Nonprofit Tech for Good

AUGUST 14, 2022

Why is the Psychology of Giving Important? Across the nonprofit sector, organizations usually utilize the psychology of giving in one of two ways: In one case, the Executive Director, Development Director, or Board Member who’s responsible for creating fundraising appeals assumes all donors have the same motivations for giving that they do.

Psychology 116

Psychology Donor Motivation Philanthropy Nonprofits 116

iMarketSmart

JUNE 12, 2023

17]) The point is that the behavior gives insight into core donor motivations. Review of General Psychology, 15 (2), 99-113. The post The Power of Heroic Philanthropy: Understanding Donor Motivations appeared first on MarketSmart LLC. (Unless you’re into that. Heroic donation opportunities can be compelling.

Donor Motivation 52

Donor Motivation Philanthropy Insurance Altruism and Helping 52

Nonprofit Megaphone

APRIL 17, 2023

However, getting donors to give is only half the battle. The real challenge lies in retaining those donors over the long-term and increasing their lifetime value. This is where understanding the psychology of giving comes into play. This sets you apart from other non-profits and increases the chances of donor loyalty.

Psychology 52

Psychology Retention Values Non-Profits 52

iMarketSmart

OCTOBER 1, 2022

For someone who was practicing then, it seems largely true though a bit simplistic about donors’ motivations and the labels applied to them. The fact that donors are animated by different purposes does explain why theories of fundraising abound. Jim Langley is the president of Langley Innovations.

Philanthropy 52

Philanthropy Psychology Culture Donor Motivation 52

Bloomerang

MAY 4, 2023

Innovative fundraising researcher Adrian Sargeant, co-director of the Institute for Sustainable Philanthropy, says, “Nonprofits are a means to an end for the donor. A study by GlobalGiving, a nonprofit crowdfunding platform, found that projects offering donors a choice of specific items to fund received 2.5

Public and Nonprofit Management 94

Public and Nonprofit Management Public Policy Psychology Philanthropy 94

iMarketSmart

APRIL 29, 2022

Yet even the most curious must learn to ask questions that yield the most insight into donor motivation and to link those propensities to institutional mission. Curiosity is a fundraisers greatest asset. Below is the advice I give myself when preparing for each. im Langley is the president of Langley Innovations.

Psychology 52

Psychology Donor Motivation Culture Philanthropy 52

iMarketSmart

JUNE 19, 2023

These included, “High emotional intelligence” “An ability to read people” “A great memory for faces, names, and personal details” “A tendency to engage with people” even outside their job, and “A love of reading” particularly “popular psychology books.” Evolutionary Psychology, 6 (3), 386-392. [20] Experience confirms this, too.

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Altruism and Helping Insurance Psychology Medical 52