2022

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FedEx Founder Gives $65 Million to Marine Corps Scholarship Foundation

The Chronicle of Philanthropy

By Maria Di Mento. Marine Corps Scholarship Foundation Fred Smith’s gift to the Marine Corps Scholarship Foundation will increase the number of scholarships the charity provides to the children of those who served in the U.S. Marine Corps and the U.S. Navy. Plus, four universities and the Jewish Federation of Palm Beach County landed big gifts.

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3 Ways to Beat Burnout & Become a More Awesome Human

NonProfit Leadership Center

True or false? If you follow your passion, you will never work a day in your life. According to best-selling author and speaker Nataly Kogan , this is a myth. That’s because loving what you do doesn’t beat burnout; it often increases it. Nataly Kogan looked like a ray of sunshine as she stood in a bright yellow jacket on the ballroom stage at the 2022 Nonprofit Leadership Conference.

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Mastercard to Exempt Nonprofits in Good Standing From Recurring Donation Regulations

NonProfit PRO

Mastercard announced the recurring donation regulations that took effect Sept. 22 — and were going to kick in March 21, 2023, for nonprofits — will now be deemed best practices and not required for for-profit or nonprofit merchants, as long as they aren’t cited with excessive chargebacks. .

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Stay Connected With Your Donors by Creating a Communications Calendar

Ann Green

I like to emphasize the importance of keeping in touch with your donors throughout the year. I hope that’s a priority for you, too. Your donors want to hear from you and don’t just want to be blasted with fundraising appeals. The good news is that better donor communication (thank yous and updates) can help you raise more money. Ideally, you should communicate with your donors at least once or twice a month throughout the year.

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How To Cultivate Community Affinity Throughout The Generosity Journey

Speaker: Tim Sarrantonio, Director of Corporate Brand

This session will dive into how to create rich generosity experiences that foster long-lasting relationships. You’ll walk away with actionable insights to redefine how you engage with your supporters—emphasizing trust, engagement, and community over transactional giving models. 🤝 Industry expert Tim Sarrantonio will explore data-backed strategies to engage supporters as active participants in a community that values their contributions and shared ideals.

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Comment on How to Earn an A+ on Your Donor Report Cards by Susan Dyckman

Amy Eisenstein

Great tips, Amy. Thank you. Donors are excellent sources of information on how we’re doing and how we can do better.

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Using Technology to Make Work More Human

Allison Fine

Automation can free us up to focus on the parts of our jobs we find most meaningful.

More Trending

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Dismantling the Land Theft System: A Land Back Vision for Philanthropy

NonProfit Quarterly

This article is the third installment of NPQ’s series on Community-Driven Philanthropy. In this series, movement leaders explore what’s possible if philanthropy adopts a reparative model—one in which it supports the leadership of BIPOC communities, not just by writing grants, but by shifting assets and control over resources to frontline communities.

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Email Marketing Tools every Nonprofit Needs

Nonprofit Marketing Insights by GlobalOwls

Email Marketing Tools every Nonprofit Needs. What do you do with the 99% of your website visitors that leave your website? With Email Marketing, you can capture valuable traffic. Check our these Email Marketing tools and tips by Lilian Sue. After covering content curation tools and fundraising ideas , I thought it was time to provide some tools and tips covering the basics of email marketing for nonprofits , ensuring that your content is shared with a dedicated audience of enthusiastic supporter

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Shining a Light Clairity Click-it: Nonprofit Links + Free Resources

Clairification

As we enter the season of light, and you move into full-steam-ahead year-end fundraising mode, there’s something I want to remind you about your messaging. “Oh, by the way, it’s not about you. The biggest mistake you can make is thinking your organization is the story. People aren’t buying your organization. When someone asks: “What do you do?

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Creating Fundraising Systems for Your Nonprofit

The Fundraising Authority

This is a two part article on how to create fundraising systems for your nonprofit. In Part 1, we will talk about what fundraising systems are and why they are important for development. In Part 2, we will show you how to create systems at your organization. One Seriously Stressed Out Nonprofit. Let me tell you a story. It’s about a nonprofit I once worked with.

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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.

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An Open Letter to Elon Musk: For the Sake of the Public Good, Turn Twitter Into a Nonprofit

The Chronicle of Philanthropy

By Andy Posner. By choosing the nonprofit route, Musk could burnish his legacy, improve societal discourse, and provide a powerful model for other wealthy innovators to follow.

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The State of Nonprofit Fundraising Today — 9 Top Fundraising Methods

Nonprofit Tech for Good

Nonprofit fundraising had been due an upgrade to catapult it into the modern era for a while. When the pandemic hit, that event finally came. Most charities had used the same tried-and-tested methods for decades (namely, galas and sponsored endeavors), but with new health and safety guidelines to contend with, this was no longer possible. Innovation was a “need right now” rather than a “maybe later,” and nonprofits were forced to join the twenty-first century — breeding all kinds of virtual solu

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7 Ways to Drive Revenue Growth by Transforming the Mid-Level Donor Experience

NonProfit PRO

During this time of economic uncertainty, many organizations are renewing their focus on higher-value donors to generate revenue and build relationships that will keep them engaged with their mission. Here are seven strategies to elevate your current mid-level donor experience.

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How to Make Giving Tuesday Less Transactional

Ann Green

What’s the difference between Cyber Monday and Giving Tuesday? Unfortunately, it seems like not a whole lot. According to the Giving Tuesday website, “Giving Tuesday is a global generosity movement unleashing the power of radical generosity.” In theory, that sounds nice, but in reality, it’s a day when nonprofit organizations unleash an onslaught of transactional fundraising appeals by email and social media.

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How to Use Storytelling for Nonprofits to Tug Heartstrings and Raise Funds

Get Fully Funded

Everyone loves a good story, and your skills in storytelling for nonprofits can make the difference between getting big bucks and donation requests that fall flat. The good news is that great stories are all around you. EVERY nonprofit has stories to tell! And you don’t need to be a professional writer to craft them. . Once you understand the basic elements of a good story and a few different ways to tell them, the rest is just practice, practice, practice.

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Pleasant Persistence (it’s boring but effective)

Fundraising Coach

One of the hard truths about fundraising is that: fundraising isn’t always fun. Good fundraising is. tedious, meticulous, regular, pleasant persistence. (Even when you don’t feel like being pleasant.). If you’re not getting the results you want, look at your own activity. For example, if “no one” is getting back to you, are you really attempting to connect with people?

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ESG Needs a Shared Language

Stanford Social Innovation Review

By Mark Horoszowski. ESG investing has been all over the headlines lately, and not in a good way. As discussions about ESG become more and more polarized—while progressive politicians push for aggressive regulations, billionaires like Elon Musk call it a “scam” and nonprofits accuse businesses of greenwashing—leaving consumers increasingly confused.

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What Does Tribal Land Stewardship Look Like?

NonProfit Quarterly

“WE ARE POWERFUL” BY CHIP THOMAS/ JETSONORAMA.NET. Editors’ note: This article is from the fall 2022 issue of the Nonprofit Quarterly , “The Face of Climate Change,” and was first published on May 1, 2022. Click here to download this article as it appears in the magazine, with accompanying artwork. The climate crisis is not only a product of greenhouse gas emissions… but also of an ideological shift that was imposed by colonization and capitalism to justify violation of sacred land-, water-, and

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How to get more followers for your LinkedIn company page [13 simple tips]

Nonprofit Marketing Insights by GlobalOwls

How to get more followers for your LinkedIn company page [13 simple tips]. LinkedIn is evolving into a content platform with lots of opportunities. But how can you get more followers for your LinkedIn company page? Here are 13 simple tips and an explanation of LinkedIn’s algorithm to start growing your LinkedIn following step-by-step. Do you want to get serious about promoting your business or nonprofit on LinkedIn?

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Giving Tuesday 2022: Bloomerang And Kindful Nonprofit Customers Raise $42.4 Million

Bloomerang

We’re excited to share that Bloomerang and Kindful nonprofit customers raised more than $42.4 million on Giving Tuesday 2022. This kicks off another record Giving Tuesday as nonprofits move full swing into the end-of-year giving season. On Giving Tuesday 2022, donors were even more generous than they were in previous years. Better yet, the number of donors increased too.

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How to Collect Compelling Stories to Use in Your Fundraising Work

The Fundraising Authority

Storytelling has become a hot topic in non-profit fundraising. It went from something that you almost never heard about just a few years ago, to the topic of numerous books , websites and conferences today. There’s a reason for this change: storytelling is extremely important to good fundraising. As fundraisers, we need to be carrying on a constant conversation with our donors.

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Bill Gates Says His Giving Approach Won't Change — Even as MacKenzie Scott and Others Shift Philanthropy

The Chronicle of Philanthropy

By Alex Daniels. Guy Tucker, Gates Foundation Bill Gates says that when his foundation eventually shuts down, its greatest contribution will not be the billions of dollars it will have made in grants but the “strategies, innovations, and partnerships” forged by its teams of experts. He says his hands-on approach is working, as he laments inaction on climate change and the way the pandemic upended progress on fighting disease.

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2022 Cause Awareness & Giving Day Calendar for Nonprofits

Nonprofit Tech for Good

Cause awareness and giving days are powerful themes upon which to launch online fundraising and social media awareness campaigns. In addition to the days listed below, see also public holidays by country , Days of the Year , and Wikipedia’s List of Commemorative Months. January. 17: Martin Luther King, Jr. Day of Service — #MLKDay. 28: Data Privacy Day — #DataPrivacyDay.

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How Fintech Is Changing Nonprofit Philanthropy

NonProfit PRO

Nonprofit funding is evolving rapidly, with new players and technologies emerging almost daily. To keep up with the latest trends, let’s take a look at how fintech is shaping the future of nonprofits from small-dollar donors and what steps you can take to adopt these practices at your organization.

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Go Above and Beyond When You Thank Your Donors

Ann Green

Many donors have gone above and beyond to help nonprofit organizations over the last two years. This means you need to go above and beyond when you thank them. Are you doing that? Most likely, you’re not. I know running your organization is hard right now, but you need to prioritize donor appreciation. Thanking your donors is not just something you do after you receive a donation and then do nothing for a while.

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How to Write a Successful Annual Fundraising Plan in 6 Steps

Get Fully Funded

If you are trying to fundraise without an annual fundraising plan, you are trying to bake a pie with a lot of ingredients but no recipe. Can you do it? Maybe. The contestants on The Great British Baking Show manage to get it right with impressive frequency. But… that either requires a good memory or a lot of guesswork. Do you really want to make fundraising so hard?

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Does your nonprofit mission statement drive donations?

Candid

Does a nonprofit’s mission statement influence its fundraising efforts? New research conducted using data from Candid suggests that understanding this relationship can boost your nonprofit’s fundraising success. An effective nonprofit mission statement draws supporters and donors to an organization. It gets them excited about helping to achieve that mission.

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The 10 Most Popular SSIR Articles of 2022

Stanford Social Innovation Review

By SSIR Editors. A common theme among this year’s most popular stories on SSIR.org is the notion of building on or refining existing social innovations. This year’s top article, “ The Relational Work of Systems Change ,” explores how readers can prioritize relationships in collective impact efforts. ( SSIR published the seminal article on collective impact more than a decade ago.

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Puerto Rico: The Critical Role of Information and the Nonprofit Sector in Disaster Living

NonProfit Quarterly

Image Credit: cottonbro on pexels.com. I recently spoke with Carla Minet, a journalist and executive director of the Center for Investigative Journalism in Puerto Rico, about what life is like on the island now and the key role of information in disaster response. Minet points out that Puerto Rico has had five major disasters in the last six years.

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How to Create a Social Media Marketing Strategy in 2023

Nonprofit Marketing Insights by GlobalOwls

How to Create a Social Media Marketing Strategy in 2023. Social media marketing continues to get trickier as there is more competition. Here are the top strategies you can use to stay ahead of the competition. Social media marketing has grown exponentially over the last few years. As there has been a boom in social media users over a short time, trends in marketing and business have also changed.

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How To Handle A Disgruntled Donor

Bloomerang

Have you ever worried about offending a donor? If so, you’re not alone. Most fundraisers I know have done their share of mental gymnastics worrying about this possibility. Maybe you’re afraid you’ll offend them by sending too many emails. Perhaps you’re worried about the response to a photo or language you used in your appeals. The important thing is to be prepared to respond to your donors’ feelings.

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Stop Looking for a Fundraising Magic Bullet

The Fundraising Authority

Do you ever find yourself, your team, or your board of directors saying things like: “If we could just get this one big grant, we’d be set for the year!”. Or, “I think we should hold a huge gala event. If we raise everything we need now, we can focus on programs later.”. Or, “I keep trying to set up a meeting with that big donor. Why won’t he meet with me?

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Nonprofits Consider Leaving Twitter Over Platform's Uncertain Future

The Chronicle of Philanthropy

By Sara Herschander. Some organizations have paused or reduced both advertising and communications over concerns about the changes that have occurred in the weeks since Elon Musk bought Twitter.

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Top 6 Reasons to Focus on Recurring Donations for Nonprofits

Nonprofit Tech for Good

When a donor signs up for a recurring donation online, there are no checks to mail and no monthly reminders needed; much of the expense and hassle on the nonprofit’s side have been eliminated. In light of these advances, it’s time for your nonprofit to consider developing its own online recurring giving program. Discover the benefits of recurring donations. 1) Increased Revenue.

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How to Execute Your Peer-to-Peer Email Communications Plan

NonProfit PRO

So, you’ve created a strategy for your peer-to-peer email communications. You’ve segmented your audience, built compelling content and prepared to design emails that will grab your readers’ attention. Now there’s one thing left to do: Start executing on your plan (and find ways to improve it).