Nonprofit Megaphone

APRIL 17, 2023

This is where understanding the psychology of giving comes into play. In this article, we will explore 18 tips to help non-profits achieve these goals. Understanding these motivations can help non-profit organizations create messaging that resonates with donors, increasing donor retention and lifetime value.

Psychology 52

Psychology Retention Values Non-Profits 52

Bloomerang

DECEMBER 8, 2023

Not all holiday gifts to donors raise more A Yale study in The Journal of Economic Psychology explains the counterintuitive effects of thank-you gifts on charitable giving. In some cases, the extrinsic motivator — the premium — isn’t nearly good enough to match or exceed the intrinsic motivation, the altruism of giving.

Altruism and Helping 110

Altruism and Helping Psychology Values Activism 110

iMarketSmart

JUNE 19, 2023

Only friendship reciprocity can help. It helps separate true friends from fair-weather friends. A simple answer Signals of helpful, social-emotional relationships encourage generosity. This helps to advance the donor’s hero story. They reserved the highest attractiveness ratings for men showing heroic altruism.

Altruism and Helping 52

Altruism and Helping Insurance Psychology Medical 52

iMarketSmart

APRIL 24, 2023

4] Giving doesn’t help the donor. But it can help the donor’s genes. Giving is genetically helpful when, My Cost < (Their Benefit X Our Similarity). If a donor identifies with the factor, emphasizing it will help. Sharing similarities can help. It asked for donations for an education project.

Race and Ethnicity 52

Race and Ethnicity Fundraising Fundraising Altruism and Helping 52

iMarketSmart

MAY 1, 2023

Without this, reciprocal altruism fails. Capacity for reciprocity in nature: Strangers vs. neighbors In nature, reciprocal altruism starts with the same question: Do we have a shared future? (In Without this shared future, reciprocal helping disappears. Reciprocal altruism starts with this question: Do we have a shared future?

Altruism and Helping 52

Altruism and Helping Law Psychology Food 52

iMarketSmart

JULY 17, 2023

Some gifts may help reputation, while others won’t. This helps link the challenge to a victory. The gift helps my group. And it helps my standing within the group. Both of these help link the victory to an enhanced identity. Showing that “people like me make gifts like this” helps. It’s complicated.

Psychology 98

Psychology Altruism and Helping Public and Nonprofit Management Fundraising 98

NonProfit Quarterly

MARCH 29, 2023

Even the American Psychological Association acknowledges the country is “facing a national mental health crisis that could yield serious health and social consequences for years to come.” 9 The reverse is also true: “low levels of social connection are associated with declines in physical and psychological health.”

Health 105

Health Culture Non-Profits Psychology 105