Sat.Dec 04, 2021 - Fri.Dec 10, 2021

article thumbnail

Newsletter: Why You Should Include Pets in Your Nonprofit Marketing; T-Mobile, Burlington Team Up to Pay Off Holiday Layaways ; 2021 Has Not Been a Good Year for Corporate Giving

Selfish Giving

Last week it was the secret formula for storytelling success according to Marvel Comics. This week it's why you should use pets in your nonprofit marketing.????? I'm not sure why, but a publisher recently sent me a new book called Pet Nation: The Inside Story of How Companion Animals are Transforming Our Homes, Culture, and Economy. It's a fascinating read.

article thumbnail

Instagram Feed Fundraisers: What Nonprofits Need to Know

Nonprofit Tech for Good

Meta has quietly announced that the Facebook Fundraiser functionality is being expanded to Instagram. If your nonprofit is eligible for Instagram Charitable Giving Tools, then your supporters can now create fundraisers for your nonprofit. According to Meta: We’re expanding the set of nonprofits that people can fundraise for on Instagram. In the coming weeks, you’ll now be able to raise money for more than 1.5 million organizations by adding a fundraiser to a post.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Why You Should Send More End-Of-Year Fundraising Emails Than You Usually Do

Bloomerang

In order to hit your end-of-year fundraising goals, you need to get your asks in front of people when they’re feeling especially generous. And because nonprofits like yours see a significant increase in the number of donations during the last month of the year, that means sending more emails than you normally do. . Further, depending on your organization’s size and constituency and what your supporters may have told you about their communication preferences, you should consider sending more emai

article thumbnail

How Smart Tech Is Transforming Nonprofits

Allison Fine

Automation and AI can free up staff in fundraising, communications, finance, and service delivery efforts.

Finance 145
article thumbnail

Audience Segmentation Tips for Your Peer-to-Peer Fundraising Emails

NonProfit PRO

Segmentation is about talking to different audiences in different ways, depending on who they are and how they might be interested in your cause. Email communications are most effective when you personalize the message, information and asks based on what you know about the audience.

article thumbnail

10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. To purchase the recording, please email your request to Heather Mansfield.

Marketing 131
article thumbnail

Tips To Boost Nonprofit Volunteer Morale This Winter

Bloomerang

My point of entry into the nonprofit sector started as a volunteer. To cut a long story short, in 2010 I contracted Meningitis and overnight I went from being a fitness teacher to being on death’s door. Fortunately, I made a full recovery but after this life changing experience I was left with the profound impression that I could and should do more to help others. .

More Trending

article thumbnail

2021 Marketer of the Year: Nicole Williams

NonProfit PRO

Instead of marketing resources being devoted to an annual golf tournament, Nicole Williams, associate director of foundation relations and communications, pivoted the organization’s strategy and resources. That campaign earned her NonProfit PRO’s Marketer of the Year.

article thumbnail

The Smart Nonprofit Book and New Article in Harvard Business Review!

Beth Kanter

The Smart Nonprofit. I am thrilled to share with you my article in today’s Harvard Business Review , “ How Smart Tech Is Transforming Nonprofits ,” co-authored with Allison Fine. The article highlights some of the themes in our book, The Smart Nonprofit: Staying Human-Centered in an Automated World , coming out in March, 2022. The Smart Nonprofit is a jargon-free roadmap for nonprofit staff, boards, volunteers, and funders on the ways “smart technologies” like artificial intelligence are c

article thumbnail

Developing A Strategy That Will Help You Become A Great Nonprofit Storyteller

Bloomerang

This is part one of a series on the skills you need to be a great nonprofit storyteller. In this post, I talk about how to establish who you are and who you’re talking to. Good communication is the key to being an effective fundraiser, building strong relationships, leading well, and serving the people you’re working to help. And one way I’ve found to be a good communicator is to work on your storytelling abilities. .

Medical 106
article thumbnail

[WEBINAR] Website & Email Marketing Best Practices for Nonprofits

Nonprofit Tech for Good

Date: Wednesday, January 26, 2022. Time: 1pm EDT / 10am PDT (2 hours). Presented by: Heather Mansfield , Founder of Nonprofit Tech for Good. Cost: $30 (USD). This is the first of three webinars in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits. Those who register for all three webinars will earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good.

article thumbnail

2021 Fundraiser of the Year: Bri Seoane

NonProfit PRO

The COVID-19 pandemic put a variety of financial strains on nonprofits. For Ronald McDonald House Charities Bay Area, it was facing a $1.4 million shortfall due to event cancellations and volunteer restrictions. However, Bri Seoane, the nonprofit’s vice president of development and strategic partnerships, knew that the sick children and the families her organization supported still needed housing, food and lifesaving pediatric care.

article thumbnail

Giving Tuesday 2021 - Nonprofit Fundraising for the Record Books

Salsa

Giving Tuesday 2021 has come and gone and early signs are pointing to another banner year for nonprofits in the United States! Some organizations are still raising funds (as recommended in the Salsa Giving Tuesday 2021 Guide) and wrapping efforts into their end-of-year giving campaigns, so we expect data to continue rolling in for a few more days.

article thumbnail

[ASK AN EXPERT] What to Do When You’re Notified About A Legacy Gift

Bloomerang

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants advice on what to do when you get notified of an estate gift of which you were previously unaware. . Dear Charity Clairity, Do you have a form that you can send a trustee/financial institution/custodian to fill out when they notify your organization of an estate gift that wasn’t

article thumbnail

Why You Should Audit Your Marketing Stack (All the Software You Use at Work)

Kivi's Nonprofit Communications Blog

All of the software programs you use to do your marketing and communications (and fundraising too) are called your martech or your marketing stack. It’s a great idea to review your marketing stack annually to make sure you are. still using everything you are paying for. using what you are paying for to the fullest. canceling auto-renew subscriptions on things you aren’t using. evaluating what features you really need and reviewing whether the current stack is meeting those needs. ens

article thumbnail

The Nonprofit Board Treasurer: 4 Myths Busted

NonProfit PRO

Are board members' expectations fair and realistic about what is involved with the board treasurer job and who should take on this role? Here are four of the most commonly shared myths about nonprofit board treasurers.

article thumbnail

Why Your Nonprofit Needs a Communications Calendar

Ann Green

I always like to emphasize the importance of keeping in touch with your donors throughout the year. I hope you’re making that a priority, too. Your donors want to hear from you and don’t just want to be blasted with fundraising appeals. The good news is that better donor communication (thank yous and updates) can help you raise more money. Ideally, you should communicate with your donors at least once or twice a month throughout the year.

article thumbnail

4 Ways To Embrace Failure To Drive Better Results Within Your Nonprofit

Bloomerang

We’ve all heard the sentiment that making mistakes and failing is acceptable as long as we learn from what didn’t go right. If you ask them, most organization leaders, teachers, managers, and more would claim that they allow their employees, volunteers, and students room to fail without judgment. Although we are aware that mistakes are necessary for learning and progression, we are still afraid of admitting our failures.

article thumbnail

Editorial Calendar or Content Calendar? What Do Nonprofits Need?

Kivi's Nonprofit Communications Blog

I’m teaching our editorial calendar webinars this week, and this question came up: What’s the difference between an editorial calendar and a content calendar and which do I need? I see this question like I do the communications versus marketing question in the nonprofit sector. Yes, they are technically different, but the practical reality in our sector is that they are usually done together by the same person and therefore often used interchangeably.

article thumbnail

The NonProfit Voice Ep 57: Is Your Nonprofit Prepared for the Risk of a Child Sexual Abuse Allegation?

NonProfit PRO

With a growing frustration toward the mistreatment of vulnerable populations in programming, our guests will share their expertise about potential misconduct, particularly with child sexual abuse, and how your nonprofit can make sure it has the proper guardrails in place.

article thumbnail

Get Your Board’s Help with Year-End Fundraising

Foundation Group

The post Get Your Board’s Help with Year-End Fundraising appeared first on Foundation Group®.

article thumbnail

Weekly update from PND

Candid

A weekly update with the latest news from PND. Nonprofits focused on diverse talent acquisition in 2022, survey finds. December 9, 2021. Nearly eight in ten U.S. nonprofits (79 percent) plan to prioritize talent acquisition in 2022, up from 59 percent in 2020, a report from human resources firm Nonprofit HR finds. Based on responses from more than four hundred nonprofits in thirty-eight states, the 2022 Nonprofit Talent Management Priorities Survey (10 pages, PDF) found that the top three recrui

article thumbnail

Mixed Links for Nonprofit Communicators – December 10, 2021

Kivi's Nonprofit Communications Blog

Happy Friday, friends. Ready for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we have viral TikTok characteristics, how to reject a donation, avoiding jargon, and more. It’s time for Mixed Links… Social Media Examiner has 8 Twitter Marketing Features for Business.

article thumbnail

Be a Superhero at Reducing Fraud at Your Nonprofit

NonProfit PRO

Holy fraud signal, superhero! This guide highlights five ways to create a fraud-alert environment for your organization. Despite best intentions, fraud affects your mission, your donors, and community trust. The good news? Everyone can be a superhero by reducing risks and opportunities for fraud to occur. Download this whitepaper now.

article thumbnail

How Smart Tech is Transforming Nonprofits

Allison Fine

Covid-19 created cascades of shortages, disruptions, and problems that rolled downhill and landed in the most vulnerable neighborhoods. In these neighborhoods, it’s often nonprofit organizations that provide services to members of the community. While the pandemic accelerated the need for digital transformation throughout the economy, the nonprofit sector was not immune to the need for nearly overnight innovation.

article thumbnail

4 Things for Leaders to do when feeling stuck

Concord Leadership

In the best of times, leadership is challenging. In these times, the challenges seem to have exponentially increased! It’s increasingly hard to make plans based on a high level of certainty. Planning can seem like a series of fits and starts. Fits and starts often controlled by the latest headline. Take requiring a return to […]. The post 4 Things for Leaders to do when feeling stuck appeared first on The Concord Leadership Group, LLC.

article thumbnail

Share Your Day in the Life of a Nonprofit Communicator

Kivi's Nonprofit Communications Blog

We need your submission for our Day in the Life of a Nonprofit Communicator blog series (It’s really easy to do!). Just share what you do in a typical day at your job. If you aren’t familiar with the Day in the Life series, you can check out some previous submissions here: Michelle Livanos. Nicole Gustafson. Veronica Brown. We started this popular series in 2013 to get a glimpse into the everyday behind-the-scenes things you have to do for your job as a nonprofit communicator.

article thumbnail

2021 Nonprofit Professionals of the Year

NonProfit PRO

From improving healthcare to ending world hunger to eliminating LGBTQ youth suicide, our 2021 Nonprofit Professionals of the Year honorees have had such a profound impact on making the world a better place.

article thumbnail

Why the Election is Never Over for Nonprofits

Non Profitvote

Originally published on The Fulcrum. With Election Day in the rearview mirror, it’s easy to assume we all have time to focus on things like gifts and Hallmark holiday specials while we put that whole “democracy” thing on the back burner until late next summer, right? If you work in a nonprofit — especially one that serves low-income communities, communities of color or new citizens — your efforts to ensure that those underrepresented in our democracy have a say are never on the back burner.

article thumbnail

4 Tips to Find the Right Audience for Your Nonprofit’s Event

Nonprofit Megaphone

Post written by OneCause , who is committed to helping cause-driven organizations amplify their message and raise more funds with easy-to-use fundraising solutions. They offer a full suite of solutions that powers online giving, event management, mobile bidding, and peer-to-peer fundraising for nonprofit organizations of all sizes. There are plenty of ways to raise money, but one of the most popular (and let’s face it: fun!

article thumbnail

3 Powerful Virtual Fundraising Ideas for Nonprofits

Nonprofit Marketing Insights by GlobalOwls

3 Powerful Virtual Fundraising Ideas for Nonprofits. Are you looking to boost your Nonprofit’s Fundraising? Check out these 3 powerful virtual fundraising ideas and how you can get started. More than 1.5 million nonprofit organizations registered by the Internal Revenue Service as of 2016 (data by the National Center for Charitable Statistics ) are one of the largest contributing forces of the US economy with a total 5.5% share in the country’s GDP for the same year.

article thumbnail

Your MGO Must Have Admin Support

NonProfit PRO

Managers and authority figures do not understand that spending the money to give their MGO admin support is the best investment they can make. The fact is that the cost of providing admin support to an MGO actually increases the return on investment (ROI) of the major gift effort.

article thumbnail

[VIDEO] Raising More Money By Asking (And Answering) Better Questions

Bloomerang

The key to successful fundraising is asking smarter questions. Harvey McKinnon and Andy Robinson will discuss how to build stronger donor relationships and how you can use this strategy to improve every kind of fundraising. Full Transcript: Steven: All right, Andy, Harvey, we’ve got 3:00 Eastern. Is it okay, if I go ahead and kick things off officially?

article thumbnail

Should You Accept ANY Type of Nonprofit Donation? (And How Should You Gracefully Decline a Gift?)

Get Fully Funded

When your nonprofit is just getting started, any nonprofit donation is a welcome donation, right? It’s hard to imagine turning down a gift. But trust me, there may be times when you don’t want to say “yes” to the donation being offered. The vast majority of donations your organization receives are simple, cash transactions. You either get a credit card donation through your organization’s website or you receive personal checks from donors sent to your organization’s office or P.O. box.

article thumbnail

VPN Trackers – Everything you need to know

Nonprofit Marketing Insights by GlobalOwls

VPN Trackers – Everything you need to know. VPN Tracker is an outstanding VPN for Mac and iOS devices. They are usually used to offer servers mainly for internet usage, professional, business, which deviate from the usual focus of using VPNs for individual use. A VPN tracker allows you to connect securely to your home or office network over the internet.

article thumbnail

[eBook] Jump Start Your 2022 Fundraising Goals

NonProfit PRO

Donor retention and engagement is on the 2022 goal list of many fundraisers we talk to, is it on yours? Our free eBook, A Buyer’s Guide to Fundraising Software, will help you identify tools to achieve that exact goal. Software decisions don’t need to be difficult, Bloomerang can help.

article thumbnail

5 Last-Minute Fundraising Tips To Secure End-Of-Year Donations

The Kindful Blog

I know that this is a stressful time for fundraisers who are hoping to hit their ambitious end-of-year goals. The good news is that there’s still time to tap into this season of generosity and raise more funds than ever before ! . Here are five last-minute tips to help you close more end-of-year gifts! . Tip #1: Pick up the phone to solicit gifts. .