May, 2020

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Newsletter: Turning Fans Into Partners & Partners Into Fans ; Beer Brands Are Booming During Bust Times; Why You Should be Running Facebook Ads Right Now

Selfish Giving

Two things this week. 1. I'm super-excited to announce the second book we'll be reading in our Social Impact Book Club. It's Fanocracy by David Meerman Scott and Reiko Scott. Yep, we're reading a book on fandom - and with good reason. As the Scotts note, "Fandom isn’t just for celebrities anymore! It can be rocket fuel for any business or nonprofit that chooses to focus on inspiring and nurturing true fans.

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5 Things That Nonprofits Wish They Knew Three Months Ago

Nonprofit Tech for Good

By Stephanie Kanak , Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. If you had a time machine and could go back to before coronavirus (COVID-19) impacted the world, how would you prepare? What would you do differently? We surveyed over 700 nonprofits to find out what advice they’d give themselves and others about fundraising in the new normal.

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7 Ideas to Help Staff Submit Better Photos

Kivi's Nonprofit Communications Blog

During our Communications Director Mentoring Program group call this week, we discussed ways to get program staff to take and share better photos. Here are several ideas from the group that I thought you could use too! If you do a lot of tabling, instead of having staff take photos of the table (SO. BORING.), create a photo frame with a hashtag or phrase on it that people who walk by can hold and pose with to show support for your organization.

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3 ways for board members to fundraise even when stuck at home

Fundraising Coach

The pandemic continues to change the way we've always done things. What if you're a board member who's stuck at home? How can you support your nonprofit's fundraising ? 3 Ways to Help Your Nonprofit Fundraise in a Pandemic. People are still being generous. They are still giving to nonprofits. Even in a pandemic with unprecedented economic disruption.

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How to get on the front page of Reddit [Step by Step Guide]

Nonprofit Marketing Insights by GlobalOwls

How to get on the front page of Reddit [Step by Step Guide]. See how we ended up on the front page of Reddit and how you can too. Follow this step by step guide to build up Reddit karma and get on their front page. We all know that Reddit is a powerful platform with a very high engagement rate. People from all over the world gather to have meaningful discussions on various topics.

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How to Replace Your Biggest Event with an Online Campaign

Mission Minded

How your organization can use digital fundraising campaigns after a canceled fundraising event. The post How to Replace Your Biggest Event with an Online Campaign appeared first on Mission Minded.

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Newsletter: This Tool Identifies Fast-Rising Retail Categories ; Nonprofit Builds Audience on Zoom with Goat-2-Meeting ; Why Your Newsletter Needs a Personal Voice

Selfish Giving

"It was the best of times, it was the worst of times." - Charles Dickens There are many things that are sinking my spirits this month: the loss of life to the virus, the economic disruption - both nationally and personally - the hassle and anxiety of trying to do anything outside the home. But there are some bright spots too ??. 1. I have a great community of readers to serve.

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The New Can?t-Miss Book Club for Your Nonprofit

Kivi's Nonprofit Communications Blog

Bold & Bright Media is launching a new book club for nonprofit professionals to help you be more strategic about fundraising, marketing, and communications for the rest of 2020 and into 2021. Join Julia Campbell, Steven Shattuck, Peter Panepento, Antionette Kerr, Jen Newmeyer, Kivi Leroux Miller (that’s me) and Tom Ahern, sitting in for the late John Haydon, as they discuss with you how to apply the timeless advice in their best-selling nonprofit guides to the realities of 2020-2021.

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How Nonprofits Can Benefit from Remote Work

Ann Green

The nonprofit sector is experiencing an urgent need to conduct business from a remote location. The perks of this arrangement include preventing workers and volunteers from contracting illnesses, spending less money on overhead, having people across the world become involved in your organization, and more. However, it does take work to make your organization function in a digital world.

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I Miss Your Smile #Covid19

Pam Moore

Two months of quarantine due to the Corona Virus. It's hard to believe it's been that long. It seems like forever yet at the same time it feels like yesterday that reality sunk in. The reality that I would not be attending my Orange Theory classes bright and early every morning. The reality that many of our agency clients were cancelling events, projects and needing us to help them pivot immediately.

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What Are You Grateful For These Days?

Mission Minded

We hope watching our gratitude video makes you feel better. Most of all, we hope you’ll join us in amplifying the good in your own life. The post What Are You Grateful For These Days? appeared first on Mission Minded.

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7 Major Gift Fundraising Benchmarks You Really Need To Know

iMarketSmart

Before we begin. The 2020 Major Gift Benchmark Study asked people working in nonprofit organizations (n=580) what they consider to be a major gift, how they are staffed to raise major gifts, the types of information used to identify major gift prospects, and more. Study respondents were also asked if their organization met their annual major gift fundraising goal.

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[WEBINAR] Website & Email Marketing Best Practices for Nonprofits

Nonprofit Tech for Good

Date: Tuesday, June 16, 2020. Time: 1pm EDT / 10am PDT. Presented by: Heather Mansfield , Founder and Editor-in-chief of Nonprofit Tech for Good. Cost: $10. This is the first webinar in Heather’s year-long blog and webinar series called 101 Best Practices for Nonprofits. Packed with practical advice and customized for small nonprofits on a limited budget, this webinar will stress the importance of professional website design and strategic email marketing and fundraising.

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Making Online Meetings Better #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

I shared Beth Kanter’s post on making online meetings less exhaustive in this past Friday’s Mixed Links edition, but thought it was worth going into a little more. In that post, Beth shares the online session she did with Lightful in the UK and here are her top tips on handling online meetings. Have an agenda to stay on track. Have more than one facilitator to handle typed in questions or technical issues.

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Crafting the Perfect Donation Form: 6 Key Features

Ann Green

By John Killoran. In the wake of COVID-19, nonprofits everywhere are rapidly adopting virtual fundraising strategies if they hadn’t already shifted to an online platform. In addition to mastering the most effective online fundraising practices , organizations should turn their focus to optimizing their donation forms to break through the clutter. Here at Snowball Fundraising, we know the best campaigns start with a solid foundation of fundraising software.

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Increase Content Marketing ROI by Stopping These 8 Bad Habits

Pam Moore

Are you sick and tired of spinning your social wheels in the content marketing engine feeling as if you are creating, creating, creating loads and mounds of content yet getting nowhere? ROI is not something you have seen in a long, long time? Have you ever thought that maybe you have lost your mojo? Maybe, just maybe you have been shot down one too many times?

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It?s Never too Early to Start Your Annual Campaign

NonProfit Hub

While working for various nonprofits throughout the past twenty years, I always had such high aspirations for having our End Of Year (Annual Campaign) strategized by May, planned by August and ready to deliver by October. . It never happened that way. Never. There were always too many other irons in the fire and as a staff member, a campaign launching in six months never took priority.

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Nonprofit COVID-19 Resource List

Elevation

Newly updated information is underlined and bolded. Apart from the significant health concerns we are living with (and the new organizational challenges of full-time living, working and parenting at home), many individuals and NGOs find themselves faced with a constantly-evolving, complicated economic situation. These are unprecedented and unnerving times, to say the least, which is why we've compiled this list of resources to share with our community.

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[WEBINAR] Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

Date: Wednesday, July 8, 2020. Time: 1pm EDT / 10am PDT (90 minutes). Presented by: Heather Mansfield , Founder and Editor-in-chief of Nonprofit Tech for Good. Cost: $10. This is the second of three webinars in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits. Those who attend all three webinars will earn of Certificate of Completion from Nonprofit Tech for Good.

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Social Media and Newsletter Ideas for June 2020*

Kivi's Nonprofit Communications Blog

These writing ideas come from our Monthly Nonprofit Writing Prompts email newsletter. You can use them for social media, blog posts, newsletter articles, and more. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts. I send this email newsletter the first week of every month with prompts for the following month.

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4 Reasons to Publish an Annual Report This Year

Mission Minded

Annual reports are even more powerful amid pandemic response; donors stuck at home have more time than ever to read about your impact and support you. The post 4 Reasons to Publish an Annual Report This Year appeared first on Mission Minded.

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The Value of Keeping Things Simple

Ann Green

Over the years I’ve come to find the value of keeping things simple. In a way, the COVID-19 outbreak has forced us to keep things simple since we’re limited in what we can do, especially outside the house. Instead of running back and forth from place to place, we’re staying put, although we’re spending more time online. I realize the pandemic has also complicated our lives and brought with it a lot of stress and uncertainty.

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Overcoming Screen Fatigue: A Nonprofit Hub Guide

NonProfit Hub

At the beginning of 2020, I doubt any of us imagined our routines would become completely uprooted in a matter of days. Due to the global pandemic, “office life” is now seen as a fond memory, and our daily commute is a total of one minute ? or as long as it takes to walk from your bed to your desk. I was so excited to be able to work from home ? to only have to look professional from my waist-up, to not have to worry about prepping lunches for work, to get those extra minutes of sleep I’d usuall

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Top 10 Free Resources Thanks To Dr. Russell James

iMarketSmart

Nearly ten years ago I made a new friend. It started out with an error. I wrote a blog post about the link between childlessness and planned giving. But I screwed up my math. Dr. James reached out to ‘help’ me catch the error and we struck up a dialogue via my blog. At that time I was just beginning to pivot my business. We were a marketing agency helping private sector CEOs generate, qualify and prioritize leads for relational sales.

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[FREE WEBINAR] How Your Nonprofit Can Recruit & Retain Digital Sponsors

Nonprofit Tech for Good

Date: Tuesday, June 9, 2020. Time: 1pm EDT / 10am PDT. Presented by: Dana Bakich , Founder and CEO of Positive Equation. Nonprofits of all sizes are invited to join this webinar to learn how to recruit and retain digital sponsors for online events and campaigns. We’ll also discuss how nonprofits can create livestreamed and/or a recorded video series that both cultivates donors, inspires advocacy, and raises fund through for your organization.

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What Worked for Us – A Quick Tip on Increasing Facebook Group Engagement

Kivi's Nonprofit Communications Blog

Since Facebook has been pushing Groups since even before the pandemic, I have been sharing some tips on making the most of your Facebook Group. 5 Types of Content You Should Be Posting Right Now According to Facebook A Screenshot Tutorial on How to Create a Facebook Group How to Get People to Join Your New Facebook Group. So, now that you have created your Facebook Group and gotten people to join, how do you get them to participate?

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5 Reasons Your School Should Print a Viewbook This Year

Mission Minded

With many people staying at home and unable to experience your campus, printed pieces that arrive via mail have greater impact. The post 5 Reasons Your School Should Print a Viewbook This Year appeared first on Mission Minded.

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Shifting focus in crowdfunding

Fundraising Coach

This week, international crowdfunding expert Anita Gallagher came to The Nonprofit Academy to teach us the latest trends on successful crowdfunding. The shift in messaging may surprise you. Appealing to the Head or Heart? For a long time, nonprofit fundraisers have wrestled with whether we should appeal to people's heads or hearts. The first inclination is to appeal to the head.

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5 Building Blocks of Strong Nonprofit Brands

NonProfit Hub

Nonprofit branding is all about how others view your organization and your efforts. If you know what American Red Cross, UNICEF, or AARP does regularly, you know that nonprofit branding works. Creating a brand leads to more recognition, clarity and potential donations ? all in all, making your nonprofit more successful. In a perfect world, charitable organizations would not have to worry about creating a strong brand image to have a successful organization.

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6 Essential Logo Design Tips for Nonprofits

Elevation

Your logo encapsulate your organization's identity, and it's what identifies you to the general public. Colors, fonts, shapes, and visual graphics should combine to be both eye-catching and memorable. A successful logo is simple in form, yet effectively illustrates a concept. Your logo should be practical yet original, and easily adaptable across a variety of platforms.

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Can you REALLY get paid to take surveys for money?

Getting Attention

Alright, no B.S. here – I’m going to get straight the point and tell you that you CAN NOT make a full time living while working from your couch, filling out surveys in your underwear that pay you $30-$50 for 15 minutes of work! Believe me – I’ve TRIED to find them, but most of […].

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A 90-Day Plan to Revamp Your Social Media Strategy

Kivi's Nonprofit Communications Blog

Is it finally time to get a grip on your social media strategy? If yes, Julia Campbell has some great advice for you on how to do just that, and get it all done in three months. Her latest book is called “ How To Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days ” and it includes all the advice you need to create both a Social Media Blueprint and a Social Media Calendar.

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Is it insensitive to follow up? #followupfriday

Concord Leadership

What a week. As I sat to write my weekly Follow Up Friday reminder to subscribers, my Twitter feed is full of reports from Minneapolis and my podcasts with updates from Louisville. My inbox was full of fear filled emails about how to lead with all the uncertainty. And many nonprofit fundraisers are freaking out […]. The post Is it insensitive to follow up?

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7 Fundraising and Charity Metrics to Measure Your Success

Fundraising Report Card

In any organization, be it for-profit or non-profit (as well as everything in between), metrics are essential. They help organizations to measure their successes and failures. They aid them in analyzing what brought them to either result. Careful analysis of metrics can show trends in behavior to help organizations understand who to target and how … Continue reading "7 Fundraising and Charity Metrics to Measure Your Success".

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How to stay “on brand” – for less: Nonprofit New York Training

TakeTwo Services

With the Covid19 crisis perhaps your nonprofit’s branding isn’t top of mind. Yet, you probably recognize that now is when your nonprofit must stay memorable — and that’s what a brand identity can help you achieve. But how can you do keep your branding fresh and memorable without pro, i.e. expensive, help? We have suggestions.

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Nonprofit Community Growth 101: Simple Ways to Increase Engagement

Elevation

Here at Elevation, we often get questions from clients looking to develop a successful online presence and seeking community outreach ideas for nonprofits. Understandably, the world of social media, technology, and hashtags can be a little overwhelming, especially to the uninitiated, or if your nonprofit doesn’t have a specialist dedicated to this work.

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Product Updates: Stewardship Series Effort and Online Will Tool Add-on

iMarketSmart

Stewardship Series Effort. When it comes to legacy gifts, many organizations spend too much time focused on uncovering hidden gifts or closing more of them. Sure, it’s important to find out who planned a secret gift and to inspire donors to make planned gift disclosures. But, believe it or not, closing legacy gifts is just the beginning of the fundraising process, not the end.