Elevation

JUNE 20, 2025

The Google Ad Grant program gives nonprofits the opportunity to raise awareness, attract donors, recruit new volunteers, and much more, using Google search ads. Since its creation in 2003, t he Google Ad Grant program has granted over $9 billion to more than 115,000 nonprofit organizations in free advertising. Take our quiz !

Nonprofit governance and management

NonProfit Quarterly

JANUARY 8, 2025

Their operating costs are notably low, as a public bank does not incur expenses related to excessive salaries, bonuses, commissions, shareholder profits, advertising, physical branches, tellers, or ATMs. In a public bank, all programs are led by professional bankers under regulatory oversight.

Nonprofit governance and management

Elevation

JUNE 23, 2025

Recruiting Volunteers Craft campaigns that speak directly to those who want to make a difference. Transformation at Your Fingertips The Google Ad Grant is more than just free advertising; it’s an opportunity to build impactful connections and help educational nonprofits reach those who need them most.

Education

NonProfit Quarterly

MARCH 10, 2025

We chose DCTs as a case study due to challenges in patient recruitment and retention in clinical trials, which has prompted the integration of decentralized elements in the clinical research industry. The data were used for political advertising purposes, justified as a legitimate interests basis. Kumar et al.,

Race and Ethnicity

Marketing for the Modern Nonprofit

DECEMBER 12, 2024

Whether youre bolstering a volunteer force to get out the vote for an election or recruiting for an upcoming fundraising event, social media can mobilize new and existing volunteers for your cause. Moreover, remember that theres strength in numbers when recruiting and managing volunteers. Encourage user interactions.

Public and Social Policy

Stanford Social Innovation Review

JULY 22, 2025

Or maybe the ability to recruit just the right kinds of partners, with specialized skills and friends in high places? About SSIR Stanford PACS Contact Us Submission Guidelines Advertise Subscriber Help Reprints Terms of Use Privacy Site Map Copyright © 2025 Stanford University. Do coalitions succeed when they have deep pockets?

Public and Social Policy

Selfish Giving

NOVEMBER 28, 2011

Join Hubspot and me for a FREE webinar on how to recruit more sponsors and corporate partners with inbound marketing this Thursday, December 1st at 1pm EST. On this blog and in Cause Marketing for Dummies I talk a lot about how blogging , social media and SEO can help nonprofits land more sponsors and corporate partners. ” The Results.

Recruitment

NonProfit Leadership Alliance

FEBRUARY 14, 2024

Programmatic advertising introduces automation into the nonprofit marketing process, saving your team valuable time and resources it can reallocate elsewhere. To help you get started with programmatic advertising, we’ll explain the basics, why it’s useful, and tips for successful implementation. What Is Programmatic Advertising?

Advertising

NonProfit Leadership Alliance

JUNE 5, 2024

Michael also holds an undergraduate degree in advertising, public relations, and graphic design and a graduate degree in wellness promotion from Morehead State University. He completed his DBA in Organizational Leadership and Development researching Appalachian nonprofits, psychological contracts, and retention.

Collaborations

Nonprofit Marketing Guide

SEPTEMBER 25, 2009

Several advertising studies show the same thing. As described in Brand Immortality: How Brands Can Live Long and Prosper by Hamish Pringle and Peter Field, the UK-based Institute of Practitioners in Advertising analyzed 1,400 case studies of successful advertising. He found that U.S.

Advertising

NonProfit Leadership Alliance

JULY 10, 2023

This cost includes marketing and recruiting for the position, the extra time it takes for other staff to adopt and complete the tasks to stay on target, and training the new employee. His expertise includes PR, advertising, fundraising, social media, recruitment, event development, and community engagement.

Retention

NonProfit Hub

OCTOBER 25, 2023

3 Creative Volunteer Recruitment Strategies for Nonprofits Volunteers recruitment is crucial to many aspects of your nonprofit’s operations. To garner this crucial support for your organization, you must implement creative recruitment strategies. After all, how will people know how to help if you don’t advertise?

Recruitment

Nonprofit Marketing Guide

OCTOBER 8, 2015

If you’ve got a campaign or two under your belt and are looking to add a layer, consider shooting for other goals like recruiting a certain number of new donors, securing a certain percentage of renewals, signing up XX many monthly donors, or increasing average gift size. Year-end may be time to recruit some help. Do you need help?

Fundraising

Getting Attention

APRIL 25, 2012

Their new guide (free), 101 Volunteer Recruitment Secrets , showcases the insights of dozens of volunteer recruiters to share what works. Recently VolunteerMatch asked our network of 80,000 nonprofits about their secrets to effective volunteer recruitment. Download a free PDF copy of 101 Volunteer Recruitment Secrets.

Recruitment

Selfish Giving

AUGUST 3, 2022

Some readers believed having a media partner helped recruitment, others didn't. have also experienced media companies wanting to create a program with nonprofits with the intention of selling those packages to their advertisers with no donation component for their nonprofit partners." Read the original question and my response.)

Recruitment

NonProfit Hub

JUNE 12, 2014

Last week, we wrote about how to recruit life-time volunteers for your nonprofit instead of relying on one-time helpers. While you should be open to recruiting all volunteers, no matter their age, recruiting Millennials can add new life to your organization and help provide a new energy to your projects and mission.

Recruitment

NonProfit Leadership Alliance

FEBRUARY 21, 2024

Principles that are a part of everything you do, starting with recruiting and onboarding. milesnla 2024-02-14T09:58:16-06:00 Programmatic Advertising for Nonprofits: The Ultimate Guide milesnla 2024-02-14T09:58:16-06:00 February 14, 2024 | 0 Comments When it comes to nonprofit marketing, efficiency is key.

Health

Selfish Giving

DECEMBER 19, 2011

Buckets had more paid advertising, including this TV ad. Unlike Buckets , this campaign wasn’t heavily promoted. I only first heard of it last week, probably because I don’t eat at Arby’s. KFC used the Buckets campaign to attract new customers. Arby’s campaign is for existing customers.

Food

NonProfit Leadership Alliance

JULY 2, 2024

Michael also holds an undergraduate degree in advertising, public relations, and graphic design and a graduate degree in wellness promotion from Morehead State University. He completed his DBA in Organizational Leadership and Development researching Appalachian nonprofits, psychological contracts, and retention.

Public and Social Policy

Nonprofit Marketing Guide

OCTOBER 18, 2018

Program Recruitment Goals. Recruiting and engaging participants to use our programs or services. Building our membership by recruiting and serving members of our organization. Recruiting and engaging volunteers to help deliver our programs and services. Positioning our staff as thought leaders or experts.

Recruitment

Marketing for the Modern Nonprofit

AUGUST 28, 2024

Since you focus the majority of your nonprofit’s outreach on acquiring funding for your cause, volunteer recruitment can naturally fall by the wayside. However, a focused volunteer recruitment strategy can help your nonprofit tap into the over 60 million people who volunteer each year and harness their passion for your progress.

Recruitment

Ann Green

MARCH 11, 2021

As the focal point of almost all of your donor engagements , without your nonprofit website, you’d have trouble both recruiting new supporters and retaining current ones. Advertise your upcoming campaigns and events. Then, using website design and layout, make sure to effectively advertise those exciting opportunities.

Advertising

Nonprofit Marketing Guide

DECEMBER 6, 2012

Much of what we consider traditional nonprofit marketing – newsletters, press releases, event advertising – is outbound marketing. With old-style interruption marketing, you push out a lot of information, hoping that it reaches the right people. We also call this “spray and pray.” What nonprofit communications terms have you confused?

Marketing

Nonprofit Tech for Good

FEBRUARY 22, 2021

While soliciting sign-ups, donations, and volunteers online is fundamental for any nonprofit, organizations also need to think about how to recruit future employees and whether their message is reaching everyone who needs their services. Is the Google Ad Grant Right for My Organization? How Do Google Ad Grants Work? Overly generic keywords.

Advertising

NonProfit Leadership Alliance

APRIL 28, 2024

Developing Paid Advertising Skills Paid advertising, and Google Ads in particular, is a powerful tool for nonprofits to increase visibility, drive donations, and promote programs. Advertising skills can complement organic outreach efforts such as social media and email marketing, creating a well-rounded digital marketing strategy.

Nonprofit Management

Nonprofit Marketing Guide

MARCH 4, 2022

And Hubspot has 3 Roles Marketing Leaders Plan to Recruit in 2022 [New Research + Expert Insights]. Ever ask yourself How Much Should Nonprofits Spend On Advertising? Neil Patel has The Latest Marketing Trends & Predictions for 2022. Julia Campbell and Samin Pogoff discuss. New to video marketing?

Communication

Nonprofit Tech for Good

NOVEMBER 11, 2022

Public service announcements are a great way for nonprofits to take advantage of traditional advertising tactics without the cost! How to Leverage For-Profit Advertising Tactics for Free. This message is going to be different from any other advertising or marketing message as PSAs have stipulations. . Step 1: Create the message.

Public and Nonprofit Management

Nonprofit Tech for Good

NOVEMBER 7, 2021

Recruit for an event. Here’s an example of a successful recruitment campaign for a fundraising event. Registration page masthead: Social media images for organic posting: Video for paid social media advertising: [link]. If your organization is like most nonprofits, you are continually reaching out to stakeholders to: Educate.

Recruitment

Nonprofit Marketing Guide

MAY 4, 2016

CPA is online advertising. Identify your goals (are you looking to advance an advocacy campaign, acquire donor prospects, recruit volunteers?). Change.org https://www.change.org/advertise. Cost-per-Action (CPA). With CPA, you pay for the email addresses of people who took a specified action like signing a petition or pledge.

Advertising

Nonprofit Tech for Good

APRIL 22, 2013

Until recently the nonprofit pioneers of the Social Web had to mostly rely on their intuition that their social media campaigns were resulting in more dollars raised online, an increase in brand and cause awareness, and higher rates of volunteer recruitment and retention. Source: MDG Advertising. Source: MDG Advertising.

Advertising

Nonprofit Marketing Insights by GlobalOwls

OCTOBER 20, 2023

Benefits of Implementing a Direct Sourcing Strategy in Recruiting Organizations are continuously looking for novel approaches to spot and entice top talent in today’s fiercely competitive labor market, where it has become a strategic priority.

Recruitment

Nonprofit Marketing Guide

DECEMBER 1, 2011

Pepper your print advertising & communications with QR codes. Recruit a young, hip social media volunteer. The easier you make this, the more frequently that your visitors will promote your site leading to more visitors to your site… it’s a wonderful cycle! Once scanned, these images typically point to a page on the internet.

Values

Getting Attention

MAY 8, 2014

Regardless of the type of organization, answers fall into one of these four categories: To recruit potential recipients of direct services. A children’s mentoring agency that needs to recruit more mentors. Newspaper advertising. recruit more mentors). And true to form, I ask the question that all funders ask: “Why?”.

Marketing

Nonprofit Megaphone

JANUARY 23, 2022

Every volunteer-driven organization knows the importance of a good volunteer recruitment process. Keep these five strategies in mind as you work to streamline your volunteer recruitment process: . Are you ready to start enhancing your organization’s volunteer recruitment process? Word-of-mouth advertising.

Recruitment

Pam Moore

JUNE 2, 2017

From strategy, goal setting, conversion optimization, community building, business and personal branding, content marketing, social advertising to live video we have you covered. Tired of no ROI and wasted time and money… look no further than Social Profit Factor! Step 1: Check out the information page and video here.

Manufacturing

Bloomerang

MARCH 30, 2023

Strong management practices mean that you’ll be able to recruit the right volunteers and retain them for the long term. Volunteer management is the process that a nonprofit organization uses to recruit, track, engage, and retain volunteers. Here are the steps of the volunteer recruitment process: Plan and define your volunteer roles.

Management

Nonprofit Tech for Good

JANUARY 10, 2022

Recruiting Volunteers and other individuals who can get involved in supporting the nonprofit’s mission. There are rules about election advertising and specific rules for certain types of organizations that may need certain certifications. You can only advertise domains that you own and that you submitted to Google.

Public and Nonprofit Management