Selfish Giving

SEPTEMBER 26, 2018

Tomorrow's my birthday! Truthfully, I don't like getting gifts on my birthday. What can you give the guy who has everything, including loyal email subscribers? In true Selfish Giving style, I'd rather GIVE presents to others on my birthday - and maybe get a few karma points in return!?? Are you ready? Here's what you get to choose from. HIT REPLY to this email and pick a FIRST and SECOND choice. 1.

Disaster Relief 157

Disaster Relief Food Philanthropy Management 157

Pam Moore

SEPTEMBER 14, 2018

How much time have you spent the past 12 months watching videos, reading blog posts, listening to podcasts, attending webinars, participating at live in person industry events with a goal of hoping to learn the path to success in the online world? There’s no doubt you could spend your every waking hour listening and watching others to learn what they suggest you should do to be super successful, rich and famous (or so they say.).

Marketing 163

Marketing Marketing Technology Values 163

Nonprofit Tech for Good

SEPTEMBER 27, 2018

By Emily Rose Patz , Senior Copywriter at DonorPerfect and lead author of #GivingTuesday Ideas for 2018 , a new guide designed to equip and empower nonprofit professionals to achieve their #GivingTuesday goals. #GivingTuesday invites donors, along with their family, friends, and colleagues to share about the causes they care about most as they switch their sights from holiday shopping to give back in a social and celebratory way.

Homelessness 96

Homelessness Associations Fundraising Fundraising 96

Fundraising Coach

SEPTEMBER 6, 2018

Monthly giving is important for nonprofits. But are we doing it well? To test, Brady Josephson ran an experiment involving giving to 115 nonprofits. And I'm honored that he agreed to write about his findings. Brady is the Vice President of Innovation and Optimization at NextAfter - a fundraising research lab. No stranger to nonprofits and technology, he's widely cited in multiple media outlets.

Nonprofits 87

Nonprofits Values Retention Communication 87

EveryAction

SEPTEMBER 12, 2018

Hispanic Heritage Month, officially founded in 1968 , occurs each year from September 15 to October 15, a period which includes the anniversary of independence of eight Latin American countries. During National Hispanic Heritage Month in the U.S., we recognize the contributions made by and the important presence of Hispanic and Latino Americans to the United States, and celebrate their heritage and culture.

Non-Profits 86

Non-Profits Public and Social Policy Health Leadership 86

Kivi's Nonprofit Communications Blog

SEPTEMBER 11, 2018

Emoji! These little symbols are exploding in number and placement in our digital lives. Wired called them “the first language born of the digital world.”. In 2015, Oxford Dictionaries named emoji as its “Word” of the Year , when they moved beyond millennial messaging and exploded into the global mainstream. Today, emoji have made their way into almost all forms of digital communication, and beyond.

Marketing 80

Marketing Marketing Cultural Diversity Nonprofits 80

Selfish Giving

SEPTEMBER 4, 2018

Photo via Niyam Bhushan on Flickr. I often talk about content marketing, but at the heart of the strategy is great storytelling. The fact is that nonprofits should be great storytellers, but they’re not. They struggle with it - despite its obvious importance to their success with donors, supporters and corporate partners. As the Content Marketing Institute’s Robert Rose has said , “It's weirdly ironic to me that nonprofits have a struggle making a business case for content [storytelling].

Non-Profits 113

Non-Profits Governance Foundations Marketing 113

Nonprofit Tech for Good

SEPTEMBER 1, 2018

Currently in beta, YouTube has released a new suite of giving tools for a small number of nonprofits in the U.S., however, in the coming coming weeks the company will roll out the tools to all 501(c)(3) nonprofit organizations. If your organization would like to get access to the tools as they roll out, make sure you have signed up for the Google for Nonprofits Program.

Technology 88

Technology Nonprofits Fundraising Fundraising 88

Fundraising Coach

SEPTEMBER 26, 2018

We often hear people claim they're going to "disrupt" an industry, even fundraising. "This will change everything," they promise. And the implied threat is that you'd better adapt or get left behind. They are usually selling a website or an app that is supposed to take away your fundraising woes. Usually by making you sell their service to your donors.

Fundraising 79

Fundraising Fundraising Nonprofits 79

EveryAction

SEPTEMBER 21, 2018

By focusing a little extra energy on your mid-level donors, you can raise more money and create a quality pipeline for your major gifts officers. Successful mid-level donor programs are all about providing donors with a personal touch while maintaining the analytic discipline that allows you to scale your programming. When you’re managing an understaffed development team, you’re always rearranging your to-do list.

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Energy Collaborations Management Leadership 83

Kivi's Nonprofit Communications Blog

SEPTEMBER 26, 2018

Curating content – or gathering resources published by others – is a great content marketing tool for nonprofits. It saves you from having to constantly create original content and positions your organization as a trusted source your followers can turn to for important information. It also subtly lets people know that you are so confident in your own work, and in your position within your field or community, that you have no problem highlighting the good work of others.

Law 74

Law Marketing Marketing Communication 74

Selfish Giving

SEPTEMBER 19, 2018

Surprise, surprise. Recent research confirms that companies are cheap. Many only give one percent of their pretax profits back to charity. Compare that to individuals who give double - even triple - the amount company's give. Of the $410 billion donated to nonprofits last year, companies only contributed five percent to that total. Womp womp. That's why every nonprofit should be targeting a company's employees and customers - and not limiting themselves to the company's checkbook.

Retail 100

Retail Children Collaborations Food 100

Pam Moore

SEPTEMBER 14, 2018

How much time have you spent the past 12 months watching videos, reading blog posts, listening to podcasts, attending webinars, participating at live in person industry events with a goal of hoping to learn the path to success in the online world? There’s no doubt you could spend your every waking hour listening and watching others to learn what they suggest you should do to be super successful, rich and famous (or so they say.).

Marketing 103

Marketing Marketing Technology Values 103

Nonprofit Tech for Good

SEPTEMBER 6, 2018

By Richard Chiriboga , a web project manager and front-end developer and founder of CorrienteLatina.com. To first understand how GitHub for Good works, let’s take a step back and understand what GitHub actually is. At its simplest form, Github is a place that houses code into groups called repositories and allows one or more people to update and keep version controlled copies of their files.

Nonprofit Accountability 83

Nonprofit Accountability Technology Nonprofits Management 83

Fundraising Report Card

SEPTEMBER 25, 2018

Yogi Berra once said, “If you don’t know where you’re going, you’ll wind up somewhere else.” That sentiment couldn’t be more true when it comes to achieving fundraising success. The post One Simple Rule for Fundraising Success appeared first on Fundraising Report Card.

Fundraising 71

Fundraising Fundraising Culture 71

EveryAction

SEPTEMBER 26, 2018

Getting development teams and their nonprofit boards to work in alignment can be challenging. Tensions often arise when both sides start to feel that they aren’t getting the support they need. Fundraisers often lament that board members are shirking their commitment to helping fundraise. Board members feel like they’re being asked to make uncomfortable “asks” of their social networks, without the support they need to do it well.

Fundraising 77

Fundraising Fundraising Management Marketing 77

Kivi's Nonprofit Communications Blog

SEPTEMBER 6, 2018

It’s no fun when someone unsubscribes from your email list. But let’s face it. it’s actually much better for your sender reputation to have them unsubscribe than it is for them to never open another email or even worse, to hit the spam button. That’s why you should make unsubscribing from your email list easy. Don’t try to hide the unsubscribe link.

Management 73

Management Communication Nonprofits 73

Selfish Giving

SEPTEMBER 12, 2018

GameStop is uniting the gaming community TODAY to raise $100,000 to support Make-A-Wish Foundation and Children’s Miracle Network Hospitals. And I'll be watching it all on Twitter where they are having an all-day Twitter-a-thon. Here's how they describe the day: For one day only, gamers can connect with their favorite directors, developers, designers and players at the top video game and collectibles companies to benefit charity during the GameStop Gives Twitter-a-thon,” said Eric Bright,

Foundations 100

Foundations Food Philanthropy Nonprofits 100

Pam Moore

SEPTEMBER 26, 2018

Did you know that brands that inspire a higher emotional intensity receive three times as much word of mouth as less emotionally connected brands? Given that the average attention span of humans is approximately eight seconds and that it takes 6-7 brand touches for someone to remember your brand, you better find a way to make your brand memorable. Yes, you can spend the next year mastering Facebook advertising, Instagram stories and live video.

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Production Technology Advertising Marketing 60

Nonprofit Tech for Good

SEPTEMBER 15, 2018

The 2018 Global Trends in Giving Report is based on the survey results of 6,057 donors worldwide and available for download in four languages – English , español , français , and português. Sponsored by the Public Interest Registry and produced by Nonprofit Tech for Good, the report summarizes donor data across six continents about how online technology effects giving.

Technology 76

Technology Nonprofits Fundraising Fundraising 76

NonProfit Hub

SEPTEMBER 24, 2018

This post is sponsored by Briteweb. Have you ever caught a glimpse of yourself in the mirror and thought it might be time for a change ? Maybe your haircut is getting a little tired, or you haven’t updated your wardrobe in a few years. Your “look” has worked for you, more or less, but you’re afraid you’ve fallen a bit out of fashion. Or, worse, you feel like what you look like on the outside no longer reflects who you really are on the inside. .

Children 70

Children Leadership Foundations Communication 70

EveryAction

SEPTEMBER 24, 2018

Thousands of nonprofits use EveryAction every day to raise money, manage offline fundraising through pledges and grants, send emails, run nonprofit digital advocacy campaigns, and so much more. If you're not already an EveryAction user, here's 50 reasons to make the switch today. #1. Higher Conversion Rates = Raising More Money. EveryAction stores over 89 million "Action Profiles" of donors and supporters, which means that a significant number of EveryAction forms come pre-filled.

Technology 73

Technology Nonprofits Recruitment Management 73

Kivi's Nonprofit Communications Blog

SEPTEMBER 17, 2018

Nick Houser. Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words. We’d love to feature YOU in this series! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. Nick Houser has eight years’ experience writing, including time as a copywriter, online news reporter, sports columnist and now marketing and communications manager with the

Communication 64

Communication Public and Nonprofit Management Nonprofits Energy 64

Bloomerang

SEPTEMBER 4, 2018

Everyone wants new donors, right? So how do you get them? Bottom line: gifts are the result of effective engagement. The fantasy of finding rich strangers we can lure into giving generously to our cause is seductive and tempting. In reality, paying to interrupt complete strangers with an uninvited ask and thinking they’ll go from stranger to a donor can amount to magical thinking.

Retention 52

Retention Values Education Education 52

Mission Minded

SEPTEMBER 24, 2018

The most successful brand refresh efforts have a few things in common: Strong leadership A plan for cultivating a brand-centric culture This year, we admired San Francisco Day School’s masterful rollout of their new brand strategy, which they launched with on-brand messages, a new visual identity and family-centric website. Our year-long partnership with them led […].

Culture 56

Culture Leadership Nonprofits 56

iMarketSmart

SEPTEMBER 12, 2018

Fundraisers and donors are in a pickle. They have been unfairly subjected to a broken system for decades. It isn’t their fault, but it is their problem. Charities are saddled with extra pressure to meet formulas for how much they should spend to raise money. This policing of business practices stifles the actual mission. Critics often preach that charities need to act more like businesses, but then they refuse to let them.

Values 56

Values Nonprofit Organizations Nonprofit Organizations Fundraising 56

NonProfit Hub

SEPTEMBER 17, 2018

Hurricane Florence finally made landfall over the weekend, ravaging the Atlantic coast with devastating winds and torrential rain. Mandatory evacuation orders were enforced in several coastal cities. And as coverage of people fleeing their homes comes on our televisions and computer screens, those of us not affected by the storm may be feeling helpless and eager.

Disaster Relief 67

Disaster Relief Nonprofit governance and management Governance Production 67

EveryAction

SEPTEMBER 27, 2018

There’s no secret trick to instantly improving digital engagement for nonprofits. While it’s important to follow standard best practices, engagement rates depend highly on the preferences of one’s audience, which can vary greatly between nonprofits who serve a diverse array of communities and issues. The most reliable way for nonprofits to increase digital engagement is to test different techniques and messages with your own audience to determine what they respond to best, and follow the results

Nonprofits 70

Nonprofits Activism 70

Kivi's Nonprofit Communications Blog

SEPTEMBER 7, 2018

Zambra. Asheville, NC. Good afternoon (or good morning or evening depending on where you are)! I have gathered the best articles, posts, tips, and more from around the world of marketing and fundraising just for you. We’ll look at storytelling on social media, how to get an op-ed published, and even get into a little psychology. It’s time for Mixed Links… Angelina Harper shows you How To Tell A Story On Social Media That People Will Share.

Communication 64

Communication Psychology Nonprofits Marketing 64

Fundraising Report Card

SEPTEMBER 4, 2018

As a development professional, it’s safe to say you have a lot on your plate. Coordinating appeals, engaging constituents, helping with programs; the list of responsibilities you oversee is undoubtedly long. The post How Your Nonprofit Can Find the Time to Be More Data-Driven appeared first on Fundraising Report Card.

Nonprofits 45

Nonprofits Fundraising Fundraising Culture 45

Mission Minded

SEPTEMBER 11, 2018

If you’re wondering whether or not rebranding your nonprofit is the right move, our 6-question guide will help you consider the question more deeply. Branding energizes your nonprofit, and provides you with clarity about your identity, purpose, and message to the world. Creating the right brand strategy can also be challenging, time-consuming, and a significant financial […].

Nonprofits 49

Nonprofits Communication 49

Fundraising Coach

SEPTEMBER 26, 2018

We often hear people claim they’re going to “disrupt” an industry, even fundraising. “This will change everything,” they promise. And the implied threat is that you’d better adapt or get left behind. They are usually selling a website or an app that is supposed to take away your fundraising woes. Usually by making you sell their service to your donors.

Fundraising 40

Fundraising Fundraising Nonprofits 40

NonProfit Hub

SEPTEMBER 14, 2018

Making an online ask may seem difficult if you’re not used to digitally interacting with donors, but you’d be surprised by how easy it can be. Check out these five tips for bolstering your online fundraising. 1. Develop your social media strategy. Social media has quickly become the most popular way to engage with your community. Your first step is to determine where to focus your energy.

Fundraising 65

Fundraising Fundraising Energy Communication 65

EveryAction

SEPTEMBER 12, 2018

Building out an email list is a science; each factor from your subject line to the length of your email body, to the timing of your send can contribute to your list growth. But even a perfectly crafted email can underperform on a list that is not vetted for the authenticity, deliverability, and engagement of its email audience. Confirmed-opt ins, also known as double-opt ins are an increasingly popular tool among email strategists.

Non-Profits 56

Non-Profits Law Health Fundraising 56

Kivi's Nonprofit Communications Blog

SEPTEMBER 18, 2018

We’re back with more of L. Danielle Baldwin’s expert advice related to online newsrooms. L. Danielle Baldwin is an award-winning digital strategist with more than 20 years of experience in design, content and media strategy, and web development. She has led social media and marketing efforts for notable startups and socially-conscious nonprofits as well as national and regional businesses.

Associations 63

Associations Production Technology Communication 63

iMarketSmart

SEPTEMBER 20, 2018

Here are 8 reasons why you might want to read my new book: Engagement Fundraising. Here are 8 reasons why you might want to read my new book: Engagement Fundraising. To better understand fundraising from the major donor perspective. To become aware of an unconventional (but common sense based) approach to fundraising. To avoid the common pitfalls of traditional fundraising tactics/strategies/advice.

Fundraising 40

Fundraising Fundraising Leadership Technology 40

Fundraising Report Card

SEPTEMBER 19, 2018

Zach and Tim discuss the Pearson Family Members Foundation vs. The University of Chicago lawsuit and when you should turn down a major gift. Read this blog post for additional context for this episode: [link] Click here to listen on YouTube! Topic Timestamps Introduction [00:00] Lawsuits! [00:34] Pearson Family Members Foundation vs. The University of … Continue reading "Do You Really Want Every Donation?

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Universities Foundations Fundraising Fundraising 40