Selfish Giving

SEPTEMBER 23, 2020

Three things to share with you today. First, join Doctors Waters and Giagrando (the Cause Docs !) for a FREE clinic that will address all your complaints, issues and problems around corporate partnerships. It's all happening tomorrow, September 24, at 2pm EDT. All the details were in last week's newsletter. You can sign up to participate here. You'll receive a reminder and a Zoom link.

Food 130

Food Marketing Marketing Management 130

Nonprofit Tech for Good

SEPTEMBER 23, 2020

#GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign. The data from GivingTuesday comes from their 2019 GivingTuesday Impact Report and the 2020 Global Trends in Giving Report data is based on the survey responses of 2,263 GivingTuesday 2019 donors. From GivingTuesday : 1) The estimated total of online and offline giving across sixty countries on GivingTuesday 2019 is $1.97 billion. $511 was given online in

Public and Social Policy 145

Public and Social Policy Public Policy Homelessness Charitable Organizations 145

Kivi's Nonprofit Communications Blog

SEPTEMBER 24, 2020

Flickr Creative Commons photo. When I advise nonprofits on how to build effective media relations strategies on a modest budget, I preach the importance of being focused. Instead of casting a wide net, nonprofits are often better served by identifying a handful of journalists who are influential in reaching their highest-value audiences – then working to build relationships with those journalists.

Values 133

Values Nonprofits 133

Fundraising Coach

SEPTEMBER 23, 2020

Today's guest post is from planned giving expert Tony Martignetti. Tony is the host of Nonprofit Radio and the creator of the Planned Giving Accelerator. Both as staff and as a consultant, he's helped nonprofits raise over $100 million. You can follow him on Twitter @TonyMartignetti. 10 Tips for Creating a Highly Effective Planned Giving Appeal. By Tony Martignetti.

Fundraising 117

Fundraising Fundraising Nonprofits 117

Mission Minded

SEPTEMBER 30, 2020

There is no one-size-fits-all solution to strategic planning. To inspire your community to action, you need an inspired strategic plan! The post 3 Ways Your Next School Strategic Plan Can Break the Mold appeared first on Mission Minded.

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Network for Good

SEPTEMBER 7, 2020

Over the last decade, consumer buying habits have shifted towards more subscription-based purchasing. From Netflix to Blue Apron and many other companies, consumers are becoming more comfortable signing on for a regular, automatic payment. They are actively subscribing because they expect to receive something in return. The good news? The same can be achieved at nonprofit organizations.

Fundraising 98

Fundraising Fundraising Communication Activism 98

Selfish Giving

SEPTEMBER 16, 2020

The doctors is in!! I know what you're thinking, "Joe, you may know cause marketing, but there's no way I'm letting you treat my ailments." On your physical ailments, we are in complete agreement: I can't help you. But I can treat your complaints, issues and problems with corporate partnerships. Admittedly, I can't do this alone. I need a colleague - a real supahstah in the field ??.

Non-Profits 130

Non-Profits Insurance Fundraising Fundraising 130

Kivi's Nonprofit Communications Blog

SEPTEMBER 14, 2020

Show of hands – Who is busy? I obviously can’t see you, but I bet you at least mentally raised your hand, didn’t you? Of course you are busy. We all are even if we haven’t left our house in a week. Being too busy was a thing way before 2020 happened ( Kivi wrote a whole book about it ) and it will be a thing next year and the year after that.

Energy 115

Energy Management 115

Nonprofit Marketing Insights by GlobalOwls

SEPTEMBER 20, 2020

Digital Marketing In 2020: 5 Reasons Why Non-Profit Organizations Need It. Do you want to get More Donors for your Nonprofit, Charity, NGO? See how to improve your Digital Marketing efforts in 2020 and get more Donors. Digital marketing is a powerful tool that can help a business reach customers from every corner of the world. Over the years, digital marketing has enabled every size of business to establish authority in the market.

Non-Profits 98

Non-Profits Marketing Marketing Advertising 98

Mission Minded

SEPTEMBER 23, 2020

Strategic planning is the process—and result—of focusing the intelligence of your staff and leadership on making your organization’s optimal future a reality. The post The Why and How of Your Next Strategic Plan appeared first on Mission Minded.

Leadership 98

Leadership Communication Nonprofits 98

Network for Good

SEPTEMBER 3, 2020

For years, we have seen consumer buying habits shift towards more subscription-based purchases with companies such as Netflix, Blue Apron, and many others. Here at Network for Good, our big question has been, can subscription as a service (SAAS) tactics be used to increase recurring donors and revenue among small nonprofits? This year, we have been proud to partner with the Bill & Melinda Gates Foundation to develop a methodology; analyze existing programs; conduct surveys, interviews, and r

Foundations 98

Foundations Nonprofit Organizations Nonprofit Organizations Fundraising 98

Selfish Giving

SEPTEMBER 9, 2020

"These are the times that try men's souls." ?? Thomas Paine wrote these words during the American Revolution , but these days are equally trying - especially on the job front. Millions of people are out of work, and everyone I talk to is either looking for a job or working hard to keep and grow in the job they have. The question is what is the best way for a person to stand out in a job search OR to distinguish themselves in their current job so they can continue to grow in their career?

Marketing 130

Marketing Marketing Foundations Food 130

Nonprofit Tech for Good

SEPTEMBER 16, 2020

101 Digital Marketing Best Practices for Nonprofits is a blog and webinar series offered by Nonprofit Tech for Good. Those who register and attend all three webinars in the series will earn a “Certificate of Completion” in Digital Marketing & Fundraising from Nonprofit Tech for Good. The required three webinars are: Website & Email Best Practices for Nonprofits.

Marketing 145

Marketing Marketing Fundraising Fundraising 145

Kivi's Nonprofit Communications Blog

SEPTEMBER 22, 2020

A nonprofit brand and style guide is right up there with an editorial calendar as a top tool for nonprofit communications pros. Here are some of the core elements you might include in yours: Brand Guidelines (colors, fonts, logo use, etc.) Style Guide (word choices that convey voice and tone, preferred ways to say things, grammar/punctuation choices, formatting guidelines, etc.

Nonprofits 111

Nonprofits Communication Marketing Marketing 111

iMarketSmart

SEPTEMBER 30, 2020

“Did you get the [information, brochure, or letter] I sent?” Has anyone really had great success starting an outreach call with this question? In my experience, that question fails to engage a supporter unless they are already deeply involved in a relationship and/or a transaction with you. Absent a serious relationship and/or a deal on the table, the question usually results in the following response from the donor: “No, I don’t think so.

Values 98

Values 98

Mission Minded

SEPTEMBER 17, 2020

Boarding schools are in a unique position to offer 2021 solutions to 2020 problems and your school’s brand strategy should reflect that loud and clear. The post Your Boarding School’s Value Proposition Just Got Richer. Here’s How to Seize the Day appeared first on Mission Minded.

Values 98

Values 98

Getting Attention

SEPTEMBER 12, 2020

You may or may not already know this, but… Blogging is an amazingly great way to grow your business, both online or offline! Today I’m going to share with you 10 simple tips to help you kick ass with your blogging! If you want more traffic, leads, and sales with a blog pay close attention […].

Marketing 93

Marketing Marketing 93

Nonprofit Marketing Insights by GlobalOwls

SEPTEMBER 2, 2020

Latest Social Media Tool Features That Helps To Elevate The Customer Relationship. Social Media Platforms have evolved over the last couple of years. Make good use of tools and improve your customer relationship. Social platforms have become the primary business happening platforms that help brands to maximize their social sales. All sorts of businesses largely depend on the social applications that help them drive their growth at ease.

Activism 91

Activism Marketing Marketing Production 91

Nonprofit Tech for Good

SEPTEMBER 27, 2020

By Kristina Brunnler , Marketing Manager at MobileCause. In 2019, more than 20 billion social media impressions were made on #GivingTuesday. With so much noise on social channels during this global day of giving, you may be wondering how your nonprofit can stand out and more effectively fundraise for its mission. Below are simple, yet often overlooked, social media tips to help your nonprofit’s campaign get noticed this #GivingTuesday.

Philanthropy 144

Philanthropy Values Management Fundraising 144

Kivi's Nonprofit Communications Blog

SEPTEMBER 29, 2020

Need some ideas for social media updates, blog posts, newsletter articles, or other content for October? Today’s post will help. These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts. I send this email newsletter the first week of every month with prompts for the following month.

Health 107

Health Poverty Food Culture 107

Pam Moore

SEPTEMBER 30, 2020

SocialZoomFactor · Marketing that Works Now! 10 Things Marketers Must Leave Behind Starting Today. One thing is certain in today's innovative, digital, social, automated and always on connected world and that is change. The only guarantee we have is change. Yet even the most savvy digital and social marketers find themselves stuck in ruts. Instead of always doing the same things over and over and expecting a different result, we need to have the guts to truly step out of our comfort zone.

Marketing 78

Marketing Marketing Technology Leadership 78

Elevation

SEPTEMBER 15, 2020

Defining the steps for a future fundraising campaign and creating a detailed roadmap from beginning to end are significant stepping stones toward reaching and exceeding your goals.

Fundraising 84

Fundraising Fundraising 84

NonProfit Hub

SEPTEMBER 30, 2020

Information is important in any field. Nonprofit organizations are no exception. The data utilized by the nonprofit sector can be used for an effective marketing strategy when handled properly. Like anything that regards compelling those to donate their time or money, it pays to be unobtrusive, but always vigilant in your approach. Here are a few ways in which you can gather the data you need for proper incorporation as well as how automation allows you to stay at the forefront of the minds of t

Marketing 89

Marketing Marketing Collaborations Nonprofit Organizations 89

Mission Minded

SEPTEMBER 2, 2020

Why web accessibility and ADA compliance matter, and how you can view them through the lens of your brand. The post Web Accessibility Through the Lens of Your Brand appeared first on Mission Minded.

Nonprofits 76

Nonprofits 76

Nonprofit Tech for Good

SEPTEMBER 3, 2020

By Matthew Burnell , F ounder of ClickBid , a mobile bidding provider for online auctions, virtual galas, and in-person events. As a nonprofit, you have undoubtedly heard the term “virtual events” over the past six months. As the global pandemic continues to limit the ability to hold in-person fundraising events , nonprofits are forced to create new and “virtual” giving opportunities.

Fundraising 131

Fundraising Fundraising Production Nonprofits 131

Kivi's Nonprofit Communications Blog

SEPTEMBER 23, 2020

I’m starting to think about questions for the 2021 Nonprofit Communications Trends Report Survey, which we typically open in early November. This has been such a strange and different year. I’m wondering how much we should switch up our questions and how much we should leave as is. We typically alternate some questions every other year. So, we would typically ask this year about.

Culture 95

Culture Values Communication Nonprofits 95

Pam Moore

SEPTEMBER 26, 2020

SocialZoomFactor · Personal Branding and Politics – Building Your Brand in a Political Minefield. To speak or not speak about your political views via Twitter, Facebook, LinkedIn, Instagram or even Tik Tok… that is the question many business leaders and marketers are asking themselves today. It's not news that our global economy, cultures and daily lives are in the midst of change.

Culture 78

Culture Marketing Marketing Values 78

Getting Attention

SEPTEMBER 13, 2020

In this post I'm going to go into the Best Affiliate Marketing Networks for 2020 and beyond! One of the BIGGEST Issues I find new Affiliate Marketers struggle with is WHAT products to promote, and where to find the best affiliate networks with the biggest payouts! That's why I created my most profitable niches blog post, and […].

Production 76

Production Marketing Marketing 76

NonProfit Hub

SEPTEMBER 24, 2020

When 2020 began, we knew we were in for a wild ride with a presidential election cycle. Little did we know everything else this year had in store for us. With the upcoming election on everyone’s minds, many nonprofit organizations are becoming concerned about how their fundraising efforts will be affected in this already-challenging environment. The good news is that elections generally have little effect on charitable giving – with the exception of nonprofits that are tied closely to political

Nonprofit Organizations 85

Nonprofit Organizations Nonprofit Organizations Nonprofits Fundraising 85

Twenty Hats

SEPTEMBER 20, 2020

Or, why it’s better to invest in what you need than improvise with props. When the pandemic first hit, my stepdaughter, Ali, had to make a video. As a veterinary resident, part of her job involved teaching, and that responsibility did not end with the shut-in. Ali was expected to make a training video from home on how to extract a bone marrow sample — without an examining room, without equipment, and most especially without an animal.

Homelessness 70

Homelessness Technology Management Leadership 70

Nonprofit Tech for Good

SEPTEMBER 28, 2020

Date: Tuesday, November 10, 2020. Time: 1pm EST / 10am PST. Presented by: GoFundMe Charity. Cost: Free. GoFundMe Charity will discuss how to run a successful crowdfunding campaign, share their experience in peer-to-peer fundraising, and discuss current fundraising trends in the nonprofit sector. You will learn how to set up a campaign on the GoFundMe Charity platform, the power of social sharing, and see examples of successful crowdfunding campaigns.

Nonprofits 124

Nonprofits Fundraising Fundraising Marketing 124

Kivi's Nonprofit Communications Blog

SEPTEMBER 21, 2020

According to the newly released 2020 Global Trends in Giving Report , it is! This surprised me as our Nonprofit Communications Trends Surveys usually has nonprofit communicators ranking social media as more important than email. Maybe it’s time for that mindset to switch? Here is what the report says: 26% of donors worldwide say that email is the communication tool that most inspires them to give with social media coming in a close second at 25%.

Communication 87

Communication Marketing Marketing Nonprofits 87

Pam Moore

SEPTEMBER 20, 2020

SocialZoomFactor · LinkedIn Marketing Engagement Strategies to Increase Leads, Sales and Brand Awareness. With more than 700 million members in more than 300 countries and regions, LinkedIn has become a power house of digital opportunity for brands and social savvy marketers who know how to build relationships and ignite their brand with authenticity.

Marketing 78

Marketing Marketing Foundations Insurance 78

Mission Minded

SEPTEMBER 11, 2020

This school year will be like none your school—or any school—has ever experienced, which is why the importance of designing an intentional entry process and committing to a comprehensive listening tour is paramount. The post 3 Commitments Newly Appointed School Heads Should Make in Their First Year appeared first on Mission Minded.

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NonProfit Hub

SEPTEMBER 1, 2020

Most businesses think that users get their first impression of the company when they land on their homepage. But that’s not entirely true. In fact, the first impression is formed somewhere else: on Google’s Search Engine Result Page (SERP). . Brand SERPs are the first touch-point between your business and search users. So, Google strives to present a comprehensive picture of your company to ensure that users make informed decisions.

Management 85

Management Public and Nonprofit Management Nonprofits Nonprofit Management 85

Ann Green

SEPTEMBER 8, 2020

Personalization in your nonprofit’s marketing strategies is an important way to build relationships with your supporters to support long-term fundraising goals. By Gerard Tonti. Personalized marketing is key for nonprofit success, especially when it comes to donor communications. Your supporters are much more likely to pay attention and feel appreciated when your nonprofit addresses them and their interests in your marketing initiatives.

Marketing 61

Marketing Marketing Retention Communication 61

Nonprofit Tech for Good

SEPTEMBER 10, 2020

Written by Findjoo , this is the first post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Running an organization can be a big challenge. You’ll need to build strong connections with your audience, collect important details, and manage fundraising. Trying to enter all this information manually can be exhausting, especially once membership numbers start to boom.

Associations 117

Associations Management Technology Values 117