Selfish Giving

JULY 4, 2018

Happy Fourth of July ! Because of the holiday I'm publishing an abbreviated newsletter this week. I'll be back next week with a full newsletter. But as I'm in London the following week, you may see another abbreviated newsletter on Wednesday, July 18th. Try to be patient with me. ?? Partnership notes ?? ????These are America's most patriotic brands.

Food 100

Food Associations Management Nonprofits 100

The Agitator

JULY 2, 2018

From Make to Stick by the Heath brothers: “Herb Kelleher [the longest-serving CEO of Southwest] once told someone, “I can teach you the secret to running this airline in thirty seconds. This is it: We are THE low-cost airline. Once you understand that fact, you can make any decision about this company`s future as well as I can.”. “Here`s an example,” he continues.

Marketing 49

Marketing Marketing Nonprofit Management Management 49

NonProfit Hub

JULY 6, 2018

Deep down, nonprofits begin from the same place: a need to propel change. As organizations grow, the mission is seemingly the primary driver behind recruiting support. However, don’t assume the mission alone will sustain that connection—organizations should never lose sight of customer experience. Though nonprofits tend to speak less about branding than for-profits do, they’re still bound by branding rules.

Values 54

Values Culture Nonprofits Recruitment 54

Kivi's Nonprofit Communications Blog

JULY 5, 2018

On Tuesday, I shared with you the “new” metrics for email engagement , which include whether your emails are read before they are deleted and whether people are replying to or forwarding them. It’s this engagement rate more than whether you have spammy content or design that affects whether your emails are delivered to the inbox these days.

Activism 42

Activism Management Communication Marketing 42

EveryAction

JULY 5, 2018

Arts and culture organizations such as media companies, magazines, public radio stations, museums, theaters, and arts advocates have unique needs when it comes to data management. Balancing the tasks of marketing to a broad swath of the general public while also maintaining positive relationships with a closer circle of donors and supporters presents unique challenges to fundraisers and membership professionals.

Culture 40

Culture Management Activism Energy 40

The Agitator

JULY 5, 2018

You’d think a $400 billion industry like ours would have empirically based standards and practices readily available and accessible to all. After all, most sectors — ranging from apple growers to doctors and hospitals, and even zoos — have them. Fundraising doesn’t. What we do have is mass of accumulated tribal wisdom, often conflicting, seldom empirically based.

Retention 45

Retention Fundraising Fundraising Foundations 45

Lets Talk Nonprofit

JULY 4, 2018

Happy New Year! (if your fiscal year started on July 1). The start of a nonprofit's new year is always an exciting time, with new fundraising goals to meet or exceed. In a previous post , I talked about the importance of measuring your fundraising success beyond your budget and its bottom line. Yet far too many nonprofit leaders rely on that single number to measure success.

Fundraising 52

Fundraising Fundraising Retention Recruitment 52

EveryAction

JULY 2, 2018

In the Chronicle of Philanthropy’s recent report, 9 Trillion And Counting: How Charities Can Tap Into the Transfer of Wealth , researchers undertake a qualitative and quantitative study of the state of nonprofit planned giving programs. This extensive report offers analysis of generational wealth data, in-depth case studies of multiple nonprofits’ planned giving efforts, and detailed instructions on how to approach planned giving conversations with your donors.

Associations 40

Associations Environmental Culture Philanthropy 40

The Agitator

JULY 4, 2018

Four years ago In Part 5 of our Barriers to Growth series I raised the question of whether the “full service” fundraising agency has outlived usefulness. More pointedly I wondered whether in fact they’re actually a danger to the sector. Today, I’m revisiting this issue because, if anything, I’m convinced the “full service” agency is more of a barrier to growth and change than ever.

Values 45

Values Ethics Production Management 45

The Agitator

JULY 1, 2018

As our Canadian readers recover from yesterday’s celebration of their 151st Canada Day and American readers prepare for Wednesday’s 242 nd celebration of Independence Day we thought it appropriate to devote this week to reexamining some fundraising fundamentals that may—or may not—be in need of major change or at least updating. Consequently, tomorrow Nick will explore the concept of “strategy”.

Fundraising 53

Fundraising Fundraising Advertising Values 53

Kivi's Nonprofit Communications Blog

JULY 2, 2018

Here’s what’s happening at Nonprofit Marketing Guide this month: All-Access Pass Sale. Through this Friday, July 6th, you can save $200 off our Annual All-Access Pass. The Pass gives you 365 days of access to live and recorded webinars, weekly time savers, peers and industry experts, and much more. Get your All-Access Pass and save $200.

Communication 40

Communication Marketing Marketing Nonprofits 40

Kivi's Nonprofit Communications Blog

JULY 6, 2018

Hope everyone in the US had a safe Independence Day (and everyone else had a safe regular ol’ Wednesday)! I took some time out from BBQ and fireworks to find you the best articles, posts, tips, and more from around the world of marketing and fundraising. This week we look at email, Instagram bios, help with writing, and poverty porn. It’s time for Mixed Links… It’s the last day to save $200 on our All-Access Pass.

Communication 41

Communication Poverty Nonprofits Marketing 41

The Agitator

JULY 3, 2018

This photo of my grandsons Jalen (at left) and Zachary (in the “kiddie cage” at right) joining the national protest against the Trump Administration’s separation of migrant families made me more than proud. It serves as assurance that the gene of dissent has successfully made its way to the next generation. I wanted to share it with you because today we Americans celebrate our national contribution to dissent – July 4 th or Independence Day.

Governance 49

Governance Activism Nonprofits Fundraising 49