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How nonprofits can win at competitive online fundraising 

Candid

As a scholar of nonprofit management and public service, Ive explored, among other things, to what extent the element of competition affects nonprofit messaging in an online fundraising competition, and what types of messaging are most effective.

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Shared Leadership’s Role in Piloting the Plane

NonProfit Leadership Alliance

It’s the crew that knows who is on board, what baggage they brought, their feelings about flying, and how to help people cope with turbulence.  When the Captain comes on the PA system to inform everyone about the flight plan, they often sound like ‘the adults’ in the Peanuts specials. What would this committee tell me? All of them.

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#GivingTuesday 2019: How to Build A Successful Fundraising Campaign

Fundraising Coach

The holiday season inspires a certain sense of altruism. GivingTuesday is one of the most impactful days of the year for nonprofit fundraising, and the numbers are certainly there to back up these claims. There are a few strategies sure to help you in the process: Assess your nonprofit’s current fundraising abilities. .

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How fundraisers can help their cause resonate with donors

iMarketSmart

Story works In fundraising, story is powerful. But for an effective fundraising story, we need something more. Fundraising starts with identity. This feeling of similarity is powerful in fundraising. 4] Giving doesn’t help the donor. But it can help the donor’s genes. Sharing similarities can help.

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Kid Philanthropy

The Agitator

Here’s a great story from the Washington Post about young people — ages like 11, 12, and 13 — and their fundraising activities. Zach Bonner set out to help homeless kids in his area of Florida. And how direct and uncluttered the connection is between the actual fundraising and the benefit provided.

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Dr. James explains what happens when fundraising metrics go bad

iMarketSmart

Want to start a fight in a fundraising comment section? 1] Another writes, “Fundraisers need to focus MORE on creating memories and moments with their donors … and LESS about hitting those wacky metrics or year-end goals.”[2]. Yes, they’re all talking about fundraising. But fundraising isn’t one thing. Fightin’ words.

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What Dr. James means when he recommends you harness the power of storytelling in major gifts fundraising

iMarketSmart

The “one big thing” in fundraising is always the same: Advance the donor’s hero story. The compelling fundraising challenge will make each link. Or why not just collect a list of fundraising tips and tricks? What’s the difference between good and bad fundraising? Good fundraising brings in big money. Story works.