October, 2021

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Newsletter: How to Grow Your Partnership Team ; Should Nonprofits Be Making More Merch? ; What’s Behind Those Red Flag Emojis on Social Media?

Selfish Giving

The Cause Docs are back! ???? Joining us on Thursday, October 28th at 2pm EDT are Philips McCarty and Charisse Brown Marcus from the social impact consultancy Good Scout. Whether you are a one-person department or a team of ten, Phil and Charisse will be answering your questions on how to effectively grow your partnership team. As your corporate partnership program grows so does the demand on internal resources.

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[WEBINAR] Top 10 Digital Marketing & Fundraising Trends To Watch in 2022

Nonprofit Tech for Good

Date: Wednesday, December 1, 2021. Time: 1pm EST / 10am PST (2 hours). Presented by: Heather Mansfield , Founder of Nonprofit Tech for Good. Cost: $20 (USD). Based on the blog and webinar series called 101 Best Practices for Nonprofits , this webinar will feature the top 10 digital marketing and fundraising trends to watch in 2022. In addition to discussing the highest-performing trends of 2021 that will likely continue into 2022, the webinar will also highlight trends that are likely to emerg

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Before Publishing Your Annual Appeal, Ask Yourself These 5 Questions

Bloomerang

I’ve offered you checklists , FAQs and e-guides with templates for writing donor-centric annual appeals. I stick by them as a place to begin. They offer an outline of all the elements an effective appeal should include. In this blog post, I’m going to talk about how to evaluate those annual appeals before you publish them so you know you’re sending out the best possible ask. .

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How to Redesign A Website Without Damaging SEO Results

Nonprofit Marketing Insights by GlobalOwls

How to Redesign A Website Without Damaging SEO Results. Are you looking to redesign your website? Be mindful of steps to take to not damage your SEO results. Check out our tips. Keeping a website up and running requires close attention. There are no ifs in this, and you will have to redesign your website often. But, in revamping your website, you have to keep your SEO rankings in mind.

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Why We Are Leaving Facebook Groups

Kivi's Nonprofit Communications Blog

I was going to wait a bit longer before sharing this news, but after yesterday’s Facebook worldwide blowout, I figured I might as well share now. Over the next several weeks, we are transitioning out of our Facebook Groups and into a private-label solution called Circle. We at Nonprofit Marketing Guide have used Facebook Groups practically since they became available.

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Push Through To Find the Next 100 Monthly Donors

NonProfit PRO

Over the years, I’ve worked with nonprofits of all sizes — small, midsize, large — when it comes to monthly donors. A few of those smaller organizations started out earlier this year with 15 monthly donors. Now, a few months later, they are at 65 by introducing just a few additional ways to generate new monthly donors.

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Newsletter: How to Get Prospects to Stop Ignoring You ; 20 Retailers That are Teetering on Ruin ; Science Nonprofit Newsjacks Squid Games to Talk About

Selfish Giving

There's an old saying that you can't hook a fish that won't open its mouth. That's certainly true in corporate partnerships when a potential prospect won't return your calls or emails. The question is, what should you do? Should you keep calling, or should you move on? That's the subject of an article Dan Cohen (aka the pleasantly persistent corporate partnership consultant) sent over to me: 5 Ways to Handle the Prospect Who Won’t Respond.

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More Trending

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What Hocus Pocus Can Teach You About Major Gift Fundraising

Bloomerang

Every October, I watch the 90s classic “Hocus Pocus.” Believe it or not, I’ve found that there are parallels between one of the greatest Halloween movies ever made and major gift fundraising. Keep reading and follow along like I’m Binx leading you into the graveyard for safety! 1. Steward donors and encourage them to become loyal to your organization. .

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100 Fundraising Email Subject Lines That Will Get Donors to Open Your Email

Get Fully Funded

A good fundraising email subject line can make or break your request for funds. You see, most people focus just on the email itself and the subject line is an afterthought. Big mistake. You see, if the email doesn’t get opened, you get no donations. Read that again. Your fundraising email subject line has ONE job: to entice the recipient to open the email.

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Is Facebook Now Optional for Nonprofits?

Kivi's Nonprofit Communications Blog

When I’ve trained nonprofits on social media over the years, I told them they had to have at least a minimal presence on Facebook. It was always the elephant in the room that you couldn’t ignore. I’m not saying that anymore. While Facebook is still indispensable for many nonprofits, including those that have found ways to successfully fundraise there through peer-to-peer fundraising campaigns or newsy or value-laden advocacy campaigns, it’s just not universally true anym

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Why Nonprofits Are Leaving Facebook

NonProfit PRO

Did you know 90% of Facebook users live overseas? That's just one reason why nonprofits are increasingly looking for alternatives to Facebook. At some point, I anticipate that there will be increased shifts away from the platform. Here's why.

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The Power of Shared Power: Co-Directing Nonprofits Through Compassion

Blue Avocado

We have found that qualitatively, compassion is often perceived as weak, soft, and forgiveness-focused. But compassion is as much about discussion, truth telling, and the hard work of moving forward together. We discovered that many people have a cultural interpretation of what compassionate action looks and feels like. Compassionate action is not universally accepted as a […].

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How to Decide Which Fundraising Software Your Nonprofit Should Use

Nonprofit Tech for Good

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. Though recommendations from third parties may help you narrow down the wide selection of nonprofit CRMs available, only you and your team know what’s best for your organization. There is a fundraising software that will help your staff manage fundraising campaigns and donor data efficiently and engage and grow your donor base.

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International Pronouns Day: 3 Ways You Can Celebrate at Your Nonprofit

Bloomerang

The third Wednesday of October is International Pronouns Day. The day seeks to make respecting, sharing, and educating about personal pronouns commonplace. In today’s blog post we will examine how we can participate in our fundraising work! What are pronouns? . They are words used instead of a noun in a sentence. For example, in the previous sentence “they” is the pronoun used in place of the word pronoun.

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Ideas You Can Use To Thank Donors During the Holidays

Get Fully Funded

The season of gratitude is upon us and there is nothing more important you can do than thank donors for their support this year. After all, the season of giving is also almost here and before you start asking and asking, do some thanking first. Here’s why: go back to basics for a minute. Fundraising is all about relationships. . If all you do is ask, ask, and ask some more, that’s not much of a relationship.

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A List of #GivingTuesday Resources for 2021

Kivi's Nonprofit Communications Blog

Giving Tuesday is less than 60 days away! I hope you have already started planning, but just in case you haven’t or need some more help, here are some resources you can use to make Giving Tuesday 2021 a success. If you are new to this day of giving start with What is Giving Tuesday? from Kindful. Then go directly to the source with the GivingTuesday.org site’s Resources Page. which includes logos, graphics, Canva templates, key messages and more.

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The Tools Your Nonprofit Needs To Boost Its Peer-to-Peer Success in 2021

NonProfit PRO

Organizations are requiring more robust software functionality to ensure virtual and hybrid campaigns connect as deeply with participants and donors as in-person events. In response, peer-to-peer software vendors are offering more tools for organizations and participants to engage in richer and more meaningful ways.

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Fundraising in Uncertain Times

Fundraising Coach

Last week, I blogged about leading in uncertain times. It's gotten the most feedback of any blog post this year. As I've been thinking about it, the three things that help leading through uncertain times fit perfectly with fundraising too. We shouldn't be surprised - fundraising is all about leadership. So leadership principles should apply to fundraising too. 3 Commitments for Fundraising in Uncertain Times.

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3 Reasons Every Nonprofit Tech Project Should Begin with a Discovery

Nonprofit Tech for Good

By Brian Greenwald , Nonprofit Superfan at Generate_Impact – a human-centered technology services company focused solely on celebrating and serving humanitarian, social impact, sustainability and for-profit-for-good organizations and causes. Ok, first of all, you may be asking, what is a Tech Discovery? A tech “discovery” is the initial, independent phase of a technology project where key analysis, design and planning are performed BEFORE a buy or build decision is made.

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Top Tips For Hosting Virtual Nonprofit Headquarter Site Visits

Bloomerang

Before the COVID-19 pandemic , which placed restrictions on meeting in person, nonprofit headquarter site visits mainly entailed giving a visitor a tour of your nonprofit’s facilities. . Usually, that looked something like this: You took them on a walk to give them a good look at your day-to-day operations and shared more about your mission and your work.

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Moving from Voice to Power

Boardsource

“The recognition that organizational power and voice must be authorized by those impacted by the organization’s work.”. These words come from BoardSource’s new way of framing the role of nonprofit governing boards. And they resonate profoundly with me and my colleagues at Fund for Shared Insight , a national funder collaborative aiming to improve philanthropy by promoting and supporting ways for foundations and nonprofits to listen and respond to the people and communities who are most impacted

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Worried about Apple’s iOS 15 and Your Open Rates?

Kivi's Nonprofit Communications Blog

Open Rates Weren’t As Helpful As You Thought Anyway. I am sure a lot of you have heard that Apple’s new privacy policy will be just awful for us email marketers. Not up to speed? Start with Reuter’s Explainer: What do Apple’s new iPhone privacy changes mean for consumers and businesses? Considering that the various Apple email clients (iOS Mail, macOS Mail, iPadOS Mail) had over 46% of combined email opens in 2020 , it is definitely something we need to pay attention to.

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How Your Nonprofit Could Get Banned on Social Media

NonProfit PRO

Imagine this: You run a domestic violence shelter, and your fundraising team is starting to realize that your ads aren't bringing in the money they used to on social media. Or, perhaps you lead a clinic related to women's health, and since reproductive rights is a lightning rod issue, the algorithms on social media decide that it's too hot a topic for ads.

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10 Common Communications Mistakes Small Nonprofits Make (And How to Avoid Them)

Mission Minded

There are things you can do to tighten up your communication and marketing efforts that take little time or money. Start by noting these common communications mistakes. The post 10 Common Communications Mistakes Small Nonprofits Make (And How to Avoid Them) appeared first on Mission Minded.

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3 Tips for Discovering New Supporters on Social Media

Fundraising Report Card

Today’s blog comes from Cassie Losquadro, Solutions Executive at GoodUnited. Cassie Losquadro is a sales leader at GoodUnited, the social giving solution. Cassie has spent the last 5 years in the fundraising technology space. Cassie is energized by working with nonprofit leaders and changemakers who are to a person, saving the world through their initiatives. … Continue reading "3 Tips for Discovering New Supporters on Social Media".

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3 Keys to a Successful GivingTuesday Email Campaign

Bloomerang

Are you ready for GivingTuesday this year? The global generosity movement is an opportunity to encourage additional giving from your supporters, so it is vital to have a communication plan in place. In 2020, Bloomerang customers raised over $23.9 million on GivingTuesday. Below, we cover three keys to any successful GivingTuesday email campaign. 1.

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8 Best Practices for a Successful 2022 Golf Fundraiser

Nonprofit Tech for Good

By GolfStatus.org – an event management platform specifically for golf fundraisers. The past 18+ months have been challenging for the nonprofit sector, but golf tournaments have provided and continue to provide an opportunity to gather safely, raise crucial dollars, attract corporate support, and steward donors and sponsors. With 2022 approaching and plans for spring events firming up, now’s the time to consider the lessons learned from successful golf events held throughout 2020 and 2021.

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Share How You Say “Thank You”

Kivi's Nonprofit Communications Blog

Let’s see your thank you notes, emails, videos or any other ways you thank your supporters. We’re presenting our very popular budget-friendly webinar How to Say Thank You and Share Your Successes with Your Supporters on November 4th and are looking for more examples to share. Registration for that is only $20 if you want to join us to learn how to talk to your supporters so they feel appreciated, included and inspired to give again.

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Social Media for Nonprofits, Part 2: Strategies for Instagram, LinkedIn and More

NonProfit PRO

Social media can help nonprofits connect with supporters, volunteers and donors more easily. You can leverage social media marketing strategies to boost your engagement — but the best tactics differ from one platform to the next.

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Your Brand Book: The Ultimate Guide Every Organization Needs

Mission Minded

Learn the important role that a brand book can play in your organization to help volunteers, staff, and supporters be excellent ambassadors. The post Your Brand Book: The Ultimate Guide Every Organization Needs appeared first on Mission Minded.

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The Power of Shared Power: Co-Directing Nonprofits Through Compassion

Blue Avocado

We have found that qualitatively, compassion is often perceived as weak, soft, and forgiveness-focused. But compassion is as much about discussion, truth telling, and the hard work of moving forward together. We discovered that many people have a cultural interpretation of what compassionate action looks and feels like. Compassionate action is not universally accepted as a […].

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3 Keys to a Successful GivingTuesday Email Campaign

Bloomerang

Are you ready for GivingTuesday this year? The global generosity movement is an opportunity to encourage additional giving from your supporters, so it is vital to have a communication plan in place. In 2020, Bloomerang customers raised over $23.9 million on GivingTuesday. Below, we cover three keys to any successful GivingTuesday email campaign. 1.

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How to Be Environmentally Friendly in An Easy Way

Nonprofit Marketing Insights by GlobalOwls

How to Be Environmentally Friendly in An Easy Way. It has never been so easy to be Environmentally Friendly. There are tips, tools, apps, you name it to help you out. Check out our tips and get started today. Living in an environmentally friendly nature should be a way of life for everyone. As the planet is at risk of deteriorating its balance, it is up to us as humans to do something about it.

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Email Marketing Benchmarks for Nonprofits

Kivi's Nonprofit Communications Blog

Email marketing platform GetResponse has released some email marketing benchmarks data you might be interested in. To get this data, GetResponse analyzed 5.5 billion messages out of almost 30 billion emails their customers sent between July 2019 – June 2020. They only looked at active senders with at least 1,000 contacts. They have the data broken down by country and industry.

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The Spirit of Giving Time, Talent and Treasure

NonProfit PRO

The spirit of giving time, talent and treasure is important to the long-term success of nonprofits. Happy volunteers and donors will encourage others to follow suit.

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4 Ways to Ensure Holiday Celebrations Are on Brand for Your Organization

Mission Minded

Don’t compete for attention this holiday season. Learn how you can leverage your brand strategically to make your organization’s voice stand out amongst the holiday wave. . The post 4 Ways to Ensure Holiday Celebrations Are on Brand for Your Organization appeared first on Mission Minded.

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Do’s And Don'ts Of Stock Photography In Web Content

Elevation

We all know that visuals are an essential part of the web: they help organizations express the real side of their missions that cannot be easily conveyed through words. They also assist website visitors in learning about a community or cause that they might not know about.

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