June, 2021

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How to Use Artificial Intelligence Ethically for Your Nonprofit

NonProfit PRO

Technology and artificial intelligence are most certainly making our lives easier and improving efficiencies. But, the power is beyond anything humans have ever seen, and we're heading to a point where technology will soon entirely exceed our capacity and performance on just about everything. Therefore, it's a balancing act.

Ethics 304
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Newsletter: Re-Born on the Fourth of July ; This is the New Long-Term CSR Priority ; 8 Questions to Ask Someone Besides ‘What Do You Do?’

Selfish Giving

I'll keep things short this week as everyone is probably thinking about vacation time, fireworks and BBQs. I know I am! ?????? Something to think about on Sunday. On July 4, 1845, Henry David Thoreau moved into a one-room cabin he had built on the shores of Walden Pond in Concord, Massachusetts. Thoreau wasn't seeking to live in isolation. Heck, he was only a half-mile from both the railroad and the main road into Concord.

Food 130
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Top 5 Reasons Tech Team Augmentation is Necessary for Nonprofits

Nonprofit Tech for Good

By Brian Greenwald , Nonprofit Superfan at Generate_Impact – a human-centered technology services company focused solely on celebrating and serving humanitarian, social impact and sustainability organizations and causes. First of all, what is “Tech Team Augmentation”? Not exactly a term that rolls off the tongue. Simply put, “Tech Team Aug” means establishing a dedicated tech services partner for your nonprofit.

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Broken Crayons: What Happens When Nonprofit Leadership Fails Fundraisers of Color

Bloomerang

We trusted you! We knew when we showed up on day one as the new Chief Development Officer at your impactful nonprofit, leadership would be behind us. After all, y’all said so in the three interviews we had with the staff, Executive Director, and the Board of Directors. The job description clearly stated that nonprofit leadership values all employees and the unique contributions they bring to the organization. .

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How To Cultivate Community Affinity Throughout The Generosity Journey

Speaker: Tim Sarrantonio, Director of Corporate Brand

This session will dive into how to create rich generosity experiences that foster long-lasting relationships. You’ll walk away with actionable insights to redefine how you engage with your supporters—emphasizing trust, engagement, and community over transactional giving models. 🤝 Industry expert Tim Sarrantonio will explore data-backed strategies to engage supporters as active participants in a community that values their contributions and shared ideals.

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Nonprofits fared better in 2020 than first anticipated, survey finds

Candid

Many nonprofit leaders say that increased financial support from funders and the government helped their organizations fare better through 2020 than originally anticipated, a report from the Center for Effective Philanthropy finds. Based on a survey conducted in February of CEP's Grantee Voice panel, the report, Persevering Through Crisis: The State of Nonprofits , found that 66 percent of respondents said the COVID-19 pandemic has had a "moderate" (38 percent) or "significant" (28 percent) n

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Is This the End of Email Open Rate Tracking?

Kivi's Nonprofit Communications Blog

You may have seen the latest batch of announcements from Apple about the privacy changes they are making to their software, including this one: In the Mail app, Mail Privacy Protection stops senders from using invisible pixels to collect information about the user. The new feature helps users prevent senders from knowing when they open an email, and masks their IP address so it can’t be linked to other online activity or used to determine their location.

Activism 129

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Newsletter: Company Giving Dropped 6% in 2020 ; Burger King Uses Cause Marketing to Take Shot at Competitor ; Why Every Nonprofit Should Use Animal Marketing

Selfish Giving

One of the articles I had planned to share with you this week was from Hubspot called Everything You Need to Know About Using Tie Downs in Sales. I hadn't heard of "tie downs" before. The Hubspot writer defined them this way: “Using sales tie downs allows you to check your assumptions around each of these points. They also get your customer engaged and saying 'yes' before the time comes for you to go for the close.

Marketing 130
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[FREE WEBINAR] How Nonprofits Can Leverage Social Media Data & Analytics to Attract New Donors

Nonprofit Tech for Good

Date: Tuesday, August 24, 2021. Time: 1pm EDT / 10am PDT. Presented by: Dana Bakich , Founder of Positive Equation. Cost: Free. Did you scroll through content on Instagram today? Or maybe watch a live video on Facebook? Ever wonder what made you pause on that post, hit like to engage, or donate? The key to building a digital strategy that works is DATA.

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Super Useful Nonprofit Fiscal Year-End Action Strategies

Bloomerang

For many of you, this is your fiscal year-end. That means you need to make sure you don’t lose any of those donors you took such pains to acquire last year. It also means tying up loose ends to assure you don’t leave money on the table. For those of you on a different fiscal year, skip down to “Cleaning up your Prospect Database” and save this checklist for whenever the time is right for you. 8 Fiscal Year-End Donor Retention Action Strategies + Practical Tips.

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How to Win the Game of Facebook Fundraising

Get Fully Funded

Facebook fundraising makes it easy for supporters to show their support of your mission with a quick donation. It is easy to post a link to a crowdfunding platform or to your website’s donation page, but letting supporters give directly through Facebook makes it even easier to capture impulse donors. And they’re scrolling through Facebook every day anyway.

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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.

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Social Media, Blog, and Newsletter Ideas for July 2021

Kivi's Nonprofit Communications Blog

A lot of you operate on smaller staffs during the summer, so if you need a spark of inspiration for next month’s editorial calendar, these writing prompts can help. These ideas come from our Monthly Nonprofit Writing Prompts email newsletter. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts.

Food 126
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Keeping the Finance Person Happy With Major Gifts

NonProfit PRO

In major gifts, there is nothing better than a good finance person to be your partner. If you have a good one, pour on the love. They need affirmation just like you do, and they do not get enough of it. If you have a bad one, try to win them over through education, information and appreciation.

Finance 290
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Newsletter: Influencer Toolkit for Nonprofits ; The Power of Incentives in Cause Marketing ; Pride Month Has a QR Code Obsession

Selfish Giving

We had a great Cause Docs clinic on INFLUENCER MARKETING last week with Lauren Lawson-Zilai , Senior Director of Public Relations & National Spokesperson for Goodwill Industries International. In addition to watching the replay , you should download these two valuable resources: Goodwill's Influencer Toolkit Sample Influencer Letter of Agreement Lauren also recommended these tools: Top-tier, end to end solutions (for robust budgets) include CreatorIQ , Traackr, and Klear.

Marketing 130
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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 478 nonprofit email marketing managers.

Marketing 133
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Nonprofit Remote Work: Is Staying at Home Here to Stay?

Bloomerang

Would working out of the office vs. working help nonprofit organizations in the long term? The pandemic jet-fueled significant shifts in the world’s work-life pattern. Yet had COVID-19 hit twenty years earlier, the effect would have been far more devastating. . It just so happened that relatively new technologies were in place and waiting, prepared to cushion the blow.

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The community approach to problem solving

Candid

Participatory grantmaking [i] is no longer new. And it’s here to stay. . To be clear, participatory grantmaking has never been new. This more just and equitable approach to philanthropy has been practiced for decades and the ethos it is based in—that those closest to the problem are the closest to the solutions—has deep roots in community organizing, deliberative democracy, and even in philanthropy itself. .

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5 Ways Nonprofit Comms Directors Often Need to Lead Their Organizations

Kivi's Nonprofit Communications Blog

“But is this really my responsibility?” That’s the response I sometimes get when I’m encouraging a nonprofit communications director to step up and start an often-hard conversation within their organizations. Of course, it’s usually not their job, technically. But the problem is that when executive directors and other senior staff don’t provide that kind of leadership, there’s a gap.

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4 Tips for Recruiting and Engaging Virtual Volunteers in 2021 and Beyond

NonProfit PRO

The value of virtual volunteers has been escalated for many nonprofits in 2021 due to the COVID-19 pandemic. If your organization is looking for new ways to recruit and engage virtual volunteers, here are four tips that can help create a smooth process for both your organization and volunteers transitioning to a remote setting.

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Newsletter: How to Scale Your Biz Dev Team ; What 25 Companies are Doing for Pride Month ?? ; Everyone Loves Plain Language - Except Nonprofits

Selfish Giving

Join the Cause Docs Tomorrow, June 3rd at 2pm EDT as Lauren Lawson-Zilai , Senior Director of Public Relations & National Spokesperson for Goodwill Industries International, will be answering your questions on how to identify and work with influencers. She'll be sharing her prescriptions on. Tools to help you pinpoint the the right influencer The process of working with influencers from initial outreach to contract negotiations to payment Lessons and learning experiences to be prepared for y

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7 Fundraising Actions Taken by Successful Nonprofits

Nonprofit Tech for Good

By Korrin Bishop , writer at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. As a partner to thousands of nonprofits, Classy spends a lot of time learning about what makes each of them successful. A large part of that is examining what actions define fundraising strategies that bring in more online donations and keep donors engaged each year.

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How to Overcome Meddling Nonprofit Management and Boards

Bloomerang

What is it about the fundraising profession that makes people with no training in fundraising or fundraising copywriting think *they* know best? I doubt these same nonprofit CEOs and/or board members would brazenly walk into an operating room and try their hands at surgery. . It breaks my fundraising heart each time I read about hard-working fundraisers spending hours crafting a donor-centered appeal only to find their CEO had “fixed it” by: . taking the donor out of the story. . replacing all o

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Why great IT support is mission-critical for nonprofits

Candid

If you are a nonprofit organization, IT support is more than just a luxury. It's mission-critical. As the world becomes increasingly technologically advanced, it is not enough to have an up-to-date website and social media presence. Nonprofits need 24/7 IT support to stay on top of their game in this ever-changing environment while maintaining an active donor base and engaging volunteers.

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Are Awareness and Thought Leadership Legit Nonprofit Marketing Goals?

Kivi's Nonprofit Communications Blog

Raising awareness and thought leadership are two of twelve nonprofit marketing goals in our Nonprofit Communications Strategic Planning Card Deck (Amazon). They tend to be very popular goals with executives and board members, because they are exciting (“Everyone will know what we do and think we are leading the way!”) but also because, frankly, they are vague.

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Invisible Walls: Avoiding ‘Othering’ in Your Outreach

NonProfit PRO

One stumbling block we often see from organizations breaking into the digital fundraising space is that their focus can be narrow to the point of becoming “othering.” However, there are some simple adjustments you can make to your branding, messaging and outreach that will help avoid this.

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The 5 C’s of Good Nonprofit Communication

Ann Green

I want to revisit a topic I’ve written about in the past and that’s the 5 C’s of good nonprofit communication. It’s important to keep these 5 C’s in mind when you’re writing a fundraising appeal, thank you letter, update, or any type of donor communication. Is it Clear? What is your intention? What message are you sending to your donors? Are you asking for a donation, thanking them, or sharing an update?

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When and How to Pay Yourself a Nonprofit Salary

Get Fully Funded

As the founder of a new nonprofit, you are probably doing everything yourself and working for free instead of taking a nonprofit salary. . I get it. Everything seems important and you really, really want to get your new organization up and running so you can do the work of changing lives. But, unless you’re independently wealthy or have another source of income, you will need to pay yourself at some point. .

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Beyond Survival: Post-Disruption Nonprofit Digital Strategy

Bloomerang

This is the first post in a 3-part series. Stay tuned for part 2 and part 3. . Faced with existential crises thanks to the pandemic and the social upheaval of the past year, businesses of all stripes (nonprofits included) went into survival mode. Alarmed at how unprepared they were, they sped up their digital transformation. They scrambled to connect with donors in new and fresh ways with an updated nonprofit digital strategy.

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Charitable giving grew 5.1 percent in 2020, ‘Giving USA’ finds

Candid

Total charitable giving grew 5.1 percent on a year-over-year basis in 2020 (3.8 percent, adjusted for inflation), the latest edition of the Giving USA report finds. Produced by the Giving USA Foundation and the Indiana University Lilly Family School of Philanthropy , Giving USA 2021: The Annual Report on Philanthropy for the Year 20 20 (key findings, 5 pages, PDF) estimates that charitable giving totaled $471.44 billion last year, up from a revised $448.66 billion in 2019.

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They Have to Clearly See Your Boundaries to Honor Them

Kivi's Nonprofit Communications Blog

So I was really annoyed with the yard guy. He was not cutting the grass near my hostas, so they were getting really weedy. Then the next week, he clearly tried to cut the grass, but shredded a bunch of hostas with the weed whacker in the process. Again, I was NOT happy. I love my garden. I’m grateful for help with it, but not when stuff gets wrecked, you know.

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6 Things We Learned From Social Giving During a Time of Social Distance

NonProfit PRO

Social giving experiences were some of the most drastically impacted by the COVID-19 pandemic. As we emerge from an extended period of social distancing, it’s important to reexamine how giving experiences and expectations have changed and what lessons we can learn from virtual fundraising.

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Webinar: A Fresh Formula for Capital Campaign Success

Mission Minded

Join us on June 30th for our webinar, “A Fresh Formula for Capital Campaigns: How to Create Powerful Communications and Successful Outreach.”. The post Webinar: A Fresh Formula for Capital Campaign Success appeared first on Mission Minded.

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3 Ways to Use Technology to Boost Donor Engagement

Elevation

The shift to online engagement over the past year and a half has made nonprofits more reliant on technology than ever before. Virtual fundraising comes with its challenges, particularly when it comes to generating and maintaining donor engagement. There are various helpful tools to catalyze an uptick in donor engagement for your future campaigns, and we’ll unpack a few of our favorite strategies in this article.

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The 10 Biggest In-Person Ask Blunders

Bloomerang

For the last three years, I’ve devoted virtually every day to the challenge of training professionals and especially volunteer fundraisers to overcome the fear of asking for gifts for their favorite nonprofits. There are a variety of ways to raise private money including grant writing, special events, telethons, posting on social media, and others. My specialty is addressing the solicitation of major gifts, particularly from individuals.

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Did foundation giving and payout shift in 2020? 

Candid

Every year, Candid conducts the Foundation Giving Forecast Survey, asking large U.S. foundations to share information about their philanthropic giving over the last two years as well as their plans for the year ahead. This year, we were especially interested in learning how foundation giving and payout might have shifted in 2020. . Overall, we found that foundations increased their giving in fiscal year (FY) 2020.

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The 8 Kinds of Burnout #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

We talk a lot about burnout in this NPCOMMLIFE blog series because, unfortunately, it just seems to be a part of being a nonprofit communicator. Learn how to set and enforce boundaries at work so you can get more done while not burning out during this week’s workshop Jump Start Setting New Boundaries. Some signs you may be heading toward a burn out (or are already there): You’re exhausted.

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