Newsletter: Beauty Brand Explains How to Do Cause Marketing Right; A&W, Veterans Org Raise funds on Root Beer Float Day ; Chick-fil-A Takes Page from Nonprofits, Recruits Volunteers
Selfish Giving
AUGUST 3, 2022
I wanted to share a couple the answers I got to the two questions I posed to readers last week. ????? The first question was on whether having a media partner attracts corporate partners. (Read the original question and my response.) The overall response was mixed. Some readers believed having a media partner helped recruitment, others didn't. On the nay side, one reader wrote: "While I think it is great to have a media partner for the exposure, it doesn't necessarily mean you can leverage it to
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