January, 2022

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Newsletter: Top Social Impact & Partnership Trends of 2022 ; Company to Staff: Get a booster, We'll Give Food Bank $100 ; How Your Nonprofit Can Use QR Codes

Selfish Giving

Let's kick off the New Year right with a review of the top three social impact and partnership trends you and your organization need to know for 2022. ???? On Thursday, January 20th at 2pm ET , join me and Brittany Hill of Accelerist as we. Explore the power of purpose and how it is shaping intrinsic and extrinsic motivations. Highlight best practices and new forms of constituent and mission engagement.

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How to get more followers for your LinkedIn company page [13 simple tips]

Nonprofit Marketing Insights by GlobalOwls

How to get more followers for your LinkedIn company page [13 simple tips]. LinkedIn is evolving into a content platform with lots of opportunities. But how can you get more followers for your LinkedIn company page? Here are 13 simple tips and an explanation of LinkedIn’s algorithm to start growing your LinkedIn following step-by-step. Do you want to get serious about promoting your business or nonprofit on LinkedIn?

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2022 Cause Awareness & Giving Day Calendar for Nonprofits

Nonprofit Tech for Good

Cause awareness and giving days are powerful themes upon which to launch online fundraising and social media awareness campaigns. In addition to the days listed below, see also public holidays by country , Days of the Year , and Wikipedia’s List of Commemorative Months. January. 17: Martin Luther King, Jr. Day of Service — #MLKDay. 28: Data Privacy Day — #DataPrivacyDay.

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How to Write a Successful Annual Fundraising Plan in 6 Steps

Get Fully Funded

If you are trying to fundraise without an annual fundraising plan, you are trying to bake a pie with a lot of ingredients but no recipe. Can you do it? Maybe. The contestants on The Great British Baking Show manage to get it right with impressive frequency. But… that either requires a good memory or a lot of guesswork. Do you really want to make fundraising so hard?

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Five fundraising trends to capitalize on in 2022

Candid

Reposted from the Candid Learning blog. In 2021, the social sector mastered the art of resilience. We saw countless organizations craft donation experiences that not only sustained a year-plus pandemic but set new standards for fundraising excellence. So what’s still ahead? Discover 5 fundraising trends the social sector should capitalize on in 2022.

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Why Fundraisers Should Offer People An Opportunity To Give

Bloomerang

Don’t think of yourself as a “fundraiser.” That sounds like it’s all about money. And money is one of the top taboo topics in our society. Think of yourself, instead, as a “ philanthropy facilitator.” That makes it about love. “Philanthropy” translated from the Greek literally means “ love (philos) of humanity (Anthropos).” . When you ask for a philanthropic gift you’re coming from a place of love , inviting donors to join you. .

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Newsletter: Red Lobster Picks First National Charity Partner; The Top Tactic for Capturing B2B Prospect Data ; Is It Time to Start Ignoring Charity Navigator?

Selfish Giving

??A programming note for tomorrow: We are RESCHEDULING the Cause Docs ??clinic with Good Scout. I'll be in touch soon with a new date for the clinic on The Importance of the DEI in Corporate Partnership Alignment. Thanks for your patience! ?? ??A big thanks to the 161 people who joined us last week for Brittany Hill's presentation on The Top 3 Social Impact & Partnership Trends of 2022.

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Useful Tips & Resources for Your Nonprofit’s Annual Report

Nonprofit Tech for Good

Even though nonprofit organizations aren’t required by law to publish annual reports, most nonprofit leaders recognize the value annual reports can provide. A well-written annual report will help you demonstrate your accomplishments to current and future donors, cultivate new partnerships, and recognize important people. Nonprofit managers working on annual reports most frequently ask these five questions.

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Answer these 6 questions to frame your fundraising plan structure

Get Fully Funded

Drafting a fundraising plan can be intimidating, especially if it’s your first time and you have no fundraising plan structure. In other words, you have no format, no template, and no idea where to start. I get it. I’ve been there. But if you want to fully fund your nonprofit, you simply must have a plan. You can’t wing your way to success. I guarantee you that every nonprofit you see raising big bucks has a plan.

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A powerful new tool to combat hunger and homelessness

Candid

Last year, as the pandemic stretched on, the team at Vanguard Charitable contacted our approximately 25,000 donors to ask them about their giving priorities. The response was clear: In that moment, our donors were focused most on hunger and homelessness in the United States, two interwoven problems that have been greatly exacerbated by the ripple effects of COVID-19. .

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[ASK AN EXPERT] What’s The Best Way To Share Tax Information With Donors?

Bloomerang

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants advice on best practices around sharing tax information with donors. Dear Charity Clairity, . First, I’m not really comfortable with the way we inform donors of the tax-deductibility of their gifts.

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Newsletter: The Importance of DEI in Corporate Partnership Alignment ; 5 Features of an Ideal Corporate Prospect ; ‘Beers for Betty’ Raises Money for Animal Causes

Selfish Giving

Two great programs for you. Tomorrow, January 20th at 2pm ET , join me and Brittany Hill of Accelerist as we review the top three social impact and partnership trends you and your organization need to know for 2022. ?? Explore the power of purpose and how it is shaping intrinsic and extrinsic motivations. Highlight best practices and new forms of constituent and mission engagement.

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3 Keys for Nonprofit Strategic Planning Now

NonProfit PRO

It feels challenging to plan at a time of so much uncertainty. We may all feel like burying our heads in the sand and waiting for someone to yell, “The pandemic is over!” But because of the shifts of the pandemic, many nonprofit organizations are creating strategic plans.

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3 Reasons Why Nonprofits Should Embrace Stock Gifting (and How to Do It)

Nonprofit Tech for Good

Several years ago, when Steve Latham wanted to make a donation to his alma mater, a financial advisor recommended donating appreciated stock instead of cash. The concept was a win-win: By donating stock, Latham could realize a tax advantage , enabling him to make a larger donation and increase the benefit to the school. The only problem? The process to complete the transaction took several phone calls, paperwork, and more than a week to complete.

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How to Seek Inspiration for Decorating Your Home

Nonprofit Marketing Insights by GlobalOwls

How to Seek Inspiration for Decorating Your Home. Decorating your home means adding furnishings and accents that bring the interior design together. They also make your home cozy and add a layer of convenience. For example, a home can’t have too many side tables. They stand at two feet by two feet on average. Thus, you can conveniently situate them next to your sofa, hallway entrance, and bed.

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Words to Avoid—2022 Edition

Candid

Reprinted from Big Duck. A new year brings a commitment to change and improvement for many people. With that in mind, we’d like to kick off 2022 by actively questioning the use of certain words—and what is meant—so that we can continue to improve by phasing out terms that might be overused, harmful, or inaccurate. Some of the items on this list may not seem inherently negative, but it’s important to recognize and understand where they could cause unintended damage or disservice.

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4 Ways To Expand Your Nonprofit Marketing Reach in 2022

Bloomerang

Successful marketing means updating approaches. In today’s media environment where and how you communicate to your audiences is always changing. New online platforms start to dominate how to engage with groups. Social media companies create new tools to achieve objectives. New opportunities come to the forefront to tell your story. Staying up-to-date on the latest trends can help you expand your nonprofit marketing and achieve your goals in new ways.

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Newsletter: Company Donates Super Bowl Ad Money to Covid Support ; Should Audio be a Part of Your Nonprofit’s Marketing Plan?; 5 Best Nonprofit Marketing Campaigns of 2021

Selfish Giving

Despite my best attempts to snatch it away from him, Charlie isn't quite ready to give up his Christmas pillow! Smahht ??. And I'm not quite ready to jump into 2022. See you next week! ?? Partnership Notes 1. This brand will skip Super Bowl LVI this year and donate the money to Covid support. 2. Did you get a free ride home via public transit on New Year's Eve ?

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Express Gratitude to Your Donors Daily

NonProfit PRO

Stop for a moment, and have a heart and behavior check. Are you really focused enough on the donor and what they need? Do you express gratitude at the level and frequency you need to?

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20+ Digital Marketing & Fundraising Conferences for Nonprofit Professionals Worldwide

Nonprofit Tech for Good

Digital marketing and fundraising trends are constantly evolving and conferences provide an essential training opportunity for nonprofit professionals to learn from their peers and spark their creativity. In the era of COVID, in-person conferences have been halted and rescheduled or shifted to an entirely virtual experience, but in 2022 some conference organizers are moving forward with scheduling in-person events.

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Can’t Raise Cash Through No VAULT of Your Own?

Blue Avocado

Do you lead a nonprofit that needs money? Do you look with envy on some other executive directors who haul dollars into their vaults in sacks or bitcoins? Maybe you’re like me—an outsider director. Outsider directors don’t know rich people who are trying to give away their estate. We didn’t graduate from a famous college. […]. The post Can’t Raise Cash Through No VAULT of Your Own?

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How Often Nonprofits Communicate

Kivi's Nonprofit Communications Blog

If you’re curious about how often other nonprofits communicate on Facebook, Instagram, email, or any other communications channels, we have answers from the 2022 Nonprofit Communications Trends Report. . Communications frequency is one strong indicator of effectiveness. If you don’t get your messages in front of the right people often enough, it’s hard to accomplish your communications, marketing, and fundraising goals.

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Yes, You Can Still Fundraise In January. Here Are 3 Ways To Get Started.

Bloomerang

Traditionally, January isn’t a very lucrative month for fundraising. Why? Donors who just made a donation to your nonprofit during the end-of-year giving season might not think you need another donation from them so soon after they made their last gift. They also might have stretched their budgets for holiday gifts and travel and don’t have as much to give as they would during other times of year.

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Statement of Activities: Reading a Nonprofit Income Statement

The Charity CFO

The Statement of Activities is the Income Statement of a nonprofit organization. You may also know it as a profit and loss statement or income and expense report. Simply, it reports your organization’s revenue and expenses during a specific period and the difference between them. . In the for-profit world, they call the difference between revenues and expenses net income.

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Attend the ANA Winter Nonprofit Conference

NonProfit PRO

As marketing's evolution accelerates, you need to keep up. At the 2022 ANA Nonprofit Federation Winter Conference, presented by Data Axle, you'll hear case studies and success stories from experts and industry leaders that offer you actionable solutions to the issues and challenges you face in 2022's challenging and dynamic environment.

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How to Craft a 2022 Fundraising Strategy for Your Nonprofit

Nonprofit Tech for Good

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. This guide is meant to help you prepare for each season in your fundraising year.

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How to Be a Great Supervisor: Insights Learned from 20 Years of Managing

Blue Avocado

People are experiencing a level of stress never seen or imagined in the past. We call on employees more than ever to effectively balance their work life with increasing economic, health & safety, family, cultural, and political challenges. How can supervisors help their employees perform at their most productive level amid all the stressors in […].

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New year, new look. Introducing 2022 Candid Seals of Transparency.

Candid

This year, as part of our commitment to bring greater value to nonprofits, we’re launching Candid Seals of Transparency with a fresh, new look. Seals are a tangible way to demonstrate your organization’s commitment to transparency and build confidence among potential supporters. . Be one of the first organizations to earn a new 2022 Seal of Transparency to display on your Candid nonprofit profile and website.

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Use These 11 Metrics To Evaluate Your End-Of-Year Fundraising Campaign

Bloomerang

Congratulations! You survived the end-of-year fundraising season ! . I hope that you smashed your goals and are currently basking in the glow of knowing that you’ll be making an even bigger impact in 2022. . However, your work isn’t done yet! After you’re done celebrating your wins, it’s time to evaluate the success of your end-of-year fundraising campaign. .

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Fund Accounting for Nonprofits & Charities

The Charity CFO

Nonprofits often receive donations or grants designated for a specific purpose–like a donation to a specific program or grant you have to spend within a calendar year. EXAMPLE: If you receive a donation that’s explicitly for purchasing computers for an afterschool program, you can’t use that money to buy office chairs. We call revenue from these sources restricted funds because you’re not free to use them however you please. .

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A Donor Resolution for 2022 You Will Want to Keep

NonProfit PRO

It's that time of year when most people make resolutions that they often don't keep. You; however, can make one small but mighty resolution that will be good for your work, your nonprofit organization and, ultimately, your mission. It will also make you feel good.

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Sarah Moore & Romayne Levee Named Mission Minded Partners

Mission Minded

Mission Mined is pleased to announce that Sarah Moore and Romayne Levee have been named Mission Minded Partners. The post Sarah Moore & Romayne Levee Named Mission Minded Partners appeared first on Mission Minded.

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How to find and use the best Hashtags for Nonprofits

Nonprofit Marketing Insights by GlobalOwls

How to find and use the best Hashtags for Nonprofits. Gain more exposure on Social Media by finding and using the best hashtags for your nonprofit. What is a hashtag? A hashtag is a short link preceded by the pound sign (#). You’ve seen them all over social media and you might find them ugly to use in your posts, but hashtags actually help organize posts on social media.

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Nonprofit Communications or Marketing Teams: Everything You Need to Know

Kivi's Nonprofit Communications Blog

Whether you are a team of one or several, you probably have questions about how other nonprofit communications or marketing teams are set up and how they function. We’ve done quite a bit of research on this topic. We’ve also learned a great deal by coaching and mentoring hundreds of nonprofit communicators over the last decade. Conversations about how comms teams are set up and how they function are extremely important.

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The Art Of Asking: 3 Tricks To Keep Donation Appeal Messaging Fresh

Bloomerang

How many times can you ask the same supporters for help? Well the answer might come down to the specifics of how we frame donation appeal messaging. If we ask the same question ten times or use a vague call to action no different to the last, we risk sounding repetitive and unimaginative. When it comes to the art of asking , multiple studies have proved these three tools to be effective for donation appeal messaging.

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Statement of Financial Position: Reading a Nonprofit Balance Sheet

The Charity CFO

What is the Statement of Financial Position? The Statement of Financial Position is the Balance Sheet of a nonprofit organization. It gives you a snapshot of a nonprofit’s financial health at a point in time by displaying what the organization owns (assets), what it owes to others (liabilities), and its value (net assets). The Statement of Financial Position can help you answer critical questions about your business.

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Is the Nonprofit Sector for You?

NonProfit PRO

For several decades, I worked in the charitable sector. In fact, at one point, just out of undergraduate school, I received offers to go into either government, business or the nonprofit sector. I chose the nonprofit sector as I wanted to give back to help others. .