Sat.Feb 22, 2020 - Fri.Feb 28, 2020

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Newsletter: How a Business Should Pick a Cause Partner ; Why Asking for Donations at the Cash Register Can Backfire ; A Baby Boomer Curator of Natural History is Killing It on TikTok

Selfish Giving

I had an interesting conversation with a corporate client the other day about the best way for her company to pick a nonprofit partner. I have to admit my first response was: "It can be kind of complicated." It's complicated because there are a lot of variables that go into picking a nonprofit partner. As I talked to her, I started drawing circles and writing things on them.

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How to Move Away From Your Generic Communication

Ann Green

Are you guilty of sending all your donors the same appeal and thank you letters? In these letters, you never thank a donor for their past support or acknowledge they’re a monthly donor. If that’s not bad enough, many of these letters use vague and impersonal language and even worse, jargon. You can do better, and frankly, you have to do better. Generic communication isn’t going to help you keep your donors.

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5 Social Media Templates for Nonprofit Fundraising Events

Nonprofit Tech for Good

By Emily Rose Patz , Senior Copywriter at DonorPerfect. Check out these social media post templates for ideas of post themes and content format for your Facebook, Instagram, and Twitter feeds. Just plug your content into the placeholders, and you’re good to go. 1) Introduce your event theme with eye-catching imagery. Your first post should pop the most and inspire your supporters to stop scrolling and take note that you’ve got something big on the horizon. .

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Leadership tensions in fundraising

Fundraising Coach

Leaders are an amazing group. They regularly tackle issues no one else is willing to. And, in the midst of being pulled apart by multiple interest groups, they figure out which priorities to focus on. Leadership is not for the faint of heart! Add to that the tensions created in a fundraising context. In a business, customer service drives your revenue.

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From Curiosity to Competitive Edge: How Mid-Market CEOs Are Using AI to Scale Smarter

Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage

This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.

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The 6 Most Important Steps in Nonprofit Branding

Mission Minded

Great branding takes time—a commodity that you’ve likely got in short supply. Nonprofit leaders are constantly pressed for time, staff. The post The 6 Most Important Steps in Nonprofit Branding appeared first on Mission Minded.

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7 Top Digital Marketing Strategies for the Brave and Bold in 2020

Pam Moore

?. Brands are feeling the weight of competition in a digital world that never shuts off. Old methods are not working like they use to. Even industries that were slow to adopt new digital media are now experimenting with new media formats, digital platforms and technologies to break through the digital noise. How do smart marketers win in 2020? How do they stand out in a sea of digital noise?

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3 Case Studies: How Google Ad Grants Help Nonprofits

Elevation

Hear the stories of what these three nonprofits were able to achieve with the Google Ad Grant , which offers in-kind grants of free advertising for nonprofits. For 501(c)(3) organizations looking for how to boost donations, increase traffic, or recruit new volunteers, Google Ad Grants is a powerful resource. Vaccinate Your Family and Dreamscape were both using the Google Ad Grant before partnering with Elevation, but sought help achieving specific nonprofit marketing goals and navigating some of

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When to not follow up #followupfriday

Concord Leadership

Every Friday, I send a quick email to leaders who want to make a difference around the world reminding them to follow up with people, on projects, or with themselves. Today’s email struck such a chord with readers that I’ve been asked to share it here on the blog. Happy reading! If you want these […]. The post When to not follow up #followupfriday appeared first on The Concord Leadership Group, LLC.

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Why nonprofits should send cold emails

Socailbrite

Editor’s note: Wiza is offering its Pro account for free (with 100 email credits) to any nonprofit. Head over to Wiza.co and let the team know that Socialbrite sent you. Post by Stephen Hakami. Founder & CEO, Wiza. Y ou may have heard about about the tactic of sending cold emails , but you’ve written it off as a marketing strategy for your organization.

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Leadership tensions in fundraising

Fundraising Coach

Leaders are an amazing group. They regularly tackle issues no one else is willing to. And, in the midst of being pulled apart by multiple interest groups, they figure out which priorities to focus on. Leadership is not for the faint of heart! Add to that the tensions created in a fundraising context. In a business, customer service drives your revenue.

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A New Look At Running Grants & Programs: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

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A Glossary of Key Fundraising Terms, Jargon, and Vocabulary You Need to Know

iMarketSmart

Every profession has its fair share of jargon. Fundraising, and nonprofits in general, are no exception. Fundraising terms, acronyms, and jargon are as varied and valid as any other industry. As professionals in this field, we certainly have a wide-ranging glossary of phrases at our disposal. Five years ago I began my career in nonprofit fundraising.

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[Guest Post] The Strategic Advantage

Concord Leadership

This post is from Charles Weathers, the founder of The Weathers Group, a management consulting firm specializing in organization behavior and development. Charles has a wonderful gift to explain complex processes in terms you easily understand! You can learn more about Charles at www.charlescweathers.com. And you can follow him on Twitter @CharlesWeathers The Strategic Advantage […].