their impact, and paving the way for future communication. . A common mistake in the initial “thank you” is closing the communication loop there. Personalize the message.

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Affnetz

JUNE 1, 2023

Acquiring New Donors: View your communications with prospective donors as conversations. Don’t get so caught up in communicating the ‘right’ thing, that you end up blowing the opportunity because you weren’t clear, compelling, and authentic. Always be asking this question: Who else should we be talking to?

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Kivi's Nonprofit Communications Blog

JANUARY 26, 2023

It’s here – our most popular download of the year highlighting the year’s nonprofit communications trends! The 2023 Nonprofit Communications Trends Report marks our 13th edition and this might be my favorite. As the author of most of our #NPCOMMLIFE posts, the well-being of our community is very important to me.

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Nonprofit Marketing Insights by GlobalOwls

DECEMBER 8, 2023

AI-Powered Strategies: Improving Small Business Efficiency and Client Retention in the Digital Age Artificial intelligence (AI) is all the rage — the share of startup funding dedicated to AI-focused companies doubled in 2023. Excellent customer service is just one way to improve client retention.

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NonProfit Hub

JUNE 12, 2020

Start boosting your donor retention rate by focusing on those who are just giving to your nonprofit for the first time. Why First-Time Donor Retention is Important. New donor retention plays a major role in your overall retention rate. Incorporate impact stories in future communications. Call your new donors. .

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Kivi's Nonprofit Communications Blog

FEBRUARY 7, 2023

In our 2023 Nonprofit Communications Trends Report , we asked if you would be looking for a job with a different organization in 2023. More than a third (34%) of nonprofit communications staff plan to look for new jobs in 2023. Source: The 2023 Nonprofit Communications Trends Report Is the Great Resignation Still Going?

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The Agitator

SEPTEMBER 26, 2016

That’s because the likelihood of boosting retention occurs only when fundraisers, communications folks, donor service managers, program officers, CEOs and board members — virtually everyone in the organization — understand why donors stay or leave and what steps the organization can take to assure maximum retention.

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Get Fully Funded

JUNE 14, 2023

The generosity of donors is crucial to your nonprofit organization’s success, which means that you should strategically plan your communications with them. Part of creating great donor communications is personalizing each message to its recipient, making them more engaging. Consider your communication channels. Social media.

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Kivi's Nonprofit Communications Blog

MARCH 12, 2021

This week we have donor retention emails, how to write like Hemingway, a guide to Google Grants, and more. If you are losing donors, Classy has 13 Donor Retention Email Templates for download. Hobbies of Nonprofit Communicators: Arts and Crafts. A glimpse of the fundraising picture in 2020 reveals some important truths.

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Kivi's Nonprofit Communications Blog

MAY 7, 2021

Find out Why Taking an Omnichannel Approach to Donor Retention is Imperative in the New Era of Fundraising. Catch Up on Our Content from This Week… Fundraising Isn’t the Only Thing Nonprofit Communicators Do. Want a Nonprofit Communications Training Plan? Communications Director Mentoring Program. NPCOMMLIFE.

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The Agitator

JANUARY 27, 2014

And quite frankly, there’s no communication vehicle as powerfully suited for this task than the simple, well-written, four-page paper newsletter. communications Don''t Miss these Posts donor retention fundraising loyalty premium' Not digital. Not focused on the ego of the organization.

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NonProfit Hub

DECEMBER 13, 2019

This means that your nonprofit must first master the art of effective donor retention. . There are several reasons donor retention is so important for nonprofits: First, it’s much less expensive to ask a donor to give again than to perform enough outreach to acquire a new donor. . Keep records of all of your communications. .

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The Agitator

MARCH 30, 2014

Here are some suggestions about using videos to encourage retention from Peter Reynolds at For the Record Productions in Toronto, relayed via fundraising firm Hilborn. communications creativity donor retention email marketing loyalty online fundraising online video premium' Peter provides links to example videos of each type.

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The Agitator

NOVEMBER 19, 2013

The likelihood of boosting retention in your organization will occur only when fundraisers, communications folks, donor service managers, program officers, CEOs and board members — virtually everyone in the organization — understand why donors stay or leave and what steps the organization can take to assure maximum retention.

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Bloomerang

FEBRUARY 26, 2024

But as your donor base grows and your organization becomes more well-known in the community, sustaining this level of personal interaction becomes a challenge. Communicating with your donor community is not a “one-letter-fits-all” scenario. Segment wisely, communicate effectively, and watch your donor engagement retention soar!

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Clairification

JANUARY 8, 2024

Donor retention guru Professor Adrian Sargeant has spent 20+ years researching the relationship between trust, philanthropy and continued donor commitment. Please read these action steps with an eye to what you might do to make your donor retention plan – what I prefer to call a “donor love and loyalty plan” – more vigorous.

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The Agitator

AUGUST 19, 2013

I’m just about finished with my book — Retention Fundraising – that will be headed to the publisher at the end of this week. Most fundraisers continue to believe that ‘retention’ is some fuzzy, nice-nice concept where prompt ‘thank you’ notes on nice pink or expensive ivory.

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NonProfit PRO

FEBRUARY 28, 2024

Nonprofits spend most of their time trying to get donations, so make sure you follow-up every contribution with a prompt thank you, acknowledgement, and receipt that communicates your organization's story with impact. Download now to begin maximizing impact!

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Fundraising Coach

FEBRUARY 24, 2015

I''ve worked alot on donor retention and often written about the importance of keeping the donors you already have. So after a donor''s gift, our first printed communication is usually a boring, mass-merge letter saying little more than "we''ve cashed your check and you didn''t get anything in return."

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NonProfit PRO

FEBRUARY 15, 2024

Nonprofits spend most of their time trying to get donations, so make sure you follow-up every contribution with a prompt thank you, acknowledgement, and receipt that communicates your organization's story with impact. Download now to begin maximizing impact!

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The Agitator

JANUARY 29, 2018

And they are adding retention to it, which is a great addition.) They are also more open about sharing test results than most, knowing that we rise and fall as a community. Instead it was a piece defending volume – emailing your donors more – as a retention strategy. Their yearly benchmarks are a must read every year. (And

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The Agitator

JANUARY 16, 2017

As much as you might hope for relief from the subject, count on The Agitator to talk more retention, retention, and more retention in 2017! And within retention, a critical sub-theme … donor (customer) service and experience.

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Ann Green

FEBRUARY 9, 2022

One of the many lessons since the pandemic started is generic, organization-centered communication has to go. I know there has been some conflict about donor-centered vs community-centered over the last two years and I think we can have both. You can’t communicate with your donors without focusing on them. Fundraising Appeals.

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The Agitator

JUNE 16, 2016

Chapter 9 of my book, Retention Fundraising: the art and science of keeping your donors for life, focuses on ‘Barriers to Retention’ The top two barriers? Communications people and fundraisers are seldom on the same page where messaging is concerned and everyone ignores the donor service staff. The real killers? #1:

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Kivi's Nonprofit Communications Blog

DECEMBER 6, 2018

In previous posts, I’ve shared with you the twelve most common nonprofit marketing and communications goals and the twelve most common nonprofit marketing and communications strategies. Today let’s talk about the types of objectives you should have in your communications plan.

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The Agitator

OCTOBER 14, 2013

Yesterday I complained … only ONE retention superstar had responded from our Agitator audience — Colorado Public Radio. Jonathon Grapsas at Flat Earth Direct in Australia has been working on retention amongst clients who do much of their donor acquisition via face-to-face solicitation. Average year.

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iMarketSmart

SEPTEMBER 22, 2014

The post Donor Retention appeared first on MarketSmart. Everyone says so from Roger Craver (The Agitator) to Penelope Burk. Everyone says so from Roger Craver (The Agitator) to Penelope Burk. Fundraising'

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