Mon.May 01, 2023

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Top 4 Strategies to Engage New Supporters Through Email

NonProfit PRO

While an effective email strategy is a powerful magnet, it can also be a virtuous cycle of reciprocal care and feeding for prospects. Here are four email strategies to get your best fundraising results.

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To Effectively Support Democracy, Donors Need to Support Workers' Rights

The Chronicle of Philanthropy

By Pamela Shifman and Shekar Narasimhan Kerem Yücel, Minnesota Public Radio, AP The walkouts are part of efforts by Starbucks employees to unionize the coffee chain’s stores. Investing in workplace organizing is one of the surest ways to build a thriving and inclusive American democracy — and disrupt movements that fuel division and dysfunction.

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A Solution for Nonprofits Dealing With Rising Energy Costs

NonProfit PRO

Organizations facing skyrocketing energy costs need to actively work with their development director and executive staff to access available tools to lower utility costs, create savings, and utilize the savings for programs and services. Here is a strategy that may help your organization to do so.

Energy 253
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Phil and Penny Knight Pledge $400 Million to Rebuild Historic Black Neighborhood

The Chronicle of Philanthropy

By Maria Di Mento 1803 Fund Phil Knight (third from left) and Penny Knight pledged $400 million to establish the 1803 Fund’s Rebuild Albina program, an effort to rebuild the economic and cultural prosperity of a historic area of Portland that was once a thriving Black neighborhood. Plus, hedge-fund manager Kenneth Griffin gave big gifts to a community college and a charter school, and Purdue University received two major donations from alumni.

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How To Cultivate Community Affinity Throughout The Generosity Journey

Speaker: Tim Sarrantonio, Director of Corporate Brand

This session will dive into how to create rich generosity experiences that foster long-lasting relationships. You’ll walk away with actionable insights to redefine how you engage with your supporters—emphasizing trust, engagement, and community over transactional giving models. 🤝 Industry expert Tim Sarrantonio will explore data-backed strategies to engage supporters as active participants in a community that values their contributions and shared ideals.

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4 Important Insights from the 2023 M+R Benchmarks Study

NonProfit Leadership Center

The M+R Benchmarks Study is an annual report that highlights the latest nonprofit data and trends in digital fundraising and marketing. The study looks at billions of emails and SMS messages, millions of website visits and thousands of social media posts from hundreds of nonprofits (215 in the most recent report to be exact). Findings from the 2023 M+R Benchmarks study reveal four important insights all nonprofit organizations should know. 4 Implications for Nonprofit Organizations from the

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Constant Contact Launches First Multichannel AI Content Generator

NonProfit PRO

Constant Contact has launched the first multichannel AI content generator built for small businesses and nonprofits. The AI Content Generator allows customers to automate the copy drafting process for email, text, and social media campaigns.

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The Power of Planning: The Fundraising Plan Can That Drive Your Nonprofit Forward

Bloomerang

It’s important to ensure that your nonprofit has a strategic fundraising plan in place. In a recent survey , we asked 1,071 nonprofit professionals about their plans for 2023 and discovered that only 43% had a written plan. In this post, we’ll explain why it’s essential to create a plan and provide some tips on how to get started. What Is A Fundraising Plan?

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Stop Dragging Your Feet: It’s Time to Take Mid-Level Seriously!

Veritus Group

While the Fundraising Effectiveness Project report shows lower revenues, Veritus clients saw their mid-level programs grow by 28% in 2022. The post Stop Dragging Your Feet: It’s Time to Take Mid-Level Seriously! appeared first on Veritus Group.

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[STUDY] The 2023 Fundraisers Outlook: 6 Strategic Themes to Drive Fundraising Success

Bloomerang

How do you measure success in a given year? In fundraising, we look at the ability to raise funds, how many new donors we gained, how many donors gave again, and the performance of specific fundraising tactics. It seems like there are always challenges in any given year, so we wanted to understand the challenges that surfaced in 2022 and how this impacts fundraisers’ outlook for 2023.

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Nonprofit Major Donor Fundraising A B C’s

Clairification

You don’t just roll out of bed one day, randomly go visit a major donor prospect and ask for a random amount. At least not without a boatload of advance preparation. Right? It’s a lot smarter to begin at the beginning. And then take it step by step from there. According to a plan. A plan to secure BIG gifts for you BIG mission. It’s always a great time to review what you can do to get yourself and your solicitors (staff and volunteers) ready to make win/win matches between your organizatio

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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.

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Best Practices in Social Media Engagement for NGOs

Nonprofit Marketing Insights by GlobalOwls

Best Practices in Social Media Engagement for NGOs Social media strategies for NGOs present three main functions: inform, socialize, and mobilize. Check out how you can increase engagement for your Nonprofit. Do NGOs need to be present online? The answer is a resounding yes. However, non-profit institutions should consider an active social media presence.

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Dr. James explains why sustainable giving starts by answering, “Do we have a shared future?”

iMarketSmart

It starts with a question In nature, sustainable giving to unrelated others does occur. But it happens only with reciprocal alliances. These alliances start by answering a question: Who is able and willing to return a favor? Predicting who is able involves many factors: Who is likely to have a shared future with me? (Who is near me? Who is stable?) Who has strength (or other valuable resources) to share?

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Search engine optimization (SEO) is a critical part of any business online marketing strategy

Nonprofit Marketing Insights by GlobalOwls

Search engine optimization (SEO) is a critical part of any business online marketing strategy Want to find out why SEO is important for any business? Check out this article and find out what to do and what not to do when investing in SEO. Search engine optimization (SEO) is a critical part of any business’s online marketing strategy. It involves optimizing a website to rank higher in search engine results pages (SERPs) and attract more traffic.

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Top 5 blog posts of the month

Jeff Brooks

Here are the 5 most-read Future Fundraising Now blog posts in the month of April: What’s a bad photo for fundraising effectively? Big mistake: Everybody should know about us! This super-messy envelope looks like a direct mail winner It’s the donor’s story — not your own [PODCAST] Should you ask donors to cover processing fees for their donations? Looking for some really good (and specific) advice for your fundraising?

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7 Important Reasons Why More People Are Using Waterproof Labels

Nonprofit Marketing Insights by GlobalOwls

7 Important Reasons Why More People Are Using Waterproof Labels Check out the benefits below Waterproof labels have become even more popular over the last few years, as many people and businesses rely on them for a variety of reasons. As a result, they are now used across a range of industries, such as food and beverage, marine, logistics and others.

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Write Your Nonprofit Business Plan in 9 Sections

Get Fully Funded

Starting and growing your organization is a lot easier when you have a nonprofit business plan. Unfortunately, many founders or leaders skip creating one — which generally leads to fundraising frustrations and stalled services, among other problems. Maybe they don’t know what a nonprofit business plan can do to help them. Or perhaps it seems too daunting, and they don’t know where to start.

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Flash: There Are No Obstacles, Only Opportunities!

Fundraising Leadership

Issue 227 — May 1, 2023 Tell me. What’s the biggest obstacle you have faced on your path to leadership? Here’s a secret for you. *There are no obstacles. Only opportunities.* I had the honor of keynoting the Women & Worth Summit on April 26. I had been given this topic: “Leading with Intention: Overcoming Obstacles on the Path to Leadership.” I edited the title several times and every time, it came back to me and in print as originally written.