November, 2008

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Sleepy’s Launches “Incredible” Cause Marketing Program

Selfish Giving

Last week while watching “House&# on the USA cable station I saw an ad for an Incredible Hulk comic book Sleepy’s Mattress stores is selling to benefit the American Cancer Association. With over 700 locations nationwide, it wasn’t hard to find a Sleepy’s near my house where I could pick one up. Overall, I think it’s a neat cause marketing program that’s something different from what you traditionally see in stores.

Marketing 100
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Convio 2008 Innovator Awards

Care2

Each year, at the annual Convio Summit, Convio honors a few of their clients who have pushed the envelope with their online campaigns. Here are the results for the 2008 Innovator Awards: Advocacy campaign or program. Honorable Mention: National Parks Conservation Association. Winner: Freepress for their StopBigMedia.com campaign. Over 200,000 comments sent to the FCC and Senate and overturned and FCC ruling to block monopolies in media companies.

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Sea Change Strategies

Tags: General Interest.

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Convio 2008 Innovator Awards - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Download a Webinar on Converting Donor Leads The Art of Getting ReTweeted Top 8 Social Media Tracking Tools 10 Things Every Nonprofit Should Know About Social Media and Online Communications Nonprofit Benchmarks Studies MEMBER OF Frogloop Home (Hidden Modules) fr

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New Convio Study Projects Donations in the Face of Tough Economic Times

Care2

The current economic situation has made many nonprofits nervous about incoming donations in the next few months. However, a study by Convio provides some hope in the form of online donations. The study found that Americans plan to donate to nonprofits this holiday season at roughly the same levels as they did last year. This is the key finding of a new Convio study that also found that 42 percent of donors plan to donate up to $100, and that total donations will reach about $3 billion this holid

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Free Webinar: Growing Your Community and Getting Them to Give Online (and Off)

Care2

With the economy in historic turmoil and a recession on the horizon, there's never been greater need for nonprofits to raise money effectively and efficiently. Converting online supporters and email subscribers into donors and integrating your online and offline fundraising efforts are indispensable. Join us to learn how your organization can increase donations on and offline this year.

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OneWorld Event: Look Back & Ahead, Best Practices in Online Communications

Care2

OneWorld.net is hosting yet another of its great events on online advocacy this Thursday, Nov. 6. There's a lot of great people set to speak, including some of our favorite people - Alan Rosenblatt , Colin Delaney , Matt Stempeck , and many more. The online gurus participating in this dialogue will answer questions about what worked and didn't work in 2008 and talk about things on the horizon for 2009 in terms of social networking, online marketing, Web 2.0 and more.