iMarketSmart

JUNE 26, 2023

It’s harder to think, “One day we’ll deliver value to a donor worth a million-dollar gift.” Delivering value as a goal Charities often don’t get a million-dollar gift because they aren’t trying. But they aren’t trying to deliver that much value. In fact, delivering value to the donor may not even make sense to them.

Values 89

Values Public and Nonprofit Management Altruism and Helping Psychology 89

iMarketSmart

JUNE 26, 2023

It’s harder to think, “One day we’ll deliver value to a donor worth a million-dollar gift.” Delivering value as a goal Charities often don’t get a million-dollar gift because they aren’t trying. But they aren’t trying to deliver that much value. In fact, delivering value to the donor may not even make sense to them.

Values 52

Values Public and Nonprofit Management Altruism and Helping Psychology 52

iMarketSmart

MAY 9, 2022

Over the long term, raising more money means one thing: Delivering more value to donors. It reveals the psychology of giving and wealth. Charitable foundations, funds, and trusts attract huge donations. They provide real value to donors. Instructions reflect the donor’s values, life story, and identity.

Foundations 52

Foundations Psychology Law Nonprofit governance and management 52

iMarketSmart

JULY 31, 2023

When the donor identifies with its characters and values. Property values will go way up. Property values still go up, but it costs me nothing. Property values won’t go up much. Property values won’t change. The SAGE handbook of evolutionary psychology. The SAGE handbook of evolutionary psychology.

Altruism and Helping 52

Altruism and Helping Psychology Law Values 52

iMarketSmart

MARCH 27, 2022

Rebate versus matching: does how we subsidize charitable contributions matter? Subsidizing charitable giving with rebates or matching: Further laboratory evidence. Subsidizing charitable contributions: a natural field experiment comparing matching and rebate subsidies. Psychology & Marketing, 38(2), 328-337.

Organizational Behavior 52

Organizational Behavior Public and Social Policy Charitable Contribution Finance 52

iMarketSmart

JUNE 5, 2023

Gratitude signals their view of The impact of the gift The value of the relationship, and Their willingness to reciprocate. Psychological Bulletin, 127 , 249-266. [4] Journal of Personality and Social Psychology, 98 (6), 946-955. [5] The pledging puzzle: How can revocable promises increase charitable giving? Emmons, R.

Altruism and Helping 52

Altruism and Helping Public and Social Policy Fundraising Fundraising 52

The Agitator

AUGUST 3, 2010

In case you missed it, BusinessWeek just ran a terrific article, The New Abnormal , on the current state of consumer spending and psychology. The explanation seems to be that where consumers perceive real differentiating value, they will still pay for the premium brand, but where they perceive a commodity product, they go for the cheapest.

Psychology 60

Psychology Charitable Contribution Production Values 60