Sat.Oct 08, 2022 - Fri.Oct 14, 2022

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Best Ways to Reach Out to a Prospective Partner ; Does Your Partnership Team Need a Name? ; Why Your Marketing Needs to be Irrational

Selfish Giving

Last week I got a question from a reader about the best ways to reach out to a prospective partner. Here you go. ?? Do your research. The first thing to do is to confirm that the company is indeed a good prospect. Next, I apply this rule: Do not reach out to a prospect unless you (1) have an referral from someone they know (e.g. "Joe Waters suggested I contact you.") or (2) an OVP (overwhelming value proposition) for them that makes the opportunity too good to miss and you had to call them. ??

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Mastercard to Exempt Nonprofits in Good Standing From Recurring Donation Regulations

NonProfit PRO

Mastercard announced the recurring donation regulations that took effect Sept. 22 — and were going to kick in March 21, 2023, for nonprofits — will now be deemed best practices and not required for for-profit or nonprofit merchants, as long as they aren’t cited with excessive chargebacks. .

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8 Grant Research Tools for Nonprofits

Nonprofit Tech for Good

According to the Giving USA 2022 Report , giving by foundations to nonprofit organizations grew by 3.4% in 2021 to $90.88 billion. Foundation grants now represent 19% of total giving to nonprofits – the largest share on record. The websites listed below can help your nonprofit search and apply for grant funding. If you need training in grant writing, a good place to start is with this free Introduction to Proposal Writing course and the best-selling book, How to Write a Grant. 1.

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ESG Needs a Shared Language

Stanford Social Innovation Review

By Mark Horoszowski. ESG investing has been all over the headlines lately, and not in a good way. As discussions about ESG become more and more polarized—while progressive politicians push for aggressive regulations, billionaires like Elon Musk call it a “scam” and nonprofits accuse businesses of greenwashing—leaving consumers increasingly confused.

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4 Ideas for Incorporating Text to Give in Your Fundraiser

Get Fully Funded

Text-to-give is a powerful donation tool that offers donors a way to easily give to their favorite nonprofits right from their phones. Text-to-give tools streamline the donation process and can even encourage donors to give more (and more frequently!). With the right text-to-give platform, your nonprofit will be able to quickly access any funds donated.

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Getting to a Transformational Gift

NonProfit PRO

Setting goals for the donors in your portfolio is important, but there’s another level of planning that successful major gifts officers do that leads to a transformational gift. Here are 6 tips on how successful major gifts officers can cultivate a transformational gift.

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Five ways to level up your GivingTuesday campaign

Candid

As we shift into the last quarter of the year, many nonprofit organizations are thinking about Thanksgiving and Christmas, but campaign that should not go unnoticed is GivingTuesday. GivingTuesday is a “global generosity movement unleashing the power of radical generosity” that began in 2012. The idea on this day is to deviate from the consumer mindset driven by Black Friday and Cyber Monday, and to instead support charitable giving and volunteerism.

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Become an SEO Pro: SEO Resources for Nonprofits

NonProfit Leadership Center

Google is consistently the top-visited website in the U.S., and search engines drive the majority of all website traffic. Have you ever wondered how to get your nonprofit to rank higher on Google or to show up on the first page of search results? One of the answers lies in mastering SEO. Search engine optimization, also known as SEO, is the process of maximizing the number of visitors to your website by implementing strategies that will help it appear higher on the list of search engine results.

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4 Types of Nonprofit Scams and How to Protect Your Organization From Theft

NonProfit PRO

No matter the type or size of the nonprofit organization, the risk of falling victim to theft through a scam, crime or fraud is a major concern. Not only will there be financial damages, but the reputational harm done to a nonprofit can be devastating.

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Eight steps to get started with fiscal sponsorship

Candid

Every day, people come up with creative ideas for starting a mission-driven charitable project. But it can feel overwhelming to apply for 501(c)(3) status and plan for how to manage the business side of things. Not to worry! Fiscal sponsorship can help. . Any 501(c)(3) can lend your project its nonprofit status and collect donations on your behalf.

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[ASK AN EXPERT] If You’re New To Fundraising, Where’s The Best Place To Start?

Bloomerang

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants advice on the best fundraising strategy for new nonprofits. . Dear Charity Clairity, What’s the best strategy for new nonprofits who haven’t started to fundraise and are trying to reach new donors?

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4 Ways Strong Nonprofit Web Design Gets You Better Results

Marketing for the Modern Nonprofit

This post is a guest blog by Ira Horowitz of Cornershop Creative. Your nonprofit’s website can play a key role in getting more support for your cause, whether you’re working to combat child hunger in your local community or supporting efforts to preserve endangered species around the world. . However, as you take a closer look at your website, you may notice a few things holding it back from being a great marketing tool for your mission and fundraising efforts.

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What I Learned From 30 Years in Sustainer Giving

NonProfit PRO

Since 2015, so much has changed that it's making sustainer giving much easier for donors and nonprofits. Payment platforms; donor database; smartphones; and growth in email, social media and other channels have made a huge impact.

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Nonprofit HR Staff Story: Antonio Cruz

NonProfit HR

What attracted you to Nonprofit HR? I was attracted to Nonprofit HR because of its ability to assist social impact organizations in moving to a level where they are ensuring programmatic success by taking care of the people that are fulfilling the mission. What’s your favorite aspect of talent management? My favorite aspect of talent Read more. The post Nonprofit HR Staff Story: Antonio Cruz appeared first on Nonprofit HR.

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Seven Nonprofit Core Values Examples

Prosper Strategies

Nonprofit core values get a bad rap in the strategic planning world. While most nonprofit people dive into mission, vision and identity development with excitement and inspiration, core value development seems to elicit apathy at best. Maybe it’s flashbacks to the generic values posters of the 80s, or maybe it’s just the fact that you’ve […]. The post Seven Nonprofit Core Values Examples appeared first on Prosper Strategies.

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Bloomerang + Gratavid–Appeals and Solicitations

Bloomerang

The post Bloomerang + Gratavid–Appeals and Solicitations appeared first on Bloomerang.

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The Secrets of Direct Mail for Nonprofits

NonProfit PRO

Fundraising is the biggest challenge nonprofit organizations face. There are, however, tried-and-true methods that are essential to the success of a campaign. One of the most effective methods of marketing for nonprofits is direct mail. .

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Finding Meaning in Your Social Media Metrics by Defining Objectives

Kivi's Nonprofit Communications Blog

We all know how much time nonprofit communicators spend on creating and posting social media content (Hint: A LOT). But what’s it all for? I recommend that you connect your social media strategy back to specific nonprofit marketing goals and objectives. Here are the 12 categories of nonprofit communications objectives that we suggest you start with for all of your work.

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How Jargon Destroys Nonprofit Fundraising & Marketing

Clairification

I hate jargon. With a passion. Hate it. Hate it. Hate it. Just. Can’t. Stand. It! Yes, I guess you could call it a pet peeve. But, really, why would you ever use jargon if you wanted to truly communicate with someone? Just check out the definition: “language used by a particular group of people, especially in their work, and which most other people do not understand”. — Cambridge dictionary.

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4 CNP Virtual Backgrounds

NonProfit Leadership Alliance

Written by: Miles Bilka, CNP. Reading Time: 2 minutes. Are you bored of using the same virtual backgrounds for every meeting? Or are you constantly on the move? Try setting up a new background perfectly made for a Certified Nonprofit Professional (CNP), like you! Are you unfamiliar with what the CNP credential is? We got you! The Certified Nonprofit Professional credential is the only nationally recognized credential in nonprofit management that provides learning and real-world experience.

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Google Analytics 4: A Guide for Nonprofits — Plus 4 Steps to Upgrade Now

NonProfit PRO

Google’s Universal Analytics will stop processing data on July 1, 2023. Nonprofits looking to receive Google Analytics will have to transition to Google Analytics 4, a more complicated update. So, here are some key features to get you started.

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Habitat for Humanity – Top Producing Affiliates – Indy

Bloomerang

————. The post Habitat for Humanity – Top Producing Affiliates – Indy appeared first on Bloomerang.

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Throwback Thursday: GlassPockets editor’s top five for funders

Candid

Candid’s mission to get you the information you need to do good hinges on both the information and getting it to you. The information can be highly relevant and compelling. But, if you have trouble getting to it, it can severely limit the impact of the content. To better deliver on our mission, and help you more easily find articles on foundation transparency, we have consolidated our funders’ content from Transparency Talk, the former GlassPockets blog, into Candid’s Blog.

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Using Research to Raise More Money

Kivi's Nonprofit Communications Blog

When it comes to fundraising, we often strive to use storytelling and tugging of heartstrings to appeal to potential donors. But there is a science behind doing this well. Research conducted on effective marketing tactics and donor psychology are extremely beneficial to crafting communications that engage donors. When data drives our decisions we get better results – and our causes benefit.

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Frontline Fundraiser Credentials: 6 Things That Matter

NonProfit PRO

A frontline fundraiser can have a long list of credentials (schools attended, diplomas, certifications, etc.) and be a total failure at actually doing major gifts. Conversely, a frontline fundraiser can have no schooling, no credentials, no certifications and be an outstanding high-achieving frontline fundraiser.

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Giving Tuesday: Matching Gifts

Bloomerang

The post Giving Tuesday: Matching Gifts appeared first on Bloomerang.

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Stop Looking for More Major Donors! They’re Already in Your Donor Pipeline.

Veritus Group

Your future major donors are getting stuck at lower levels of giving due to clogs in your donor pipeline. So how do you get them un-stuck? The post Stop Looking for More Major Donors! They’re Already in Your Donor Pipeline. appeared first on Veritus Group.

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How To Convert A Private Foundation To A Public Charity

Foundation Group

The post How To Convert A Private Foundation To A Public Charity appeared first on Foundation Group®.

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The NonProfit Voice Ep 70: Maximize Fundraising With the Right Messaging Mindset

NonProfit PRO

Jacqueline House, Safe Children Coalition’s vice president of communications and community engagement,and Tracy Vanderneck, president of Phil-Com, join The NonProfit Voice to share the keys to nonprofit messaging.

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Habitat for Humanity Indy Top Affiliates

Bloomerang

————. The post Habitat for Humanity Indy Top Affiliates appeared first on Bloomerang.

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The Last Four Days: When Online Giving Quintuples

The LAPA Blog

Your year-end fundraising strategy must pay special attention to the last four days of the year. December is the most lucrative giving month of the year, and especially so for online giving. Approximately one out of every three dollars in annual giving is donated in December. In fact, 28% of nonprofits raise between 26% and 50% of their annual funds from their year-end drive.

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Embrace Paradox: How To Navigate Tensions For Better Solutions in Life & Work

Fundraising Leadership

Wendy K. Smith (left) and Marianne W. Lewis (right), at a recent event for their latest book, Both/And Thinking: Embracing Creative Tensions to Solve Your Toughest Problems. Both of them knew about each other’s work. And their collaboration was a perfect fit. Wendy Smith was a fan of her co-author, Marianne Lewis, and her research long before they met.

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Why the Knowledge Age Is Making It Harder for Fundraising

NonProfit PRO

The knowledge age is bringing about furious change. Donors today have immense power over nonprofits and therefore have a critical view of organizations that can't keep up with the new pace of the times. Here is how you can keep up.

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Plan Now to Delight and Retain Year-End Givers

Bloomerang

The post Plan Now to Delight and Retain Year-End Givers appeared first on Bloomerang.

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Clairity Click-it: Time for Another Booster of Nonprofit Links + Free Resources

Clairification

Fundraisers have only three basic objectives: 1) To describe their institution and what makes it distinctive. 2) To develop a sense of urgency for the project or program, and. 3) To secure the necessary funds to make it happen. Your job is to get the largest gift possible, in the shortest amount of time, to the greatest joy of the donor. People give to change and to save lives.

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“Stories from the front lines”: Real stories from nonprofit leaders just like you

Nonprofit Leadership Podcast

Across the United States, nonprofit organizations are all struggling to serve their communities due to the current economic climate. Many people are having issues to afford housing and food and nonprofits need to adapt to the economic changes so they can serve their growing number of clients. Today’s guests are Brianne Snow and Sharel Lund, both Executive Directors of nonprofit organizations in.

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2 Ways to Look at AFP During Your Career

NonProfit PRO

From a professional career standpoint, there are two ways you can look at AFP. The front- and back-end professionals might tend to look at AFP differently, but with the same degree of importance.