Nonprofit Marketing Insights by GlobalOwls

MARCH 9, 2023

Email Marketing Strategies for Nonprofit Organizations Email marketing can help any Nonprofit, Charity or NGO to engage with potential donors and to nurture previous donors. Check out these tips and get started with email marketing for your Nonprofit. Email is one of the most effective marketing platforms, and it can be equally as powerful for nonprofits as for conventional businesses.

Nonprofit Organizations 145

Nonprofit Organizations Nonprofit Organizations Marketing Marketing 145

The Chronicle of Philanthropy

MARCH 9, 2023

By Kathleen Enright With the release this week of guidelines for building trust in the philanthropic world, the head of the Council on Foundations is calling on grant makers to hold each other accountable for maintaining high ethical standards.

Ethics 111

Ethics Philanthropy Foundations 111

Candid

MARCH 9, 2023

Nonprofit professionals are masters at stretching their budgets. Leveraging free platforms and features is one of the best ways to make a budget go further—but I know that these tools are only helpful if you can quickly get up to speed with how to use them. That’s why, as the Head of LinkedIn for Nonprofits, I was disheartened when research revealed that only 19% of nonprofit professionals on LinkedIn feel confident that they’re using the platform to its full potential.

Activism 105

Activism Nonprofits Fundraising Fundraising 105

NonProfit PRO

MARCH 9, 2023

A fundraising event can bring in a surge of revenue, but how can you use that momentum to sustain giving for the long-term?

Nonprofits 122

Nonprofits Fundraising Fundraising Management 122

Kivi's Nonprofit Communications Blog

MARCH 9, 2023

You can’t go anywhere right now on Bill Gates Internet without seeing some form of discussion about Artificial Intelligence (AI), chatbots, or ChatGPT. AI is no longer a futuristic concept. Marketers everywhere are yelling from the mountain tops about how this is the future of marketing as we know it. And things are moving so quickly with the AI landscape that this article no doubt will be outdated sooner than we previously would think.

Communication 89

Communication Technology Nonprofits Ethics 89

NonProfit Quarterly

MARCH 9, 2023

Image Credit: Daniel Mingook Kim on unsplash.com Two major problems confront California’s energy policy. The first is that California is not on track to meet its climate goals because policymaking is still heavily shaped by the fossil fuel industry. Second, California’s energy laws and business models are rooted in injustice. The economic benefits they provide continually miss the communities that need these benefits the most because governments have structurally excluded them in the past.

Public and Social Policy 98

Public and Social Policy Energy Environmental Non-Profits 98

Nonprofit Tech for Good

MARCH 9, 2023

Discover key insights from Classy’s sixth annual report, The State of Modern Philanthropy. The report analyzes Classy’s proprietary data from 2022, spanning more than 70,000 campaigns on the Classy platform, and, for the first time, incorporates insights from our parent company, GoFundMe. Together, the data from GoFundMe and Classy comprises of $25 billion in donations, providing the most comprehensive view of the giving landscape.

Philanthropy 84

Philanthropy Fundraising Fundraising Marketing 84

NonProfit PRO

MARCH 9, 2023

The Women’s Philanthropy Institute (WPI) released "Moving Money and Shifting Power for Social Justice: Voices of Wealthy Next-Gen Donors," a new report exploring how young, wealthy donors are engaging in social justice philanthropy.

Philanthropy 69

Philanthropy Universities 69

The LAPA Blog

MARCH 9, 2023

The annual fund is an internal phrase fundraisers use to refer to the drive(s) held during the 12-months of a calendar year to raise the revenue to cover your organization’s operating expenses. Many readers of the LAPA blog have asked me if the annual fund is dead. Why are they concerned? The post Reports of the Demise of the Annual Fund are Greatly Exaggerated appeared first on NPI funraising.

Fundraising 52

Fundraising Fundraising Philanthropy 52

Amy Eisenstein

MARCH 9, 2023

[…] by using email, text and social media to keep the conversation going. Eisenstein suggests a pre-call letter or just a phone call. Tell the prospect that you are on a listening tour and the visit is not about asking for a gift.

Nonprofits 52

Nonprofits 52

Donorbox Nonprofit

MARCH 9, 2023

There are approximately 10 million nonprofit organizations around the world, out of which roughly 1.8 million are situated in the US alone. 80% of donations to these organizations come from individuals. And with the rise in online fundraising trends, 54% of these donors now prefer to give via credit or debit cards. This means the […] The post Protecting Nonprofits from Spam Donations & Carding Attacks | Donorbox Security appeared first on Nonprofit Blog.

Nonprofits 52

Nonprofits Nonprofit Organizations Nonprofit Organizations Fundraising 52

The LAPA Blog

MARCH 9, 2023

The annual fund is an internal phrase fundraisers use to refer to the drive(s) held during the 12-months of a calendar year to raise the revenue to cover your organization’s operating expenses. Many readers of the LAPA blog have asked me if the annual fund is dead. Why are they concerned? The post Reports of the Demise of the Annual Fund are Greatly Exaggerated appeared first on LAPA Fundraising.

Fundraising 52

Fundraising Fundraising Philanthropy 52

Jeff Brooks

MARCH 9, 2023

Thank you letters to donors are an important chance to build the relationship. The way you thank is just as important as they way you ask. Here are some common thank you letter mistakes you can avoid, from the Get Fully Funded Blog, at 5 Things You Should Never Write in a Thank You Letter : “Dear friend of xyz organization.” Thank your donor by name.

Fundraising 52

Fundraising Fundraising 52

The Charity CFO

MARCH 9, 2023

As with many long-standing professions and institutions, the short answer is “yes.” The accounting industry currently and historically does have a diversity problem. According to the most recent AICPA Trends Report (2021) , 41% of accounting graduates are nonwhite while only 23% of professional staff identify as nonwhite. Moving up the ladder, among partners, only 18% are nonwhite.

Collaborations 52

Collaborations Leadership Finance Culture 52

Donorbox Nonprofit

MARCH 9, 2023

There are approximately 10 million nonprofit organizations around the world, out of which roughly 1.8 million are situated in the US alone. 80% of donations to these organizations come from individuals. And with the rise in online fundraising trends, 54% of these donors now prefer to give via credit or debit cards. This means the […] The post Protecting Nonprofits from Spam Donations & Carding Attacks | Donorbox Security appeared first on Nonprofit Blog.

Nonprofits 52

Nonprofits Nonprofit Organizations Nonprofit Organizations Fundraising 52

Bloomerang

MARCH 9, 2023

———— The post NAEF National Conference appeared first on Bloomerang.

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Donorbox Nonprofit

MARCH 9, 2023

You can’t fundraise without building strong donor relationships. And the key to that is efficient communication targeted to different donor groups and personalized for each donor. According to Double the Donation, every 1000 emails that nonprofits send for fundraising appeals gets them an average of $42 in donations. Also, smaller organizations receive the most donation […] The post 6 Handy Fundraising Email Templates for Nonprofits appeared first on Nonprofit Blog.

Fundraising 52

Fundraising Fundraising Nonprofits Communication 52

The Killoe Group

MARCH 9, 2023

The post How to Engage and Delight Donors Before, During, and After Your Event. appeared first on OneCause.

Management 59

Management 59

Bloomerang

MARCH 9, 2023

———— The post NAYDO appeared first on Bloomerang.

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