Dr. James explains the power of giving: why leading with a gift always wins
iMarketSmart
MAY 22, 2023
This sharing exchange is always non-transactional. It can come not only from the nonprofit, but also from a supporting community. If he was in insurance or finance, we would think of people who we felt were his peers and someone that he would respect. Because they aren’t profitable, these events can’t be the end goal.
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