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5 Ways to Use Your Smartphone for Social Good

Nonprofit Tech for Good

As a nonprofit, there are certain ways you can encourage your donors to use their phones for good. With these methods, your nonprofit can advocate for general philanthropy and altruism. In a few different instances, you can even point donors toward helping the cause that your nonprofit champions. RoundUp App.

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3 Steps to Comms that Connect (Frank Talk: Part 2)

Getting Attention

Hope: Brains work on stories, and humorous stories activate altruism and hopefulness. Relevance rules, and is the only path to empathy: Believe it or not, effective change is being motivated by Hollywood. If you’ve seen any of these films from Participant Media — The Cove, Contagion, The Help, Food Inc.

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Dr. James explains the power of giving: why leading with a gift always wins

iMarketSmart

1] This primal-giving game models reciprocal altruism.[2] A good gift signals a “helpful reciprocity” relationship. This process repeatedly signals a helpful reciprocity social relationship. He gives advice and participates.) The previous social signals help build relationship. How complicated? Bring a gift.

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What Dr. James means when he recommends you harness the power of storytelling in major gifts fundraising

iMarketSmart

In fundraising, story works to motivate the donor. This helps because we know, intuitively, when a story works. This also helps appeal to the widest range of donors. It not only helps get the big gift. It also helps deliver a donor experience worth that gift. But it also works for the fundraiser. Story works.

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3 Big Reasons Why An ‘Ask’ Is Mostly About Your Donor’s Hero Story (Not Your Organization’s)

iMarketSmart

These establish motivation from the main character’s original identity. Without this, even a catastrophic threat won’t motivate action. To motivate dramatic action, the problem must be disruptive. Otherwise, it won’t motivate action. The narrative arc. Story moves through a narrative arc. The inciting incident.

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Dr. James explains why the feeling “People like me make gifts like this” is so powerful in major gifts fundraising

iMarketSmart

Some gifts may help reputation, while others won’t. This helps link the challenge to a victory. The gift helps my group. And it helps my standing within the group. Both of these help link the victory to an enhanced identity. Showing that “people like me make gifts like this” helps. It’s complicated.

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Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

The noble dream Small nonprofits have needs. And besides, the struggling nonprofit is doing good things; it deserves a big gift. Suppose a friend asks for your help. Even if you think it’s worth that much, that doesn’t help. Back to fundraising So, why hasn’t that small nonprofit received its million-dollar gift?

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