Candid

JANUARY 23, 2025

A report by Independent Sector highlighted that nonprofits emphasizing community engagement achieved greater financial stability and volunteer retention, proving the power of connection. Over my last eight years working in marketing in the nonprofit sector, its become clear to me community isnt just about stewarding your donors.

Fundraising 102

Fundraising Fundraising Homelessness Retention 102

Ann Green

APRIL 28, 2025

Organizational connections: Compiles donors giving history and involvement in other activities at your nonprofit to help you choose the right next steps for engaging them. Sarah is responsible for managing the production and customer support department, which focuses on client contract fulfillment, retention, and satisfaction.

Management 175

Management Ethics Education Education 175

Clairification

JANUARY 8, 2024

Yet too few organizations make the effort to operationalize this construct into their fundraising and marketing planning. Donor retention guru Professor Adrian Sargeant has spent 20+ years researching the relationship between trust, philanthropy and continued donor commitment. You should. Ignore this at your peril. Too transactional.

Activism 115

Activism Retention Construction Philanthropy 115

Affnetz

SEPTEMBER 2, 2023

Exploring Donor Management Software: A Go-To Guide for Small Nonprofits / By Mike Crum The best software for fundraising activities include a range of impressive features that help with the different stages of a fundraising cycle. This major pitfall can be avoided by investing in the best software for fundraising activities.

Activism 130

Activism Fundraising Fundraising Management 130

NonProfit Quarterly

NOVEMBER 20, 2024

We spent a year working with a US workforce board to launch its own regional hourly labor market as an alternative to Silicon Valley’s apps. Market pressures to drive down labor costs led to reports of pay cuts from gig workers on many platforms, including Shipt , Lyft, Uber , DoorDash, Instacart , Amazon Flex , and TaskRabbit.

Nonprofit governance and management 116

Nonprofit governance and management Public and Nonprofit Management Governance Recruitment 116

NonProfit PRO

JULY 3, 2025

When a nonprofit has a unique brand identity, it has better brand awareness, a proud and motivated workforce, active board members and engaged donors. Continue to your page in 15 seconds or skip this ad. window.dfp_npp_interstitial = googletag.defineSlot("/124057991/npp_interstitial", [[640,480]], "napco-ad-npp_interstitial").addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic",

Nonprofit governance and management 147

Nonprofit governance and management Retail Public and Nonprofit Management Leadership 147

Marketing for the Modern Nonprofit

APRIL 28, 2025

As any nonprofit professional knows, implementing a thorough marketing strategy takes work. By automating entire marketing journeys, you can save time while ensuring your messages reach the right audiences at the right times. For instance, say youre creating a marketing campaign aimed at turning recurring volunteers into donors.

Marketing 59

Marketing Marketing Retention Recruitment 59

NonProfit PRO

JULY 3, 2025

to support the growth of SGP portfolio company MissionWired (“Company”), a provider of technology-enabled marketing and fundraising solutions for non-profit organizations and political campaigns and committees. Continue to your page in 15 seconds or skip this ad. addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic",

Retail 130

Retail Nonprofit governance and management Public and Nonprofit Management Fundraising 130

Nonprofit Tech for Good

JUNE 27, 2025

Manager of Brand Marketing at Bloomerang – the unified giving platform for nonprofits designed to deliver deeper insights for more targeted outreach, stronger relationships, and greater impact. 2) Meet Volunteers Where They Are Marketing volunteer opportunities aren’t just about what’s said or the story that’s told.

Marketing 52

Marketing Marketing Recruitment Participation and motivation 52

NonProfit Leadership Alliance

APRIL 18, 2025

Assign a team member to oversee social media activity, moderate comments, and ensure that your digital presence aligns with your values. Research from Nonprofit Quarterly shows nonprofits that respond to feedback promptly see a 20% increase in donor retention. A single misstep online can have lasting consequences.

Public and Social Policy 130

Public and Social Policy Ethics Public and Nonprofit Management Nonprofit Leadership 130

Nonprofit Marketing Guide

DECEMBER 6, 2018

In previous posts, I’ve shared with you the twelve most common nonprofit marketing and communications goals and the twelve most common nonprofit marketing and communications strategies. increase newsletter subscriptions by 20% this year) Expressions of loyalty, including retention or renewal (e.g.,

Communication 210

Communication Retention Nonprofits Advertising 210

NonProfit Leadership Center

JUNE 17, 2024

This should be both an internal and external component of your content marketing strategy. Retention Strategies for Nonprofit Organizations Creating a Positive Work Culture One of the most critical components to retaining your top talent is creating and fostering a supportive and inclusive workplace culture.

Retention 215

Retention Culture Nonprofit Leadership Leadership 215

Nonprofit Marketing Insights by GlobalOwls

MAY 6, 2023

Online Marketing Tools for Nonprofits Should Use in 2023 Work smarter and grow your nonprofit with these digital marketing tools. The following digital marketing tools will help you to work smarter and grow at a faster pace. Create better marketing copy faster than ever before with StoryLab.ai’s Marketing Copy Generators.

Marketing 145

Marketing Marketing Non-Profits Nonprofits 145

NonProfit Leadership Alliance

JUNE 5, 2024

Encouraging empathy, active listening, and open-mindedness can help employees appreciate diverse perspectives and experiences. Leaders should lead by example by actively engaging with employees of all generations, soliciting feedback, and fostering an inclusive and supportive work environment.

Public and Nonprofit Management 246

Public and Nonprofit Management Collaborations Culture Leadership 246

Bloomerang

FEBRUARY 25, 2025

Actively engage with followers by answering their questions, tagging them in photos and videos, and commenting on and resharing posts they make about your organization. Grow your donor network with built-in email marketing tools, templates, and scheduled email sends. Cultivating Donor Retention to Grow Your Giving Garden.

Nonprofit Organizations 103

Nonprofit Organizations Nonprofit Organizations Participation and motivation Public and Nonprofit Management 103

NonProfit Hub

NOVEMBER 26, 2020

Your nonprofit’s donor retention rate is the percentage of donors who give from year to year, or over any other specific time period. With concrete retention strategies, you can make the most of increases in new donors. Here are the essentials to keep in mind when building or updating your nonprofit’s donor retention strategy.

Retention 85

Retention Associations Advertising Activism 85

The NonProfit Times

JANUARY 9, 2025

Your nonprofits brand isnt just about marketing; its about showing potential hires what makes your organization special. Encourage team-building activities that foster understanding and collaboration. Leveraging Technology For Recruitment and Retention Technology can simplify hiring and keep teams connected.

Public and Nonprofit Management 98

Public and Nonprofit Management Culture Recruitment Insurance 98

The Volunteer Hub

MARCH 7, 2022

With the value of a volunteer hour approaching $29 in 2022, now is the time to focus on retention and better utilize your existing volunteer contacts. But exactly what does it take to retain volunteers and keep them active? This is a valuable means of evaluating the tasks that should be assigned to maximize retention.

Retention 92

Retention Recruitment Public and Nonprofit Management Activism 92

Bloomerang

MARCH 14, 2025

Effective internal communication and trust are the foundation of donor retention success. And when everyone moves in the same direction, donor trust grows, retention improves, and revenue increases. This means: Encouraging open conversations about fundraising goals, donor relationships, and retention strategies.

Finance 79

Finance Fundraising Fundraising Collaborations 79

Nonprofit Marketing Guide

FEBRUARY 7, 2023

But we suspect that a much larger percentage are open to opportunities even if they are not actively looking. In my September 2021 post The Great Resignation: Why Your Nonprofit Employees Are Quitting and How to Stop It, I found that the highest quit rate is among those that are “not engaged” and “actively disengaged” workers.

Communication 220

Communication Nonprofits Retention Activism 220

Nonprofit Tech for Good

APRIL 2, 2020

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. They also have a responsibility to their donors to spend their resources wisely – especially when it comes to things like marketing and communications that often get put on the back burner.

Marketing 131

Marketing Marketing Retention Nonprofits 131

Nonprofit Marketing Guide

JANUARY 26, 2023

Only 8% of nonprofits are removing people from their active email lists after six months of no engagement, which is closer to the email industry’s recommendations. Planning Now for Communications Team Growth and Retention Almost half of nonprofits surveyed (46%) have two or more FTE on their communications teams.

Communication 221

Communication Retention Nonprofits Collaborations 221

Nonprofit Tech for Good

DECEMBER 19, 2022

Each year Heather Mansfield of Nonprofit Tech for Good presents a free webinar featuring the top ten digital marketing and fundraising trends to prioritize in the following year. This year’s webinar, 10 Digital Marketing & Fundraising Trends to Prioritize in 2023 , was presented on December 7. Instagram: 1.4

Marketing 132

Marketing Marketing Fundraising Fundraising 132

NonProfit Leadership Alliance

MAY 10, 2023

From designing an effective marketing strategy and securing sponsors to coordinating details like venues, catering, and entertainment, there are dozens of tasks that need to be completed before the day of a big event. Actively market event volunteering opportunities. Let’s begin!

Recruitment 246

Recruitment Nonprofits Management Activism 246

NonProfit Leadership Alliance

APRIL 28, 2024

To help you grow into a modern leader, we’ll explore these common nonprofit management skills you can (and should) develop at your own organization: Marketing Fundraising Public Speaking Interpersonal Communications Relationship-Building Strategic Planning Delegation Budget Allocation Problem-Solving Before training your team, invest in yourself.

Nonprofit Management 246

Nonprofit Management Management Public and Nonprofit Management Public and Social Policy 246

Nonprofit Marketing Guide

OCTOBER 13, 2022

I recommend that you connect your social media strategy back to specific nonprofit marketing goals and objectives. Expressions of loyalty, including retention or renewal (e.g., maintain a 75% donor retention rate this year). Expressions of loyalty, including retention or renewal (e.g., Financial gains or savings (e.g.,

Retention 167

Retention Education Education Activism 167

Nonprofit Tech for Good

APRIL 17, 2025

When done right, they can give supporters those warm and fuzzy feelings that are the foundation of donor retention. Its never too early to start working on donor retention. A recurring donor, for example, would receive a receipt after each gift, and theyd also receive a statement of all their giving activity for the year.

Charitable Contribution 101

Charitable Contribution Values Retention Technology 101

Marketing for the Modern Nonprofit

MARCH 6, 2025

With the right benefits and marketing strategies in place, you can cultivate a tight-knit community of familiar faces who will be the first to sign up for your events, participate in your fundraising initiatives, and speak out on behalf of your cause. Improving member retention. The answer varies from organization to organization.

Recruitment 59

Recruitment Retention Values Energy 59

NonProfit PRO

JUNE 30, 2025

Continue to your page in 15 seconds or skip this ad. window.dfp_npp_interstitial = googletag.defineSlot("/124057991/npp_interstitial", [[640,480]], "napco-ad-npp_interstitial").addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic", addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic", rail-container).hide();

Foundations 130

Foundations Nonprofit Administration and Development Retail Nonprofit governance and management 130

Nonprofit Marketing Guide

MARCH 25, 2022

Are you ready for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? Let’s talk about Incorporating Infographics In Your Marketing Strategy. Need to improve your Active Listening Skills in the Workplace ? Homecoming. Disney Springs, FL. Hello, Friends!

Communication 184

Communication Nonprofits Production Retention 184

NonProfit Leadership Alliance

MAY 15, 2023

Can you be pursuing them more actively and frequently? Your donors at various giving levels may be drawn to planned giving (if you actively promote it!) Pursue planned gifts thoughtfully and you’ll reap strengthened donor relationships and higher retention among planned donors.

Nonprofits 246

Nonprofits Education Education Activism 246

Nonprofit Marketing Guide

SEPTEMBER 14, 2017

That in turn depends on your larger marketing strategy, which depends on your organizational goals. Here’s one common approach: Divide your metrics into those that measure Activity, Reach, Engagement, and Impact. Activity = content you created. Predictive = activity that you expect to create Performance in the future.

Communication 173

Communication Poverty Activism Retention 173

NonProfit Hub

DECEMBER 13, 2019

This means that your nonprofit must first master the art of effective donor retention. . There are several reasons donor retention is so important for nonprofits: First, it’s much less expensive to ask a donor to give again than to perform enough outreach to acquire a new donor. . Personalize marketing outreach. .

Retention 73

Retention Nonprofits Volunteerism Volunteerism 73

Nonprofit Marketing Guide

AUGUST 13, 2012

we need to raise $1500 to buy XYZ), and actively encouraging and empowering your biggest supporters to make it happen by a set deadline, you can raise money via social media using any of the ton of applications available to help you do this. Major donor engagement to increase donor retention. By setting a specific goal (e.g.

Fundraising 227

Fundraising Fundraising Retention Activism 227

Ann Green

OCTOBER 2, 2024

The goal here isn’t that you should immediately start participating in every activity we’ve listed. However, we recommend actively engaging with peer-to-peer donors to show them the impact of their gifts and increase the chances they’ll become recurring donors. Also, research disclosure regulations so you comply with marketing laws.

Participation and motivation 179

Participation and motivation Education Education Activism 179

Bloomerang

FEBRUARY 13, 2023

Community Brands recently shared donor retention data that reinforced alarming trends that the nonprofit sector has been monitoring for a while. In their survey, they asked nonprofits what their current donor retention rate was: about 60% said they didn’t know and the rest had an average donor retention rate of 45%.

Retention 134

Retention Energy Philanthropy Foundations 134

NextAfter

JUNE 9, 2023

In fact, according to data from the Fundraising Effectiveness Project, donor acquisition, dollars, and donor retention rates fell YoY in 2022. 1 – Recognize the power of acquiring a donor’s email address One way to increase retention is to acquire an email for a donor who only gives offline. We’ve dubbed this the COVID Bump.

Retention 77

Retention Activism Values Philanthropy 77