Stanford Social Innovation Review

AUGUST 7, 2025

This range of local institutions that mediate the technological development and commercialization value chain are illustrative of market-shaping and productivity-enhancing interventions more broadly. share comment print order reprints related stories By Rohan Sandhu Aug.

Public and Social Policy

Nonprofit Marketing Guide

DECEMBER 1, 2011

Can your donor have a real lifetime value if they aren’t with you for life? If your organization wants to benefit from the true potential of a Gen Y’s lifetime value, you need to be cultivating relationships with them today. Pepper your print advertising & communications with QR codes.

Values

NonProfit Leadership Alliance

JULY 10, 2023

This cost includes marketing and recruiting for the position, the extra time it takes for other staff to adopt and complete the tasks to stay on target, and training the new employee. Nonprofits can create strong psychological contracts by aligning organizational values with staff passions.

Retention

NonProfit Leadership Alliance

JUNE 5, 2024

Nonprofits can foster a culture of respect by valuing contributions from employees of all generations, recognizing the unique strengths and expertise that each individual brings to the table. Encouraging empathy, active listening, and open-mindedness can help employees appreciate diverse perspectives and experiences.

Collaborations

NonProfit Leadership Alliance

FEBRUARY 21, 2024

Some challenges may be less tangible, such as cultural differences and values. This can be achieved by emphasizing the global values that unite us, regardless of what language we speak or what day of the week we worship. Principles that are a part of everything you do, starting with recruiting and onboarding.

Health

NonProfit Leadership Alliance

JULY 2, 2024

Reviewal of Values, Mission, and Beliefs Core values, mission, and beliefs serve as the foundation of every nonprofit organization. Established nonprofits periodically review and reaffirm their values, mission, and beliefs to ensure alignment with their evolving priorities, community needs, and societal trends.

Public and Social Policy

Nonprofit Marketing Guide

DECEMBER 6, 2012

Much of what we consider traditional nonprofit marketing – newsletters, press releases, event advertising – is outbound marketing. Because no one single story or ad will fully explain what an organization is all about, brand journalists tell lots of stories over time, that as a whole, convey the interests and values of an organization.

Marketing

NonProfit Leadership Alliance

APRIL 28, 2024

Why Developing Nonprofit Management Skills Is Important Encouraging professional development aligns with the intrinsic values of many nonprofits, such as growth, learning, and community improvement. You can take courses to strengthen these skills and become a modern-day marketer. Ad copywriting is vital for inspiring action.

Nonprofit Management

Ann Green

MARCH 11, 2021

As the focal point of almost all of your donor engagements , without your nonprofit website, you’d have trouble both recruiting new supporters and retaining current ones. Advertise your upcoming campaigns and events. Then, using website design and layout, make sure to effectively advertise those exciting opportunities.

Advertising

Marketing for the Modern Nonprofit

AUGUST 28, 2024

Since you focus the majority of your nonprofit’s outreach on acquiring funding for your cause, volunteer recruitment can naturally fall by the wayside. However, a focused volunteer recruitment strategy can help your nonprofit tap into the over 60 million people who volunteer each year and harness their passion for your progress.

Recruitment

Nonprofit Tech for Good

NOVEMBER 7, 2021

Recruit for an event. It is critically important to craft your key messages in specific language that reflects their values and on platforms they can relate to. Thus, the name of the campaign echoed the key messages: “Values. Here’s an example of a successful recruitment campaign for a fundraising event. Change minds.

Recruitment

Nonprofit Tech for Good

APRIL 22, 2013

Until recently the nonprofit pioneers of the Social Web had to mostly rely on their intuition that their social media campaigns were resulting in more dollars raised online, an increase in brand and cause awareness, and higher rates of volunteer recruitment and retention. Source: MDG Advertising. Source: MDG Advertising.

Fundraising

Pam Moore

JUNE 2, 2017

From strategy, goal setting, conversion optimization, community building, business and personal branding, content marketing, social advertising to live video we have you covered. Note: If you listen to the podcast you will be provided a coupon code with extra special savings + free 30 minute consultation ($250 value!).

Manufacturing

Nonprofit Marketing Insights by GlobalOwls

OCTOBER 20, 2023

Benefits of Implementing a Direct Sourcing Strategy in Recruiting Organizations are continuously looking for novel approaches to spot and entice top talent in today’s fiercely competitive labor market, where it has become a strategic priority.

Recruitment

Bloomerang

MARCH 30, 2023

Strong management practices mean that you’ll be able to recruit the right volunteers and retain them for the long term. Volunteer management is the process that a nonprofit organization uses to recruit, track, engage, and retain volunteers. The current value of an hour of volunteer time is $29.95 ( Independent Sector ).

Management

Nonprofit Tech for Good

JANUARY 10, 2022

Recruiting Volunteers and other individuals who can get involved in supporting the nonprofit’s mission. If they have valuable content that will spark engagement or if they provide pertinent information that people search for, they will likely get a lot of value out of the Google Grants.

Public and Nonprofit Management

NonProfit Hub

APRIL 23, 2015

Only once you’re ready to handle a volunteer program, then it’s time to get started recruiting helpers. Recruitment. When you’re advertising about volunteer opportunities, make sure to list the full details and write appealing copy around the position. Clearly, something compelled them to donate to your organization.

Management

Care2

JULY 26, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Recruitment

Care2

JULY 17, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Recruitment

Bloomerang

MAY 15, 2024

How do you recruit board members and onboard them to be high performers who give generously of their time, treasure, and talents? 10 places to recruit board members Your volunteer pool. You can leverage trusted board members and donor networks to find great candidates who share your organization’s values. Your donor pool.

Participation and motivation

Bloomerang

NOVEMBER 7, 2017

It impacts everything including your ability to recruit board members and raise money. Consider this: Our values of inclusion, fairness and equality are in jeopardy as never before. Can your board members and donors articulate your unique value proposition? Branding is vital to your nonprofit’s success. Your board has a brand.

Disaster Relief

Nonprofit Tech for Good

DECEMBER 19, 2022

First, organic reach is at an all-time low and the value and effectiveness of social media advertising is questionable : Facebook: 2.9 Meta’s advertising revenue model is failing and their future is unpredictable. The value of sending email more often, in most cases, outweighs the risk of alienating your subscribers.

Marketing

Stanford Social Innovation Review

MARCH 6, 2024

Meshers” join the community for free to get information from peers about starting and growing their businesses; to advertise; and to meet customers, mentors, and suppliers. Find out what women value and what is holding them back. One of the main insights we uncovered was that women value different aspects of the platform than men.

Production

Nonprofit Tech for Good

MAY 18, 2020

Recruiting volunteers to advance the organization’s mission. As mentioned above, one of the factors that can limit your ability to maximize the value of the Google Grant is website content. If you only serve one city, don’t advertise to the whole country. . Selling tickets for performances and events. Keywords: . This is ok!

Nonprofit governance and management

The Volunteer Hub

SEPTEMBER 21, 2021

Is your nonprofit ready to drive value from the yearly day of giving? Billboards were one of the most effective advertising trends for GivingTuesday 2018. Consider investing in outbound advertising. VolunteerHub has helped thousands of nonprofits engage, recruit, and manage volunteers. Winspire ). The Nonprofit Times ).

Retention

NonProfit Hub

JUNE 15, 2017

Before we can walk you through writing your job listing or show you how to advertise your post, there’s one vital strategy that will make the rest of these tips fall into place seamlessly. Devise an appropriate recruitment strategy. Your new staff member is out there, so let’s get started finding them! Expand your job listing.

Recruitment

Selfish Giving

APRIL 18, 2018

This week on CauseTalk Radio , Megan and I talk to Allison Robinson , Founder, The Mom Project and Brian Zellner , Recruiting Manager at BP , about BP Returnship Program. My experience is that craft breweries tend to be ahead of the curve on adopting cause marketing and recognizing the value of working with nonprofits. ??You

Retail

Get Fully Funded

JULY 11, 2022

The best sponsors have a mission or values that align with the nonprofit’s mission and values. Materials You Need to Recruit Corporate Sponsors Finding sponsors requires a little art and a little science. If you can share the monetary value of those, even better. This relationship is critical in getting a “Yes.”.

Fundraising

Nonprofit Marketing Insights by GlobalOwls

MAY 2, 2023

With limited volunteers and small budgets, several nonprofits aren’t able to “invest” in paid social media advertising. 87% of nonprofits already use social media for recruitment and fundraising. Moreover, establishing a theme helps you focus more on the content value.

Non-Profits

The Agitator

JANUARY 17, 2018

These seem opposed, but because they live by advertising revenue, the social media companies are more than willing to assist you for a price. You can advertise to your fans for donations (or your competitions’ fans) or to subscribe to your e-newsletter. What to Measure instead : Value of website visits. Time on web site. .

Advertising

Care2

FEBRUARY 3, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Recruitment

Fundraising Coach

SEPTEMBER 8, 2023

Between volunteer recruitment, community partnership appeals, spreading awareness, and donation and follow-up requests, your nonprofit practically revolves around effective communications. Use direct mail to thank supporters for their involvement, recruit more help, or simply update them on your important work.

Marketing

NonProfit Hub

OCTOBER 10, 2016

After all, their time and finances are valuable; you need to show them how your organization values its supporters and uses donations to further your cause. Incentives aren’t just prizes or rewards; they’re a means of demonstrating how much your organization values your supporters. What is incentive based fundraising?

Fundraising

Nonprofit Megaphone

AUGUST 26, 2024

Google Ad Grants: The Ultimate Guide Since 2003, Google Ad Grants have been empowering nonprofits to communicate, recruit, fundraise, and more. You could advertise to people in your geographic area who are searching for dog adoptions. Choose your campaigns based on what you want to advertise.

Public and Social Policy

Care2

MARCH 25, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) And we should. How do you compare?

Public and Social Policy

The Agitator

JUNE 13, 2018

They have on-the-street advertisements that encourage people to make a two-pound donation with their contactless payment processor of choice. So, perhaps contactless will finally help ween British fundraisers off the broken ‘recruit on a low-value gift and chase for an upgrade’ model.

Technology

NonProfit Hub

JULY 27, 2021

The event is seen as a low-cost, high-value training and we wish to keep that reputation,” the creative brief instructed. Most nonprofits don’t do traditional marketing/branding to sell a product but to gain financial donations or recruit volunteers.”. With in-person or virtual options available, your team will find the best value.

Altruism and Helping