article thumbnail

3 Big Reasons Why An ‘Ask’ Is Mostly About Your Donor’s Hero Story (Not Your Organization’s)

iMarketSmart

These establish motivation from the main character’s original identity. Without this, even a catastrophic threat won’t motivate action. To motivate dramatic action, the problem must be disruptive. Otherwise, it won’t motivate action. The narrative arc. Story moves through a narrative arc. The inciting incident.

article thumbnail

[VIDEO] Creative Ways People Contribute to Community

Bloomerang

By understanding core motivations, intentions, perspectives reflected in this webinar, you will be able to build a stronger case for support, increase the impact you have, and gain strategies for creating and preserving community. We’ve got almost 100% participation and it looks like it’s a tie. So what does it look like?

article thumbnail

[VIDEO] Raising More Money By Asking (And Answering) Better Questions

Bloomerang

Again, integrating your own personal stories can be highly motivating to people. . And I’ll check in with my sister, or my sister-in-law each year and say, “Is it the same group this year, or who do you want us to give to in your honor? Because this is how you understand your donors’ motivation. Next slide.