Nonprofit Marketing Insights by GlobalOwls

DECEMBER 4, 2021

On the other hand, global processes like collaboration against climate change, protests against social inequality and racism (#BlackLivesMatter), or social movement against sexual harassment and abuse (#metoo) have brought nonprofits even more prominence. Non-for-profit organizations, despite what their name suggests, can make money.

Non-Profits 52

Non-Profits Public and Social Policy Fundraising Fundraising 52

iMarketSmart

MAY 8, 2023

It might have clever advertising. Footnotes: [1] In experiments, giving to family members always exceeds giving to non-family members. Journal of Nonprofit & Public Sector Marketing, 28 (2), 164-184; Küchler, L., Psychology & Marketing, 21 (8), 613-635; Taniguchi, H., & Marshall, G. Policy Press.

Altruism and Helping 52

Altruism and Helping Public and Social Policy Non-Profits Public and Nonprofit Management 52

iMarketSmart

APRIL 10, 2023

The idea is this: Suppose we ask a person to do some pro-social act. People are less likely to act pro-socially than to predict they will act pro-socially. Asking for the prediction first increases pro-social behavior. The question begins with a “social norm” statement. 33] This uses social-emotional language.

Psychology 52

Psychology Public and Social Policy Environmental Participation and motivation 52

Stanford Social Innovation Review

OCTOBER 11, 2023

Although tech companies tend to obscure the fact, and the public rarely realizes it, artificial intelligence (AI) systems are not the purely automated processes tech companies claim they are, but rather the product of human work. The tasks data workers perform can also be psychologically scarring. In the U.S.,

Non-Profits 118

Non-Profits Public and Social Policy Production Food 118