Selfish Giving
MAY 17, 2016
Today on CauseTalk Radio , Megan and I talk to Ryder Kessler , CEO of DipJar , a donation box for credit cards that is a major improvement on the traditional coin-fed canister. Supporters can "dip" to leave a one-step donation with any credit or debit card. You can also review DipJar activity in real time on your smartphone, and change the preset dollar amount whenever you want.
Mission Minded
MAY 16, 2016
As part of our series on the Minute Message Model, we recently shared an easy way to write your organization’s One Minute Message. That’s our term for the pitch you should use any time you are introducing your organization in person, print, or digital communications. If things go well, your One Minute Message will be […].
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Nonprofit Tech for Good
MAY 20, 2016
The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. The data can be used to help your nonprofit craft a technology and fundraising strategic plan. If you would like to suggest a report be added to the list, please send a link to the report to Nonprofit Tech for Good.
The Agitator
MAY 15, 2016
Tom and I had a productive last week with our series of posts on ‘what’ or ‘who’ is at fault when it comes to the issue of holding on to and enhancing — or destroying — the value of donors. Tom tossed the first piece of tinder on the fire with his post Who’s Fibbing and Are We Getting Roasted indicating that no one really knows why we’re doing so miserably.
iMarketSmart
MAY 18, 2016
Here are six of the biggest reasons why you don’t get major gifts from people with capacity: 1. Your capable donors, supporters, advocates, staff, and volunteers don’t have enough trust in you, your organization or your leadership. 2. Your capable donors, supporters, advocates, staff, and volunteers don’t have confidence in you, your organization or your leadership to be able to accomplish their desired outcomes. 3.
Kivi's Nonprofit Communications Blog
MAY 16, 2016
Harness the power of hashtags to promote your organization on social media with How to Use Hashtags to Promote Your Cause. At only four pages, you’ll quickly be on your way to successfully using hashtags. This download has everything you need to know to get started: Benefits of hashtags. List of hashtags relevant to nonprofits. How to create a new hashtag for an event, campaign, or program and get others to use it.
NonProfit Hub
MAY 16, 2016
People give to people. It’s not such a bold, innovating statement—but it’s one we often forget. As fundraisers, it’s a statement that should be engrained in our heads. You’re probably thinking, “Of course people give to people.” In the literal sense, sure; but what we’re talking about goes much deeper. Karla Williams , ACFRE, explained the concept further at the AFP Mid-America Conference on Fundraising last week.
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Ann Green
MAY 16, 2016
Communicating by email is a mixed blessing. It’s fast, easy, relatively inexpensive, and almost everyone has an email address. You can quickly get a message out to a lot of people. But here’s the problem. People get hundreds of emails a day and don’t have much time to weed through them. How can you stand out and make sure people read your email message?
Kivi's Nonprofit Communications Blog
MAY 19, 2016
via GIPHY. Want to make your website better? And by better, I mean get more people to join your email list, sign up to volunteer, and donate. You could ask for user feedback, but what users say and do are often polar opposites. You could check out your aspirational peers for best practices, but your supporters may react quite differently if you try the same tactics.
iMarketSmart
MAY 20, 2016
When it comes to volume of donor communications, it’s not a matter of how much or how little (especially when it comes to email). It’s a matter of how good! If the quality of your communications with your supporters is high, the question of volume disappears. Supporters welcome communications that make them feel good! That means the communications need to do at least one of the following: – Offer them a chance to feel like a hero in their own life story. – Offer them a ch
The Agitator
MAY 19, 2016
It’s clear from the wealth of thoughtful comments this week that Agitator readers are a donor-centric, donor-loverish, donor-centered, supporter-led tribe. And contrary to the headline in Tom’s rant, Stop Bashing ‘Donor-Centricity , I’m a charter member of the #donorlove Glee Club. While I have no desire in Dan Kirsch’s words to see the The Agitator morphed into ‘The Donor Centricity Echo Chamber’ I don’t agree with Dan that we should be heeding Billy Bragg’s admonition that “the te
NonProfit Hub
MAY 20, 2016
Starting a nonprofit is intimidating—but what’s scarier is seeing it go. Between rules and complications, it might seem like the odds are stacked against your organization. With a dose of helpful knowledge, though, you can be equipped for whatever comes your way. To give you a hand in the process, we’ve identified four main problems that fading nonprofits have encountered.
Kivi's Nonprofit Communications Blog
MAY 20, 2016
Did everyone have a good week? Let’s wrap it up with some Mixed Links… Next Friday, May 27th is the last day to send your submissions for this month’s Nonprofit Blog Carnival. Craig Linton at Fundraising Detective blog is hosting, and the theme is “Leadership in Fundraising: the best or worst boss you ever had. What did you learn?
iMarketSmart
MAY 16, 2016
Want more interesting research from Dr. James? Here you go: News from the Ivory Tower: Webinar. Words that Work: Webinar. Words that Work: eBook. SEE ALSO: Words that Work 2: The phrases that encourage planned giving. Wills that Wont: Webinar. Wills that Wont: eBook. Inside the Mind of the Planned Giving Donor: eBook. SHARE THIS WITH YOUR PEERS! Tweet this!
The Agitator
MAY 17, 2016
I stormed into Roger’s office yesterday (actually, ranted via Skype), ready to carry the torch for ‘donor-centricity’ [Not that I consider the term one of the most warm and fuzzy I’ve encountered for talking about putting the donor first.] “Why are you dismissive of fundraisers being donor-centric”, I yelled, waving these words from his recent post, Fighting the Fundraising Excuse Machine , at him: “I suspect ‘donor centricity’ is a bogus term that camou
NonProfit Hub
MAY 19, 2016
There’s a simple one-page form that can save you a ton of time and stress if your organization does some sort of legislative lobbying. Form 5768 , more popularly known as the 501(h) election or the expenditure test, can do wonders for your lobbying efforts. Taking the 501(h) election is an alternative to filling out the section of Form 990 that requires organizations to disclose the “total expenses paid or incurred” as a result of lobbying.
Kivi's Nonprofit Communications Blog
MAY 18, 2016
I’m thinking about hiring interns or apprentices here at Nonprofit Marketing Guide to help with some evolving ideas. But I’m not sure which, or what it would look like exactly, so I would love some feedback. For a variety of reasons, I don’t want another regular employee, at least right now. Nor do I want to put someone on contract for the work I have in mind because I am not clear enough in my own head about exactly how these ideas will evolve and what the contract deliverable
Getting Attention
MAY 17, 2016
How many times did you get distracted already today? It’s no secret that we need to communicate quickly, briefly and on point to grab the attention of folks in a near constant stage of distraction. That’s been one of the most significant fundraising challenges since the advent of the Internet, compounded over time by our reliance on more content on more platforms on more devices more of the time.
The Agitator
MAY 16, 2016
The infographic below is from our sister firm DonorTrends and indicates that for the first time in a number of years the nonprofit sector seems to be more or less standing still — rather than losing ground. A welcome change in direction. You can download the full 2016 Fundraising Effectiveness Survey Report here. In a nutshell here’s what 9,992 organizations, representing 8.27 million donors, who gave $8.6 billion in 2015 are reporting: Both the number of donors and dollars increased in 2
Kivi's Nonprofit Communications Blog
MAY 17, 2016
Many nonprofit communications directors feel like they work in a constant state of chaos. You likely feel overwhelmed and understaffed. Odds are you don’t have enough time to think or plan, so you just do, do, do. And the to-dos don’t stop coming. Your desk is the dumping ground for every good idea in the organization without an obvious home.
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