Selfish Giving

OCTOBER 28, 2020

Well, it's October 28th and we can either talk about Halloween on Saturday or the election on Tuesday. I think you know how I feel about the latter, so let's go with the former. Every October I get the same question. (Ok, not really, but let's pretend because it's like day 845 of 2020 and I'm ready to lose my s**t): "Joe, I love cause marketing sooooo much.

Retail 130

Retail Marketing Marketing Food 130

Kivi's Nonprofit Communications Blog

OCTOBER 26, 2020

Every other year or so around Halloween I revisit a blog post about what scares you to help us all face what’s holding us back. (Here are the 2016 and 2018 posts.). But 2020 just seems like some never-ending horror movie, and there is no sign things will get better especially in the US with COVID-19 cases surging and the most contentious election in our lifetimes.

Children 116

Children Management 116

Nonprofit Tech for Good

OCTOBER 26, 2020

By Katie Casillas , director of marketing at GolfStatus.org , an event management platform specifically for golf fundraisers. Planning amid uncertainty presents substantial challenges—especially for event fundraisers who must book venues, sign contracts, and send invites, all the while being ready to adapt with just-in-case protocols. Such is the current reality for many fundraisers heading into 2021 with mixed predictions for whether in-person gatherings will be possible and in what capacity.

Fundraising 111

Fundraising Fundraising Technology Management 111

Mission Minded

OCTOBER 29, 2020

Whether you’re a nonprofit trying to attract donors or a school seeking to reach prospective families, a digital campaign must have a thoughtful, brand-centered strategy in order to succeed. The post Your Next Digital Campaign: How to Plan appeared first on Mission Minded.

Nonprofits 98

Nonprofits 98

Pam Moore

OCTOBER 25, 2020

SocialZoomFactor · Personal Branding: 5 Pillars to Build a Brand of Authority and Influence. Do you need a personal brand in business today? The answer is yes! People buy from people, not logos. Personal branding is a requirement for any business leader in any niche. Building a personal brand of authority, trust and influence is the dream of many CEOs, CMOs, VPs, Directors, founders, marketers, entrepreneurs and business owners in business today.

Marketing 78

Marketing Marketing Production Leadership 78

Kivi's Nonprofit Communications Blog

OCTOBER 27, 2020

Have some gaps to fill in your editorial calendar for next month? The suggestions below should help! (If you aren’t using an editorial calendar we HIGHLY recommend you do! You can learn Everything You Need to Know about Editorial Calendars for 2021 in our next two-part webinar series. ). These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*.

Homelessness 104

Homelessness Law Children Culture 104

Care2

OCTOBER 26, 2020

Care2 has been collecting and sharing benchmarking data about fundraising during the COVID-19 pandemic. Early predictions suggested that the charitable sector would see fundraising results similar to the last economic recession. Organizations were urged to focus on individual direct marketing, especially digital, as in-person events and face-to-face programs were expected to decline.

Fundraising 69

Fundraising Fundraising Marketing Marketing 69

Allison Fine

OCTOBER 26, 2020

Conventional wisdom about nonprofit fundraising considers these two statements equally true: 1) Acquiring new donors loses money, and 2) Future gifts from new donors make up for the money lost on acquisition. (click title to read more).

Fundraising 52

Fundraising Fundraising Nonprofits 52

Kivi's Nonprofit Communications Blog

OCTOBER 29, 2020

The nonprofit One Warm Coat used a virtual news conference to kick off its annual winter coat drive campaign. Nonprofit communicators are preparing for a year-end giving season unlike any other. But while Covid-19 will make it downright impossible to host in-person fundraising events and quite difficult to bring members of the media onsite for site visits and interviews, it also creates some new opportunities.

Communication 87

Communication Nonprofits Nonprofit Organizations Nonprofit Organizations 87

Sweet! by BlueSky

OCTOBER 25, 2020

Walk-a-thons are successful fundraisers that satisfy the unique needs of both donors and fundraisers. A walk-a-thon fundraiser, both virtual or in-person, are low-stress options. As donors and fundraisers, there are three simple truths we both can rely on: If you are a donor, you have already decided to give. If you are a fundraiser, you have already decided to act.

Non-Profits 52

Non-Profits Collaborations Fundraising Fundraising 52

iMarketSmart

OCTOBER 26, 2020

Can you add to this list? 1. Failure to conduct a feasibility study. 2. Failure to pay attention to the results of the feasibility study. 3. Failure to build an appropriate campaign leadership team. 4. Failure to obtain deep and broad stakeholder buy-in. 5. Failure to invest the necessary budget for staff and resources needed to achieve the campaign goal. 6.

Leadership 52

Leadership 52

NonProfit Hub

OCTOBER 27, 2020

In this week’s talk, Randy sits down with Amy Eisenstein, an expert fundraising consultant. As a development professional, Amy is passionate about empowering nonprofits. Today, Amy and Randy discuss fundraising during a pandemic. Things have been hard. We’ve all had to adapt our lives to the new standard of this year, and fundraising is no different.

Technology 52

Technology Fundraising Fundraising Nonprofits 52

Ann Green

OCTOBER 28, 2020

Year-end fundraising season is starting to gear up. This is a year-end like no other. The pandemic, economic downturn, heightened awareness of systemic racism, climate disasters, and political turmoil have turned our world upside down. Yet, the need for your services is growing among all this. . If you’ve always relied on year-end for the bulk of your revenue, but are thinking about sitting this one out, please don’t do that.

Fundraising 49

Fundraising Fundraising Food Communication 49

Philanthropy 2173

OCTOBER 27, 2020

Alt Headline: Thoughts on Non-public digital infrastructure for civil society. (I've been hosting this conversation on Reclaiming Digital Infrastructure for the Public Interest - the following post explores an example of what happens when we don't do so) I've been thinking for awhile about how nonprofits and giving are becoming "locked in" on commercial platforms.

Civil Society 40

Civil Society Nonprofit governance and management Public and Nonprofit Management Governance 40

Care2

OCTOBER 30, 2020

We passionately believe that for equitable change to take place, we need to be operating within a democracy — and the bedrock of a democracy is a free and fair election.

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NonProfit Hub

OCTOBER 29, 2020

In 2020, the fundraising landscape has been both unconventional and challenging for many nonprofit professionals. As we move forward from crisis-focused activities, there are opportunities to hone your strategy and plan for the future. If you’re revisiting your fundraising approach, you may want to draw on some more creative tactics to reach the top of your fundraising game.

Fundraising 48

Fundraising Fundraising Nonprofit governance Governance 48

Network for Good

OCTOBER 28, 2020

How to Make a Big Impact on Social Media as a Small Nonprofit. In March of 2020, Facebook revealed that it has 2.6 billion monthly active users. YouTube has 2 million, and Instagram has 1.8 billion. Social media platforms are a great place to connect with people who are passionate about the cause your nonprofit is working for. If you post interesting and interactive content and engage regularly on the platform, you can attract donors and supporters who will help your organization spread the word

Activism 98

Activism Advertising Nonprofits Leadership 98

Kivi's Nonprofit Communications Blog

OCTOBER 30, 2020

Boo to you! Ready for some frightfully helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we have free fonts, social media stats and tips, podcast ideas, scary stories, and more. It’s time for Mixed Links… New Research Reveals American Generosity. EveryAction has Y our Guide to a Successful #GivingTuesday and Year-End 2020: Strategies and Tools for Fall Fundraising in Uncertain Times.

Communication 67

Communication Nonprofits Advertising Fundraising 67

Network for Good

OCTOBER 28, 2020

In March of 2020, Facebook revealed that it has 2.6 billion monthly active users. YouTube has 2 million, and Instagram has 1.8 billion. Social media platforms are a great place to connect with people who are passionate about the cause your nonprofit is working for. If you post interesting and interactive content and engage regularly on the platform, you can attract donors and supporters who will help your organization spread the word about the work you’re doing.

Activism 52

Activism Advertising Nonprofits Leadership 52

Network for Good

OCTOBER 28, 2020

In March of 2020, Facebook revealed that it has 2.6 billion monthly active users. YouTube has 2 million, and Instagram has 1.8 billion. Social media platforms are a great place to connect with people who are passionate about the cause your nonprofit is working for. If you post interesting and interactive content and engage regularly on the platform, you can attract donors and supporters who will help your organization spread the word about the work you’re doing.

Activism 52

Activism Advertising Nonprofits Leadership 52

Kivi's Nonprofit Communications Blog

OCTOBER 28, 2020

It’s one of those top perennial questions for nonprofit communications directors: What does your editorial calendar look like? What software is it in? There is no single right answer, although there are certainly editorial calendar trends and preferences in our sector. Before you make the right choice for yourself and your organization, you have to answer this question: Do you have spreadsheet brain or calendar brain?

Management 59

Management Communication Nonprofits 59