Selfish Giving

JULY 10, 2019

Newsletter reader Trish Conklin , Director of Corporate Sponsorships at One Warm Coat , had a great idea for a survey question: Does your nonprofit require corporate partners to make a minimum revenue commitment? The commitment could be upfront, or for a specific fundraiser when it's unclear how much will be raised (e.g. POS program, donation boxes, purchase or action triggered donation, etc.) so you ask the partner to guarantee a specific amount.

Retail 133

Retail Children Fundraising Fundraising 133

Pam Moore

JULY 6, 2019

Content. It's everywhere. Conversations, LinkedIn company page posts, LinkedIn video, YouTube videos, Instagram Stories, Instagram Posts, podcasts, live video streams, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook live video, iTunes podcasts, and the list goes on. The reality is that content is the core of not only the social and digital web, but also of humans.

Marketing 104

Marketing Marketing Production Foundations 104

Nonprofit Tech for Good

JULY 21, 2019

Fundraising Stats. The average online gift in 2018 was $96.40 USD ( Blackbaud Luminate Online Report ). 8.5% of overall fundraising in 2018 came from online giving ( Charitable Giving Report ). 54% of donors worldwide prefer to give via credit or debit card. 11% via direct mail/post. 10% via bank/wire transfer. 9% via PayPal. 4% via mobile app/wallet. 1% via text message ( Global Trends in Giving Report ).

Fundraising 111

Fundraising Fundraising Homelessness Philanthropy 111

Fundraising Coach

JULY 19, 2019

Nonprofit work is stressful. So often we go about our work without realizing the effects of that ongoing stress on our brains. But Jessica Sharp does. The founder of Sharp Brain Consulting , Jessica helps leaders and the people they serve. Here she gives insights into what we should know about the brain to help our clients and our staff. And ourselves.

Poverty 82

Poverty Nonprofits Medical Health 82

Mission Minded

JULY 3, 2019

Did you meet your fundraising goal? If not, take a look at your brand. For many nonprofits, when your fiscal. The post Did You Meet Your Fundraising Goal? appeared first on Mission Minded.

Fundraising 79

Fundraising Fundraising Nonprofits Communication 79

Elevation

JULY 11, 2019

Your nonprofit’s mission and vision statements are essential elements of your strategic planning process. The distinction is subtle but important. Your mission statement is the bare-bones proclamation of what your organization does and why you exist while your vision statement describes how the world would look if you completed your mission.

Nonprofits 71

Nonprofits Marketing Marketing 71

Selfish Giving

JULY 31, 2019

Build an audience. Engage with that audience. Monetize that audience. Some lucky nonprofits don't even have to build an audience from scratch. They can just tap into an existing one that's growing around them. That's the case with the Atlantic White Shark Conservancy (AWSC) on Cape Cod, Massachusetts. Due to the climate crisis and rising ocean temperatures, more seals are visiting the balmy waters of the Cape and they've brought company: lots of great white sharks.??

Food 113

Food Management Education Education 113

Nonprofit Tech for Good

JULY 25, 2019

Okay, so you’ve decided you’re going to throw a nonprofit fundraising event… virtual high fives. Nonprofit fundraising events can be a great opportunity to bring the support of donors, volunteers, and fundraisers together in real life to rally around your cause, whether it’s through a nationwide 5k or a local bowl-a-thon. And while charity events can be important for raising funds for your cause, it’s no secret they can also be a lot of work.

Fundraising 111

Fundraising Fundraising Nonprofits Activism 111

Fundraising Coach

JULY 12, 2019

Wondering why you should come to this year's Nonprofit Storytelling Conference ? I could share why I think you should. It's an event like none I've ever been able to be part of. But as a co-producer of the conference, you'd expect me to say that. So here are some comments posted just this week from Conference alum! "Our fundraising results have doubled.".

Nonprofits 74

Nonprofits Fundraising Fundraising 74

Mission Minded

JULY 24, 2019

Recently, a client approached me with a challenge: is there a way that our organization can call out the President. The post How to Call Out the President’s Racism When Your Organization’s Mission isn’t Specifically Tied to Social Justice appeared first on Mission Minded.

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Kivi's Nonprofit Communications Blog

JULY 3, 2019

Whether they are signing up for an email newsletter or donating to your cause, it’s important to make new supporters feel all warm and fuzzy about getting involved with your organization. An email welcome series is a great way to start building relationships that can last. Find out how The Children’s Inn at NIH’s donor welcome series saw donations increase and unsubscribe rates go down.

Management 74

Management Communication Nonprofits Marketing 74

Selfish Giving

JULY 24, 2019

Let's get clear on the difference between a charity partnership vs. marketing partnership. A CHARITY PARTNERSHIP is when a company partners with your nonprofit because they want to support the mission of your organization. Some of the reasons companies will do a charity partnership include. 1. They love what you do and want to support you! Yay! This is the best, right?

Marketing 113

Marketing Marketing Food Associations 113

Ann Green

JULY 2, 2019

Can you believe we’re already halfway through the year? I hope your fundraising and communications are going well so far. If not, you’re not alone. According to the 2019 Giving USA report, overall giving is down 1.7%. 5 Key Takeaways from the 2019 Giving USA Report. The mid-point of the year is always a good time to see if you’re meeting your fundraising and communications goals.

Retention 70

Retention Communication Fundraising Fundraising 70

Pam Moore

JULY 28, 2019

Every marketer and business leader is faced with the challenge of where to prioritize their time and investment. Time is our greatest asset in both business and life. How we spend our time can make or break business and marketing success. When it comes to digital marketing, social media and branding, it is no different. In my 20 years of business and marketing experience I have never heard a marketer exclaim, “I have so much time, resource & budget I don't know what to do with it.̶

Technology 60

Technology Marketing Marketing Values 60

Fundraising Coach

JULY 15, 2019

Private coaching clients have been emailing me the doom and gloom articles on the latest Giving USA report. Giving was up about $3 billion but when adjusted for inflation, giving was down in 2018. This should grab our attention. But not for the reasons you think. In answering a coaching client today, I ended up writing a blog post and giving links to other people's analyses of the state of giving.

Leadership 71

Leadership Nonprofits 71

iMarketSmart

JULY 21, 2019

Let me know what you think about my top 10 reasons why some fundraisers might be uncomfortable making the ask : 10. They are in the wrong job and should be doing something else; 9. They are poorly trained (or not trained at all) and, therefore, don’t know how and when to do it; 8. They don’t truly believe in their employer’s mission ; 7.

Fundraising 69

Fundraising Fundraising Values 69

NonProfit Hub

JULY 9, 2019

If you’re looking for ways to boost your 2019 fundraising efforts for your nonprofit organization, you’re in the right place. There’s no better way to do so than by knowing the trends within your niche. Understanding what’s happening around you helps you to think ahead, learn people’s behaviors, and seize the opportunities available. Here are 7 essential fundraising trends that you shouldn’t miss in 2019.

Charitable Contribution 74

Charitable Contribution Fundraising Fundraising Non-Profits 74

Selfish Giving

JULY 17, 2019

We got a great response to our new survey question on nonprofits that require or request a minimum revenue commitment from corporate partners. Some really interesting feedback, including the responses displayed above for the question: Why DON'T you require/request a minimum revenue commitment for specific fundraisers? Have you taken the survey yet? If not.

Foundations 113

Foundations Food Management Marketing 113

Ann Green

JULY 25, 2019

By John Killoran. One of the most important assets of a nonprofit is its donors. Donors are crucial to the growth of your nonprofit, so it is key to both attract new donors while also keeping up relationships with previous donors. Nonprofits are constantly looking for new ways to raise money and having a wide network of donors and supporters can help create sustainable fundraising revenue.

Communication 66

Communication Nonprofits Fundraising Fundraising 66

Pam Moore

JULY 24, 2019

Many digital and social marketers shy away from data and analytics. They may fear it's the dark side of marketing and that they will get drawn into week long meetings discussing menial metrics and data algorithms. This couldn't be further from the truth. Smart marketers know that data and analytics is the light at the end of the tunnel to build their business.

Marketing 60

Marketing Marketing Production Foundations 60

Elevation

JULY 2, 2019

Close your eyes for a moment and imagine this: What would the world look like if your nonprofit achieved maximum influence ? What injustices would be eradicated? What demographics would be uplifted? What core values would become universal?

Universities 60

Universities Nonprofits Values Marketing 60

Kivi's Nonprofit Communications Blog

JULY 2, 2019

Technology is challenging the way people gather for meetings. That’s why online press conferences and media events are a growing trend in the busy news world. They provide a perfect way for nonprofits of all sizes to give the media access to thought leaders, data experts and organizational statements. Journalists in my research prefer this format because it saves time and the frustration of setting up multiple interviews.

Technology 66

Technology Communication Foundations Nonprofits 66

NonProfit Hub

JULY 29, 2019

Okay, you did it. You’ve finally turned that idea into a reality and started your own nonprofit. Great job! But the work is far from over. . Donors are one of the most ? if not the most ? important parts of keeping your vision alive. One of your first priorities as a new nonprofit will be to get your vision out there and motivate some donors to get behind your cause.

Finance 66

Finance Nonprofits Communication Retention 66

Selfish Giving

JULY 3, 2019

I'll keep things short this week as everyone is probably thinking about vacation time, fireworks and BBQs. ?????? Something to think about tomorrow. On July 4, 1845, Henry David Thoreau moved into the cabin he had built with his own hands on the shores of Walden Pond in Concord, Massachusetts. Thoreau wasn't seeking to live in isolation. His cabin was a half-mile from both the railroad and the main road into Concord.

Retail 113

Retail Public and Nonprofit Management Marketing Marketing 113

Concord Leadership

JULY 15, 2019

The GivingUSA report is out. And you’ve likely read the headlines. But to get the full story, you need to go beyond the headlines. And whether you’re the CEO of a nonprofit, in senior leadership, or on a board of a nonprofit, you need to pay attention. 2018 was a tumultuous year Adjusted for inflation, […]. The post What leaders need to know about the current state of charitable giving appeared first on The Concord Leadership Group, LLC.

Leadership 52

Leadership Nonprofits Philanthropy 52

Pam Moore

JULY 12, 2019

Content marketing ROI. Every marketer is talking about it. However, truth is very few actually have it. Few know how to achieve it or measure it. Most marketers know how to throw content marketing up on an Instagram or Facebook virtual wall. However, if you ask them simple questions such as “what are your goals for that piece of content?” Or “what was the ROI on your last content marketing campaign?

Marketing 60

Marketing Marketing Production Values 60

Elevation

JULY 24, 2019

When it comes to writing an About Us page for your nonprofit, there are no steadfast rules. However, there are some essential guidelines that must be followed in order to remain consistent with your visitor’s expectations. But where do you even start? The About Us page is essential for the one thing that nonprofits need most: building trust. When visitors stumble upon your site, and your homepage piques their curiosity, they’re not ready to pull out their wallets and head to your donation page.

Nonprofits 54

Nonprofits 54

Kivi's Nonprofit Communications Blog

JULY 8, 2019

Working during the summer can be rough. Friends are posting pictures of their awesome vacations while you are stuck in the office. Productivity can plummet and motivation can be non-existent. “ I just wanna be outside! ” you internally scream as you stare out the window. While I can’t grant you more vacation time, I did round up some advice on how to make it through the rest of the season a little easier : Kivi recently shared 6 Ways to Stay Motivated in the Summer and Still Ge

Production 61

Production Nonprofit Management Management Communication 61

Thunderhead Works

JULY 14, 2019

“Give me twenty-six lead soldiers and I will conquer the world.”. By Tom Peterson. What is the most powerful human force? Some say it’s reason, some say love, some say cooperation. They all depend on communication. So does your cause. Having a great message is not enough, you also need a way to get that message to your audience. “Give me twenty-six lead soldiers and I will conquer the world.

Environmental 52

Environmental Communication Nonprofits 52

Fundraising Coach

JULY 12, 2019

Wondering why you should come to this year’s Nonprofit Storytelling Conference ? I could share why I think you should. It’s an event like none I’ve ever been able to be part of. But as a co-producer of the conference, you’d expect me to say that. So here are some comments posted just this week from Conference alum! “Our fundraising results have doubled…” This week, Diane Wheatley said that the Nonprofit Storytelling Conference has helped them double thei

Nonprofits 52

Nonprofits Fundraising Fundraising 52

iMarketSmart

JULY 26, 2019

This email wasted my time and annoyed me because… I don’t know this person. I don’t know this organization. I didn’t give her or them permission to email me. I have no connection whatsoever to this cause or this organization. And, since I have no idea who she is and am not aware of the good this organization does, I certainly wasn’t expecting to be asked to give them $5,000 to sponsor a local event that is 500 miles from where I live… all through an email that

Fundraising 56

Fundraising Fundraising Values Communication 56

NonProfit Hub

JULY 17, 2019

It’s a big world out there. As a nonprofit, there are plenty of opportunities to take and tough decisions to make. But with everything you do, there’s some amount of risk that comes with it. It can be hard to know where you’re vulnerable and which bases you forgot to cover. That’s where we come in. Risk management is something that needs to be a priority for nonprofit and for-profit businesses alike?

Management 61

Management Finance Law Technology 61

Elevation

JULY 30, 2019

From managing administrative tasks and delivering services to spreading the word about the organization, volunteers have undoubtedly become the lifeblood of any nonprofit. In fact, their motivations for doing unpaid work are usually the same reasons many of them also donate to the organization they volunteer for. They value the work that you do and are your organization’s most passionate supporters.

Marketing 53

Marketing Marketing Values Management 53

Kivi's Nonprofit Communications Blog

JULY 5, 2019

For those of you actually at work today, welcome! I, too, am not taking a long weekend after the holiday so I can bring you the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. It’s time for Mixed Links… John Haydon has 5 Ways to Make Your Email Newsletter Pop on Mobile. Did you hear? Facebook brings back reach estimates for Custom Audiences.

Communication 56

Communication Nonprofits Management Marketing 56

Thunderhead Works

JULY 11, 2019

By Tom Peterson. Storytelling is an ancient art. It’s what makes us human. And stories are the building blocks of culture. Because they speak to our emotions they are the heart of an effective message. They resonate. Get to know the power of stories. They can move the rest of us to support your cause. Successful businesses often have a great founding story to tell: a high-tech company starts with a couple of geeks tinkering in a suburban garage, here’s what happened… The same is true for n

Children 52

Children Culture Nonprofits 52

Ken Goldstein

JULY 1, 2019

From 2003-2018 I presented the class Basic Grant Proposal Writing Skills for Nonprofits at the Community Foundation Santa Cruz County about three times each year. During that same period, I also did custom versions of the class for several individual organizations and smaller coalitions of nonprofits. All-in-all, well over 1,000 individual nonprofit professionals have gone through my grant proposal writing trainings, and have been very satisfied with the results.

Foundations 45

Foundations Communication Fundraising Fundraising 45

iMarketSmart

JULY 8, 2019

Something about the term moves management has always made me feel uneasy. When I first heard the phrase I figured it was all about managing the moves fundraisers make to get donors to move forward in the decision-making process, and I was right. Wikipedia says : Moves management is a term used primarily with the non-profit sector in relationship to donor development.

Management 45

Management Non-Profits Technology Activism 45