Sat.Oct 31, 2020 - Fri.Nov 06, 2020

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Newsletter: 4 Things to Do When a Partnership Sours ; Cole Slaw for a Cause ; Komen Shrinks the Pink ; This Store Stocks Only Purpose-Driven Products

Selfish Giving

Last week I gave you five great costume ideas for Halloween. I also challenged you to share your own costume idea for cause marketers. I got a bunch of suggestions and have declared two winners! The first is Lindsay Ellis , Manager, Corporate Parnerships at Essilor Vision Foundation. This is the perfect costume for a cause marketer! It's a nod to the world famous Arctic Home campaign that Coca Cola launched with the World Wildlife Fund to save the polar bears.

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How To Recruit New Members for Your Association on Social Media

Nonprofit Tech for Good

Written by Findjoo , this is the second post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Post #1: 12 Features Membership Organizations & Associations Should Look for in a CRM. There are dozens of ways to attract new members for your association, however one of the most effective methods is using social media.

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How to Keep Your Website Project On Track: A Checklist for Website Content Creation

Mission Minded

Website content creation and curation is the number one reason for many web project delays. Follow these steps to keep your timeline on track. The post How to Keep Your Website Project On Track: A Checklist for Website Content Creation appeared first on Mission Minded.

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Should You Put Social Media in Your Editorial Calendar?

Kivi's Nonprofit Communications Blog

If you are just getting started with creating and using an editorial calendar at your nonprofit, you might get overwhelmed at the prospect of including EVERYTHING in it. Relax. Here’s some good news. Most nonprofits don’t put every social media post into their editorial calendars. Here’s the approach we recommend instead. Start with putting the bigger chunks of content on your editorial calendar.

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How To Cultivate Community Affinity Throughout The Generosity Journey

Speaker: Tim Sarrantonio, Director of Corporate Brand

This session will dive into how to create rich generosity experiences that foster long-lasting relationships. You’ll walk away with actionable insights to redefine how you engage with your supporters—emphasizing trust, engagement, and community over transactional giving models. 🤝 Industry expert Tim Sarrantonio will explore data-backed strategies to engage supporters as active participants in a community that values their contributions and shared ideals.

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Dr. Russell James’ Top 10 Ways Your Supporters Can Give Wisely Before the Year Ends

iMarketSmart

I’m very thankful that Dr. Russell James has graciously shared 10 smart ways your supporters can give wisely before the end of this year. He recommends you share these concepts right away, as you see fit. 1. Deduct $300 without itemizing. This year only! You can deduct $300 of charitable gifts without itemizing. The $300 limit is one per tax filing unit.

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Setting Goals, Reaching Donors, and Other Crowdfunding Tips

Ann Green

Crowdfunding is a flexible and relatively easy way to tap into supporters’ generosity. Learn the best tactics to see long-term benefits from your campaign. By Lomesh Shah. As a result of COVID-19, it’s now more important than ever to actively engage your supporters and keep them up to date with your nonprofit’s latest happenings. With year-end fundraising campaigns quickly approaching, you want your nonprofit to be at the forefront of your supporters’ minds.

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New in November: Jump Starting Your Creative Brief Process! Plus Editorial Calendars and Trends for 2021

Kivi's Nonprofit Communications Blog

Here’s what’s happening this month at Nonprofit Marketing Guide…. Online Training: November 10 & 12: Everything You Need to Know about Editorial Calendars for 2021 with Kivi Leroux Miller. [Two-Part Webinar Series] We’ll show you how to build an editorial calendar that works for you and your organization. Registration for this series is $199 or FREE with an All-Access Pass.

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5 Tips To Engage Supporters For a Successful Fundraising Campaign

Sweet! by BlueSky

There are common best practices to ensure you host a successful fundraising campaign for many campaign types. Success is dependent on how well you get your supporters to take notice and contribute to your cause. Use the five tips below to ensure your next peer to peer fundraising campaign engages your supporters, creates new supporters and helps you achieve your fundraising goals. 1.

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The 5 Principles of Using Data to Drive Nonprofit Fundraising

Elevation

How much do you know about your nonprofit’s supporters? Chances are, you already have a lot of information about your donors and are sitting on a treasure trove of useful data. If you have a well-organized donor database, you should be able to access a supporter’s contact information, engagement history, and other details with just a few clicks.

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Today’s Talk with Bill Stephan

NonProfit Hub

This week, we sat down with Bill Stephan. Bill is the executive director and chief artistic officer of the Lied Center for Performing Arts, in Lincoln, Nebraska. The Lied Center, located on the University of Nebraska-Lincoln’s downtown campus, has been a staple to the local arts community for the last thirty years. According to Pollstar magazine, it’s ranked as one of the top 100 theatres in the world.

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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.

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Dealing with Election Day 2020 #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

I don’t even know what to say at this point about the state of things so I am just going to go right into some ways you can handle tomorrow professionally and personally. Taking Care of Yourself. Tips, with pictures of baby animals, to help you deal with election anxiety by Vu Le. Election Day anxiety? These 5 activities can help reduce stress while watching returns on Nov. 3 by Cory Stieg.

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How Donor Behavior Has Changed in 2020 and What It Means for Year-End

Lets Talk Nonprofit

One day – or one event – can change everything. Here in the U.S., yesterday – November 3, 2020 – was one of those days. Or, you could say, it was one of those events. The 2020 general election. Whatever side you're on, you likely believe the outcome will change everything. The comment, however, was about the coronavirus. It was one of the recent messages from Mark Phillips at Bluefrog Fundraising in London about how the coronavirus has changed charitable giving.

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How Your Nonprofit Can Survive Double Opt-In (and GDPR)

Elevation

"No Supporter Left Behind": Increase Your Signup Confirmations. Imagine the people who are currently browsing your nonprofit website to learn who you are and what you stand for, and who are finally being convinced that they should support your mission. Think of how much time and effort you’ve put into achieving this.

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5 Ways Organizations can Fight Climate Change to Build a Better Future

Nonprofit Marketing Insights by GlobalOwls

5 Ways Organizations can Fight Climate Change to Build a Better Future. The world has been going through an environmental crisis for decades, but now we are reaching a tipping point. Here’s how organizations can fight climate change. The world has been going through an environmental crisis for decades, but now we are reaching a tipping point. If we don’t stand together against climate change and global warming soon, we might not be able to revert its effects at all.

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Mixed Links for Nonprofit Communicators – November 6, 2020

Kivi's Nonprofit Communications Blog

How is everyone holding up out there? Let’s distract ourselves with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have a few things related to the election (of course), stats on websites and content engagement, social media ad tips and data, and more. It’s time for Mixed Links… Scott Westcott has Your Post-Election PR Primer.

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Moving Your Auctions Online During COVID-19: 3 Simple Tips

Elevation

Earlier this year, the COVID-19 pandemic spread to all corners of the globe, leading to a subsequent economic fallout. While many businesses and groups were impacted, the nonprofit sector was one of those hit hardest.

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Big No-Nos for Working from Home

Nonprofit Marketing Insights by GlobalOwls

Big No-Nos for Working from Home. Are you working form home a lot more often than you’re used to? Chances are that a couple of tips can help you improve your work situation. Check them out. Working from home is still an ongoing trend and a new thing for some people, although it has been here for ages. This can be due to the pandemic outcomes or people realizing that they could have done from home what they did in offices and saved cost.