Selfish Giving

NOVEMBER 28, 2018

If the stock market is any indicator, this bull market won't last forever. Now is the time to prepare for the next downturn. If I managed a corporate partnership team, here's what I would be doing. 1. Focusing on larger accounts. Review all of your prospective partnerships and figure out which ones are sucking up all your energy for too little potential gain.

Energy 100

Energy Fundraising Fundraising Management 100

EveryAction

NOVEMBER 27, 2018

It's finally here! If you loved our 2018 Best Nonprofit Conferences Calendar get ready for our new, improved, and updated 2019 calendar! We've searched far and wide for the best and brightest nonprofit conferences from all around the country! These conferences range in size, location, and topic. We have everything from: Fundraising & Grants. Nonprofit Management.

Nonprofit governance and management 105

Nonprofit governance and management Public and Nonprofit Management Finance Associations 105

Nonprofit Tech for Good

NOVEMBER 8, 2018

6,057 donors completed the 2018 Global Trends in Giving Survey and based on their responses, the donor community worldwide is made up of primarily women (65%) who have a liberal ideology (53%) , characterize themselves as religious (72%), and give between ($101-$1,000 USD) annually (43%). These donors are most likely to support the causes of children and youth (15%) , health and wellness (11%) , and animals and wildlife (11%).

Charitable Organizations 102

Charitable Organizations Technology Volunteerism Volunteerism 102

Fundraising Coach

NOVEMBER 21, 2018

Year-end is a huge time for nonprofit's fundraising. There's a debate if the spike in giving is because we ask so much more frequently at this time of year or if it's because people are more generous because of the mix of public and religious holidays combined with the end of the tax year. What ever the cause, this is the time of the year nonprofit's need to be clearly engaging with donors.

Fundraising 84

Fundraising Fundraising Nonprofits 84

Kivi's Nonprofit Communications Blog

NOVEMBER 8, 2018

You set goals, like these twelve communications goals for nonprofits , including community engagement, raising awareness of issues, and fundraising. And every day you manage tactical communications channels like email, social media, print marketing, PR and more. But what’s in the middle? What connects that tactical work to the larger goals? The answer is Communications or Marketing Strategies. .

Communication 82

Communication Public and Nonprofit Management Advertising Nonprofits 82

Ann Green

NOVEMBER 13, 2018

I’m sure you’ve all heard of #GivingTuesday, the annual giving day that takes place the Tuesday after Thanksgiving. This year it will be on November 27. Perhaps you’ve participated in the past and it’s been successful, or maybe it wasn’t. Perhaps you’re planning to participate for the first time. Whether you participate or not, #GivingTuesday is now part of the nonprofit landscape and if you’re doing a year-end appeal, you’ll need to factor it into your campaign.

Retention 80

Retention Fundraising Fundraising Communication 80

Selfish Giving

NOVEMBER 21, 2018

First, have a wonderful, relaxing and delicious Thanksgiving ! Second, over the long weekend be sure to to check out a great new podcast, Purpose 360. It's hosted by two social purpose supahstahs!: Carol "The Mother of Social Purpose" Cone and Matchfire CEO Chris Noble ! In the debut episode, Carol and Chris talk about one of the most disruptive social purpose campaigns: REI’s #OptOutside , which has inspired more than 15 million people to go outside on Black Friday.

Foundations 100

Foundations Food Management Associations 100

Nonprofit Tech for Good

NOVEMBER 3, 2018

Date: January 8, 2019. Time: 1pm EDT. Presented by: Heather Mansfield , Founder of Nonprofit Tech for Good. Packed with practical, how-to advice and customized for small nonprofits on a limited budget, this free webinar will stress the importance of professional website design and strategic email marketing and fundraising. Topics discussed include: • Current trends in nonprofit website design and how to launch a modern, mobile-compatible website on a limited budget. • How to launch and maintain

Marketing 98

Marketing Marketing Nonprofits Communication 98

Fundraising Coach

NOVEMBER 9, 2018

Last month, at the Nonprofit Storytelling Conference , I saw Jeff Brooks help nonprofits understand donor communication by sharing a great image. I wrote about it to my Fundraising Kick email subscribers. But I wanted to share it here. Hopefully it'll help as you write your next fundraising letter or thank you note! SUB: Who’s leading the army? Good morning, Kickers!

Values 79

Values Fundraising Fundraising Communication 79

Kivi's Nonprofit Communications Blog

NOVEMBER 7, 2018

It’s our most popular download of the year: The Annual Nonprofit Communications Trends Report. Each year, more than 1,000 nonprofit communicators complete the annual Nonprofit Communications Trends Survey. and now it’s time to look ahead to 2019. The Nonprofit Communications Trends Report is the “go to” source for what’s REALLY happening in the world of nonprofit communications and fundraising.

Communication 76

Communication Advertising Nonprofits Values 76

EveryAction

NOVEMBER 15, 2018

For most nonprofits, email is the backbone of their digital fundraising program. However, as all digital fundraisers know, effective email fundraising consists of far more than sending out an ask for donations. Email is many donors’ primary mode of engagement with your organization, meaning that it is also your primary means of communicating information about the organization’s work and mission.

Recruitment 73

Recruitment Retention Nonprofits Activism 73

Selfish Giving

NOVEMBER 14, 2018

A few housekeeping items today: 1. "I thought we were friends?" [For those who receive email newsletter] Does the salutation at the top say "Hi, Cause Marketer." I'd rather address you by your first name! Scroll to the very bottom and click on "Update Your Profile" and add your first name and email and that will update my database. 2. "That damn welcome mat!

Health 100

Health Retail Children Food 100

iMarketSmart

NOVEMBER 26, 2018

Nonprofits tend to get addicted to transactions. Of course addictions are hard to break. But that doesn’t mean they shouldn’t be broken at all. Too often, nonprofits get addicted to making requests for transactions (solicitations) aimed mostly toward low-capacity supporters even though most of the funding already comes from major donors (including bequests).

Fundraising 72

Fundraising Fundraising Leadership Retention 72

Nonprofit Tech for Good

NOVEMBER 21, 2018

Join us for a tweet chat on January 16 at 12pm EST to discuss nonprofit tech trends in the new year! Nonprofit Tech for Good will be co-hosting a tweet chat with Wired Impact to lead a discussion on nonprofit tech trends, such as website design, social media fundraising, email marketing, privacy and web accessibility. How to Participate. At 12pm EST on January 16, participate or follow the discussion on Twitter at #nptech19 : Ask questions or share relevant information during the tweet chat by u

Nonprofits 72

Nonprofits Marketing Marketing Fundraising 72

Pam Moore

NOVEMBER 30, 2018

Did you know that two of the top reasons most businesses fail when it comes to online marketing and social media is lack of planning and impatience. The heart of digital and social marketing success is community. Social networks, blogs, video channels, and podcasts are about people. People connecting with, serving, laughing and helping other people it what drives the digital web of today.

Marketing 60

Marketing Marketing Values Governance 60

Kivi's Nonprofit Communications Blog

NOVEMBER 14, 2018

Emily Roush-Bobolz. Thanksgiving may be next week, but year-end is a great time to thank your supporters. If you don’t think you can pull together a thank-you video quickly, Emily Roush-Bobolz, Communications Manager at the Hemophilia Federation of America shares how she did just that. ~Kristina. Guest Post by Emily Roush-Bobolz. It was that time of year to send our Thank You cards for the most thankful of all holidays, Thanksgiving.

Children 76

Children Healthcare Communication Associations 76

Getting Attention

NOVEMBER 14, 2018

Sometimes we have so many strong stories available that it’s hard to select the best ones to feature in a specific campaign. At other times, it seems impossible to source the right story or find a fitting one to harvest from the story bank. I’ve been there. Luckily, there’s a proven, two-step solution to both problems: Pinpoint what your people need to understand about your organization’s focus (problem or cause), and about your solutions and impact.

Ethics 67

Ethics Nonprofits Marketing Marketing 67

Selfish Giving

NOVEMBER 7, 2018

Did you enter last week's Halloween costume contest? Check out the P. S. in today's newsletter for the name of the winners. Let me introduce you to James Citron. He's the CEO of Pledgeling. James is a friend and his company is doing a lot of GOOD. You should definitely check them out! However, James is not good at is picking winning sports teams. ??

Retail 100

Retail Environmental Food Associations 100

Fundraising Report Card

NOVEMBER 13, 2018

Not all organizations run on the calendar year, but if yours does, you know that we've entered "crunch time." Budgets are set, the fundraising calendar is in place, and 2019 is looking you squarely in the eyes. During these last few weeks of the calendar year it's important you feel confident in your fundraising goal for 2019. The post 3 (Foolproof) Ways to Set Data-Driven Fundraising Goals for 2019 appeared first on Fundraising Report Card.

Fundraising 64

Fundraising Fundraising 64

Ann Green

NOVEMBER 6, 2018

Thanksgiving will be here soon and it’s a time of the year in the U.S. when we show gratitude to the special people in our lives. Do you extend this same gratitude to your donors? It often doesn’t seem like it. Nonprofit organizations tend to treat thanking their donors as an afterthought. But you need to spend just as much time thanking your donors as you do on fundraising.

Recruitment 61

Recruitment Fundraising Fundraising Nonprofit Organizations 61

Pam Moore

NOVEMBER 30, 2018

Did you know that two of the top reasons most businesses fail when it comes to online marketing and social media is lack of planning and impatience. The heart of digital and social marketing success is community. Social networks, blogs, video channels, and podcasts are about people. People connecting with, serving, laughing and helping other people it what drives the digital web of today.

Marketing 60

Marketing Marketing Values Governance 60

Kivi's Nonprofit Communications Blog

NOVEMBER 27, 2018

If you are on Instagram or Pinterest at all, you can’t help but run into a lot of hygge-inspired photography. (The photo at the top of this post isn’t mine, but the smaller ones below are.) Hygge is the Danish concept of coziness, comfort, warmth, and charm that gets Danes through the long, cold, dark winters. It’s about enjoying and indulging in the small things, even when the environment around you is much less hospitable or pleasurable.

Production 75

Production Communication Management Culture 75

iMarketSmart

NOVEMBER 5, 2018

Here’s my list of essential major donor needs that you must aim to fulfill: 1. Your best donors want you to do the important work they can’t or won’t do. 2. Your best donors want you to give them the credit and praise for your achievements. They want to be the hero in the story, not you. 3. Your best donors want you to remind them how great they are frequently. 4.

Values 58

Values Communication Philanthropy Marketing 58

Fundraising Coach

NOVEMBER 21, 2018

Year-end is a huge time for nonprofit’s fundraising. There’s a debate if the spike in giving is because we ask so much more frequently at this time of year or if it’s because people are more generous because of the mix of public and religious holidays combined with the end of the tax year. What ever the cause, this is the time of the year nonprofit’s need to be clearly engaging with donors.

Fundraising 52

Fundraising Fundraising Nonprofits 52

Fundraising Report Card

NOVEMBER 20, 2018

That’s when it clicked. I didn’t mean to say “work” earlier that day, instead I meant to say “company culture.” I derive meaning from my life by giving to others, and our culture at MarketSmart allows me to do that. It began to crystallize as I watched the road pass by in the window. The post Something to Be Thankful For: A Great Company Culture (Plus 3 Ways You Can Foster It) appeared first on Fundraising Report Card.

Culture 63

Culture Fundraising Fundraising 63

Lets Talk Nonprofit

NOVEMBER 7, 2018

Many thanks to Steven Screen for the inspiration for this post. Steven is the co-founder of The Better Fundraising Co. The information he and Jim Shapiro share on their blog will help you learn how to become a better fundraiser, too. It's almost time. The time of year when your donors' mailboxes are filled with year-end fundraising appeals. If you haven't gotten your year-end appeal out the door yet, be sure to take a few minutes right now and read this post.

Fundraising 52

Fundraising Fundraising Healthcare Education 52

Pam Moore

NOVEMBER 28, 2018

The social media content jungle is getting scary for marketers who don't have a content strategy. The social web is more crowded and noisier than ever. The tactics that worked in past years will not work in 2019. Social networks such as Facebook, Instagram, LinkedIn and even Twitter are being forced to implement stronger algorithms that filter out the fluff, noise, spam and irrelevant content so that they form the interesting conversations, engagement and evoke feelings of connection to the soci

Production 60

Production Marketing Marketing Values 60

Kivi's Nonprofit Communications Blog

NOVEMBER 20, 2018

Jay Love Collecting data is an important part of your job as a nonprofit communicator. But if you aren’t organizing it in a way that is useful, you may be wasting your time and not being as effective as you could be. Jay Love of Bloomerang joins us today to give you ideas on organizing all of your data. ~Kristina Guest Post by Jay Love Whether you’re a part of a large nonprofit organization or a small shop operation, the consensus is clear: smarter nonprofit fundraising starts with the rig

Management 75

Management Universities Technology Communication 75

NonProfit Hub

NOVEMBER 14, 2018

There’s no better way to gain the trust of your donors than by being transparent with them about where their contributions go. If people decide to part with their hard-earned money, they want to know where it ends up. Plus, having strong, consistent communication with your donors can increase your credibility and authenticity as an organization. Here are some tips on how to directly show your supporters the difference you’re making.

Communication 62

Communication Fundraising Fundraising Nonprofits 62

Mission Minded

NOVEMBER 6, 2018

In a time (always) where consumers are constantly bombarded with messages and requests, first impressions are everything. That’s why it’s so important for your nonprofit to have a visual identity that supports the core beliefs and impact of your work. We recently helped our friends at Energy Outreach Colorado develop a new brand strategy, culminating […].

Energy 56

Energy Nonprofits 56

Ann Green

NOVEMBER 28, 2018

I imagine most of you have sent out your year-end appeal. You may think your work is done for now, but it’s not. In fact, what comes next is even more important, especially if you want to keep your donors for a long time. Fundraising isn’t just about raising money. It’s also about building relationships and making your donors feel good about giving to your organization.

Retention 54

Retention Communication Fundraising Fundraising 54

iMarketSmart

NOVEMBER 19, 2018

Recently I saw a question posted on a discussion board that was inspired by a blog (NOT mine) titled: WHY YOU NEED TO HIT YOUR DONOR’S MAILBOX FIRST THING IN 2019. The question was: Planned/legacy giving marketing – when do you mail? Here’s the response I posted. I thought I’d share it since I received lots of private email kudos overnight.

Communication 53

Communication Values Marketing Marketing 53

Pam Moore

NOVEMBER 28, 2018

The social media content jungle is getting scary for marketers who don't have a content strategy. The social web is more crowded and noisier than ever. The tactics that worked in past years will not work in 2019. Social networks such as Facebook, Instagram, LinkedIn and even Twitter are being forced to implement stronger algorithms that filter out the fluff, noise, spam and irrelevant content so that they form the interesting conversations, engagement and evoke feelings of connection to the soci

Production 60

Production Marketing Marketing Values 60

Kivi's Nonprofit Communications Blog

NOVEMBER 13, 2018

Back off, Old Man. It ain’t your time yet. How annoying is it that department stores skip over Thanksgiving and go right to Christmas? This year we didn’t even make it through Halloween before you could see decorations for sale, toys being stocked, and Christmas music playing…poor Thanksgiving doesn’t stand a chance. I get it.

Retail 70

Retail Law Retention Communication 70

NonProfit Hub

NOVEMBER 30, 2018

With the holidays just around the corner, spirits are high, our sense of community is strong and people are on the hunt for fun, festive activities—especially when they’re for a good cause. These holiday fundraisers are sure to help you spice up your year-end giving season! 1. Polar plunge challenge. While the concept of giving money to jump into a freezing body of water may not sound very appealing to some, this fundraising trend has become wildly popular in recent years.

Fundraising 60

Fundraising Fundraising Activism Nonprofits 60

Nonprofit Tech for Good

NOVEMBER 14, 2018

An Interview with Ruy Fortini , Founder and CEO of Doare and official partner of the 2018 Global Trends in Giving Report. According to the Institute of Applied Economic Research , there are 820,000 existing NGOs, also know as ONGs (organizaciónes no gubernamentales), in Brazil. 1) The Global Trends in Giving Report is meant to help the nonprofit sector better understand individual giving worldwide, but data and statistics don’t communicate well what is happening on the ground in Brazil.

Nonprofit governance and management 49

Nonprofit governance and management Charitable Organizations Volunteerism Volunteerism 49

Mission Minded

NOVEMBER 13, 2018

Many of our clients are elbow deep in capital and endowment campaigns right now. From independent schools to arts and culture organizations to social service nonprofits, shoring up facilities and finances is having a moment. We’ve written about and offered workshops on how your next case for support can be magnetic to donors. When we’re […]. The post Less Is More: Limit the Decision-Makers for Your Next Capital Campaign appeared first on Mission Minded.

Finance 49

Finance Culture Nonprofits Fundraising 49