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5 Best Practices for Nonprofit Employee Onboarding

Ann Green

Your nonprofit needs a skilled, dedicated team to advance its mission. By Debbie Willis Every new employee brings passion, talent, and a fresh perspective to your nonprofit. Your nonprofits new hires and long-time employees are all dedicated to making the world a better place, but they need an environment that allows them to flourish.

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Measuring Your Nonprofit Marketing Success

Nonprofit Marketing Guide

Are you ready to get serious about measuring your nonprofit marketing success? One of the reasons that measuring nonprofit marketing communications work is so hard is that we have a lot of different marketing and communications objectives to consider. Measurement Frameworks for Communications and Marketing.

Marketing 280
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Email Marketing Benchmarks for Nonprofits

Nonprofit Marketing Guide

Email marketing platform GetResponse has released some email marketing benchmarks data you might be interested in. They only looked at active senders with at least 1,000 contacts. For nonprofits specifically, they have: Open Rate: 30.85%. To get this data, GetResponse analyzed 5.5 Click-Through Rate: 2.13%.

Marketing 282
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The Ultimate Guide to Defining Your Nonprofit Target Audience

Nonprofit Marketing Guide

Why Identifying Your Nonprofit Target Audience Matters Too many nonprofits fall into the trap of broadcasting messages to bystanders instead of strategically engaging the right people. Each nonprofit attracts a mix of these mindsets, but the key is to focus each message on one primary mindset to avoid muddled communication.

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Andre Curry Joins Nonprofit Leadership Center Board of Directors

NonProfit Leadership Center

The Nonprofit Leadership Center is pleased to welcome Andre Curry to our board of directors. He currently serves as senior field marketing manager for the West Florida region at Florida Blue, where he and his team create meaningful community experiences through outreach and engagement.

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AI Can’t Do It All: Why Your Nonprofit Communications Still Need You

Nonprofit Marketing Guide

Let’s get one thing straight: we’re big fans of AI in nonprofit communications. We’ve hosted webinars, built training resources, and actively encourage nonprofit communicators to use AI to speed up content creation, brainstorm ideas, and reduce the mental load. But it can only take you so far. You’ll get love, not truth.

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5 Reasons Many Nonprofits Fail to Reach Their Highest Potential

NonProfit PRO

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