Selfish Giving
OCTOBER 29, 2017
Photo via louelke on Flickr. Most people are busy. They get caught up in life, and bombarded by hundreds of sales, marketing, and fundraising messages every day. The average person cares about worthy causes and enjoys giving to organizations that are making a different. But it can be hard to cut through the clutter and reach people with your fundraising message.
Pam Moore
OCTOBER 29, 2017
You have created the perfect marketing campaign. It's 100% in tact and beautifully integrates social media marketing, video and visual marketing. Now you are ready to take it to market and let the world know about it. You know Facebook advertising is the perfect platform to help get the word out and reach your target audiences. So, you login to the Facebook ad manager or Facebook power editor and spend the next hour setting up your campaign.
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Nonprofit Tech for Good
NOVEMBER 3, 2017
Your nonprofit’s website and email campaigns are the foundation of your online brand and choosing the right domain for your website and email campaigns is critical to your organization’s online success. The top three domains for the social good sector are.org,ngo, and.ong.org is the most trusted domain on the Internet and open to all while.ngo and.ong are new domains that require legal verification to register and use.
Fundraising Coach
NOVEMBER 1, 2017
Over the past twenty years, I have worked with hundreds of non-profit organizations. In my experience, the majority of non-profits (and the vast majority of small and mid-sized organizations) are frustrated with fundraising. Most non-profits feel overwhelmed with fund development. They have high turnover for fundraising staff, are trying to do too many things, and never feel like they are able to raise the money they need to thrive.
Selfish Giving
OCTOBER 31, 2017
Today on CauseTalk Radio , Megan and I talk to George Khalaf , Executive Director, Empatico. Empatico is a $20 million initiative from The KIND Foundation , started by KIND Snacks , to broaden kids' world views through meaningful interactions with peers across the globe. The free online learning tool will enable students to practice communication and leadership skills needed to succeed in a divided country and interdependent world.
Pam Moore
NOVEMBER 3, 2017
When done right, Facebook advertising can be one of the best paid media options available to businesses of all sizes today. Facebook advertising is a marketing tactic every marketer is talking about it, but very few actually know how to drive real business results. Unfortunately there are far too many “experts” preaching and teaching how to get rich and famous overnight using Facebook marketing.
The Agitator
OCTOBER 31, 2017
If you still believe—or even worse, tout the fact– that your organization is the end-all and be-all this will burst your organization-centric bubble. A study just released by The Blackbaud Institute titled Vital Signs: Monitoring Giving Patterns in the Donor Marketplace concludes that…. “…American donors are more valuable to American nonprofit organizations than the organizations are to the donors.”.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Lets Talk Nonprofit
NOVEMBER 1, 2017
All stories are not the same. In fact, if you're a nonprofit, your stories should be different - very different - depending on your audience. When I lead grant writing workshops, we always talk about storytelling. We talk about the importance of using data to help tell the story in your grant proposals. However, writing for individual donors is a whole lot different than writing for foundations and grant reviewers.
Kivi's Nonprofit Communications Blog
NOVEMBER 2, 2017
It’s our most popular download of the year: The Annual Nonprofit Communications Trends Report. We answer the burning questions that nonprofit communications pros have about their work and their colleagues in the sector. Our ability to produce this report is entirely dependent on your participation in the annual survey, which is now online. Please take the 2018 Survey now (You’ll need about 20 minutes). .
EveryAction
OCTOBER 30, 2017
Kicking off with #GivingTuesday, year-end fundraising season will be in full swing. This busy time is marked with nonprofits around the world striving for new and exciting ways to engage with potential donors. You need to launch your campaign , test your email deliverability , craft your message , and more. But one of the easiest things you can check off your to-do list is perfecting your donation page.
The Agitator
OCTOBER 29, 2017
Dr. Adrian Sargeant and the team at the Hartsook Centre for Sustainable Philanthropy and Marc Pitman, CEO of The Concord Leadership Group , need your help. Here’s why. The Hartsook Centre and Concord folks are conducting a new study of nonprofit leadership. The aim of the study is to determine the relationship between leadership styles favored in our sector and the extent to which desirable outcomes (think a thriving culture of philanthropy, for example) may be related to each style.
Care2
NOVEMBER 3, 2017
At Care2, we spend a lot of time thinking about email deliverability. Why? Because organizations can have the best email marketing strategy, endless budget, and the most engaged subscribers of all time and they still won't reach their goals if their emails are marked as spam. It sounds easy: just make sure you aren't spamming people, right? In reality, the increasingly restrictive policies of your Internet Service Providers make it impossible to continue with mailing practices that worked a few
iMarketSmart
OCTOBER 30, 2017
Here are 5 videos for promoting legacy giving. According to LegacyVoice these 5 are the best. I’m not so sure about that. But I do applaud the efforts. What do you think? Do you agree with their selections and think they are the best ? Related Posts: >>3 easy ways to make a video that will inspire legacy or major gifts. >>Why you should add video to your website.
Kivi's Nonprofit Communications Blog
OCTOBER 30, 2017
Jacklyn Rosado. Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We’d love to feature YOU in this series! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. Jacklyn Rosado is the Communications Specialist at the YMCA of Metro Chicago.
The Agitator
OCTOBER 30, 2017
Today is the first of the traditional three-day observance of Allhallowtide, the time in the liturgical year dedicated to remembering the dead, including saints. Or, for those Agitator readers less liturgically-inclined and more into costume parties and trick or treat, today is Halloween. To mark the day we pass along this treat from Nick Ellinger over at DonorVoice , with apologies to Edgar Allan Poe.
NonProfit Hub
NOVEMBER 3, 2017
Most of us spend 40 hours per week at our jobs. It’s probably pretty important that we like going into work then, right? Having a friend at work can help. According to studies, having a “best friend” at the office is a major key to workplace happiness. In fact, Gallup’s study found that those who said they have a best friend at work were up to 43 percent more likely to report having received recognition and praise for their work in the last week.
iMarketSmart
NOVEMBER 3, 2017
People and vendors in our sector talk a lot about identifying donors, but getting them ready to meet with you is a different story. The problem is that most donors simply aren’t ready to talk to you yet. This post was inspired by a horrible meeting. Last week, I met with the Vice President of University Relations at one of the biggest schools in the country.
Kivi's Nonprofit Communications Blog
NOVEMBER 3, 2017
Brick & Spoon. Orange Beach, AL. Won’t you join me for this week’s Mixed Links… First off, please take a moment to take our Annual Nonprofit Communications Trends Survey to share your experiences and predictions for 2018. Take the survey now. It was Halloween earlier this week, so we have a few “scary” posts to share: 6 Scary Email Marketing Mistakes (and How to Avoid Them) by Kristen Dunleavy. 9 Super Scary Nonprofit Website Mistakes by Liz Ragland. 4 Spooky Ma
The Agitator
NOVEMBER 2, 2017
I fear that most nonprofits will fail to heed the alarm bells sounded in the Vital Signs study we reported on earlier this week. Dramatically increased competition in a time of declining numbers of donors — 23.6% more organizations chasing 7% fewer donors. For this reason alone, there’s no question in my mind that the primary task for most nonprofits must be to deal with this issue of competition for donors and donor loyalty, not by carrying on business-as-usual (and maybe even adding in a
Ann Green
NOVEMBER 2, 2017
Thanksgiving is coming up and it’s a time of year in the U.S. when we show gratitude to the special people in our lives. Do you extend this same gratitude to your donors? Sometimes it doesn’t seem that way. Nonprofit organizations tend to treat thanking their donors as an afterthought.But you need to spend just as much time thanking your donors as you do on fundraising.
iMarketSmart
NOVEMBER 2, 2017
On today’s episode we continue discussing creating a strong fundraising caseload. Listen to episode 16 for the first part of this discussion. The post Creating Your Fundraising Caseload – Part 2 (Episode 17) appeared first on MarketSmart, LLC |.
Kivi's Nonprofit Communications Blog
NOVEMBER 1, 2017
Here’s what’s happening at Nonprofit Marketing Guide this month: Online Training: November 7 & 9: Streamlining Your Nonprofit’s Communications Workflow with Kivi Leroux Miller. During this two-part webinar series, you’ll learn the methods you need to take charge of your work life! Registration is $99 for Part 1 | $199 for Parts 1 and 2 | Free with an All-Access Pass.
The Agitator
NOVEMBER 1, 2017
In Make It About Me and More…About Me , Tom and I emphasize the importance of ‘donor identity’ in answering fundraising’s most critically important question: “Why does this donor give?” First, let me begin with the following important side note…. As intuitively appealing as it might seem, we can’t get the answer to ‘why’ by simply asking the donor “Why?”.
NonProfit Hub
NOVEMBER 1, 2017
We try not to involve ourselves in partisan politics, and for good reason: there’s no use in further dividing ourselves when we’re trying to positively impact the world. We’ll do our best to avoid the choppy waters of hyper-sensitive hot button politics, but we wanted to make a statement about the tragedies that have been consistently plaguing our nation and the world.
iMarketSmart
NOVEMBER 1, 2017
If your organization has 10,000 active donors, it’s very likely they’ll be categorized as follows: A small number will generate 80-90 percent of the revenue. Mid-level donors will have a lot of potential for major giving. Low-capacity donors will be much less likely to make impact gifts but they’ll make up the largest quantity of donations (not the most revenue).
Kivi's Nonprofit Communications Blog
OCTOBER 31, 2017
Tired of the chaos and always feeling behind? It’s time to streamline your communications workflow! Find out how to take charge of your work life using the methods Kivi will share in her next two-part webinar series: Streamlining Your Nonprofit’s Communications Workflow. Presented by Kivi Leroux Miller. November 7th and 9th, 2017. Both webinars start at 1:00 P.M.
EveryAction
OCTOBER 31, 2017
Happy Halloween from all of us at EveryAction! Every year we celebrate by dressing up as some of our favorite nonprofit organizations as a way to recognize their incredible work and commemorate the start of end-of-year fundraising campaigns. So without further ado, here are some of this year's favorites. Drumroll please. International Fund for Animal Welfare.
NonProfit Hub
NOVEMBER 1, 2017
We try not to involve ourselves in partisan politics, and for good reason: there’s no use in further dividing ourselves when we’re trying to positively impact the world. We’ll do our best to avoid the choppy waters of hyper-sensitive hot button politics, but we wanted to make a statement about the tragedies that have been consistently plaguing our nation and the world.
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