2015

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27 Online Stores That Benefit Nonprofits

Nonprofit Tech for Good

The National Retail Federation estimates that online sales will grow 6 to 8 percent this holiday season. That translates into billions of dollars in consumer spending that can empower philanthropy and social good. By shopping at any of the 27 online stores listed below, conscious consumers can channel some of their spending power into the nonprofit sector.

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[Guest Post] Telling Your Story In the Grant Proposal Budget

Fundraising Coach

I'm thrilled to introduce you to Diane H. Leonard, GPC. Diane is an accomplished grant professional who's been providing provided grant counsel to nonprofit organizations of all sizes for over a decade. Since starting her firm - DH Leonard Consulting & Grant Writing Services, LLC - in 2006, she has secured more than $32 million dollars in competitive grant funds for clients from the government (federal, state, and local) and private foundations.

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Striking Back

The Agitator

I love it when a nonprofit vigorously stands up for its friends and strikes back at its opponents. Not much room for wimpish go-along-to-get-along behavior in The Agitator’s world. And so it was with delight that I read the news release from The Humane Society of the United States (HSUS) noting that attacks by its nemesis the Center for Consumer Freedom (CCF) against the fast-serve food chain Chipotle are backfiring.

Food 110
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How You Can Share Accomplishments Without Bragging

Ann Green

We all know someone who talks too much about himself or brags about all the wonderful things she’s done. Once this person gets going, it’s enough to make you want to flee the room. Imagine your donors having the same reaction when all your communications sound like one big bragfest. You don’t want to be that guy. Of course, you want to share your accomplishments, and it’s possible do it without bragging.

Medical 110
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Cutting the Workaholic Martyr Crap Starts with You

Kivi's Nonprofit Communications Blog

'Do you struggle to find time in your workday to actually sit and think? To plan for what are strategically the best new moves for your organization? Is it a badge of honor to NOT use vacation days, or to work late into the night, every night? To respond to emails as soon as they arrive in your inbox, at all times of day and night? I’ve been hearing stories like these for a long time in the nonprofit world, but as I mentioned last week, we heard many more during the session on work-life ba

Culture 109
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Did LinkedIn help nonprofits & leave nonprofit professionals behind?

Ken Goldstein

Some time back I blogged about LinkedIn's (then new) Board Connect Service as a great new resource for nonprofit organizations. In the couple of years since, LinkedIn has built upon and expanded their vision of "LinkedIn for Good" and their offerings to nonprofits. I have taken part in a couple of free nonprofit technology trainings provided by LinkedIn and have enjoyed meeting their enthusiastic and caring team.

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Good Meets Gadgets: Best Nonprofit Technology Conferences of 2015

EveryAction

'It''s almost hard to imagine what life at a nonprofit was like before we could blast out fundraising emails, share stories over Facebook, or issue a call-to-action via Twitter. ( Remember those days? ). Now, thanks to innovators + technologists committed to doing more good, technology has helped broaden the reach of nonprofits further than ever before.

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6 Quick Behavioral Economics Lessons for Fundraisers

Nonprofit Marketing Blog

Last month I had the chance to listen to Professor Judd Kessler of the Wharton School during the Ruffalo Noel Levitz Annual Fundraising Conference in Minneapolis. He shared insight on how behavioral economics can affect nonprofit fundraising. Wait, what the heck is “behavioral economics”? Think about it as simply understanding the factors and situations that influence behavior and motivate people to take action.

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The Secret: Why People Really Make Major Gifts and Bequests

iMarketSmart

So you want to know the real reason why people make major gifts and bequests? Ok. But first, I must share a quote. Confucius once said, “Life is very simple. But we insist on making it complicated.” I love that quote. In a way, it helps explain why people overcomplicate fundraising. They just can’t help themselves! The simple truth is that it’s easy to succeed in major and planned gift marketing today.

Values 89
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The Way We Should Be Talking About Our Nonprofit Jobs

NonProfit Hub

I was entirely familiar with the question, yet I had to stop and think about the question. What was the best way to give them the answer they were looking for that would also get my point across? “So, I know I should know this, but what exactly is it that you do?”. My gut reaction was to say “I work for a nonprofit.” It is the truth, after all. But the moment I utter those words, I paint myself into a corner.

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20 Must-Know Fundraising and Social Media Stats

Nonprofit Tech for Good

Google research has revealed a 30% uptick in searches from August to September related to charitable giving. Your donors are currently in the process of deciding which organizations will be receiving their year-end donations. Thus, in time for the year-end fundraising season, below are 20 stats about fundraising and social media that every nonprofit needs to know.

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50 Shades of Green – Standing up to violence against women

Fundraising Coach

'Invest #50ShadesofGreen to help end abuse. Let''s turn the multi-million corporate ad budget for 50 Shades of Grey on its head. My wife and I saw our friend JoAnne Hankey suggest people not see the movie but give the money they would''ve spent to a women''s shelter. Awesome idea, isn''t it? Let''s make it ridiculously easy to give. I''ve just donated $50 to my local nonprofit, Family Violence Project.

Energy 111
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American Cancer Society Flops

The Agitator

If b t were the new cure for cancer then the direct marketing staff and consultants of the American Cancer Society should win the Nobel Prize in Medicine hands down. That was pretty much the conclusion of dozens of Agitator readers who phoned, emailed and texted following their attendance at last week’s presentation at the DMANF New York Nonprofit Conference .

Marketing 109
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Your Year-End Appeal Checklist

Ann Green

This summer is flying by and September will be here before you know it. Fall is a busy time, especially if you’re doing a year-end appeal. Many nonprofits rely on their year-end appeal for a good portion of their revenue. Even though your mind may be focused on going to the beach and eating ice cream, you want to start planning your year-end appeal now.

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50+ Nonprofit Instagram Accounts You Should Follow Right Now

Kivi's Nonprofit Communications Blog

'Looking for some good examples of nonprofits on Instagram? Grab your phone and get inspired. ANIMAL RIGHTS. Talia looks like she’s ready for her woolcut next month. That’s the real start of spring! A photo posted by Catskill Animal Sanctuary (@catskill_animal_sanctuary) on Apr 11, 2015 at 12:06pm PDT. ASPCA https://instagram.com/aspca. Best Friends Animal Society https://instagram.com/bestfriendsanimalsociety.

Food 109
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7 Reasons Why Mobile Is Critical To Your Nonprofit

Care2

…for starters, it’s in everyone else’s pockets. 91% of adults have their phone within arm’s reach 24/7. I know that it’s tough for nonprofits to find the budget and the time to make sure your website is responsive, but your donors, volunteers, activists and even your board members expect it. You don't want these audiences visiting your site from their phones and tablets and then be forced to look at a different site because your site looked funky, and was hard to read and search for info.

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Your Official Netroots Guide to Shopping Local (and Progressive) in Phoenix

EveryAction

In case you haven't heard, the progressive community is gathering next week in Phoenix for one of the most anticipated events of the year: the tenth annual Netroots Nation conference ! As a Phoenician and member of team EveryAction, I'm thrilled to share that EveryAction is hosting this year's closing party , and am excited to see this fantastic city and the incredible work being done by progressive organizers on display for the entire community to see.

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Your Annual Report: The Pros and Cons of Digital Delivery vs. Print

Mission Minded

In today’s digital world you may be wondering if printing and mailing an annual report to your supporters is appropriate. And if your budget is tight you may have already decided to save the print and postage costs by emailing a report instead, or simply posting it somewhere on your website. We’ve written previously on […].

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10 Thank Yous That Delight Donors

Nonprofit Marketing Blog

'Year-end is over! Now what? First, take a deep breath and give yourself a few moments of calm. Second, start showing those donors some love with a thank you. A basic thank you letter is a perfectly acceptable way to show a donor some gratitude. But if you want to go above and beyond and add some creative flair to wow your donors, go for it! To help get the creative juices flowing, I collected some favorite thank yous that I’ve personally received and some submissions that our nonprofit friends

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11 props you can use to raise more money at face-to-face meetings

iMarketSmart

Your annual report (only if it has good pictures, stories about impact, and financials that show responsible use of funds). A copy of your newsletter (only if it has good pictures and stories about impact that help the donor feel like a hero). Photos of projects or beneficiaries (be sure you can tell a story about each photo). Videos (easily transported in a phone, iPad or computer).

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Be My Valentine? How to Show Donors You Care

NonProfit Hub

'We’re all searching for that special someone. You know, the one who will stick with you through thick and thin. That person who understands you and who just gets it. Wait, I was talking about donors—weren’t you? It’s time to stop looking for a one-night stand (er, I mean one-time donors). Because have you seen your organization lately? You deserve those donors that aren’t the giving and leaving type.

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HOW TO: Add a “Donate Now” Button to Your Nonprofit’s Facebook Page

Nonprofit Tech for Good

For years nonprofits have hoped for the capability to accept donations through their Facebook Page and although Facebook recently added a “Donate Now” option to their call-to-action buttons, only a handful of partner nonprofits have been selected to accept Facebook digital payments through a “Donate” button (see Oxfam America).

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The Red Cross and Glass Houses

Fundraising Coach

"Why can’t you tell us where you spent the money and what your expenses were? You obviously have that information. Why can’t the public see it?". - NPR's Laura Sullivan to Red Cross' David Meltzer. Last night, I was shocked and spellbound to hear NPR devote an entire half hour segment to the special report called: In Search Of The Red Cross' $500 Million In Haiti Relief.

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Stop Driving Women Out of Fundraising

The Agitator

There are some questions that simply can’t be answered with words. Action is the only answer On so many levels a key — perhaps the key — question is how do we slow or stop the hemorrhaging of talented fundraisers — particularly women — at a time of desperate and growing need. Make no mistake. Fundraising has an immense retention problem not related to donors but to fundraisers themselves.

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Why You Need a Thank You Plan

Ann Green

'You probably have a fundraising plan and maybe a donor relations plan, but it’s also important to have a thank you plan since you should spend just as much time thanking your donors as you do raising money. This isn’t happening. Nonprofit organizations spend a lot of time on their fundraising campaigns, but treat thanking donors as an afterthought.

Food 104
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Hashtags for Every Day of the Week (Nonprofit Edition)

Kivi's Nonprofit Communications Blog

Looking for an easy content idea for Instagram and Twitter? Try a day-of-the-week post with one of these hashtags. Some of them, like #ThrowbackThursday and #InspirationMonday, can even be used on Facebook. 3 quick tips for using this tactic: . Do your research. Hashtag meanings change over time. And some hashtags don’t mean what you think they mean.

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9 Things To Do After A Donor Donates

Care2

'Acquiring a new donor is just the start. Developing long-term donors who contribute year-after-year should be the goal of any fundraiser. Donor acquisition takes a lot of work. What can you do to improve your donor retention rate? Consider these nine ideas: Say thank you. A “thank you” is one of the easiest things you can do, but it’s often forgotten.

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Picture Perfect: 8 Free Stock Photography Websites for Nonprofits

EveryAction

'Stock photos are a problem. On the one hand, they’re a great way to make your content more interesting and attractive by emphasizing a point, breaking up text, or just by helping you stand out from the crowd.

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When it comes to your message, how much is enough?

Mission Minded

'We counsel our clients to repeat, repeat, repeat: Get a good message and stick with it—in print, digital, and spoken communications. In fact, we often say that someone needs to hear a message 14 times before they will take action based on that message. I recently went looking for the original source material for that […].

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Nonprofit Love: A Music Playlist to Inspire You

Nonprofit Marketing Blog

Sometimes nonprofit fundraisers and marketers need to take a deep breath and then.rock out. Ok maybe not "rock out," but listening to music can help spark creativity , help you relax , or pump you up. I reached out to some of my nonprofit friends on Twitter and asked them what they listen to at work to get them "in the zone." You can see who contributed song ideas in this Storify.

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Back to the Future of Philanthropy

Ken Goldstein

I received a kind email from Erik Anderson, of the Donor Dreams Blog , suggesting I take on the subject of The Future of Philanthropy for this month's nonprofit blog carnival. Easy peasy, right? Well maybe not. In Erik's call for Future Philanthropy blogs he links to a TED Talk from 2007: Katherine Fulton on You are the future of philanthropy. I've watched the video a couple of times now, and Ms.

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The Power of Storytelling in Your Crowdfunding Campaign

NonProfit Hub

Josh Shukman is a guest contributor for Nonprofit Hub. He’s the writing whiz for WonderWe —a crowdfunding social network that provides free viral tools for non-profits to fundraise, recruit and measure impact like a pro. When not crafting beautiful musings for WonderWe, Josh can be found cooking up the latest Paleo dish (his fiancee’s fault), cycling all over God’s creation, and/or endeavoring to understand the mysterious ways of the universe.

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Why Nonprofit Fundraisers Should Give More Attention to Gen X Donors

Nonprofit Tech for Good

There is a lot of discussion in the nonprofit sector about Millennials (a.k.a. Gen Y) and Baby Boomers and a growing interest in Gen Z a.k.a. #Philanthrokids , but almost no analysis of Generation X (aged 35-50 years). As the first generation to donate online and the generation that pioneered web design, email, blogging, and online advocacy, ignoring Gen X is a big mistake.

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A surprising tweak to increase donor retention

Fundraising Coach

'I''ve worked alot on donor retention and often written about the importance of keeping the donors you already have. But in a recent webinar on storytelling for nonprofits , I had a rude awakening. The webinar was presented by the legendary fundraiser Ken Burnett. He was talking about how effective stories can be in the answering the donor''s question, "Did my gift make a difference?".

Retention 111
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Direct Mail Will Outlive Us All

The Agitator

Direct mail is: [ ] Dead [ ] Near Dead [ ] Nowhere near dead. Over the 9 years Tom and I’ve been agitating, few topics are the subject of more debate than the all-too-familiar prognostication that direct mail is either dead or dying. We’ve never bought into that myth as you can see from this 2012 post, Direct Mail: The Exquisite Corpse. And neither have a good many of our readers.

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Let’s Start a Nonprofit Plain Writing Movement

Ann Green

Did you know there’s a Center for Plain Language? Its mission is to help government and businesses write clearly. There’s even a Plain Writing Act, which “requires that federal agencies use clear government communication that the public can understand and use.” The Center’s tagline says it all – Make it clear. I wish we had a Plain Writing Act for nonprofit organizations because there’s a lot of confusing and cumbersome writing out there.

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Meet the Scary People Who Are Frightening Your Donors Away!

Kivi's Nonprofit Communications Blog

Claire Meyerhoff. Next Tuesday, April 28th, Claire Meyerhoff and I are doing a FREE webinar encouraging you to banish boring nonprofit communications forever. How does nonprofit marketing and fundraising content become so boring? Claire explains in today’s post. ~Kivi. Guest Post by Claire Meyerhoff, Editorial Director at Planned Giving Marketing.