Sat.Aug 03, 2019 - Fri.Aug 09, 2019

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Newsletter: Impact Measurement + Case Study = ? ; Zippo is Fighting Fire with Fire ; The Face of this Cancer Bike-a-thon was a Fake

Selfish Giving

I write case studies for organizations and many have the same challenge: they don't have a lot to say. Getting a few quotes from the partner is expected (and important!). But wouldn't it be great if you had some hard data that the partnership actually worked? That it was actually win-win for both partners. It's for this reason I'm partnering with Accelerist for a special case study offering for August.

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Look Behind the Brand: Army & Navy Academy

Mission Minded

Karen Buck is a Senior Brand Strategist at Mission Minded and co-led the rebranding of our client Army & Navy. The post Look Behind the Brand: Army & Navy Academy appeared first on Mission Minded.

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Show Some Donor Appreciation by Holding an Open House

Ann Green

Many nonprofits do a poor job of showing appreciation to their donors, but you don’t have to be one of them. . There are many ways to show some donor appreciation. One idea is to have an open house at your organization. If you can’t hold one on-site, have it at a restaurant or other venue. You may be able to find someone to donate space. Invite other supporters, too.

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Brand Strategy in a Nutshell – 5 Reasons to Invest in Branding Your Business

Pam Moore

Your brand is the foundation and one of the most important aspects of your business. Bottom line, you have one chance to make a first, second and third brand impression. It doesn’t matter if you are a solo entrepreneur, small business, large, super size, business to business, business to consumer or anything in between. Your brand is who you are. It's your promise delivered.

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Nonprofit Website Redesign with Vaccinate Your Family and Elevation

Elevation

Vaccinate Your Family came to Elevation back in 2018 in need of a team to create and design their new website. Their organization works to spread truth and awareness on the importance of vaccinations throughout the United States. When they first came to us, VYF had three separate websites housing all different resources. Their goal? To combine all three sites into one cohesive website.

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People of Heart

Thunderhead Works

By Tom Peterson. Just as our most-important muscle, the heart, pumps oxygen and nutrients to the cells in our body, another heart supplies life to our communities. You see this heart in what a people do, especially how they treat others. Acts of heart are often unnoticed: speaking kind words to a lonely person, picking up a piece of litter when no one is looking, or planting a few bushes to help feed migrating butterflies.

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Roll With Your Role: Feeling Valued in the Workplace

NonProfit Hub

A major challenge most working adults face every day is getting themselves up and going for work. The perpetual dailiness of life can get tiring if you aren’t motivated by a passion. You get up, get ready, look yourself in the mirror and something doesn’t feel right. Something’s gotta change. “Why should I wake up early to go to a job that could get done with or without me?”.

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Are your letters to major donors and donor prospects any good?

iMarketSmart

Direct mail is NOT dead! However, ‘ spray and pray ‘ direct mail should be! Long live one-to-one, highly relevant, personalized communications— including direct mail letters! Direct mail letters are powerful because, when done right, they make donors feel good. And that’s the whole point isn’t it? Your communications will either make a donor feel good, bad or indifferent.

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The Best Way to Thank Your Nonprofit’s Facebook Fundraisers

Nonprofit Tech for Good

By Harry Gardner , Content and Partnerships Manager at GivePanel. Any fundraiser worth their salt knows they should be thanking people who donate or fundraise for their cause. However, there seems to be confusion around the best way to thank Facebook fundraisers, with many nonprofits not thanking them at all. The reasons for this vary, but usually, it is a mixture of a lack of time and resources as well as a lack of knowledge on how to find who has created a Facebook Fundraiser for your nonprofi

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GUEST POST: A Great Idea… Connecting With Donors Through Photo Books

iMarketSmart

This is a first! I’ve never had anyone write a guest post for my blog. But when I saw what Daphne Powell was doing to grow relationships with her donors, I reached out to her to see if she might consider telling you her story. So, here goes… Introducing Daphne Powell and her magical use of photo books for donor stewardship. Hoooooorayyyyy Daphne!