Debunking the 10 Biggest Nonprofit Myths
NonProfit PRO
APRIL 28, 2025
Here are some of the most pervasive misconceptions surrounding nonprofits and how they operate, and the truths behind them.
NonProfit PRO
APRIL 28, 2025
Here are some of the most pervasive misconceptions surrounding nonprofits and how they operate, and the truths behind them.
Ann Green
APRIL 28, 2025
Your donor database is an effective tool for boosting engagement at your nonprofitif you optimize and leverage it strategically. Learn more in this guide. By Sarah Tedesco Its no secret that effective donor engagement is vital to your nonprofits success. Individual donations make up a large portion of most nonprofits funding, and those donors generally want to feel connected to and appreciated by the organizations they support.
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Candid
APRIL 30, 2025
Theres a widespread misconception that charity is just for the less fortunatethe poor, the marginalized, etc.even though those of us in the nonprofit sector know we all benefit from the work nonprofits do on a daily basis. Not only do nonprofits provide assistance to those affected by a climate disaster, illness, financial calamity, or other unexpected difficulty, research has shown all segments of society benefit from the sector.
The Killoe Group
APRIL 28, 2025
Peer-to-peer fundraising is a powerful approach for nonprofits. It gets your constituents more involved with supporting your organization. It helps you reach new supporters through your constituents networks. It also helps you build a stronger sense of community and raise more funds. And peer-to-peer fundraising programs are doing well these days. According to the 2024 Top 30 and P2P Benchmarking Survey , 18 of the top 30 peer-to-peer fundraising programs in the U.S. increased revenue in 2024, a
Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage
This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.
NonProfit PRO
APRIL 29, 2025
How one fundraiser handled an outlier gift led to many transformational gifts over the next decade. Here's what you can learn to help your fundraising efforts.
The Chronicle of Philanthropy
APRIL 30, 2025
The organization behind the annual post-Thanksgiving generosity extravaganza wants to help nonprofits and foundations create drives nationwide to help groups raise cash and earn trust. By Drew Lindsay GivingTuesday In northern Michigan, the Copper Shores Community Health Foundation raised more than $1 million last year through a community campaign.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
NonProfit Quarterly
APRIL 29, 2025
Image Credit: Planet Volumes on Unsplash One-time large contributions to nonprofits, no matter the amount, can be perceived as risky because theyre not recurring and might leave a gap once the funds are spent. The likelihood of a financial cliff may prompt some organizations to prioritize a diverse base of backers over one-time contributions. However, a recent Center for Effective Philanthropy (CEP) study, titled Breaking the Mold: The Transformative Effect of MacKenzie Scotts Big Gifts , which
NonProfit PRO
MAY 2, 2025
Strengthen connections with your mission, staff, community, and self! On June 3rd and 4th, DonorPerfect is hosting free fundraising strategy sessions with nonprofit leaders, including Mallory Erickson and Floyd Jones. Join us virtually to lean into your passion, discover powerful tools to inspire lasting donor relationships, and leave feeling energized!
The Chronicle of Philanthropy
APRIL 28, 2025
Peter and Bonnie McCauslands donation will back paid internships, neuroscience research programs, and faculty fellowships. By Maria Di Mento University of South Carolina Peter and Bonnie McCausland unveil the newly-renamed McCausland College of Arts and Sciences at the University of South Carolina. Plus, a law school in Nebraska landed $2 million to enhance holocaust and international justice studies, and several other universities and a medical center in Hawaii received big gifts.
Candid
APRIL 29, 2025
Every day, more and more nonprofits are facing increasing fiscal uncertainty as the U.S. government cuts longstanding programs and grant funding. At Candid, we understand whats at stakeand were taking immediate action to support the nonprofits hit hardest. Our data reveals that at least 30% of U.S. nonprofits receive government grants , and for more than 35,000 of them, those grants make up over half of their total revenue.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Pam Moore
APRIL 30, 2025
Hybrid AI Marketer: How to Build Future-Ready Brand Strategy Synergy between human creativity and AI technology in modern marketing Inspire. Connect. Lead. Lead with purpose. Create with soul. Set the standard. What Is a Hybrid AI Marketerand Why Does It Matter Now More Than Ever? The rules of marketing have changed. AI is accelerating innovation, automation is scaling efficiency, and creativity is still the heartbeat of connection.
NonProfit PRO
MAY 2, 2025
Simply promoting your nonprofit's event isnt always enough to get sign-ups. Here are five areas where A/B testing can help boost event registration.
The Chronicle of Philanthropy
MAY 2, 2025
Expert advice to help you build a monthly giving program that delivers, from setting up the systems and tools youll need to finding potential donors and ensuring they stick around. By Lisa Schohl Getty Images Expert advice to help you build a monthly giving program that delivers, from setting up the systems and tools youll need to finding potential donors and ensuring they stick around.
Non Profitvote
MAY 1, 2025
Its not hard to feel the difference between voting in federal elections vs. local elections. Presidential elections and even midterm Congressional elections definitely have a way of dominating the headlines, the airwaves, yard signs, and American consciousness as a whole. But the national glitz and pop of Washington DC aside, the most direct and immediate impact on your daily life often comes from elections that are much closer to home at the local level.
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Nonprofit Tech for Good
APRIL 26, 2025
Sponsored by Raisely the fundraising platform built for nonprofits who want smarter campaigns, stronger donor relationships, and more impact. Why 2025 Fundraising Benchmarks Matter for Nonprofits Before we dive in, benchmarks are a mirror and a map. They help you see where you stand and chart where you could go. Raiselys 2025 Fundraising Benchmarks Report lands as nonprofits face economic headwinds, competing causes and rising donor expectations.
NonProfit PRO
MAY 2, 2025
Join us for Arreva Answers: Real Fundraising Solutions for Donor Retention, Acquisition, and Engagement a live Q&A where your questions drive the conversation. No slides, no fluff. Just straight answers from experts whove seen it all. Submit your biggest fundraising challenges when you register and get ready for practical, actionable advice you can use right away.
The Chronicle of Philanthropy
APRIL 30, 2025
Elite universities have alienated many Americans, leaving these institutions vulnerable to government attacks. The social change world is next. By Eboo Patel Icon Sportswire via AP Images Elite institutions such as Harvard University face an uphill climb to maintain public support. Elite universities have alienated many Americans, leaving these institutions vulnerable to government attacks.
Bloomerang
APRIL 30, 2025
The nonprofit sector has always been in flux. But lets be honest: todays fundraising landscape isnt just evolvingits splintering. Traditional nonprofit fundraising strategies dont account for the pressure youre under. They werent built for our current reality, where donor expectations change faster than your board approves a new CRM, and attention spans are traded for TikToks.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Nonprofit Tech for Good
APRIL 27, 2025
Early adopter marketing and fundraising professionals are experimenting with generative AI, but as we speed towards achieving artificial general intelligence (AGI), working with predictive and agentic AI are also must-have skills of the future. Join this free 20-minute webinar to become AI-literate in the concepts most immediately to impact your career so you can start the process of upskilling now and thrive in your career for years to come.
NonProfit PRO
MAY 2, 2025
Did you know that auction donors give $529 on average? And that 64% said they were likely to become monthly donors? Our new 2025 State of Nonprofit Auctions Report is packed with more data like this, plus key trends, insights, and tips to help you hold a successful auction. Be one of the first to dive into the research and download now!
The Chronicle of Philanthropy
MAY 1, 2025
Digital donations are dropping in the wake of the president's tariffs. Experts weigh in on whether charities should back off appeals or push ahead with ambitious campaigns. By Ben Gose Getty Images Digital donations are dropping in the wake of the president's tariffs. Experts weigh in on whether charities should back off appeals or push ahead with ambitious campaigns.
Candid
MAY 2, 2025
As federal funding cuts, freezes, and executive actions create uncertainty across the sector, many nonprofits are struggling to find the resources they need to serve their communities. Roughly 30% of U.S. nonprofits report receiving government grants. Some are learning, with no advance notice, that this funding has been revoked or eliminated going forward.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
The Charity CFO
APRIL 29, 2025
Build a Strong Leadership Team with Financial and Operational Accountability Behind every financially sound nonprofit is a leadership team that doesnt just care about the missionbut also owns the outcomes. Its not enough to delegate tasks and hope for the best. If you want financial stability and long-term growth, your leadership team must operate with clear vision, shared responsibility, and total accountability.
NonProfit PRO
MAY 1, 2025
Join us May 21 at 2pm EDT to explore how nonprofits can thrive amid economic uncertainty. Learn how dynamic, scenario-based budgeting and purpose-built technology are transforming financial planning. Discover strategies to strengthen internal controls and pivot quickly in a changing funding landscape. Dont miss this opportunity to future-proof your financial strategy.
The Chronicle of Philanthropy
MAY 1, 2025
Charities are legally permitted to lobby more than their leaders may realize. A law professor tells you how. By Roger Colinvaux Getty Images Charities are legally permitted to lobby more than their leaders may realize. A law professor tells you how.
NonProfit Quarterly
APRIL 28, 2025
Image credit: Zac Wolff on Unsplash Over the past several years, more leaders in the social justice sector have explored aspects of liberatory leadership as a solution to many of the issues we see in our oppressive systems. Amid the chaos of our present political landscape, adopting a liberatory leadership practice becomes even more essential. In the current time of monsters , it is imperative that we adopt principles, policies, and practices that equip us to confront the challenges we face wit
Speaker: Jennifer Hill
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Bloomerang
MAY 2, 2025
In No” Can Be the Beginning, Not the End of the Philanthropic Conversation , I cautioned fundraisers to avoid taking a no personally. Its not a rejection of you. It just means the donor is not quite ready to say yes to your organizations ask for any number of reasons that make perfect sense. Its your job to gently tease out these reasons and keep the conversation going.
NonProfit PRO
MAY 1, 2025
Join us on May 21 at 2 PM EDT to discover how nonprofits can adapt and thrive through economic uncertainty. Learn to leverage dynamic, scenario-based budgeting and innovative technology to strengthen financial resilience. Gain practical strategies to enhance internal controls and stay agile in a shifting funding environment. Dont miss this chance to build a future-ready financial plan.
The Chronicle of Philanthropy
APRIL 28, 2025
New reports detail fundraising woes, but do the crises of the moment represent an opportunity to rebuild the donor base? By Rasheeda Childress Getty Images This year's federal funding cuts are devastating many nonprofits. But it appears the sector was taking hits even before 2025.
NonProfit Quarterly
APRIL 29, 2025
Image Credit: Photo by Francois Le Nguyen on Unsplash The fashion industry, currently worth $2.5 trillion , is one of the drivers of global economies but it comes with a steep cost, especially to our environment. Clothing production contributes to rampant pollution, from microplastics clogging water systems to carbon emissions and toxic chemicals used in textile processing.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
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