Sun.Sep 17, 2023

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A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign

Nonprofit Tech for Good

Sponsored by Network for Good – an easy-to-use all-in-one nonprofit fundraising platform. What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. We recommend running your campaign for at least a week to get sufficient data before analyzing performance. After a week, review the following data points: 1) CTR (Click-Through-Rate): The CTR is the number of times your ad is clicked on after it is visible

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Deepen the Donor Relationship by Focusing on the Donor Journey

Get Fully Funded

A solid donor relationship is the backbone of successful fundraising. When donors feel like they’re making a difference and that they’re valued for their contribution, they stick around and keep giving. Just like any other relationship in life, your relationships with your donors should be mutually beneficial and enjoyable. That means you should think about what your donor gets out of your relationship.

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Best AI-Powered TikTok Caption Generators for 2023 [Start For Free]

Nonprofit Marketing Insights by GlobalOwls

Best AI-Powered TikTok Caption Generators for 2023 [Start For Free] The future has arrived! AI is unlikely to take over the role of a Social Media Marketer, but those who use AI and other marketing tools more effectively might surpass you. This article introduces AI-powered TikTok Caption Geenrators for creating great TikTok posts, and they offer a free trial.

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Nonprofit Radio for September 18, 2023: Donor Dominance

Tony Martignetti

Ian MacQuillin: Donor Dominance Donor-centric doesn’t mean donor dominant. Ian MacQuillin shares his research and thinking on donor power structures in fundraising. For instance, let’s work at the sector, organizational and individual levels, to dismantle patriarchal structures. Ian is director of the Rogare fundraising think tank. Listen to the podcast Get Nonprofit Radio … Continue reading Nonprofit Radio for September 18, 2023: Donor Dominance → Ian MacQuillin: Donor Dominance D

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How To Cultivate Community Affinity Throughout The Generosity Journey

Speaker: Tim Sarrantonio, Director of Corporate Brand

This session will dive into how to create rich generosity experiences that foster long-lasting relationships. You’ll walk away with actionable insights to redefine how you engage with your supporters—emphasizing trust, engagement, and community over transactional giving models. 🤝 Industry expert Tim Sarrantonio will explore data-backed strategies to engage supporters as active participants in a community that values their contributions and shared ideals.

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Can you help fund a nonprofit and also get a “return on your investment”?

Nonprofit Leadership Podcast

Funding is absolutely critical for all nonprofits and there’s a growing group of investors who want to invest in organizations and people who are really changing the world for the better. Is it possible to both fund the mission of a nonprofit, but also give a return to investors at the same time? On the surface, this seems to be two very different and contrary purposes.

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5 Mistakes a Nonprofit Makes When Planning an Event

Nonprofit Marketing Insights by GlobalOwls

5 Mistakes a Nonprofit Makes When Planning an Event Do you want to plan an event for your nonprofit? Take a few minutes to read these 5 Mistakes a Nonprofit Makes When Planning an Event and get the best results. There isn’t a single soul in this world that starts out trying to plan a lousy event. Event planners put their best foot forward to create the best event possible, but that does not mean it always pans out.