Sat.Jul 17, 2021 - Fri.Jul 23, 2021

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Newsletter: Sales Email vs Phone Call: Which One is Better ?? ; Calm App is Paying Tennis Players’ Fines, Donating to Charity ; It’s Taking Longer to Close Partnership Deals

Selfish Giving

Last week I read a wonderfully detailed article on Hubspot called Sales Email vs. Cold Call: When to Use Each According to Data. The article was even written by a Boston guy, which increased my respect for it even more. But then I thought, "I wonder if Dan Cohen (aka 'The King of Cause Sales') would agree with his advice?" Heck, maybe the guy who wrote this article isn't even from Boston??

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How To Overcome Nonprofit Imposter Syndrome

Bloomerang

A majority of all adults experience imposter syndrome at some point in their careers; 70% by the latest figures. . It affects professionals of all occupations and backgrounds, with the impact on individuals in the nonprofit community being a significant one. . Be you a newly qualified doctor or starting up your own charity, doubts can creep in that you don’t deserve your success or promotion.

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Every Nonprofit Needs Internal and External Ambassadors

NonProfit PRO

Every person who works for a nonprofit or is associated with an organization internally is an ambassador of that organization by virtue of association. As an employee of The Salvation Army, I wear, with pride, a shirt with the logo of The Salvation Army. Volunteers also wear clothing that signifies an association with the organization.

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“Seeding by ceding”: What we know about the latest group of organizations funded by MacKenzie Scott

Candid

Last month, philanthropist MacKenzie Scott announced that she, in partnership with her husband Dan Jewett, donated another $2.74 billion to philanthropic entities. Her third round of grants in less than a year, Scott wrote that grant recipients were “286 high-impact organizations in categories and communities that have been historically underfunded and overlooked.

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The 10 Keys to Nonprofit Communications Success

Kivi's Nonprofit Communications Blog

What are all of the things that nonprofit communications teams need to think about and potentially act on to be successful? Of course, it’s a really, really long list of potential items. To put some structure around it, so that you can start to understand your choices and then make them, we’ve identified ten keys to nonprofit communications success.

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What You Should Know if You’re Thinking of Starting a Nonprofit Organization

Bloomerang

Before starting a nonprofit organization, you should understand that the 501(c)(3) designation is just that: a tax designation. It’s not a business model. . Why is that important? To be successful, you must understand that you’re starting a business. Getting into that mindset will help set you up for success. . Here are the tactical steps you must take to starting a nonprofit. . 1.

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6 Ways to Fundraise With Video

NonProfit PRO

If your organization is a university or hospital foundation with millions in the bank, then hiring a company to do all video-related communications for you might make sense. For everyone else, the important thing is to share your organization’s mission story in a compelling way – and "compelling" doesn’t necessarily mean professionally produced. Use your iPhone or Zoom or whatever tool you are comfortable with to do the recording.

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How to React Quickly to a Crisis, Current Event, or Catastrophe

Kivi's Nonprofit Communications Blog

Crisis communications is not just about being prepared for a rogue board member or sketchy financials. The pandemic, social unrest, and increasing displays of hate have thrust nonprofits into the position of needing to revamp their communications plans and messaging on a dime. At some point – likely soon – your nonprofit will face another defining moment where it will be essential to provide clear, timely messaging.

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What to Consider When Picking Your Next Fundraising Event Theme

Bloomerang

Many organizations are re-inventing themselves and their events after the COVID-19 pandemic. Because the whole world was tilted on its axis in the last year and a half, if there was ever a time to try something new, it’s now. This can be an exciting opportunity, but it can also be overwhelming if you don’t know where to start or what will work when it comes to your fundraising event theme. .

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What Makes Your Nonprofit Stand Out?

NonProfit PRO

Do you want to get a clear picture of how your organization compares to others in the sector? Use this free worksheet to identify your nonprofit’s Strengths, Weaknesses, Opportunities, and Threats (SWOT). By doing so, you can plan more strategically, set realistic goals, and uncover new growth opportunities. Download the free worksheet.

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Understanding the 501(c)(3) Public Support Test

Foundation Group

The post Understanding the 501(c)(3) Public Support Test appeared first on Foundation Group®.

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New Marketing Essentials Course — And How Marketing is More Than Fundraising!

Kivi's Nonprofit Communications Blog

I recently worked with Nonprofit Ready to create their new Marketing Essentials Certificate. This is a perfect course for beginners in nonprofit marketing or those who need to understand the value of marketing, even when it isn’t their primary job (executive directors, program managers, development staff, etc.). This free certificate covers all the key basics, including how to: Understand your audiences.

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Study offers lessons on public health efforts to prevent gun violence

Candid

Engaging with local community leaders and residents early and often is key to implementing public health and racial justice approaches to preventing gun violence successfully, a report from the Annie E. Casey Foundation finds. The report, Improving Community Safety Through Public Health Strategies: Lessons From Atlanta and Milwaukee (24 pages, PDF), highlights lessons learned and recommendations from Casey-funded gun violence prevention work in which residents—with the support of nonprofits a

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Why Your Donor Will Give Again

NonProfit PRO

“I don’t understand why the donor stopped giving,” the major gift officer (MGO) said. “They seemed so interested in what I had proposed last year. They gave and they have been silent ever since.” Stop and analyze each part of this statement.

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The 10 Stages of Changing Your Organization’s Name

Mission Minded

Learn about the 10 stages you can expect from a name change to prepare your staff, board, and stakeholders for the work that lies ahead. The post The 10 Stages of Changing Your Organization’s Name appeared first on Mission Minded.

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How to do a SWOT Analysis That's Actually Useful to Your Nonprofit

Elevation

Recent history has showed us how quickly norms can be upended and the waves of change can hit. Nonprofits, like other social and physical structures, need to build resiliency for the future. When conducted correctly, SWOT analysis can be a great tool for creating a nonprofit's contingency plan and growing its adaptability.

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Fire that donor!

Fundraising Coach

Money does weird things to us, doesn't it? A lack of money leads nonprofits to a growing desperation. A feeling they "need" every donor. Anyone who'll give them money. Including bullies. But sometimes, the problem isn't hearing "no" from a donor. Sometimes the problem is hearing "yes.". Fire your bully donors. You've seen those costly yes's. Donors who make all sorts of demands on the nonprofit staff.

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Donors Choose Anonymity with Record $550M Public University Gift

NonProfit PRO

Western Michigan University in Kalamazoo, Michigan, inspired the largest gift ever made to public higher education: $550 million. It was made anonymously by a couple who is looking for nothing in return – not even recognition – to benefit themselves. It’s a gift with very few restrictions, made outright over the span of 10 years to the university, its medical school and athletics.

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Things Donors Want to Know, but Won’t Ask

NonProfit Hub

Ever wonder if there are things donors want to know but won’t ask? In the midst of a fundraising campaign, you get accustomed to hearing the same questions over and over. It’s as if the same training protocols for buying a car or a house are applied to administering philanthropy, only rather than answering questions about warranties or interest rates, you provide the details of prior year’s support and break-even points.

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How To Run An Effective Nonprofit Campaign On Facebook

Elevation

Facebook is by far one of the leading social media platforms, with an estimated audience of 2.14 billion people. That also makes Facebook one of the largest platforms for marketing. Unfortunately, social media algorithms make Facebook advertising quite tricky, especially with organic posts. That's why more and more nonprofits are pooling their resources together to invest in social media advertising.

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Social Media and Digital Marketing – Everything you need to know

Nonprofit Marketing Insights by GlobalOwls

Social Media and Digital Marketing – Everything you need to know. Do you want to promote your business? Learning and applying Social Media and Digital Marketing is a must. Here’s what you need to know. Digital. Social Media. Two of the most used words in the 21st Century, so far. Oh, and #selfie too. . Since the 2000s, a lot of things have changed.

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Donor-Advised Fund Giving Could See Another Record Year

NonProfit PRO

In the first half of 2021, donors have recommended a record $4.3 billion in grants, a 27% increase over the same six-month span of 2020. Fidelity Charitable, an independent public charity and the nation’s largest grantmaker, distributed those gifts to more than 123,000 charities.

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Top Considerations for the Nonprofit Sector, Part One

BDO

Since navigating the headwinds of the past year, nonprofit organizations have reimagined their operations to maintain relationships with donors, volunteers and the communities they serve while discovering new means to protect mission funding.

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Fire that donor!

Fundraising Coach

Money does weird things to us, doesn’t it? A lack of money leads nonprofits to a growing desperation. A feeling they “need” every donor. Anyone who’ll give them money. Including bullies. But sometimes, the problem isn’t hearing “no” from a donor. Sometimes the problem is hearing “yes.” Fire your bully donors.

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A powerful new way to deliver value to your future supporters

iMarketSmart

If you work for a college or university, you already know that many of your donors give because of the experience they had when they attended your institution. For instance, they might have had a professor who changed their life for the better. Or, they might have ‘found themselves’ during that period in their lives. When those stories exist and are brought to the surface, institutions raise tremendous amounts of money.

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Planning Your Post-COVID-19 Fundraising Strategy

NonProfit PRO

At the onset of the coronavirus pandemic with business closures and sheltering in place across the country, nonprofit organizations scrambled to deal with their new reality, which included the uncertainty of fundraising, budget cuts and laid-off employees. Most nonprofits began to settle into a cautious routine with most asking, “What should we do next?”.

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[VIDEO] How To Lead And Manage In Our New Nonprofit Work Reality

Bloomerang

Full Transcript: Steven: You’ll hear a robot voice. Kishshana: Go ahead. Steven: All right, Kishshana. I got 2:00 Eastern or is it okay if I go ahead and get this part started officially? Kishshana: Yes, we can. Steven: All right. Awesome. Well, good afternoon, everybody. Sorry for the early start or the late start, but we’re going to get going here.

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A trajectory of trends in Advancing Human Rights  

Candid

Since 2010, Candid and Human Rights Funders Network (HRFN) have partnered to produce Advancing Human Rights, an annual report that tracks the evolving state of global human rights philanthropy. Our respective organizations join in collaboration each year with Ariadne—European Funders for Social Change and Human Rights, and Prospera—International Network of Women’s Funds, to conduct this research and provide the single most comprehensive analysis of where philanthropic money goes for human rights

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How to write email newsletters that people actually want to read

Nonprofit Marketing Insights by GlobalOwls

How to write email newsletters that people actually want to read. Do you want to engage your audience? Email Newsletters are perfect for doing that. Here’s how to write engaging emails that people will actually read. A newsletter is a tool used by brands, marketers, and content creators to distribute crucial and relevant information to subscribers, prospects, or customers.

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Sustainer Giving Is Not the Latest Shiny New Thing

NonProfit PRO

Sustainer giving is not the latest shiny new thing. Instead, it should already be part of your fundraising strategy as it will permeate all your giving and all levels of donors. It will help you keep your lights on. It will help you with your operating revenue. All it takes is a little bit of time to focus on it. So, if you’re looking to grow your monthly donor program, make sure you’re looking at it as an important thing that can be very exciting and fun to work on, just a little bit at a time.

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[VIDEO] How To Know If Your Fundraising Staff Is Leaving Money On The Table

Bloomerang

Full Transcript: Steven: All right. Sherry, I got 2:00 Eastern. Is it okay if I go ahead and kick us off officially? Sherry: Let’s do it. Steven: All right, well, cool. Good afternoon, everybody. Good morning, I should say if you’re out on the West Coast. And if you’re watching the recording, I hope you’re having a good day no matter where you are.

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Good Finds For Nonprofits: DipJar

NonProfit Hub

Each month we’ll bring you a new resource that we think could revolutionize the nonprofit sector—or at least your workweek. It may be an app, platform, podcast, or product that will help you do more good. This time, we’re looking at DipJar : unique hardware that enables cashless generosity for engaging, joyful, and frictionless donations. . DipJar. We all know that getting donations at events can be challenging.

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How to Find the Ideal Name for Your Business

Nonprofit Marketing Insights by GlobalOwls

How to Find the Ideal Name for Your Business. Are you looking to start a business, then having a great name is a must for sure. Check out the tips below for finding an ideal business name. One question we usually get is this: “How does an entrepreneur who has never started a business before, build one that stands out in their niche?”. The answer is simple; find a big problem that needs solving, solve it with a unique product or service, start a business, and get the perfect name for your brand,

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Getting Forward to Normal: What Ketchup Packets, Yeast and Nonprofit Mail Pieces Have in Common

NonProfit PRO

During the pandemic, it seemed like every week there was a shortage of something you just assumed would always be available. There's even a Wikipedia page called "Shortages related to the COVID-19 pandemic," that includes not just the titular ketchup packets and yeast.

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Top 2021 Fundraising Strategies: Choosing Digital-First Options When It Comes to Fundraising and Marketing

Bloomerang

This digital-first fundraising post is the first in a six-part series. . “Every few hundred years there occurs a sharp transformation. We cross a “divide… ACTION POINT: Next time you hear colleagues pounding the table for something that is clearly yesterday’s news, find a way to tell them they need to wake up and smell the coffee.”. – Peter Drucker.

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Make Connections With Your Donors by Sharing Stories

Ann Green

After the year we’ve just been through, most people have realized the importance of connection. Your nonprofit organization also needs to make connections with your donors. One of the best ways to do that is to share stories. Donors want to hear your stories. I would guess you’re not using stories as much as you should. That’s a mistake because people respond better to stories than a bunch of facts and statistics.

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How Companies Can Leverage Blockchain to Cope with Plastic Pollution

Nonprofit Marketing Insights by GlobalOwls

How Companies Can Leverage Blockchain to Cope with Plastic Pollution. Plastic pollution is a problem that affects us all. Lucky for us, blockchain technology can help. Check out how and initiatives below. According to Our World in Data , by the year 2015, the entire world has produced 7.8 billion tonnes of plastic. That’s more than one tonne of plastic for every person alive today.

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