2021

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Newsletter: Why You Should Include Pets in Your Nonprofit Marketing; T-Mobile, Burlington Team Up to Pay Off Holiday Layaways ; 2021 Has Not Been a Good Year for Corporate Giving

Selfish Giving

Last week it was the secret formula for storytelling success according to Marvel Comics. This week it's why you should use pets in your nonprofit marketing.????? I'm not sure why, but a publisher recently sent me a new book called Pet Nation: The Inside Story of How Companion Animals are Transforming Our Homes, Culture, and Economy. It's a fascinating read.

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SpaceX’s Inspiration4 Campaign for St. Jude Surpasses $200M Fundraising Goal

NonProfit PRO

Inspiration4 returned from orbit Saturday, raising millions for St. Jude Children’s Research Hospital in the process. Though the campaign goal was met, it will continue raising money through February 2022.

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[FREE WEBINAR] How Nonprofits Can Maximize Virtual Fundraising in 2022

Nonprofit Tech for Good

Date: Tuesday, November 9, 2021. Time: 1pm EST / 10am PST. Presented by: Pledge. Cost: Free. The pandemic accelerated virtual fundraising trends and changed the fundraising landscape forever. For nonprofits to survive – and thrive – in this new normal, it is essential to understand the all-in-one technology platforms available to help your organization develop an effective virtual fundraising strategy.

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TOP Vegan Jokes and Memes that’ll make you LOL

Nonprofit Marketing Insights by GlobalOwls

TOP Vegan Jokes and Memes that’ll make you LOL. Do you love Vegan Humor? Check out these top vegan jokes and memes that’ll make you LOL. Can I tell you a vegan joke? I promise it won’t be cheesy. Sprinkling Veganism like a pro. Dit bericht bekijken op Instagram Een bericht gedeeld door Maria Rojas ???? ?? (@the_vegan_goddess) op 11 Jan 2018 om 4:49 (PST) Vegan : Try this apple.

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8 Tips for Facilitating Nonprofit Hybrid Meetings

Beth Kanter

Give your remote participants a seat at the table. As the pandemic continues, most nonprofit workplaces will become a combination of virtual and on-site work. A recent McKinsey survey suggests that 90% of organizations will adopt some version of the hybrid workplace. The hybrid workplace will have a huge impact on the way we design and facilitate meetings, the primary method of how many organizations get stuff done.

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Before Publishing Your Annual Appeal, Ask Yourself These 5 Questions

Bloomerang

I’ve offered you checklists , FAQs and e-guides with templates for writing donor-centric annual appeals. I stick by them as a place to begin. They offer an outline of all the elements an effective appeal should include. In this blog post, I’m going to talk about how to evaluate those annual appeals before you publish them so you know you’re sending out the best possible ask. .

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3 Ways to Increase Engagement with Gamification

The Volunteer Hub

Finding new ways to engage volunteers is crucial for nonprofits in 2021. Here are 3 ways nonprofits can increase volunteer engagement with gamification. For those who don’t know, gamification is the application of game principles and rewards into non-game contexts. Incorporating gamification within a volunteer program can help an organization retain and engage valuable supporters.

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Automation for Nonprofits: 3 Dangerous Pitfalls to Avoid

Candid

How often do you read about the wonders of automation for nonprofits? Chances are, you’ve seen a little bit about this everywhere. As technology continues advancing , we see more articles discussing how automation takes pressure off of staff members and how organizations need to increase their use of software to optimize their communications with supporters. .

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Just ask!

Fundraising Coach

I've been doing LOTS of trainings in the last few months. And getting a lot of the same types of questions. They generally sound like: "How do I know when a right time to ask so-and-so?". "How do I know if that asking amount is too much?". "This is what happened during the ask. I haven't heard back in weeks. Do you think I offended her?". Perhaps you have asked some of these yourself.

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Still Publishing Donor Names? Ditch the List

Blue Avocado

“We nonprofits often put a great deal of time and effort into our annual reports, especially compared with how briefly most recipients will look at them,” begins the Blue Avocado article, The Secret to a High Impact Annual Report. “Rather than slave and anguish over the parts almost no one will read anyway,” the author […]. The post Still Publishing Donor Names?

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9 Ways To Thank Your Volunteers This Giving Season

The Kindful Blog

As you’ve likely seen, volunteers can have a tremendous impact on the work you’re able to do. . There are “boots-on-the-ground” volunteers who show up in person to help out, vendors who donate supplies or make in-kind donations, those who help you fundraise, and more. No matter how they support your mission, one thing all of these volunteers have in common is that they deserve your gratitude. .

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3 Reasons Why Nonprofits Fail and How To Avoid Them

NonProfit PRO

In the United States, about 1.5 million nonprofits exist. But, then a natural question is how many of them fail? As we know, during the COVID-19 pandemic in 2020, as many as one-third of nonprofits were at risk of closing their doors. So, what are the top reasons nonprofits fail—aside from a situation like the pandemic? And more importantly, if you're a nonprofit leader and founder, how do you avoid it happening?

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10 Instagram Best Practices for Nonprofits

Nonprofit Tech for Good

This is the seventh post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Thank you! Related Webinar: Social Media Best Practices for Nonprofits. With one billion active monthly users, Instagram is a very powerful social network used by nonprofits worldwide.

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Top Content Marketing Trends for 2022 and Beyond

Nonprofit Marketing Insights by GlobalOwls

Top Content Marketing Trends for 2022 and Beyond. Are you looking to get the most out of your Content Marketing efforts? Check out these trends and make use of the new technologies that can help you do just that. Before we get started. Why do you think you need to stay on top of Content Marketing Trends ? Is it to show your manager or CEO that your marketing team is doing cool things?

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Eight Fundamental Concepts for Successful Non-Profit Fundraising Events

The Fundraising Authority

Fundraising events are a staple part of non-profit development programs worldwide. Your goal as a fundraiser is to make sure that you are maximizing your events to raise as much money as possible, without wasting valuable time and resources. As you plan your fundraising events large, small and in-between, there are eight fundamental concepts that you should keep in mind to ensure that you are raising as much as possible: #1: Fundraising events are still fundraising.

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3 Lessons For Fundraisers From “Die Hard”

Bloomerang

This article contains spoilers for the movie “Die Hard.” . Depending on who you ask (me), “Die Hard” is the best Christmas movie of all time. If you haven’t seen it, I suggest that you stop what you’re doing and make that happen ASAP. . Now that I’ve either made you my best friend or alienated you forever with that statement, let’s get into the lessons I believe all fundraisers can take from this movie !

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Get Organized and Increase Your Nonprofit Productivity

Get Fully Funded

Look at your desk right now, and tell me how many sticky notes are on it. How many to-do lists? How many reminder notes to yourself? If you feel like you have too much to do and aren’t getting enough done, you need to increase your nonprofit productivity. The first step may be to change the way you work. That’s right. The definition of insanity is doing the same thing over and over, expecting a different result.

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Why We Are Leaving Facebook Groups

Kivi's Nonprofit Communications Blog

I was going to wait a bit longer before sharing this news, but after yesterday’s Facebook worldwide blowout, I figured I might as well share now. Over the next several weeks, we are transitioning out of our Facebook Groups and into a private-label solution called Circle. We at Nonprofit Marketing Guide have used Facebook Groups practically since they became available.

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Quick tips for nonprofits seeking grants

Candid

One of the most common questions Candid’s team of expert librarians get on our Ask Us page is “how do I get a grant?” To help answer this question, we’ve created a short (two-minute) video with some quick tips for nonprofits seeking grants. In it, you’ll hear three top tips about how to: demonstrate your nonprofit’s credibility, find a funder that’s likely to be interested in the work you do, and tailor your approach to speak to a funder’s interests.

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Fundraising Kick: Don't Grow Weary

Fundraising Coach

This issue of the weekly Fundraising Kick seems to have come at the perfect time for subscribers. So I'm sharing it here as well. Fundraising Kick coaching emails are written for busy nonprofit CEOs and my private coaching clients. The goal is to remind people who have full schedules to keep working on major gifts every week. Since it's written for CEOs, I refer to calling "5 - 10" donors.

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Practical Guide to How Nonprofits Can Create Equity in Organizations and Community

Blue Avocado

In May 2020, when Black Lives Matter protests ignited by the murder of George Floyd erupted across the country, many organizations started becoming more aware of the need to challenge racism and to encourage racial equity in their own spaces. At Race Forward, this increased awareness became evident when inquiries about our racial equity training […].

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Let Your Donors Know How Much You Appreciate Them

Ann Green

Many donors have gone above and beyond to help nonprofit organizations this past year, despite everything that’s been going on. Often in times of crisis, people find ways to help. This means you need to go above and beyond when you thank them. Are you doing that? Most likely, you’re not. I know running your organization is harder now, but you need to ramp up your gratitude practice.

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How the Supply Chain Problem Affects Your Nonprofit

NonProfit PRO

The supply chain issue in the U.S. and abroad is something that affects all of us. However, it has ramifications for your nonprofit beyond what you may think. Sure, if you’re an organization reliant on providing things to people you serve, it could be an incredible challenge.

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Top 5 Reasons Tech Team Augmentation is Necessary for Nonprofits

Nonprofit Tech for Good

By Brian Greenwald , Nonprofit Superfan at Generate_Impact – a human-centered technology services company focused solely on celebrating and serving humanitarian, social impact and sustainability organizations and causes. First of all, what is “Tech Team Augmentation”? Not exactly a term that rolls off the tongue. Simply put, “Tech Team Aug” means establishing a dedicated tech services partner for your nonprofit.

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10 Essential Social Media Tools for Nonprofits

Nonprofit Marketing Insights by GlobalOwls

10 Essential Social Media Tools for Nonprofits. Want to become more effective with your Nonprofit, Social Enterprise or NGO? Check out this line up of great Social Media Marketing Tools for Nonprofits by George. Social media plays a significant role in the online promotion of your nonprofit, charity or NGO. By leveraging effective social media marketing strategies , you can attract thousands of visitors to your website.

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How to Set Sponsorship Levels and Benefits for Your Next Fundraising Event

The Fundraising Authority

For most fundraising events , the majority of your money should be raised through sponsorships. Without a strong focus on sponsors, your event will not reach its true potential. If you are setting an ambitious fundraising goal for your event, it will be far easier to reach that goal if you can raise 50%+ of the revenue from large sponsors than if you are trying to raise 100% through individual ticket sales.

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Why You Should Do A Cost-Benefit Analysis Before Throwing Your Next Nonprofit Fundraising Event

Bloomerang

I confess to having a love/hate relationship with fundraising events. I love them as a major donor cultivation tool, but I hate them for everything else! At its best, a nonprofit fundraising event is fun. These events divert attention from one-to-one fundraising efforts, which can be intimidating. After all, it’s easier to sell tickets than ask for a gift. .

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How to Win the Game of Facebook Fundraising

Get Fully Funded

Facebook fundraising makes it easy for supporters to show their support of your mission with a quick donation. It is easy to post a link to a crowdfunding platform or to your website’s donation page, but letting supporters give directly through Facebook makes it even easier to capture impulse donors. And they’re scrolling through Facebook every day anyway.

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Fundraising Isn’t the Only Thing Nonprofit Communicators Do

Kivi's Nonprofit Communications Blog

Every now and then, a fundraising consultant will write a post essentially saying that all nonprofit communications and marketing should be driven by fundraising goals and staff, with a few limited exceptions, like media relations and general branding. Here’s the latest example of this point of view from Richard Perry and Jeff Schreifels , further amplified here by Jeff Brooks.

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Nonprofits fared better in 2020 than first anticipated, survey finds

Candid

Many nonprofit leaders say that increased financial support from funders and the government helped their organizations fare better through 2020 than originally anticipated, a report from the Center for Effective Philanthropy finds. Based on a survey conducted in February of CEP's Grantee Voice panel, the report, Persevering Through Crisis: The State of Nonprofits , found that 66 percent of respondents said the COVID-19 pandemic has had a "moderate" (38 percent) or "significant" (28 percent) n

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We're not selling t-shirts

Fundraising Coach

Fundraising isn't just about raising money one time. If it were, we could sell t-shirts. Fundraising is about connecting values - the values of donors with the values of your cause. Sure, there are times when we just need the transactional. We need to pay the bills. But when all we do is transactional, we have to keep looking for new people to ask. Our work is transformed when we engage in the deeper, far more rewarding, process of getting to know our donors and finding out what they value.

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How Smart Tech Is Transforming Nonprofits

Allison Fine

Automation and AI can free up staff in fundraising, communications, finance, and service delivery efforts.

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Understanding the 501(c)(3) Public Support Test

Foundation Group

The post Understanding the 501(c)(3) Public Support Test appeared first on Foundation Group®.

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Why Nonprofits Are Leaving Facebook

NonProfit PRO

Did you know 90% of Facebook users live overseas? That's just one reason why nonprofits are increasingly looking for alternatives to Facebook. At some point, I anticipate that there will be increased shifts away from the platform. Here's why.

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[DATA] 11 Must-Know Stats About Nonprofit Websites

Nonprofit Tech for Good

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. At the core of the project is the 2021 Global NGO Technology Survey. If you work at a charitable organization and have not yet taken the survey, then please do!

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Free Stock Photos for your Nonprofit, NGO or Social Enterprise

Nonprofit Marketing Insights by GlobalOwls

Get thousands of free stock photos for your nonprofit, NGO or Social Enterprise. Win the hearts of your audience with breathtaking stock images. Great images say more than one thousand words. We’ve compiled a list of free breathtaking stock photos for nonprofit organizations, NGO’s and Social Enterprises which you can use right away for your website, mailing list, social media or other online and offline activities.

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The 8 Types of Nonprofit Waste (and How to Fix Them)

NonProfit Hub

Nonprofits love to talk about impact. A less popular topic? Waste. Remember that time on Survivor when J’Tia threw all of the tribe’s rice into the fire? Waste is like that. It’s the single greatest enemy to nonprofit impact. Let’s face it: any precious time, energy, money, and other resources that don’t go toward positive world-change isn’t just a missed opportunity—it’s reinforcing false stereotypes that nonprofits are unequipped.