Nonprofit Tech for Good

JANUARY 4, 2025

AI is reshaping the nonprofit landscape, presenting opportunities and challenges. Together, they offer a comprehensive view of how nonprofits can harness AI for nonprofit marketing and fundraising while addressing concerns like equity, privacy, and trust.

Ethics 105

Ethics Marketing Marketing Fundraising 105

NonProfit Leadership Alliance

DECEMBER 4, 2024

While artificial intelligence (AI) is becoming more prevalent across society, its use growing especially quickly in the nonprofit sector. If your nonprofit hasn’t yet incorporated AI into its work, there is no time like the present to get started! In this guide, we’ll discuss three tips for doing just that.

Healthcare 130

Healthcare Fundraising Fundraising Nonprofit Leadership 130

Nonprofit Tech for Good

FEBRUARY 23, 2025

By Rob Leighton , Executive Director at iMission a full-service digital-first marketing agency working exclusively with nonprofits and social sector organizations. Successful nonprofit fundraisers have always understood the power of personalization in effective communications.

Fundraising 119

Fundraising Fundraising Public and Nonprofit Management Non-Profits 119

Ann Green

MAY 19, 2025

Whether youre setting up your website or improving an existing one, explore best practices for promoting your nonprofit online effectively in this guide. By Carl Diesing Your website is an essential tool in your online marketing kit. Or, a nonprofit aquarium might have a page highlighting its standout exhibits and animals.

Nonprofits 189

Nonprofits Food Homelessness Retention 189

NonProfit PRO

JULY 10, 2025

hide(); }});--> Leadership Management July 10, 2025 Fundraising Salaries Stabilize as Median Pay Outpaces Inflation, AFP Report Finds Credit: Getty Images by Nora Carol Photography By Amanda L. fundraising professionals — especially those in the middle of the pay scale — are seeing encouraging signs of financial progress.

Retail 162

Retail Nonprofit governance and management Public and Nonprofit Management Fundraising 162

Bloomerang

DECEMBER 12, 2024

Email marketing for nonprofits is a powerful tool that can do much more for your brand than just raising awareness. Investing in strategic email marketing can amplify your fundraising return on investment (ROI), engage supporters personally, and rally even more people to champion your mission.

Marketing 93

Marketing Marketing Retention Nonprofits 93

Nonprofit Marketing Guide

APRIL 16, 2025

Why Identifying Your Nonprofit Target Audience Matters Too many nonprofits fall into the trap of broadcasting messages to bystanders instead of strategically engaging the right people. Each nonprofit attracts a mix of these mindsets, but the key is to focus each message on one primary mindset to avoid muddled communication.

Leadership 189

Leadership Nonprofits Values Culture 189

Nonprofit Tech for Good

NOVEMBER 7, 2024

The 2024 Certificate in Digital Marketing & Fundraising program covers the fundamentals of website and email marketing, online fundraising, and social media for nonprofits.

Marketing 98

Marketing Marketing Fundraising Fundraising 98

Nonprofit Tech for Good

JUNE 4, 2025

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the email marketing statistics listed below can guide your nonprofit in launching and maintaining an email marketing strategy that engages supporters and inspires donors.

Marketing 98

Marketing Marketing Nonprofits Fundraising 98

Ann Green

FEBRUARY 11, 2025

Diverse revenue streams provide a sustainable financial foundation for nonprofits. Explore revenue streams your nonprofit should pursue in this guide. This is a great way for nonprofits of all sizes to bring in a steady stream of revenue. Evaluate your mobile fundraising logistics. The good news?

Nonprofits 166

Nonprofits Environmental Charitable Contribution Volunteerism 166

Nonprofit Tech for Good

OCTOBER 17, 2024

AI is not going to replace digital marketers and fundraisers, but when used effectively, AI can help you become a more efficient and successful digital marketer and fundraiser.

Marketing 97

Marketing Marketing Fundraising Fundraising 97

NonProfit Leadership Alliance

MARCH 22, 2023

Written by: Doug Scott Reading Time: 5 minutes Nonprofit video stories have the power to evoke an emotional response in prospective donors and compel them to act on behalf of your cause. In fact, studies have shown that 57% of people who watch fundraising videos go on to make a donation. Adopt a multichannel marketing strategy.

Fundraising 306

Fundraising Fundraising Nonprofits Universities 306

Nonprofit Marketing Guide

APRIL 25, 2024

Nonprofit email marketing is still a great way for nonprofits to reach the right people with the right message at the right time. It’s a great tool especially when you connect your email engagement work to your nonprofit’s big mission goals. But nonprofit email marketing can be complicated!

Marketing 263

Marketing Marketing Nonprofits Health 263

Nonprofit Tech for Good

JUNE 14, 2025

By Carly Berna , Fundraiser in Residence at Virtuous , the responsive fundraising platform with a CRM at the foundation, built to connect personally with donors and grow giving. Nonprofit fundraising serves as the lifeblood of organizations dedicated to creating positive change.

Nonprofit Administration and Development 104

Nonprofit Administration and Development Fundraising Fundraising Retention 104

Candid

JANUARY 23, 2025

Nonprofits thrive or fail based largely on the success of their fundraising efforts, but fundraising alone cannot ensure sustainability. Research shows the impact of prioritizing grassroots engagement and localized impact on nonprofit sustainability. Share stories of impact from donors, volunteers, and beneficiaries.

Fundraising 102

Fundraising Fundraising Homelessness Retention 102

Selfish Giving

JULY 2, 2025

In a recent article titled ​ "Lead Generation 101: How to Increase Conversion Rates on Your B2B Website ​ ," Andy explains that the goal of a service page, whether for a B2B firm or a nonprofit, is to generate leads by building trust, offering proof, and making the next step obvious. Thinking of sending a fundraising letter from two people?

Fundraising 130

Fundraising Fundraising Food Foundations 130

NonProfit PRO

JUNE 11, 2025

More than 500 local nonprofits will be selected to receive grants up to $10,000. “At Sprouts, our purpose is to help people live and eat better, and we’re proud to support the incredible work of local nonprofits who are doing just that,” said Jack Sinclair, chief executive officer of Sprouts Farmers Market.

Health 165

Health Foundations Retail Nonprofit governance and management 165

Nonprofit Marketing Guide

JUNE 11, 2024

Are you looking for a basic template or pattern to follow when creating a nonprofit marketing strategy? Let’s tackle this using cards from the Nonprofit Communications Strategic Planning Card Deck. The post A Basic Nonprofit Marketing Strategy, Outlined appeared first on Nonprofit Marketing Guide (NPMG).

Marketing 230

Marketing Marketing Nonprofits Communication 230

NonProfit PRO

JUNE 23, 2025

hide(); }});--> Nonprofit Finance Fund (NFF) has released the results of a survey of the nonprofits that drive social and economic well-being in neighborhoods across the country. The survey reveals worrying financial trends, and many nonprofit leaders voiced acute concerns. Continue to your page in 15 seconds or skip this ad.

Nonprofit governance and management 147

Nonprofit governance and management Retail Public and Nonprofit Management Public and Social Policy 147

NonProfit PRO

JUNE 13, 2025

hide(); }});--> A new report, Reinventing the Cycle: Adapting Relationship Fundraising for Donors Who Use DAFs, by the DAF Research Collaborative uncovers best practices for donor advised fund (DAF) fundraising as DAFs are growing in popularity among donors. Continue to your page in 15 seconds or skip this ad. rail-container).hide();

Retail 147

Retail Nonprofit Administration and Development Nonprofit governance and management Philanthropic Studies 147

NonProfit PRO

JULY 8, 2025

This report follows up on our December 2024 Nonprofit Employment Report which provided an overview of national-level data on nonprofit employment and wages between 2017 and 2022 from the U.S. Continue to your page in 15 seconds or skip this ad. addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic", rail-container).hide();

Nonprofit governance and management 130

Nonprofit governance and management Retail Social Enterprise Social Enterprise 130

Ann Green

JUNE 30, 2025

The midpoint of the year is a good time to see if you’re meeting your fundraising and communications goals. Your fundraising revenue may be down. Yes, we’re in an uncertain economy, but that doesn’t mean you should stop fundraising. Never stop fundraising! Many nonprofits raise the most money from individual giving.

Retention 161

Retention Communication Nonprofits Fundraising 161

Nonprofit Tech for Good

MAY 7, 2025

The 2025 Certificate in Digital Marketing & Fundraising program covers the fundamentals of website and email marketing, online fundraising, and social media for nonprofits. There are no refunds. To earn and claim your certificate: View all three webinars (6 hours of training).

Marketing 82

Marketing Marketing Fundraising Fundraising 82

Candid

OCTOBER 16, 2024

Despite the importance of raising money well, the majority of small to midsize nonprofits use suboptimal strategies—methods that are expensive, time-consuming, and yield only minimal returns on a lot of hard work. These are the kinds of revenue strategies that keep nonprofits just surviving instead of scaling. Fundraising mistake #2.

Fundraising 98

Fundraising Fundraising Governance Nonprofits 98

Nonprofit Tech for Good

DECEMBER 19, 2024

The top 10 posts on Nonprofit Tech for Good in 2024 reflect the trends that nonprofits were most interested in this past year. Happy holidays and cheers to 2025 Upcoming Certificate Programs In 2025, Nonprofit Tech for Good will offer three low-cost certificate programs for nonprofit professionals.

Nonprofits 125

Nonprofits Marketing Marketing Fundraising 125

Nonprofit Tech for Good

DECEMBER 27, 2024

By Heather Mansfield , founder and editor-in-chief of Nonprofit Tech for Good According to the Nonprofit Tech for Good Report , 27% of nonprofits worldwide have experienced a cyberattack (email phishing, website hacking, ransomware, social media attack, etc.). Cybersecurity at your nonprofit must be a priority in 2024.

Nonprofits 129

Nonprofits Management Marketing Marketing 129

Ann Green

NOVEMBER 26, 2024

Effective financial management is critical for your nonprofit to grow and thrive long-term. By Jon Osterburg If you work for a new nonprofit, your team’s primary goal is probably to get your operations off the ground and start furthering your mission. Explore four considerations for achieving financial sustainability. Methodology.

Nonprofit governance and management 148

Nonprofit governance and management Finance Nonprofit Finance Nonprofits 148

Nonprofit Tech for Good

JUNE 9, 2025

The 2025 Certificate in Artificial Intelligence (AI) for Marketing & Fundraising program provides an honest, practical approach to using AI for nonprofit marketing and fundraising—and illuminates why AI literacy is a must-have skill for 2025 and onward.

Marketing 98

Marketing Marketing Fundraising Fundraising 98

Nonprofit Marketing Guide

MARCH 28, 2024

Nonprofit marketing and communications is all we do here at Nonprofit Marketing Guide. We focus on the needs of nonprofit marketing and communications professionals and offer community, training, coaching, and mentoring. This is your nonprofit marketing professional development home online— that’s it.

Communication 242

Communication Marketing Marketing Nonprofits 242

NonProfit PRO

JULY 3, 2025

to support the growth of SGP portfolio company MissionWired (“Company”), a provider of technology-enabled marketing and fundraising solutions for non-profit organizations and political campaigns and committees. Continue to your page in 15 seconds or skip this ad. addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic",

Retail 130

Retail Nonprofit governance and management Public and Nonprofit Management Fundraising 130

NonProfit PRO

JUNE 19, 2025

hide(); }});--> DonorDock, an all-in-one fundraising, CRM, and stewardship platform built for small and growing nonprofits, announced the launch of Otto, an AI-enabled assistant designed to help overwhelmed fundraising teams focus on what matters most—and get it done. Continue to your page in 15 seconds or skip this ad.

Retail 130

Retail Nonprofit governance and management Public and Nonprofit Management Fundraising 130

Nonprofit Marketing Guide

MAY 8, 2024

Working in nonprofit marketing and communication teaches us many things, but perhaps most importantly, that we’re all in this together. We strive to advance our missions with limited budgets and manpower, juggling multiple priorities and often battling misconceptions about the value of good marketing.

Marketing 223

Marketing Marketing Nonprofits Energy 223

Nonprofit Tech for Good

JUNE 21, 2025

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , these 50+ fundraising statistics can guide your nonprofit in creating and maintaining a successful online fundraising strategy.

Fundraising 81

Fundraising Fundraising Nonprofits Marketing 81

NonProfit Leadership Alliance

JUNE 18, 2025

Nonprofit organizations depend on email as a key communication tool for engaging supporters, sharing impact stories, and driving donations. Yet many nonprofit emails remain unopened or ignored, limiting their reach and effectiveness. Nonprofit emails are just one voice in a noisy digital environment.

Participation and motivation 130

Participation and motivation Nonprofit Leadership Nonprofits Leadership 130

NonProfit PRO

MARCH 7, 2024

When connecting with your audience, remember millennials and Gen Zers make up most of the population. Gamifying outreach can engage them.

Marketing 246

Marketing Marketing Fundraising Fundraising 246

Nonprofit Tech for Good

OCTOBER 27, 2024

Small and medium-sized nonprofits could apply for the verified badge, but the vast majority of applications were declined. It’s been a frustrating experience for many nonprofits since verified pages and accounts get more organic reach in the feed. Fees start at $14.99 As far as the benefits of the $14.99 a month blue check?

Nonprofits 115

Nonprofits Marketing Marketing Fundraising 115

NonProfit PRO

JULY 2, 2025

hide(); }});--> Neon One introduced Neon Launch, a new addition to the companys nonprofit operating platform. hide(); }});--> Neon One introduced Neon Launch, a new addition to the companys nonprofit operating platform. hide(); }});--> Neon One introduced Neon Launch, a new addition to the companys nonprofit operating platform.

Retail 130

Retail Nonprofit governance and management Public and Nonprofit Management Public and Social Policy 130