Selfish Giving

AUGUST 23, 2016

Today on CauseTalk Radio , Megan Strand and I talk to Chris Noble , CEO of Matchfire , a marketing and technology company for business and social impact, about key trends in cause marketing, including the power influencers, content marketing and employee engagement. On the show, Megan, Chris and I discuss: Chris Noble, Matchfire Co. How Matchfire brings four different agencies together (StudioGood, Kompolt, Patron & Matchfire) that were once "Brand Soup.

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Pam Moore

AUGUST 3, 2016

Instagram recently announced a new feature called Instagram Stories that looks, smells, feels and behaves a LOT like SnapChat! The new Stories features empowers users to share their favorite moments in 10 second increments. of video and photos into a story that gets compiled and stored right within their Instagram profile. Viewers of the profile not only see the stories of the people and brands they follow at the top of their Instagram app, but they can also easily view the story when clicking o

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Advertising Non-Profits Foundations Marketing 113

The Agitator

AUGUST 28, 2016

I’m glad Tom raised the issue of ‘lapsed’ donors in his post, When To Give Up On A Donor. The issue of seemingly inactive or financially unproductive donors receives to little serious attention. In the direct response part of the trade, ‘lapsed’ donors are too often mechanistically shoved into various RFM buckets with little understanding of their true potential and almost total ignorance of why they got there in the first place.

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Kivi's Nonprofit Communications Blog

AUGUST 3, 2016

Mary Alice Holley. In just a few weeks, we will kick off our latest Nonprofit Marketing Accelerator – Becoming a Thought Leader and Media Darling. Mary Alice Holley of BC/DC Ideas shares some tips on becoming a thought leader and what being media savvy can do for your nonprofit. ~Kristina. Guest Post by Mary Alice Holley of BC/DC Ideas. If your nonprofit wants to gain notoriety, broaden awareness of your work, establish the credibility of your organization, and attract more supporters an

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Leadership Public and Nonprofit Management Nonprofits Culture 73

Nonprofit Tech for Good

AUGUST 21, 2016

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Nonprofit new media managers often battle mobile and social media burnout. The mental energy required to actively engage multiple communities simultaneously is exhausting. Plugged in from early morning to late afternoon and early evening, many new media managers struggle to find balance at the end of day when they need to shift their mental focus to personal and family responsibilities.

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Fundraising Coach

AUGUST 17, 2016

As a trained salary negotiation facilitator, I’ve presented facts, resources and strategies to many individuals across the globe to help them enter into and walking away successfully from negotiation conversations. Today, I want to provide a tool specifically for professionals who want to remain with their current organization but know in their hearts and minds that they deserve a raise or recognition for the work and results they contribute.

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Selfish Giving

AUGUST 2, 2016

Today on CauseTalk Radio , Megan Strand and I talk to Bill Spae , CEO of Vasari LLC , a Dairy Queen franchisee with 76+ locations in Texas, New Mexico and Oklahoma. Vasari is the second largest franchisee in the DQ system! Vasari leads several cause marketing programs, including a fundraiser for Share Our Strength that has raised $335,000 since 2014.

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Marketing Marketing Communication Fundraising 160

The Agitator

AUGUST 11, 2016

We’ve covered a lot of serious territory these past couple of weeks. So, on this summer Friday I’d prefer to wrap it up with a smile and a laugh. Thanks to another ‘goodie’ shoved into my mailbox by Pam Grow and relying on the wisdom of Quincy Jones, musician, humanitarian and all-around genius … why not be serious while laughing: “a big laugh is really a loud noise from the soul saying,’ Ain’t that the truth.’ “ Have a great weekend.

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Kivi's Nonprofit Communications Blog

AUGUST 24, 2016

Just about every day, I talk to a nonprofit staff person who thinks she is alone with the challenge or drama or weird situation she is in at work. And 95% of the time, I assure her I’ve heard it before. If you feel isolated with what you think must be special dysfunctions of your nonprofit alone, you need to connect with others online. My current favorite nonprofit Facebook Group is Nonprofit Happy Hour , which is an offshoot of Nonprofit with Balls.

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Nonprofits Activism Communication Fundraising 61

Mission Minded

AUGUST 12, 2016

You’ve come a long way since you first realized your organization needed a rebrand. At first, you thought strategically about your brand and values. Then you embarked on changing your name to something that reflects them. You involved your colleagues, stakeholders, and board members appropriately. Heck, you even invited some of them to your brainstorming […].

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Values 60

Fundraising Coach

AUGUST 30, 2016

I've been fundraising since before Facebook. Even before Google existed ! I've seen a lot of fads, tricks, and solid strategies in my time. Two of the most persistent seem to be bake sales and crowdfunding. (Seriously, a startling number of well meaning supporters still consider holding a bake sale to be a solid nonprofit fundraising strategy!) Back in the day, crowdfunding was putting change in a jar.

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Selfish Giving

AUGUST 30, 2016

Today on CauseTalk Radio , Megan and I talk to Chris Fuller , Executive Director at the Arby's Foundation , about the chain's first PurposeFULL report highlighting progress across its corporate social responsibility (CSR) platform. With 3,300 locations around the world, Arby's is the second largest quick-service chain in the world! On the show, Megan, Chris and I discuss: Chris Fuller, Arby's Foundation.

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Concord Leadership

AUGUST 19, 2016

Being a nonprofit CEO or executive director can be one of the most overwhelming positions. Not only do you have the normal audiences of staff and clients to serve, you have your board and even donors. Your plate is filled with tasks and to-do’s! Yet often, it feels like individuals in each of these groups […]. The post What is the BEST thing a nonprofit CEO can do?

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Leadership Nonprofits 52

The Agitator

AUGUST 16, 2016

On a hot August afternoon 46 years ago I dropped my first direct mail campaign at the main post office in Washington, D.C. The 250,000 envelopes contained a six-page letter that began “ Everybody’s organized but the people… ” announcing the formation of a new “citizens lobby” called Common Cause. It was a big gamble. Few organizations had ever gone to the people themselves seeking small contributions to reform the political system.

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Fundraising Fundraising Foundations Nonprofit Management 72

Kivi's Nonprofit Communications Blog

AUGUST 15, 2016

Are you actually “there” when you are on vacation? Or are you back at the office? Here’s a little twist on our “Day in the Life” of nonprofit communicators series. See if anything about this first day of vacation for a nonprofit communicator sounds familiar… Before 8:00 a.m. – I wake up at 6 am thinking “Oh no! I am gonna be late for work.” I reach for my phone to check my email, then realize my phone isn’t by my bed.

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Communication Nonprofits 59

Lets Talk Nonprofit

AUGUST 3, 2016

Want to make your donors feel like a million bucks? "Handwritten notes are the gold standard," says Lynne Wester, author of the book The 4 Pillars of Donor Relations. "Donors rarely get those personal touches.". Here are some simple truths: When you give someone a gift, you expect them to say "thank you." And when a donor makes a contribution to your nonprofit, you should always say thank you.

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Communication Fundraising Fundraising Nonprofits 52

iMarketSmart

AUGUST 29, 2016

These days you can’t be average. Average efforts deliver average results. If you want to raise more major gifts and generate planned gifts: Be exceptional. Be innovative. Deliver more value than is expected of you. Use new media channels. Deliver content that is entertaining and provides value. Make your donors (or, in this case… 4th grade students) feel good.

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Selfish Giving

AUGUST 16, 2016

Today on CauseTalk Radio , Megan and I talk to Lisa Lewis , Director of Marketing at Formation Data Systems (FDS) , a startup storage company, about an interesting cause marketing partnership with Oxfam involving giving goats to families in need! On the show, Megan, Lisa and I discuss: How FDS was looking for a marketing program that was affordable but impactful when Lisa discovered Oxfam after a friend gave her a goat as a gift!

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Concord Leadership

AUGUST 4, 2016

Are you afraid of tech? You’re not alone! If you’re a nonprofit leader, finding the time to adopt a new CRM (constituent relationship management) system, send donor thank you letters, keep contacts up to date, send annual tax receipts, and more can feel overwhelming. The first of its kind, free, online only Nonprofit CRM Summit […]. The post How to Simplify Fundraising with Tech at the #NPOCRM Summit appeared first on The Concord Leadership Group, LLC.

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The Agitator

AUGUST 30, 2016

In The Hidden Cost of Complexity I noted that given a choice, the harder something is to use, the less people will use it. The more difficult something is to read, the fewer people will read it. Our sector spends millions and millions on making things more complex and only a tiny amount understanding how these things are used. If ever there were a trade where the producer is disconnected from the consumer, ours certainly ranks near the top.

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Fundraising Fundraising Retention Marketing 71

Ann Green

AUGUST 1, 2016

If you’re stuck trying to figure out a special way to show appreciation to your donors, how about having an open house at your organization? If you can’t hold one on site, have it at a restaurant or other venue. You may be able to find someone to donate space. Invite other supporters, too. You could just have an event for donors, but why not invite other supporters such as event attendees, email subscribers, and social media followers, as well?

Food 56

Food Nonprofits Communication 56

Nonprofit Tech for Good

AUGUST 23, 2016

The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many nonprofits have not yet adapted to the new aesthetics and functionality of a mobile, social Internet. Based upon the knowledge and experience that the nonprofit sector has gained over the last 20 years of using websites and email for storytelling and fundraising, the webinar content below was presented August 23, 2016 to 1,662 nonprofit staff.

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Marketing Marketing Nonprofits Production 53

iMarketSmart

AUGUST 1, 2016

Pokemon Go is a shiny object. A time waster for a fundraiser seeking serious results. It focuses on the lowest rung of the ladder. DO NOT chase it! Instead, redirect the time you might invest in Pokemon Go and, instead, “go” see half a dozen very important major donors, “go” visit your wealthiest legacy society members, and “go” reshuffle your Major Gift Officers’ caseloads to optimize them for results.

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Selfish Giving

AUGUST 9, 2016

Photo via Village9991 on Flickr. Today on CauseTalk Radio , Megan and I talk to Katrina McGhee , a nonprofit leader and entrepreneur who has more than 25 years of experience in progressive leadership roles, including chief marketing officer for Susan G. Komen for the Cure. On the show, Megan, Katrina and I discuss personal branding for causepreneurs.

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Leadership Marketing Marketing Nonprofits 113

EveryAction

AUGUST 8, 2016

Cat lovers, rejoice! It's International Cat Day , and if you're anything like us, you know one (or more) kitties that bring joy, laughter, and a whole lot of cat-itude to your life. To mark this year's celebration, here are four of our favorite feline-focused nonprofits to follow and fund! Introducing my new foster kittens: Jelly, Fritter, and Bearclaw!

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Nonprofits 53

The Agitator

AUGUST 31, 2016

Somewhere out there on a beach, in a forest or on some mountain trail there’s a CFO, CEO or new VP for Development making mental notes on the agenda for the fall Board Meeting. And you can bet one of her/his suggestions will be to put out a Request for Proposal (RFP) in hopes of improving income, or paying homage to some capricious notion that “we ought to bid out this consulting work more often” Heaven only knows what thoughts lurk in the minds of vacationing nonprofit execs.

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Ann Green

AUGUST 24, 2016

It’s hard to believe it’s almost the end of August and year-end fundraising is just round the corner. One thing you need to do before you switch from going to the beach to apple picking is to make sure your website is up to par. This means it’s up-to-date, easy to read and navigate, welcoming, and audience-centered. How does your website fare? Use the checklist below to find out.

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BDO

AUGUST 4, 2016

The IRS recently released proposed regulations that provide guidance for the nonqualified deferred compensation arrangements of tax-exempt organizations.

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iMarketSmart

AUGUST 3, 2016

A chart from Third Sector’s Report. Thanks to Giving USA and Third Sector’s Gross Domestic Philanthropy report , we now know that the United States continues to be the most charitable nation on the planet. America’s individuals, estates, foundations, and corporations gave $373.3 billion dollars to charities last year. Almost 80% of that dollar amount came from individuals (including bequests).

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Kivi's Nonprofit Communications Blog

AUGUST 25, 2016

As of August 2016, Twitter has 313 million monthly active users. If you or your nonprofit are one of them, explore these little known Twitter features that might make the social network more useful for you and your followers. 1) Night Mode. Twitter unveiled a fresh new mobile feature for Android and iOS this month called Night Mode. To make tweeting easier on your eyes at night, Night Mode reverses the color scheme so that the background is black and the text is white.

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Nonprofits Activism Communication 48

Nonprofit Tech for Good

AUGUST 3, 2016

Published in English , French , and Spanish , the goal of the 2016 Global NGO Online Technology Survey is to gain a better understanding of how nonprofits, NGOs, and charities worldwide use online technology. The data will be released on January 30, 2017 in the second annual edition of the Global NGO Online Technology Report. The survey will be live through October 31 and your participation and promotion of the survey is greatly appreciated.

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Technology Nonprofits 47

The Agitator

AUGUST 29, 2016

In yesterday’s Neglected Gold Mine of Lapsed Donors I closed with two questions: What are you doing to find out why your donors are leaving? And what are you doing to get them back? Although no one responded to the ‘why’ question, three experienced veterans and pros were the first to respond to the ‘what’ to do to get lapsed donors back.

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Communication Nonprofit Management Retention Management 69

Care2

AUGUST 16, 2016

Is your foundation or nonprofit thinking of hosting a Giving Day or crowdfunding campaign? At Rad Campaign we've helped launch several crowdfunding campaigns, raised a lot of money along the way, and learned how much hard work it takes to pull these campaigns off successfully.

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Foundations Nonprofits Marketing Marketing 51

BDO

AUGUST 12, 2016

It’s clear the conduct of foreign employees can have a real impact on an organization’s ability to carry out its mission and maintain its reputation.

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Nonprofits 52

iMarketSmart

AUGUST 17, 2016

In March of this year I stumbled on an article written for stockbrokers (financial advisors) that I found interesting because it recounted the top three reasons why clients leave: Poor investment advice. Bad service. Poor communications. Also, it said “People die, move away, divorce. Some leave because ‘It’s not a good fit’ ” All that sounded familiar.

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Kivi's Nonprofit Communications Blog

AUGUST 11, 2016

So you had an email that tanked. Or an email fundraising campaign that’s limping along. Or you just want to give an extra boost near a advocacy deadline. Should you resend email to non-openers? Sometimes. Image source: https://flic.kr/p/fnTjdR. Technically speaking, a resend is sending the exact same message to the nonopeners of the original email.

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Fundraising Fundraising Communication Nonprofits 47

Getting Attention

AUGUST 4, 2016

I was thrilled to see Van Jones’ introducing Dream Corps ‘ Day of Empathy via this video. Wow! This incredible experiment in using virtual reality to build empathy—the first step to engagement and action—could be groundbreaking. I am following closely, can’t wait to see how this evolves, and promise to report back along the way. Van, I hope you and your team will share out what works, what doesn’t, and how other orgs and causes can use this technique to build the empathy

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