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The dog days of summer are here! But I'm thinking of fall and busy planning my fall speaking/travel schedule. Do you live in or near one of these cities? Washington D.C. - September 10 - 13 Chicago, IL - September 14 -15 Boston, Ma [ Inbound 2017 ] - September 25 - 28 Chicago, IL - October 17 - 18 Milwaukee, WI - October 19 New York, NY - October 20 Do you need a an hour of consulting?
Are you sick and tired of spinning your social wheels in the content marketing engine feeling as if you are creating, creating, creating loads and mounds of content yet getting nowhere? ROI is not something you have seen in a long, long time? Have you ever thought that maybe you have lost your mojo? Maybe, just maybe you have been shot down one too many times?
Before social media, nonprofit communicators needed mostly text, and convincing non-communications staff to devote time and energy into writing was (and still is) a challenge. Now, communicators need visuals as much as they need text. With the proliferation of smartphones with good cameras, it’s easier than ever for everyone on staff, regardless of writing talents or interests, to contribute to your nonprofit’s communications channels.
By John Killoran. If your organization is looking for ways to amp up your donor stewardship and build better relationships with supporters, look no further than your nonprofit Customer Relationship Management (CRM). That’s right! Your CRM is full of useful management tools that can aid you in cultivating donors. Unfortunately, many of these features go unnoticed by nonprofits or aren’t used to their full potential.
Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage
This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.
Today on CauseTalk Radio , Megan and I talk to Stephen Garten , CEO of Charity Charge , a socially conscious credit card. Unlike most credit cards which earn you bonus points or miles, a Charity Charge credit card allows cardholders to earn 1% cash back to ANY nonprofit of their choice. On the show, Megan, Stephen and I discuss: Stephen Garten, Charity Charge.
YouTube launched almost 13 years ago on February 14, 2005 and you got to give credit to the early adopter nonprofits active on YouTube in its early years. These early adopters were also embracing Myspace when the vast majority of nonprofits hadn’t yet had their aha moment about social media. Today, approximately 72% of internet traffic is video and one billion hours of that video is watched daily on YouTube.
Thomas Negron and Ruby. Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We’d love to feature YOU in this series! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. Thomas Negron is the Communications Director for Catskill Animal Sanctuary in New York’s Hudson Valley.
Thomas Negron and Ruby. Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We’d love to feature YOU in this series! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. Thomas Negron is the Communications Director for Catskill Animal Sanctuary in New York’s Hudson Valley.
It’s no secret that in the not-too-distant future, organizations in the UK and the European Union could lose access to between 50% and 85% of their donors if they don’t get some form of permission — from those donors — to send communications. The Agitator has written about this here … offered a free download of the DonorVoice white paper on Opt In/Opt Out … held several free webinars and live sessions on the subject … and pointed our readers to research on donor consent here.
If you’re operating in the cause marketing space and you’ve never heard of Smithfield Foods , you’re missing out. This is a company that exemplifies what it means to leverage the power of doing good while building its national and regional brands. Check it out: Here’s a story that will inspire you to think bigger about your organization’s cause marketing efforts and goals. * * * Smithfield Foods is to the packaged meats and pork industry as Nike is to the athletic wear industry.
You work for a non profit. And that means spending minimal amounts of money and pinching every dollar to get by, right? That’s the way many nonprofits think, but it’s not necessarily true. The secret is this: you shouldn’t feel bad about spending money. Well, unless you’re buying yachts and sports cars with money that should go toward your mission, but that shouldn’t have to be said.
Venkman’s. Atlanta, GA. Let’s wrap up this week with some Mixed Links… If you are Not Sure What to Post on Social Media, here are 10 Content Ideas That Work. Did you ever think You’d Be a Better Communicator If You Weren’t So Afraid of Embarrassing Yourself ? The Nonprofit Tech Carnival for this month has been published. The theme was Nonprofit Staffing.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Within hours of the sickening and sordid rampage in Charlottesville last Saturday my Facebook account, emails and podcasts were filled with links to crowdfunding appeals for those injured. Tom and I don’t do much on crowdfunding so I thought I’d share some notes from observing how it was employed following this tragic and horrific event. First, some background There are lots of crowdfunding sites where donors can give to meet specific needs or projects.
Learn why content offers work, what things to keep in mind as you create content, and some content ideas that donors will love! Learn more about MarketSmart at [link]. The post Content Offers Donors Love – Episode 6 appeared first on MarketSmart, LLC |.
Amy Eisenstein is an ACFRE certified development professional and fundraising consultant. She’s worked with nonprofits of all sizes for the last 15 years. Her specialty? Major gifts. When dealing with major gifts, it’s important to remember these four steps: 1. Have a private face-to-face meeting. This is a must. You cannot discuss a major gift in a group setting.
Do your fundraising and communications staffs work together well? It can be a challenge to get everyone on the same page. Especially if neither department has a clear understanding of what the other one is trying to do. It’s a problem we hear a lot, so that’s we’ve developed a BRAND NEW WEBINAR with the help of Mark Rovner who has worked with organizations such as the World Wildlife Fund, the Monterey Bay Aquarium, Southern Poverty Law Center, and the Christopher Reeve Paralys
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Effective fundraising appeals require the convergence of right audience/prospect, strong and clear offer, and compelling creative. You’ve probably heard the ’40/40/20′ direct marketing adage that attributes the contribution each of these elements makes thusly: 40% of success due to right mailing list (proper targeting). 40% due to offer (you are asking your prospect to do something, after all). 20% due to creative (copywriters and designers don’t like to hear this!).
I love my employees. Seriously! They are amazing people. But don’t take my word for it. Judge for yourself! Zach Shefska (the guy who runs my Fundraising Report Card invention) is really smart. Recently, he was interviewed by Rob Harter at the Nonprofit Leadership Podcast. I hope you’ll check it out. Just don’t try to hire him away from me!
Tired of spinning your social content marketing wheels trying to keep up with every Tom, Dick, Harry, and Sally in creating content that inspires, engages, empowers, ignites, educates, entertains, motivates, persuades and helps your audience? Stop the madness! I know it's tough. There is an enormous amount of pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales.
As one of my avocations, I publish a magazine in a small market with about 160,000 residents. It’s too fancy a publication for too small an audience in a world that’s going digital, so I lose some money. But I’d probably lose as much if I were addicted to golf or bought a boat, so it works out. I am determined, however, that this magazine be as outstanding as possible, so I listen very carefully to the feedback I get.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
1. Abraham Lincoln famously said, “When I do good, I feel good; when I do bad, I feel bad; and that’s my religion.”. 2. Booker T. Washington said, “If you want to lift yourself up, lift up someone else” and also said, “Those who are happiest are those who do the most for others.”. 3. Winston Churchill said, “We make a living by what we get. We make a life by what we give.”. 4.
Sandwiched between the revulsion that is Charlottesville on Saturday and the immoral ravings of Donald Trump on Monday and Tuesday was a little-noted revelation that should concern every nonprofit concerned with free speech and the right to protect their donors and volunteers from public exposure. On Monday the web hosting company DreamHost, revealed its ongoing legal battle with the U.S.
Sandwiched between the revulsion that is Charlottesville on Saturday and the immoral ravings of Donald Trump on Monday and Tuesday was a little noted revelation that should concern every nonprofit concerned with free speech and the right to protect their donors and volunteers from public exposure. On Monday the web hosting company DreamHost, revealed its ongoing legal battle with the U.S.
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