Sat.Aug 29, 2020 - Fri.Sep 04, 2020

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[FREE WEBINAR] 5 Powerful Strategies for Your 2021 Annual Fundraising Plan

Nonprofit Tech for Good

Date: Tuesday, October 27, 2020. Time: 1pm EDT / 10am PDT. Presented by: MobileCause. Cost: Free. 2020 has presented nonprofits, and the world at large, with plenty of challenges and changes. In order to continue reaching new donors and growing your mission into the new year, you’ll need a focused annual giving plan that takes into account the new landscape of fundraising.

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[Webinar Recap] Subscription Giving: The New Recurring Giving Model for Today’s Donors

Network for Good

For years, we have seen consumer buying habits shift towards more subscription-based purchases with companies such as Netflix, Blue Apron, and many others. Here at Network for Good, our big question has been, can subscription as a service (SAAS) tactics be used to increase recurring donors and revenue among small nonprofits? This year, we have been proud to partner with the Bill & Melinda Gates Foundation to develop a methodology; analyze existing programs; conduct surveys, interviews, and r

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Latest Social Media Tool Features That Helps To Elevate The Customer Relationship

Nonprofit Marketing Insights by GlobalOwls

Latest Social Media Tool Features That Helps To Elevate The Customer Relationship. Social Media Platforms have evolved over the last couple of years. Make good use of tools and improve your customer relationship. Social platforms have become the primary business happening platforms that help brands to maximize their social sales. All sorts of businesses largely depend on the social applications that help them drive their growth at ease.

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What is a Buyer Persona and Why Marketers Need Them NOW! [video + podcast + free templates]

Pam Moore

SocialZoomFactor · Buyer Personas 101 What, Why and How to Use them For Your Business. Experienced digital, social and content marketers know the key to success for high performing marketing campaigns and programs is to be sure you are targeting, inspiring, and attracting the RIGHT audience. Knowing your audience is the NUMBER ONE priority for any business of any size in any industry or niche!

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How to Move Your Nonprofit Forward During COVID-19 with Virtual Fundraising Events

Nonprofit Tech for Good

By Matthew Burnell , F ounder of ClickBid , a mobile bidding provider for online auctions, virtual galas, and in-person events. As a nonprofit, you have undoubtedly heard the term “virtual events” over the past six months. As the global pandemic continues to limit the ability to hold in-person fundraising events , nonprofits are forced to create new and “virtual” giving opportunities.

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Base Your Supporter Journeys in Reality

Kivi's Nonprofit Communications Blog

As I revise my first book, The Nonprofit Marketing Guide , I am updating the chapters with newer approaches that weren’t commonplace 10 years ago when I originally wrote it. For example, in the chapter about defining your target communities, I spent a lot of time on personas. I’m leaving that content in there, but also mentioning Empathy Maps and Journeys/Story Maps.

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SEO Reputation Management for Your Nonprofit

NonProfit Hub

Most businesses think that users get their first impression of the company when they land on their homepage. But that’s not entirely true. In fact, the first impression is formed somewhere else: on Google’s Search Engine Result Page (SERP). . Brand SERPs are the first touch-point between your business and search users. So, Google strives to present a comprehensive picture of your company to ensure that users make informed decisions.

More Trending

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8 Key Pain Points in Planning a Golf Fundraiser & How Technology Can Help

Nonprofit Tech for Good

By Katie Casillas , director of marketing at GolfStatus.org , an event management platform specifically for golf fundraisers. There’s no doubt about it: A lot of time and effort goes into planning a golf event—any fundraising event for that matter. Golf is especially challenging in that it has a number of nuances that can complicate the planning process.

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Web Accessibility Through the Lens of Your Brand

Mission Minded

Why web accessibility and ADA compliance matter, and how you can view them through the lens of your brand. The post Web Accessibility Through the Lens of Your Brand appeared first on Mission Minded.

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A Day in the Life of a Quarantined Nonprofit Communicator – Sofia Dupi

Kivi's Nonprofit Communications Blog

From Sofia: I’m a visual person–recent cards, postcards and of course books, adorn my work-from-home space. I keep a picture of my grandmother there too, as a reminder that what we love is more than worth fighting for. Here is the latest submission for our Day in the Life of a Nonprofit Communicator – Quarantine Edition. We have amended the previous Quarantine Edition to now include those who have returned to work so be sure to share your day now matter where you are.

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How to Build Trust Through Social Media

NonProfit Hub

It was Booker T. Washington who said; “Those who are happiest are those who do the most for others.” It’s such a deeply human trait to feel good about helping others ? which is why nonprofits are so important. Nonprofits can use social media as a tool to; Raise awareness for their cause. Scale their social media donations. Build a stronger community of supporters.

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A Perfect Storm or a Perfect Opportunity

Lets Talk Nonprofit

There's no doubt that 2020 will go down as one of the most remarkable years in our history. A global pandemic has killed 183,000 Americans (and counting). The outcome of the 2020 general election has tremendous health, economic and social implications. We're less than a week into the aftermath of one of the strongest hurricanes to hit the U.S. And wildfires continue to rage across California.

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Resetting philanthropy

Philanthropy 2173

Part two of my 5 part series in the Chronicle of Philanthropy is out - find it here [link] Part one ran last week - it's here [link]

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Mixed Links for Nonprofit Communicators – September 4, 2020

Kivi's Nonprofit Communications Blog

Zambra. Asheville, NC. Happy Friday, everyone! Let’s wind down this week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have tips for running ads, board members to avoid, fun Zoom backgrounds and more. It’s time for Mixed Links… If you run ads, you should see Google Ads vs.

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5 Tech-Focused Tips to Improve Your Sustainability Strategy and Thrive

Nonprofit Marketing Insights by GlobalOwls

5 Tech-Focused Tips to Improve Your Sustainability Strategy and Thrive. Start using Tech for Good and improve sustainability in your organization. Check out our tips. Modern business is no longer just about making money, it’s rapidly shifting towards sustainability and sustainable practices, and for a number of reasons. For one, the modern customer cares very much about the way their favorite brands affect the natural world around them, as well as their fellow humans around the world.

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Newsletter: Ben & Jerry's Launches Content Partnership; Busch’s Beer for Dogs Benefits Animal Charity ; Getting Your Nonprofit’s Story Told During Election Season

Selfish Giving

??????A big thanks to everyone who attended our first Learning Club last week. As many of you already know, we switched the reading club to a learning club as the former wasn't attracting the following we had hoped for. And, WOW, what a difference. We had 60 people for our club meeting last week on the future of retail. And we had an excellent conversation!

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Sailing Through September: Communicating to Divided Communities and Video Strategies for Nonprofits

Kivi's Nonprofit Communications Blog

Here’s what’s happening this month at Nonprofit Marketing Guide…. Online Training: September 3: Marketing Bequests: How to Ask for That Final Gift with Tom Ahern. [90-Minute Webinar] Tom shares secrets from around the world on how to tactfully ask for bequests from your current donors. Registration for this webinar is $129 or FREE with an All-Access Pass.